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<rss xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:podcast="https://podcastindex.org/namespace/1.0" xmlns:media="http://search.yahoo.com/mrss/" version="2.0"><channel><title>Motorcycle &amp; Powersports News Podcast</title><link>https://www.spreaker.com/podcast/motorcycle-powersports-news-podcast--3523764</link><description><![CDATA[The Motorcycle & Powersports News Podcast shares ideas and topics from leaders in the industry who will present business intelligence, tips and strategies that motorcycle and powersports dealers need to succeed.]]></description><atom:link href="https://www.spreaker.com/show/3523764/episodes/feed" rel="self" type="application/rss+xml"/><language>en</language><category>Automotive</category><copyright>Copyright Babcox Media</copyright><image><url>https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg</url><title>Motorcycle &amp; Powersports News Podcast</title><link>https://www.spreaker.com/podcast/motorcycle-powersports-news-podcast--3523764</link></image><lastBuildDate>Mon, 06 Jul 2026 14:32:24 +0000</lastBuildDate><itunes:author>Babcox Media</itunes:author><itunes:owner><itunes:name>Babcox Media</itunes:name><itunes:email>feeds@spreaker.com</itunes:email></itunes:owner><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:subtitle>The Motorcycle &amp; Powersports News Podcast shares ideas and topics from leaders in the industry who will present business intelligence, tips and strategies that motorcycle and powersports dealers need to succeed.</itunes:subtitle><itunes:summary><![CDATA[The Motorcycle & Powersports News Podcast shares ideas and topics from leaders in the industry who will present business intelligence, tips and strategies that motorcycle and powersports dealers need to succeed.]]></itunes:summary><itunes:category text="Leisure"><itunes:category text="Automotive"/></itunes:category><itunes:explicit>false</itunes:explicit><itunes:type>episodic</itunes:type><item><title>Embracing Opportunity Leads to Dealership Profitability</title><link>https://www.spreaker.com/episode/embracing-opportunity-leads-to-dealership-profitability--45053687</link><description><![CDATA[While powersports dealers may be overwhelmed trying to keep up with demand, Robert Grant discusses how Lightspeed gives dealerships innovative tools to help them manage, along with solutions to increase profitability.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/45053687</guid><pubDate>Tue, 01 Jun 2021 05:05:05 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/45053687/058_cdk_global_motm_industry_effects_mixdown.mp3" length="17684967" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>While powersports dealers may be overwhelmed trying to keep up with demand, Robert Grant discusses how Lightspeed gives dealerships innovative tools to help them manage, along with solutions to increase profitability.</itunes:subtitle><itunes:summary><![CDATA[While powersports dealers may be overwhelmed trying to keep up with demand, Robert Grant discusses how Lightspeed gives dealerships innovative tools to help them manage, along with solutions to increase profitability.]]></itunes:summary><itunes:duration>737</itunes:duration><itunes:keywords>cdk,covid-19,dealer,dealership,inventory,lightspeed,motorcycle,mpn,profit</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Synch-ing Up Motorcycle Dealership's Consumer Finance Offerings</title><link>https://www.spreaker.com/episode/synch-ing-up-motorcycle-dealership-s-consumer-finance-offerings--44208053</link><description><![CDATA[MPN spoke with Keith Mait about how Synchrony’s financing program benefits dealers and their customers and other solutions that add more financing power.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/44208053</guid><pubDate>Mon, 05 Apr 2021 18:50:06 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/44208053/057_synchrony_bb_financing_rev_vol_mixdown_1.mp3" length="21392727" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>MPN spoke with Keith Mait about how Synchrony’s financing program benefits dealers and their customers and other solutions that add more financing power.</itunes:subtitle><itunes:summary><![CDATA[MPN spoke with Keith Mait about how Synchrony’s financing program benefits dealers and their customers and other solutions that add more financing power.]]></itunes:summary><itunes:duration>891</itunes:duration><itunes:keywords>dealership,finance,financing,kawasaki,motorcycle,mpn,synchrony</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Shop Talk: A Farewell to Sales</title><link>https://www.spreaker.com/episode/shop-talk-a-farewell-to-sales--43372428</link><description><![CDATA[Having trained over 15,000 sales, management and finance professionals, John Furhman looks back on his career in the powersports industry and gives listeners words of wisdom from his area of expertise before he begins his retirement.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/43372428</guid><pubDate>Tue, 09 Feb 2021 20:53:30 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/43372428/056_john_furhman_training_farewell_mixdown.mp3" length="30003703" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>Having trained over 15,000 sales, management and finance professionals, John Furhman looks back on his career in the powersports industry and gives listeners words of wisdom from his area of expertise before he begins his retirement.</itunes:subtitle><itunes:summary><![CDATA[Having trained over 15,000 sales, management and finance professionals, John Furhman looks back on his career in the powersports industry and gives listeners words of wisdom from his area of expertise before he begins his retirement.]]></itunes:summary><itunes:duration>1250</itunes:duration><itunes:keywords>dealer,dealership,manager,motorcycle,mpn,powersports,sales,training</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>How to Make Resolutions to Determine Your Income in 2021</title><link>https://www.spreaker.com/episode/how-to-make-resolutions-to-determine-your-income-in-2021--42993424</link><description><![CDATA[What are you doing to determine your income for 2021? Suppose there isn’t going to be any dealer training. How will you earn what you want to earn? Imagine the rest of the staff just wanting to enjoy the life. How can you increase your earnings? Interesting questions. Yet, the one that must be asked every year, is the one that’s often missed, ignored or deliberately avoided. What are you willing to do differently to earn the income you want to earn?]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/42993424</guid><pubDate>Mon, 18 Jan 2021 16:57:39 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/42993424/055_resolutions_2021_john_fuhrman_mixdown.mp3" length="28335347" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>What are you doing to determine your income for 2021? Suppose there isn’t going to be any dealer training. How will you earn what you want to earn? Imagine the rest of the staff just wanting to enjoy the life. How can you increase your earnings?...</itunes:subtitle><itunes:summary><![CDATA[What are you doing to determine your income for 2021? Suppose there isn’t going to be any dealer training. How will you earn what you want to earn? Imagine the rest of the staff just wanting to enjoy the life. How can you increase your earnings? Interesting questions. Yet, the one that must be asked every year, is the one that’s often missed, ignored or deliberately avoided. What are you willing to do differently to earn the income you want to earn?]]></itunes:summary><itunes:duration>1181</itunes:duration><itunes:keywords>dealer,dealership,income,management,motorcycle,mpn,powersports,training</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Automatic Distributors: The Method to Success</title><link>https://www.spreaker.com/episode/automatic-distributors-the-method-to-success--41883062</link><description><![CDATA[MPN's Editor-At-Large, Brendan Baker, talks with Automatic Distributors President, Jeff Graham, and their new Sales and Marketing Director, Paul Davis, about the company's history, how they're adapting to the pandemic and their method to success.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/41883062</guid><pubDate>Mon, 16 Nov 2020 13:00:14 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/41883062/054_automatic_distributors_vid_interview_pod_3_mixdown2.mp3" length="35473107" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>MPN's Editor-At-Large, Brendan Baker, talks with Automatic Distributors President, Jeff Graham, and their new Sales and Marketing Director, Paul Davis, about the company's history, how they're adapting to the pandemic and their method to success.</itunes:subtitle><itunes:summary><![CDATA[MPN's Editor-At-Large, Brendan Baker, talks with Automatic Distributors President, Jeff Graham, and their new Sales and Marketing Director, Paul Davis, about the company's history, how they're adapting to the pandemic and their method to success.]]></itunes:summary><itunes:duration>1478</itunes:duration><itunes:keywords>automatic,dealership,distribution,distributors,motorcycle,mpn</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Petition to Revive Dealership Drives Thousands of Signatures</title><link>https://www.spreaker.com/episode/petition-to-revive-dealership-drives-thousands-of-signatures--41102511</link><description><![CDATA[Bob Ladd owned Shenandoah Harley-Davidson from 1998 to 2011. Under new ownership, the dealership permanently closed its doors in August 2020. Community members gathered together to create a petition to bring Bob back into the dealership business.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/41102511</guid><pubDate>Thu, 24 Sep 2020 15:56:06 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/41102511/053_shenandoah_harley_davidson_mixdown.mp3" length="9679131" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>Bob Ladd owned Shenandoah Harley-Davidson from 1998 to 2011. Under new ownership, the dealership permanently closed its doors in August 2020. Community members gathered together to create a petition to bring Bob back into the dealership business.</itunes:subtitle><itunes:summary><![CDATA[Bob Ladd owned Shenandoah Harley-Davidson from 1998 to 2011. Under new ownership, the dealership permanently closed its doors in August 2020. Community members gathered together to create a petition to bring Bob back into the dealership business.]]></itunes:summary><itunes:duration>403</itunes:duration><itunes:keywords>dealership,harley-davidson,motorcycle,mpn,shenandoah,virginia</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Shop Talk: Check Behind The Couch</title><link>https://www.spreaker.com/episode/shop-talk-check-behind-the-couch--40985185</link><description><![CDATA[If you’ve been in business for any length of time, you know there will be ups and there will be downs. Most dealers can do well when business is booming. Those who really prosper do business when others say there’s no business.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/40985185</guid><pubDate>Fri, 18 Sep 2020 19:49:43 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/40985185/052_shop_talk_check_behind_the_couch_mixdown.mp3" length="15175997" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>If you’ve been in business for any length of time, you know there will be ups and there will be downs. Most dealers can do well when business is booming. Those who really prosper do business when others say there’s no business.</itunes:subtitle><itunes:summary><![CDATA[If you’ve been in business for any length of time, you know there will be ups and there will be downs. Most dealers can do well when business is booming. Those who really prosper do business when others say there’s no business.]]></itunes:summary><itunes:duration>632</itunes:duration><itunes:keywords>covid-19,dealer,dealership,mail,management,motorcycle,mpn,training</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Go Anywhere with ARGO</title><link>https://www.spreaker.com/episode/go-anywhere-with-argo--40801880</link><description><![CDATA[Over the last four years, ARGO initiated a strategic plan, led by President and CEO Brad Darling, with the intentions to significantly grow the business. As a result, the Canadian-based brand doubled their team by adding industry veterans, combined with ARGO’s already seasoned staff to drive their brand to success. The ARGO team was prepared to take on the unexpected and “Go Anywhere” to overcome obstacles, even in the face of a pandemic.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/40801880</guid><pubDate>Wed, 16 Sep 2020 12:00:06 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/40801880/051_argo_go_anywhere_mixdown.mp3" length="13471555" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>Over the last four years, ARGO initiated a strategic plan, led by President and CEO Brad Darling, with the intentions to significantly grow the business. As a result, the Canadian-based brand doubled their team by adding industry veterans, combined...</itunes:subtitle><itunes:summary><![CDATA[Over the last four years, ARGO initiated a strategic plan, led by President and CEO Brad Darling, with the intentions to significantly grow the business. As a result, the Canadian-based brand doubled their team by adding industry veterans, combined with ARGO’s already seasoned staff to drive their brand to success. The ARGO team was prepared to take on the unexpected and “Go Anywhere” to overcome obstacles, even in the face of a pandemic.]]></itunes:summary><itunes:duration>561</itunes:duration><itunes:keywords>argo,atv,covid-19,mpn,oem,off-road,powersports,xtv</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Time Management: 15 Minutes a Day</title><link>https://www.spreaker.com/episode/time-management-15-minutes-a-day--40421677</link><description><![CDATA[When someone asks you about a task not complete or you’re sitting by yourself wondering why things didn’t get done, do you say, “I just didn’t have time today.” If it happens more than a few times, it can become very stressful. And we all know stress can lead to poor performance and even health issues. What would it be like to take total control of time? And, it only takes 15 minutes a day.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/40421677</guid><pubDate>Thu, 20 Aug 2020 14:27:16 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/40421677/050_shop_talk_15_minutes_mixdown.mp3" length="26532707" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>When someone asks you about a task not complete or you’re sitting by yourself wondering why things didn’t get done, do you say, “I just didn’t have time today.” If it happens more than a few times, it can become very stressful. And we all know stress...</itunes:subtitle><itunes:summary><![CDATA[When someone asks you about a task not complete or you’re sitting by yourself wondering why things didn’t get done, do you say, “I just didn’t have time today.” If it happens more than a few times, it can become very stressful. And we all know stress can lead to poor performance and even health issues. What would it be like to take total control of time? And, it only takes 15 minutes a day.]]></itunes:summary><itunes:duration>1106</itunes:duration><itunes:keywords>15,business,dealership,leadership,management,motorcycle,mpn,time</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Inventory, Process &amp; The Customer Experience Post COVID-19</title><link>https://www.spreaker.com/episode/inventory-process-the-customer-experience-post-covid-19--39862494</link><description><![CDATA[Powersports enthusiasts turned owners of G-Force Powersports, Brent Flambures and his wife Beth run a well-oiled machine in Lakewood, CO, even in the face of the COVID-19 pandemic.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/39862494</guid><pubDate>Mon, 20 Jul 2020 11:44:19 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/39862494/049_psxdigital_g_force_powersports_mixdown.mp3" length="21823063" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>Powersports enthusiasts turned owners of G-Force Powersports, Brent Flambures and his wife Beth run a well-oiled machine in Lakewood, CO, even in the face of the COVID-19 pandemic.</itunes:subtitle><itunes:summary><![CDATA[Powersports enthusiasts turned owners of G-Force Powersports, Brent Flambures and his wife Beth run a well-oiled machine in Lakewood, CO, even in the face of the COVID-19 pandemic.]]></itunes:summary><itunes:duration>909</itunes:duration><itunes:keywords>covid-19,dealership,management,motorcycle,mpn,powersports</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Direct Mail Marketing and The 98% Solution</title><link>https://www.spreaker.com/episode/direct-mail-marketing-and-the-98-solution--38456713</link><description><![CDATA[There are cycles in everything. Weather, economies, business and even health. But it’s what you do during these cycles that can help keep your business performing at a very high level. When it comes to marketing, there is power in postage.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/38456713</guid><pubDate>Mon, 13 Jul 2020 13:24:02 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/38456713/047_shop_talk_98_percent_mail_marketing_mixdown.mp3" length="20412505" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>There are cycles in everything. Weather, economies, business and even health. But it’s what you do during these cycles that can help keep your business performing at a very high level. When it comes to marketing, there is power in postage.</itunes:subtitle><itunes:summary><![CDATA[There are cycles in everything. Weather, economies, business and even health. But it’s what you do during these cycles that can help keep your business performing at a very high level. When it comes to marketing, there is power in postage.]]></itunes:summary><itunes:duration>851</itunes:duration><itunes:keywords>dealership,mail,management,marketing,motorcycle,mpn,powersports</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Universal Law &amp; Training</title><link>https://www.spreaker.com/episode/universal-law-training--32881197</link><description><![CDATA[Whether it’s sales, service, management or administrative training, there is a value and an “attraction” to investing in your people. Consistent investing always produces a positive return on that investment. Especially over time. Now, how does Universal Law fit here? Actually, it<br />fits perfectly. For those who are consistently investing in their people, they are seeing a much more positive return on that investment.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/32881197</guid><pubDate>Thu, 25 Jun 2020 18:22:18 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/32881197/046_shop_talk_universal_law_mixdown.mp3" length="13612801" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>Whether it’s sales, service, management or administrative training, there is a value and an “attraction” to investing in your people. Consistent investing always produces a positive return on that investment. Especially over time. Now, how does...</itunes:subtitle><itunes:summary><![CDATA[Whether it’s sales, service, management or administrative training, there is a value and an “attraction” to investing in your people. Consistent investing always produces a positive return on that investment. Especially over time. Now, how does Universal Law fit here? Actually, it<br />fits perfectly. For those who are consistently investing in their people, they are seeing a much more positive return on that investment.]]></itunes:summary><itunes:duration>567</itunes:duration><itunes:keywords>dealership,law,management,motorcycle,mpn,training</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>The Importance of Powersports Diagnostic Scan Tools</title><link>https://www.spreaker.com/episode/the-importance-of-powersports-diagnostic-scan-tools--31921309</link><description><![CDATA[Powersports vehicle manufacturers have moved all in with the use of electronic control units (ECUs) to manage and monitor the operation of the vehicle. This allows for better efficiency and performance, as well as on-board diagnostics systems that can be utilized for repair and maintenance. If you are not using an advance diagnostic tool today, then in most cases, it makes it nearly impossible to provide complete service on today’s vehicles. Listen to learn more about why using a diagnostic scan tool is essential for a powersports technician.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/31921309</guid><pubDate>Fri, 19 Jun 2020 17:26:52 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/31921309/047_ansed_diagnostic_tools_mixdown.mp3" length="9461077" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>Powersports vehicle manufacturers have moved all in with the use of electronic control units (ECUs) to manage and monitor the operation of the vehicle. This allows for better efficiency and performance, as well as on-board diagnostics systems that can...</itunes:subtitle><itunes:summary><![CDATA[Powersports vehicle manufacturers have moved all in with the use of electronic control units (ECUs) to manage and monitor the operation of the vehicle. This allows for better efficiency and performance, as well as on-board diagnostics systems that can be utilized for repair and maintenance. If you are not using an advance diagnostic tool today, then in most cases, it makes it nearly impossible to provide complete service on today’s vehicles. Listen to learn more about why using a diagnostic scan tool is essential for a powersports technician.]]></itunes:summary><itunes:duration>394</itunes:duration><itunes:keywords>diagnostic,harley-davidson,motorcycle,mpn,powersports,scanning,tools</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Improving Database Marketing Strategies During COVID-19</title><link>https://www.spreaker.com/episode/improving-database-marketing-strategies-during-covid-19--29408845</link><description><![CDATA[In today’s technology-filled world, we are surrounded by data, which influences to how we make decisions in our day-to-day lives. When it comes to running our dealerships, our databases could hold the key to improved marketing strategies that could better the customer experience.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/29408845</guid><pubDate>Thu, 04 Jun 2020 19:56:47 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/29408845/043_psxdigital_cover_covid_data_2ml_2_mixdown.mp3" length="31297425" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>In today’s technology-filled world, we are surrounded by data, which influences to how we make decisions in our day-to-day lives. When it comes to running our dealerships, our databases could hold the key to improved marketing strategies that could...</itunes:subtitle><itunes:summary><![CDATA[In today’s technology-filled world, we are surrounded by data, which influences to how we make decisions in our day-to-day lives. When it comes to running our dealerships, our databases could hold the key to improved marketing strategies that could better the customer experience.]]></itunes:summary><itunes:duration>1304</itunes:duration><itunes:keywords>database,dealership,marketing,motorcycle,mpn,psxdigital,strategy</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>V-Twin Q1 Market Update</title><link>https://www.spreaker.com/episode/v-twin-q1-market-update--28356343</link><description><![CDATA[With the first quarter results in from major OEMs, the impact of the coronavirus has created a rippling effect that will reflect well into the remainder of the year.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/28356343</guid><pubDate>Tue, 26 May 2020 13:48:09 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/28356343/045_v_twin_market_update_2020_q1_mixdown.mp3" length="8916451" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>With the first quarter results in from major OEMs, the impact of the coronavirus has created a rippling effect that will reflect well into the remainder of the year.</itunes:subtitle><itunes:summary><![CDATA[With the first quarter results in from major OEMs, the impact of the coronavirus has created a rippling effect that will reflect well into the remainder of the year.]]></itunes:summary><itunes:duration>372</itunes:duration><itunes:keywords>covid-19,harley-davidson,motorcycle,mpn,v-twin</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Dealership Do Overs</title><link>https://www.spreaker.com/episode/dealership-do-overs--27895642</link><description><![CDATA[John Fuhrman discusses why our time during the pandemic is a great opportunity to apply rules from the childhood game of "Stick Ball" into your dealership.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/27895642</guid><pubDate>Wed, 20 May 2020 18:51:34 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/27895642/044_shop_talk_do_over_mixdown.mp3" length="19595529" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>John Fuhrman discusses why our time during the pandemic is a great opportunity to apply rules from the childhood game of "Stick Ball" into your dealership.</itunes:subtitle><itunes:summary><![CDATA[John Fuhrman discusses why our time during the pandemic is a great opportunity to apply rules from the childhood game of "Stick Ball" into your dealership.]]></itunes:summary><itunes:duration>817</itunes:duration><itunes:keywords>covid-19,dealership,motorcycle,powersports,time,training</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Powersports Dealership Virus Lessons</title><link>https://www.spreaker.com/episode/powersports-dealership-virus-lessons--26596574</link><description><![CDATA[Success is like a virus in that it can be very contagious. The difference is whether you make the decision to spread the “germ.”]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/26596574</guid><pubDate>Sun, 03 May 2020 01:21:06 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/26596574/041_shop_talk_virus_lessons_mixdown.mp3" length="21437271" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>Success is like a virus in that it can be very contagious. The difference is whether you make the decision to spread the “germ.”</itunes:subtitle><itunes:summary><![CDATA[Success is like a virus in that it can be very contagious. The difference is whether you make the decision to spread the “germ.”]]></itunes:summary><itunes:duration>893</itunes:duration><itunes:keywords>covid-19,dealership,motorcycle,mpn,pandemic,powersports,sales,training</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Side-by-Side Market Update During COVID-19</title><link>https://www.spreaker.com/episode/side-by-side-market-update-during-covid-19--26219339</link><description><![CDATA[We won’t dance around the effect that the pandemic has caused on society, but we also think that we will all return to work sooner than later and bounce back stronger than ever. If the previous trends hold, then UTVs should continue to see steady growth after the crisis ends.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/26219339</guid><pubDate>Mon, 27 Apr 2020 19:20:44 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/26219339/042_sxs_covid_update_mixdown.mp3" length="12734559" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>We won’t dance around the effect that the pandemic has caused on society, but we also think that we will all return to work sooner than later and bounce back stronger than ever. If the previous trends hold, then UTVs should continue to see steady...</itunes:subtitle><itunes:summary><![CDATA[We won’t dance around the effect that the pandemic has caused on society, but we also think that we will all return to work sooner than later and bounce back stronger than ever. If the previous trends hold, then UTVs should continue to see steady growth after the crisis ends.]]></itunes:summary><itunes:duration>531</itunes:duration><itunes:keywords>dealership,powersports,side-by-side,sxs,utv</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Shop Talk: The Importance of Practice</title><link>https://www.spreaker.com/episode/shop-talk-the-importance-of-practice--24973966</link><description><![CDATA[Every single day, dealers, managers and even salespeople use an excuse to avoid proper training. Except for one very exclusive group: top performers. Learn about the importance of practice and proper training, from industry expert John Fuhrman.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/24973966</guid><pubDate>Wed, 08 Apr 2020 14:52:57 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/24973966/039_shop_talk_training_covid_19_mixdown.mp3" length="22579229" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>Every single day, dealers, managers and even salespeople use an excuse to avoid proper training. Except for one very exclusive group: top performers. Learn about the importance of practice and proper training, from industry expert John Fuhrman.</itunes:subtitle><itunes:summary><![CDATA[Every single day, dealers, managers and even salespeople use an excuse to avoid proper training. Except for one very exclusive group: top performers. Learn about the importance of practice and proper training, from industry expert John Fuhrman.]]></itunes:summary><itunes:duration>941</itunes:duration><itunes:keywords>management,motorcycle,mpn,powersports,shop,training</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Staying Positive During COVID-19</title><link>https://www.spreaker.com/episode/staying-positive-during-covid-19--24883343</link><description><![CDATA[One thing that is true in the powersports industry is that riding brings happiness and positivity. During a time of social distancing, industry expert Craig Johnson of Wild Ass Seats discusses how riders and dealers can enjoy this time by doing what we enjoy: riding!]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/24883343</guid><pubDate>Mon, 06 Apr 2020 13:30:43 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/24883343/040_craig_johnson_wild_ass_seats_mixdown.mp3" length="10211445" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>One thing that is true in the powersports industry is that riding brings happiness and positivity. During a time of social distancing, industry expert Craig Johnson of Wild Ass Seats discusses how riders and dealers can enjoy this time by doing what...</itunes:subtitle><itunes:summary><![CDATA[One thing that is true in the powersports industry is that riding brings happiness and positivity. During a time of social distancing, industry expert Craig Johnson of Wild Ass Seats discusses how riders and dealers can enjoy this time by doing what we enjoy: riding!]]></itunes:summary><itunes:duration>426</itunes:duration><itunes:keywords>coronavirus,covid-19,dealer,motorcycle,mpn,powersports,side-by-side</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>PSXDigital: Online Courses Available During COVID-19</title><link>https://www.spreaker.com/episode/psxdigital-online-courses-available-during-covid-19--24628300</link><description><![CDATA[PSXDigital CEO Larry Bruce discusses how his company decided to offer free online courses to dealers during the Coronavirus shut down. “While dealerships are closed, there should be some things that we could do to help them get better for when things do come back.”]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/24628300</guid><pubDate>Mon, 30 Mar 2020 12:20:05 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/24628300/038_psxdigital_online_courses_mixdown.mp3" length="12840045" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>PSXDigital CEO Larry Bruce discusses how his company decided to offer free online courses to dealers during the Coronavirus shut down. “While dealerships are closed, there should be some things that we could do to help them get better for when things...</itunes:subtitle><itunes:summary><![CDATA[PSXDigital CEO Larry Bruce discusses how his company decided to offer free online courses to dealers during the Coronavirus shut down. “While dealerships are closed, there should be some things that we could do to help them get better for when things do come back.”]]></itunes:summary><itunes:duration>535</itunes:duration><itunes:keywords>coronavirus,covid-19,dealership,education,motorcycle,mpn,psxdigital</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Shop Talk: Superstar</title><link>https://www.spreaker.com/episode/shop-talk-superstar--23032370</link><description><![CDATA[Some of you may have a “superstar” selling for you. But, are they really? Can they perform month after month? Most importantly, a quality of world class athletes, do they make the team better by being part of it?]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/23032370</guid><pubDate>Fri, 21 Feb 2020 14:55:20 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/23032370/037_shop_talk_superstar_mixdown.mp3" length="22016203" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>Some of you may have a “superstar” selling for you. But, are they really? Can they perform month after month? Most importantly, a quality of world class athletes, do they make the team better by being part of it?</itunes:subtitle><itunes:summary><![CDATA[Some of you may have a “superstar” selling for you. But, are they really? Can they perform month after month? Most importantly, a quality of world class athletes, do they make the team better by being part of it?]]></itunes:summary><itunes:duration>917</itunes:duration><itunes:keywords>dealership,employees,mpn,sales,superstar,training</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Dealership Reviews &amp; Texting</title><link>https://www.spreaker.com/episode/dealership-reviews-texting--22736283</link><description><![CDATA[Industry expert Graham Anderson of Kenect explains the importance of reviews for a dealership and discusses how texting can benefit your shop.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/22736283</guid><pubDate>Thu, 13 Feb 2020 16:51:51 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/22736283/035_kenect_reviews_and_texting_mixdown.mp3" length="18563269" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>Industry expert Graham Anderson of Kenect explains the importance of reviews for a dealership and discusses how texting can benefit your shop.</itunes:subtitle><itunes:summary><![CDATA[Industry expert Graham Anderson of Kenect explains the importance of reviews for a dealership and discusses how texting can benefit your shop.]]></itunes:summary><itunes:duration>773</itunes:duration><itunes:keywords>dealership,kenect,motorcycle,mpn,powersports,reviews,texting</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Shop Talk: Resolutions</title><link>https://www.spreaker.com/episode/shop-talk-resolutions--22442241</link><description><![CDATA[How do you keep your dealership on track for the year you want to have, even though none of us can really predict what kind of year is ahead? Without advanced planning, the answer is, you can’t. However, using a two-focus approach will most certainly keep you on track to creating the year you want rather than accepting the one you’ll have.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/22442241</guid><pubDate>Wed, 05 Feb 2020 12:58:40 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/22442241/034_shop_talk_resolutions_2_mixdown.mp3" length="29333801" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>How do you keep your dealership on track for the year you want to have, even though none of us can really predict what kind of year is ahead? Without advanced planning, the answer is, you can’t. However, using a two-focus approach will most certainly...</itunes:subtitle><itunes:summary><![CDATA[How do you keep your dealership on track for the year you want to have, even though none of us can really predict what kind of year is ahead? Without advanced planning, the answer is, you can’t. However, using a two-focus approach will most certainly keep you on track to creating the year you want rather than accepting the one you’ll have.]]></itunes:summary><itunes:duration>1222</itunes:duration><itunes:keywords>dealership,motorcycle,mpn,resolutions</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Celebrity Status: Improving the Customer Experience &amp; Follow-Up</title><link>https://www.spreaker.com/episode/celebrity-status-improving-the-customer-experience-follow-up--22416806</link><description><![CDATA[In order to improve their customer outreach, Harley-Davidson of Glendale took steps to improve their customer service, starting behind the scenes with their management and sales team by adding new technology, specifically PSXDigital’s AI-powered customer experience management platform.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/22416806</guid><pubDate>Tue, 04 Feb 2020 20:00:48 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/22416806/033_psxdigital_h_d_glendale_mixdown_2.mp3" length="14187187" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>In order to improve their customer outreach, Harley-Davidson of Glendale took steps to improve their customer service, starting behind the scenes with their management and sales team by adding new technology, specifically PSXDigital’s AI-powered...</itunes:subtitle><itunes:summary><![CDATA[In order to improve their customer outreach, Harley-Davidson of Glendale took steps to improve their customer service, starting behind the scenes with their management and sales team by adding new technology, specifically PSXDigital’s AI-powered customer experience management platform.]]></itunes:summary><itunes:duration>591</itunes:duration><itunes:keywords>dealership,harley-davidson,motorcycle,mpn,psxdigital</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Apparel Pro: Textile Jackets &amp; Zippers</title><link>https://www.spreaker.com/episode/apparel-pro-textile-jackets-zippers--21113143</link><description><![CDATA[Today, we take zippers for granted, but the zipper was actually critical in the invention of the motorcycle jacket. Leather jackets have changed very little over time, but other textile jackets have come onto the market and evolved for all types of riders.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/21113143</guid><pubDate>Mon, 06 Jan 2020 19:43:58 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/21113143/032_apparel_pro_textile_jackets_mixdown.mp3" length="6096903" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>Today, we take zippers for granted, but the zipper was actually critical in the invention of the motorcycle jacket. Leather jackets have changed very little over time, but other textile jackets have come onto the market and evolved for all types of...</itunes:subtitle><itunes:summary><![CDATA[Today, we take zippers for granted, but the zipper was actually critical in the invention of the motorcycle jacket. Leather jackets have changed very little over time, but other textile jackets have come onto the market and evolved for all types of riders.]]></itunes:summary><itunes:duration>254</itunes:duration><itunes:keywords>apparel,jackets,motorcycle,powersports,zippers</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Shop Talk: Outside Experts</title><link>https://www.spreaker.com/episode/shop-talk-outside-experts--20598453</link><description><![CDATA[When my kids were young, I got some great advice: “If you need your kids to do something, have your neighbor tell them.” And, you know what, it actually worked. Now they are grown and gone on to their own successes, that hasn’t changed. If you’re honest about your sales team, that same rule applies. This is the biggest benefit to bringing in an outside expert. An outsider’s credibility is always higher.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/20598453</guid><pubDate>Mon, 09 Dec 2019 12:47:24 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/20598453/032_shop_talk_outside_trainer_2_mixdown.mp3" length="27724523" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>When my kids were young, I got some great advice: “If you need your kids to do something, have your neighbor tell them.” And, you know what, it actually worked. Now they are grown and gone on to their own successes, that hasn’t changed. If you’re...</itunes:subtitle><itunes:summary><![CDATA[When my kids were young, I got some great advice: “If you need your kids to do something, have your neighbor tell them.” And, you know what, it actually worked. Now they are grown and gone on to their own successes, that hasn’t changed. If you’re honest about your sales team, that same rule applies. This is the biggest benefit to bringing in an outside expert. An outsider’s credibility is always higher.]]></itunes:summary><itunes:duration>1155</itunes:duration><itunes:keywords>budget,dealership,expert,motorcycle,powersports,trainer</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Winter Service &amp; Storage</title><link>https://www.spreaker.com/episode/winter-service-storage--20428799</link><description><![CDATA[For many dealers in the snow belt, offering a winter storage program can be an excellent way to keep a customer engaged and maybe add some service work during the off-season. We found that storage programs vary from dealer-to-dealer, but many are offering packages tied to service.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/20428799</guid><pubDate>Mon, 02 Dec 2019 15:05:51 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/20428799/030_winter_service_mixdown.mp3" length="11478441" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>For many dealers in the snow belt, offering a winter storage program can be an excellent way to keep a customer engaged and maybe add some service work during the off-season. We found that storage programs vary from dealer-to-dealer, but many are...</itunes:subtitle><itunes:summary><![CDATA[For many dealers in the snow belt, offering a winter storage program can be an excellent way to keep a customer engaged and maybe add some service work during the off-season. We found that storage programs vary from dealer-to-dealer, but many are offering packages tied to service.]]></itunes:summary><itunes:duration>478</itunes:duration><itunes:keywords>dealership,motorcycle,powersports,service,storage</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Apparel Pro: Knee Braces</title><link>https://www.spreaker.com/episode/apparel-pro-knee-braces--20189665</link><description><![CDATA[Today, like helmets, knee braces are an essential part of motorsports. With the rough terrain and high-impacts powersports enthusiasts encounter, knees need to be protected, especially since knee damage will assuredly keep you from riding for an extended period of time.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/20189665</guid><pubDate>Fri, 22 Nov 2019 13:49:42 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/20189665/029_apparel_pro_knee_braces_mixdown.mp3" length="6407359" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>Today, like helmets, knee braces are an essential part of motorsports. With the rough terrain and high-impacts powersports enthusiasts encounter, knees need to be protected, especially since knee damage will assuredly keep you from riding for an...</itunes:subtitle><itunes:summary><![CDATA[Today, like helmets, knee braces are an essential part of motorsports. With the rough terrain and high-impacts powersports enthusiasts encounter, knees need to be protected, especially since knee damage will assuredly keep you from riding for an extended period of time.]]></itunes:summary><itunes:duration>267</itunes:duration><itunes:keywords>apparel,braces,knee,motocross,motorcycle,powersports</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Identifying The 1st Time Rider</title><link>https://www.spreaker.com/episode/identifying-the-1st-time-rider--20053991</link><description><![CDATA[Younger riders just aren’t getting involved the same way their parents did, so it has left our industry, as a whole, to reevaluate how we can more effectively attract, engage and influence the new riders that are entering the market.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/20053991</guid><pubDate>Fri, 15 Nov 2019 20:18:26 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/20053991/028_cycle_trader_new_riders_mixdown_1.mp3" length="9902839" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>Younger riders just aren’t getting involved the same way their parents did, so it has left our industry, as a whole, to reevaluate how we can more effectively attract, engage and influence the new riders that are entering the market.</itunes:subtitle><itunes:summary><![CDATA[Younger riders just aren’t getting involved the same way their parents did, so it has left our industry, as a whole, to reevaluate how we can more effectively attract, engage and influence the new riders that are entering the market.]]></itunes:summary><itunes:duration>413</itunes:duration><itunes:keywords>millennials,motorcycle,powersports</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Apparel Pro: Balaclavas</title><link>https://www.spreaker.com/episode/apparel-pro-balaclavas--19570502</link><description><![CDATA[MPN explores the construction and performance of the popular snow apparel item, the balaclava, and gives tips for dealers on how to sell them.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/19570502</guid><pubDate>Thu, 07 Nov 2019 19:56:53 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/19570502/026_apparel_pro_balaclava_mixdown.mp3" length="5478757" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>MPN explores the construction and performance of the popular snow apparel item, the balaclava, and gives tips for dealers on how to sell them.</itunes:subtitle><itunes:summary><![CDATA[MPN explores the construction and performance of the popular snow apparel item, the balaclava, and gives tips for dealers on how to sell them.]]></itunes:summary><itunes:duration>228</itunes:duration><itunes:keywords>apparel,balaclava,powersports,snow,snowmobile,winter</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Online Auctions</title><link>https://www.spreaker.com/episode/online-auctions--19667977</link><description><![CDATA[Online auctions have been gaining in popularity for dealers ever since they were rolled out several years ago. Part of the reasoning is because dealers are busier than ever, but also, auction companies have done an excellent job making the process easier and more transparent.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/19667977</guid><pubDate>Thu, 31 Oct 2019 14:25:13 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/19667977/027_online_auctions_mixdown.mp3" length="10299633" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>Online auctions have been gaining in popularity for dealers ever since they were rolled out several years ago. Part of the reasoning is because dealers are busier than ever, but also, auction companies have done an excellent job making the process...</itunes:subtitle><itunes:summary><![CDATA[Online auctions have been gaining in popularity for dealers ever since they were rolled out several years ago. Part of the reasoning is because dealers are busier than ever, but also, auction companies have done an excellent job making the process easier and more transparent.]]></itunes:summary><itunes:duration>429</itunes:duration><itunes:keywords>auction,dealer,inventory,motorcycle,powersports</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>2020 Snow Forecast</title><link>https://www.spreaker.com/episode/2020-snow-forecast--19570469</link><description><![CDATA[MPN takes a look at pre-season predictions for snowmobile dealers, with statistics and data from the International Snowmobile Manufacturer's Association.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/19570469</guid><pubDate>Thu, 24 Oct 2019 12:41:50 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/19570469/025_snow_forecast_mixdown.mp3" length="6123371" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>MPN takes a look at pre-season predictions for snowmobile dealers, with statistics and data from the International Snowmobile Manufacturer's Association.</itunes:subtitle><itunes:summary><![CDATA[MPN takes a look at pre-season predictions for snowmobile dealers, with statistics and data from the International Snowmobile Manufacturer's Association.]]></itunes:summary><itunes:duration>255</itunes:duration><itunes:keywords>dealer,forecast,powersports,snow,snowmobile</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Technology: Challenges Lead to Changes</title><link>https://www.spreaker.com/episode/technology-challenges-lead-to-changes--19568970</link><description><![CDATA[From his first-hand experience as an automotive and powersports dealer, Ryan Gentry, president at Edge Performance Sports and co-founder of PSXDigital, walks listeners through the challenges that drove his dealership to take the leap into new technology.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/19568970</guid><pubDate>Fri, 18 Oct 2019 15:20:22 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/19568970/024_psxdigital_ryan_gentry_2_mixdown.mp3" length="24982828" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>From his first-hand experience as an automotive and powersports dealer, Ryan Gentry, president at Edge Performance Sports and co-founder of PSXDigital, walks listeners through the challenges that drove his dealership to take the leap into new technology.</itunes:subtitle><itunes:summary><![CDATA[From his first-hand experience as an automotive and powersports dealer, Ryan Gentry, president at Edge Performance Sports and co-founder of PSXDigital, walks listeners through the challenges that drove his dealership to take the leap into new technology.]]></itunes:summary><itunes:duration>1041</itunes:duration><itunes:keywords>dealership,powersports,psxdigital,technology</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>2019 Summer Market Update</title><link>https://www.spreaker.com/episode/2019-summer-market-update--19445015</link><description><![CDATA[MPN speaks with industry experts about how dealers did over the busy summer season and goes over where the market trends are headed during the upcoming season.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/19445015</guid><pubDate>Thu, 10 Oct 2019 20:03:17 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/19445015/023_summer_market_update_mixdown.mp3" length="16563299" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>MPN speaks with industry experts about how dealers did over the busy summer season and goes over where the market trends are headed during the upcoming season.</itunes:subtitle><itunes:summary><![CDATA[MPN speaks with industry experts about how dealers did over the busy summer season and goes over where the market trends are headed during the upcoming season.]]></itunes:summary><itunes:duration>690</itunes:duration><itunes:keywords>2019,dirt,market,motorcycle,off-road,powersports,side-by-side,summer,utv</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Tech Tips: Fork Service</title><link>https://www.spreaker.com/episode/tech-tips-fork-service--19203668</link><description><![CDATA[MPN and Cyclepedia break down a very common fork seal service job and identify tools and tricks to best help your customers.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/19203668</guid><pubDate>Wed, 02 Oct 2019 19:45:09 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/19203668/021_tech_tips_forks_mixdown.mp3" length="8513603" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>MPN and Cyclepedia break down a very common fork seal service job and identify tools and tricks to best help your customers.</itunes:subtitle><itunes:summary><![CDATA[MPN and Cyclepedia break down a very common fork seal service job and identify tools and tricks to best help your customers.]]></itunes:summary><itunes:duration>355</itunes:duration><itunes:keywords>fork,motorcycle,powersports,tools</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Versatile Tires</title><link>https://www.spreaker.com/episode/versatile-tires--19213310</link><description><![CDATA[MPN speaks with tire experts at Maxxis to discuss the topic of "versatile tires" and why they are so popular among powersports dealers and their customers.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/19213310</guid><pubDate>Tue, 24 Sep 2019 11:41:03 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/19213310/009_versatile_tires_maxxis_mixdown.mp3" length="9540740" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>MPN speaks with tire experts at Maxxis to discuss the topic of "versatile tires" and why they are so popular among powersports dealers and their customers.</itunes:subtitle><itunes:summary><![CDATA[MPN speaks with tire experts at Maxxis to discuss the topic of "versatile tires" and why they are so popular among powersports dealers and their customers.]]></itunes:summary><itunes:duration>398</itunes:duration><itunes:keywords>motorcycle,powersports,tires,versatile</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Apparel Pro: Motorcycle Armor</title><link>https://www.spreaker.com/episode/apparel-pro-motorcycle-armor--19172284</link><description><![CDATA[Motorcycle armor is an effective way to keep your customers safe on the road. Listen to learn more about why armor is so important for protection.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/19172284</guid><pubDate>Fri, 20 Sep 2019 18:02:14 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/19172284/020_apparel_pro_armor_mixdown.mp3" length="6369013" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>Motorcycle armor is an effective way to keep your customers safe on the road. Listen to learn more about why armor is so important for protection.</itunes:subtitle><itunes:summary><![CDATA[Motorcycle armor is an effective way to keep your customers safe on the road. Listen to learn more about why armor is so important for protection.]]></itunes:summary><itunes:duration>265</itunes:duration><itunes:keywords>armor,motorcycle,powersports</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>FLY Racing Summer Camp 2019</title><link>https://www.spreaker.com/episode/fly-racing-summer-camp-2019--19119774</link><description><![CDATA[MPN attended FLY Racing Summer Camp to test out their new 2020 motocross apparel line.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/19119774</guid><pubDate>Mon, 16 Sep 2019 19:39:45 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/19119774/019_fly_racing_summer_camp_mixdown.mp3" length="14283091" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>MPN attended FLY Racing Summer Camp to test out their new 2020 motocross apparel line.</itunes:subtitle><itunes:summary><![CDATA[MPN attended FLY Racing Summer Camp to test out their new 2020 motocross apparel line.]]></itunes:summary><itunes:duration>595</itunes:duration><itunes:keywords>fly,helmet,motocross,motorcycle,powersports</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>HJC German Grand Prix</title><link>https://www.spreaker.com/episode/hjc-german-grand-prix--18998387</link><description><![CDATA[MPN's Editor-at-Large attended the HJC German Grand Prix and gives listeners a behind the scenes look at the race.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/18998387</guid><pubDate>Wed, 04 Sep 2019 12:06:37 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/18998387/018_hjc_grand_prix_19_mixdown.mp3" length="14094385" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>MPN's Editor-at-Large attended the HJC German Grand Prix and gives listeners a behind the scenes look at the race.</itunes:subtitle><itunes:summary><![CDATA[MPN's Editor-at-Large attended the HJC German Grand Prix and gives listeners a behind the scenes look at the race.]]></itunes:summary><itunes:duration>587</itunes:duration><itunes:keywords>helmet,hjc,motogp,motorcycle,race</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Apparel Pro: Racing Suits</title><link>https://www.spreaker.com/episode/apparel-pro-racing-suits--18798282</link><description><![CDATA[Learn all about powersports racing suits and how to protect your customers on race day.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/18798282</guid><pubDate>Thu, 29 Aug 2019 13:36:18 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/18798282/017_apparel_pro_racing_suits_mixdown.mp3" length="8158745" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>Learn all about powersports racing suits and how to protect your customers on race day.</itunes:subtitle><itunes:summary><![CDATA[Learn all about powersports racing suits and how to protect your customers on race day.]]></itunes:summary><itunes:duration>340</itunes:duration><itunes:keywords>dealer,motorcycle,powersports,racing,suit</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Social Media Marketing</title><link>https://www.spreaker.com/episode/social-media-marketing--18797806</link><description><![CDATA[MPN speaks with industry experts about how social media marketing can improve sales for dealerships.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/18797806</guid><pubDate>Tue, 20 Aug 2019 12:15:12 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/18797806/016_social_media_marketing_mixdown.mp3" length="9616425" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>MPN speaks with industry experts about how social media marketing can improve sales for dealerships.</itunes:subtitle><itunes:summary><![CDATA[MPN speaks with industry experts about how social media marketing can improve sales for dealerships.]]></itunes:summary><itunes:duration>401</itunes:duration><itunes:keywords>dealership,facebook,marketing,media,motorcycle,social</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Tech Tips: ADV Motorcycles</title><link>https://www.spreaker.com/episode/tech-tips-adv-motorcycles--18708894</link><description><![CDATA[MPN and Cyclepedia explore ways that dealerships can help keep adventure riders on the road with helpful tech tips.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/18708894</guid><pubDate>Mon, 19 Aug 2019 17:36:18 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/18708894/015_tech_tips_adv_mixdown.mp3" length="7521495" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>MPN and Cyclepedia explore ways that dealerships can help keep adventure riders on the road with helpful tech tips.</itunes:subtitle><itunes:summary><![CDATA[MPN and Cyclepedia explore ways that dealerships can help keep adventure riders on the road with helpful tech tips.]]></itunes:summary><itunes:duration>313</itunes:duration><itunes:keywords>adventure,motorcycle,technical</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Destination Dealership: Spyke's KTM</title><link>https://www.spreaker.com/episode/destination-dealership-spyke-s-ktm--18756123</link><description><![CDATA[Learn more about how an Indiana dealership is capturing the top podium spot with their dynamic sales strategy.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/18756123</guid><pubDate>Wed, 07 Aug 2019 18:25:40 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/18756123/014_dd_spykes_ktm.mp3" length="8314986" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>Learn more about how an Indiana dealership is capturing the top podium spot with their dynamic sales strategy.</itunes:subtitle><itunes:summary><![CDATA[Learn more about how an Indiana dealership is capturing the top podium spot with their dynamic sales strategy.]]></itunes:summary><itunes:duration>346</itunes:duration><itunes:keywords>dealership,ktm,motorcycle,powersports</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Apparel Pro: Leather Jackets</title><link>https://www.spreaker.com/episode/apparel-pro-leather-jackets--18708639</link><description><![CDATA[MPN discusses the benefits and features of leather motorcycle jackets and give insights to help dealers sell these products.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/18708639</guid><pubDate>Fri, 02 Aug 2019 18:02:37 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/18708639/013_apparel_pro_leather_jackets_mixdown.mp3" length="5302685" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>MPN discusses the benefits and features of leather motorcycle jackets and give insights to help dealers sell these products.</itunes:subtitle><itunes:summary><![CDATA[MPN discusses the benefits and features of leather motorcycle jackets and give insights to help dealers sell these products.]]></itunes:summary><itunes:duration>221</itunes:duration><itunes:keywords>jacket,leather,motorcycle,powersports</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>F&amp;I: Smart Desking</title><link>https://www.spreaker.com/episode/f-i-smart-desking--18611252</link><description><![CDATA[F&I expert Emre Ucer explains how dealers maximize their sales through the use of smart desking.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/18611252</guid><pubDate>Fri, 26 Jul 2019 14:51:54 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/18611252/012_f_i_3_maximizing_sales_through_smart_desking_mixdown.mp3" length="11853272" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>F&amp;I expert Emre Ucer explains how dealers maximize their sales through the use of smart desking.</itunes:subtitle><itunes:summary><![CDATA[F&I expert Emre Ucer explains how dealers maximize their sales through the use of smart desking.]]></itunes:summary><itunes:duration>494</itunes:duration><itunes:keywords>dealership,finance,insurance,powersports</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Tapping into the Adventure Segment</title><link>https://www.spreaker.com/episode/tapping-into-the-adventure-segment--18610932</link><description><![CDATA[Editor-at-large, Brendan Baker discusses how dealers can tap into a growing niche in the powersports industry: dual-sport and adventure riding.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/18610932</guid><pubDate>Mon, 22 Jul 2019 13:00:41 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/18610932/011_adv_segment_bb_mixdown.mp3" length="16752533" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>Editor-at-large, Brendan Baker discusses how dealers can tap into a growing niche in the powersports industry: dual-sport and adventure riding.</itunes:subtitle><itunes:summary><![CDATA[Editor-at-large, Brendan Baker discusses how dealers can tap into a growing niche in the powersports industry: dual-sport and adventure riding.]]></itunes:summary><itunes:duration>698</itunes:duration><itunes:keywords>adventure,dealership,motorcycle,powersports</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Fay Myers Motorcycle World</title><link>https://www.spreaker.com/episode/fay-myers-motorcycle-world--18562737</link><description><![CDATA[From a devastating fire to a tragic snow storm, Fay Myers Motorcycle World survived its share of challenges by adapting to change and embracing new technology with PSXDigital's A.I.-powered customer experience management platform.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/18562737</guid><pubDate>Tue, 16 Jul 2019 13:48:11 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/18562737/010_feature_fay_myers_mixdown.mp3" length="11140671" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>From a devastating fire to a tragic snow storm, Fay Myers Motorcycle World survived its share of challenges by adapting to change and embracing new technology with PSXDigital's A.I.-powered customer experience management platform.</itunes:subtitle><itunes:summary><![CDATA[From a devastating fire to a tragic snow storm, Fay Myers Motorcycle World survived its share of challenges by adapting to change and embracing new technology with PSXDigital's A.I.-powered customer experience management platform.]]></itunes:summary><itunes:duration>464</itunes:duration><itunes:keywords>dealership,motorcycle,powersports</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>F&amp;I: Helping the Online Customer</title><link>https://www.spreaker.com/episode/f-i-helping-the-online-customer--18504511</link><description><![CDATA[F&I expert Emre Ucer explains how dealers can optimize their websites to help facilitate the F&I process for customers.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/18504511</guid><pubDate>Tue, 09 Jul 2019 17:58:02 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/18504511/009_f_i_2_helping_the_online_customer_mixdown.mp3" length="12092894" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>F&amp;I expert Emre Ucer explains how dealers can optimize their websites to help facilitate the F&amp;I process for customers.</itunes:subtitle><itunes:summary><![CDATA[F&I expert Emre Ucer explains how dealers can optimize their websites to help facilitate the F&I process for customers.]]></itunes:summary><itunes:duration>504</itunes:duration><itunes:keywords>dealer,finance,insurance,motorcycle</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Destination Dealership: Cycle City Inc.</title><link>https://www.spreaker.com/episode/destination-dealership-cycle-city-inc--18378339</link><description><![CDATA[After 50 years, Cycle City Inc. is in its third generation of owners. Located in Michigan’s Upper Peninsula, the dealership’s story began with an ice cream stand in Escanaba, MI.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/18378339</guid><pubDate>Mon, 01 Jul 2019 18:14:38 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/18378339/008_dd_cycle_city_inc_mi_mixdown_2.mp3" length="9642186" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>After 50 years, Cycle City Inc. is in its third generation of owners. Located in Michigan’s Upper Peninsula, the dealership’s story began with an ice cream stand in Escanaba, MI.</itunes:subtitle><itunes:summary><![CDATA[After 50 years, Cycle City Inc. is in its third generation of owners. Located in Michigan’s Upper Peninsula, the dealership’s story began with an ice cream stand in Escanaba, MI.]]></itunes:summary><itunes:duration>402</itunes:duration><itunes:keywords>dealership,michigan,powersports</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>F&amp;I: Vehicle Leasing Made Easy</title><link>https://www.spreaker.com/episode/f-i-vehicle-leasing-made-easy--18299467</link><description><![CDATA[Emre Ucer, managing partner at MotoLease gives helpful tips on how dealers can attract more customers by offering vehicle leasing.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/18299467</guid><pubDate>Thu, 20 Jun 2019 12:50:33 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/18299467/007_f_i_1_vehicle_leasing_made_easy_mixdown.mp3" length="12116020" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>Emre Ucer, managing partner at MotoLease gives helpful tips on how dealers can attract more customers by offering vehicle leasing.</itunes:subtitle><itunes:summary><![CDATA[Emre Ucer, managing partner at MotoLease gives helpful tips on how dealers can attract more customers by offering vehicle leasing.]]></itunes:summary><itunes:duration>505</itunes:duration><itunes:keywords>finance,insurance,leasing,powersports</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Fishing and PWCs</title><link>https://www.spreaker.com/episode/fishing-and-pwcs--18194751</link><description><![CDATA[After the release of Sea-Doo’s Fish Pro last fall, more and more fishing enthusiasts are looking at personal watercrafts for an easier, more affordable way to hit the water.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/18194751</guid><pubDate>Thu, 06 Jun 2019 15:39:40 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/18194751/pwc_update_fishing_mixdown.mp3" length="4874635" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>After the release of Sea-Doo’s Fish Pro last fall, more and more fishing enthusiasts are looking at personal watercrafts for an easier, more affordable way to hit the water.</itunes:subtitle><itunes:summary><![CDATA[After the release of Sea-Doo’s Fish Pro last fall, more and more fishing enthusiasts are looking at personal watercrafts for an easier, more affordable way to hit the water.]]></itunes:summary><itunes:duration>203</itunes:duration><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Apparel Pro: Full-Face Helmets</title><link>https://www.spreaker.com/episode/apparel-pro-full-face-helmets--18194662</link><description><![CDATA[MPN speaks with Managing Editor Eric Garbe about the features and technology of full-face helmets and how they can keep riders safe.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/18194662</guid><pubDate>Thu, 06 Jun 2019 15:28:22 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/18194662/apparel_pro_full_face_helmets_mixdown.mp3" length="5834879" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>MPN speaks with Managing Editor Eric Garbe about the features and technology of full-face helmets and how they can keep riders safe.</itunes:subtitle><itunes:summary><![CDATA[MPN speaks with Managing Editor Eric Garbe about the features and technology of full-face helmets and how they can keep riders safe.]]></itunes:summary><itunes:duration>243</itunes:duration><itunes:keywords>helmets,motorcycle,powersports</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>ATV/UTV Market Update</title><link>https://www.spreaker.com/episode/atv-utv-market-update--18102430</link><description><![CDATA[MPN’s Editor-at-large, Brendan Baker discusses the ATV/UTV market trends after the first quarter of 2019, upcoming challenges to the segment and a forecast for the latter half of the year.]]></description><guid 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href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Destination Dealership: Euro Cycles of Central Florida</title><link>https://www.spreaker.com/episode/destination-dealership-euro-cycles-of-central-florida--18102369</link><description><![CDATA[Aaron Sprague, owner of Euro Cycles of Central Florida, discusses how he got started in the industry and the success of his dealership in a constantly changing industry.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/18102369</guid><pubDate>Tue, 28 May 2019 14:53:40 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/18102369/003_aaron_sprague_euro_cycles_fl_dd_mixdown.mp3" length="8845281" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>Aaron Sprague, owner of Euro Cycles of Central Florida, discusses how he got started in the industry and the success of his dealership in a constantly changing industry.</itunes:subtitle><itunes:summary><![CDATA[Aaron Sprague, owner of Euro Cycles of Central Florida, discusses how he got started in the industry and the success of his dealership in a constantly changing industry.]]></itunes:summary><itunes:duration>369</itunes:duration><itunes:keywords>eurocycles,motorcycle</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ab4b79f134825430b8ab770472f312cb.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Video Advertising for Dealers</title><link>https://www.spreaker.com/episode/video-advertising-for-dealers--18026222</link><description><![CDATA[Kay-Anne Reed of Waymark discusses how dealers can use video advertising to market their inventory.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/18026222</guid><pubDate>Mon, 20 May 2019 18:36:44 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/18026222/mpn_kayannereed_mixdown.mp3" length="15253504" type="audio/mpeg"/><itunes:author>Babcox Media</itunes:author><itunes:subtitle>Kay-Anne Reed of Waymark discusses how dealers can use video advertising to market their inventory.</itunes:subtitle><itunes:summary><![CDATA[Kay-Anne Reed of Waymark discusses how dealers can use video advertising to market their inventory.]]></itunes:summary><itunes:duration>604</itunes:duration><itunes:keywords>advertising,dealers</itunes:keywords><itunes:explicit>false</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/8426541a88d9ddaff49b487d8f10787e.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Meeting Customer Expectations in a Digital 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