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<rss xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:googleplay="http://www.google.com/schemas/play-podcasts/1.0" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0"><channel><title>Marketing Strategy</title><link>https://www.spreaker.com/show/fabio-gallos-show</link><description><![CDATA[16 great strategic recommendation to grow your Facebook Marketing capabilities. The top tips that will boost your marketing activities using the biggest social network on earth.]]></description><atom:link href="https://www.spreaker.com/show/3522870/episodes/feed" rel="self" type="application/rss+xml"/><language>en</language><category>Society &amp; Culture</category><copyright>Copyright Fabio Gallo</copyright><image><url>https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/f986bde622d610a5ba9b07312cc9f810.jpg</url><title>Marketing Strategy</title><link>https://www.spreaker.com/show/fabio-gallos-show</link></image><lastBuildDate>Wed, 07 Apr 2021 15:38:23 +0000</lastBuildDate><itunes:author>Fabio Gallo</itunes:author><itunes:owner><itunes:name>Fabio Gallo</itunes:name><itunes:email>feeds@spreaker.com</itunes:email></itunes:owner><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/f986bde622d610a5ba9b07312cc9f810.jpg"/><itunes:subtitle>16 great strategic recommendation to grow your Facebook Marketing capabilities. The top tips that will boost your marketing activities using the biggest social network on earth.</itunes:subtitle><itunes:summary><![CDATA[16 great strategic recommendation to grow your Facebook Marketing capabilities. The top tips that will boost your marketing activities using the biggest social network on earth.]]></itunes:summary><itunes:category text="Society &amp; Culture"/><itunes:explicit>clean</itunes:explicit><itunes:type>episodic</itunes:type><googleplay:author>Fabio Gallo</googleplay:author><googleplay:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/f986bde622d610a5ba9b07312cc9f810.jpg"/><googleplay:email>feeds@spreaker.com</googleplay:email><googleplay:description>16 great strategic recommendation to grow your Facebook Marketing capabilities. The top tips that will boost your marketing activities using the biggest social network on earth.</googleplay:description><googleplay:category text="Society &amp; Culture"/><googleplay:explicit>No</googleplay:explicit><item><title>Episode 4 - How to generate leads on Tik Tok</title><link>https://www.spreaker.com/user/fabiogallo/episode-4-how-to-generate-leads-on-tik-t</link><description><![CDATA[A step by step guide to how generate leads on Tik Tok]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/23746356</guid><pubDate>Wed, 11 Mar 2020 10:20:37 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/23746356/podcast_1583919755.mp3" length="8058253" type="audio/mpeg"/><itunes:author>Fabio Gallo</itunes:author><itunes:subtitle>A step by step guide to how generate leads on Tik Tok</itunes:subtitle><itunes:summary><![CDATA[A step by step guide to how generate leads on Tik Tok]]></itunes:summary><itunes:duration>504</itunes:duration><itunes:keywords>lead-generation,lead-generation-tik-tok,tiktok,tik-tok-marketing,tiktok-marketing</itunes:keywords><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/9b1f213ac2ca5d5b32e92a1fdd498fbb.jpg"/><itunes:episodeType>full</itunes:episodeType><googleplay:author>Fabio Gallo</googleplay:author><googleplay:description>A step by step guide to how generate leads on Tik Tok</googleplay:description><googleplay:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/9b1f213ac2ca5d5b32e92a1fdd498fbb.jpg"/><googleplay:explicit>No</googleplay:explicit></item><item><title>The Streaming War explained</title><link>https://www.spreaker.com/user/fabiogallo/the-streaming-war-explained_1</link><guid isPermaLink="false">https://api.spreaker.com/episode/23218845</guid><pubDate>Wed, 26 Feb 2020 18:38:41 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/23218845/the_streaming_war_explained.mp3" length="2848808" type="audio/mpeg"/><itunes:author>Fabio Gallo</itunes:author><itunes:duration>178</itunes:duration><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/f986bde622d610a5ba9b07312cc9f810.jpg"/><itunes:episodeType>full</itunes:episodeType><googleplay:author>Fabio Gallo</googleplay:author><googleplay:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/f986bde622d610a5ba9b07312cc9f810.jpg"/><googleplay:explicit>No</googleplay:explicit></item><item><title>Episode 1 - Streaming video OTT</title><link>https://www.spreaker.com/user/fabiogallo/episode-1-streaming-video-ott</link><description><![CDATA[Streaming has quickly become the primary source of video consumption within the US and around the world, so what do marketers need to bear in mind?<br /><br />For most of us, the internet is already the primary source of the videos we watch.<br />In the US, streaming is headed towards a saturation point. Netflix, Amazon, Hulu, and now Disney + are quickly picking up new subscribers as streaming quickly becomes the primary source of video consumption within the US and globally. Not to mention that YouTube is essentially ubiquitous around the world.<br />This is important for marketers to take notice of. Not only because traditional TV advertising budgets will soon be replaced by their digital counterparts, but also to understand consumer behavior. Knowing how your customers consume video content helps in a few ways:<br />* Knowing what your target audience consumes and what platforms they use can help you develop a better digital video ad campaign.<br />* Knowing what your target audience watches can help you better engage with them on social media (have you seen those baby Yoda memes?)<br />* Knowing how your target audience uses different video platforms can be helpful in developing an effective content marketing plan.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/23074667</guid><pubDate>Sat, 22 Feb 2020 17:47:37 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/23074667/podcast_1582391580.mp3" length="10287647" type="audio/mpeg"/><itunes:author>Fabio Gallo</itunes:author><itunes:subtitle>Streaming has quickly become the primary source of video consumption within the US and around the world, so what do marketers need to bear in mind?

For most of us, the internet is already the primary source of the videos we watch.
In the US,...</itunes:subtitle><itunes:summary><![CDATA[Streaming has quickly become the primary source of video consumption within the US and around the world, so what do marketers need to bear in mind?<br /><br />For most of us, the internet is already the primary source of the videos we watch.<br />In the US, streaming is headed towards a saturation point. Netflix, Amazon, Hulu, and now Disney + are quickly picking up new subscribers as streaming quickly becomes the primary source of video consumption within the US and globally. Not to mention that YouTube is essentially ubiquitous around the world.<br />This is important for marketers to take notice of. Not only because traditional TV advertising budgets will soon be replaced by their digital counterparts, but also to understand consumer behavior. Knowing how your customers consume video content helps in a few ways:<br />* Knowing what your target audience consumes and what platforms they use can help you develop a better digital video ad campaign.<br />* Knowing what your target audience watches can help you better engage with them on social media (have you seen those baby Yoda memes?)<br />* Knowing how your target audience uses different video platforms can be helpful in developing an effective content marketing plan.]]></itunes:summary><itunes:duration>643</itunes:duration><itunes:keywords>netflix,ott,streaming-service,video, streaming</itunes:keywords><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/63d665d47c7dad206924bb150973a1bb.jpg"/><itunes:episodeType>full</itunes:episodeType><googleplay:author>Fabio Gallo</googleplay:author><googleplay:description>Streaming has quickly become the primary source of video consumption within the US and around the world, so what do marketers need to bear in mind?

For most of us, the internet is already the primary source of the videos we watch.
In the US, streaming is headed towards a saturation point. Netflix, Amazon, Hulu, and now Disney + are quickly picking up new subscribers as streaming quickly becomes the primary source of video consumption within the US and globally. Not to mention that YouTube is essentially ubiquitous around the world.
This is important for marketers to take notice of. Not only because traditional TV advertising budgets will soon be replaced by their digital counterparts, but also to understand consumer behavior. Knowing how your customers consume video content helps in a few ways:
* Knowing what your target audience consumes and what platforms they use can help you develop a better digital video ad campaign.
* Knowing what your target audience watches can help you better engage with them on social media (have you seen those baby Yoda memes?)
* Knowing how your target audience uses different video platforms can be helpful in developing an effective content marketing plan.</googleplay:description><googleplay:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/63d665d47c7dad206924bb150973a1bb.jpg"/><googleplay:explicit>No</googleplay:explicit></item><item><title>The key success factor for Facebook Marketing</title><link>https://www.spreaker.com/user/fabiogallo/the-key-success-factor-for-facebook-mark</link><description><![CDATA[In my podcast n1 I’ll walk you through 11 different tips and recommendations to improve your Facebook marketing strategy.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/19801073</guid><pubDate>Fri, 01 Nov 2019 09:11:31 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/19801073/podcast_1572598417.mp3" length="13510112" type="audio/mpeg"/><itunes:author>Fabio Gallo</itunes:author><itunes:subtitle>In my podcast n1 I’ll walk you through 11 different tips and recommendations to improve your Facebook marketing strategy.</itunes:subtitle><itunes:summary><![CDATA[In my podcast n1 I’ll walk you through 11 different tips and recommendations to improve your Facebook marketing strategy.]]></itunes:summary><itunes:duration>845</itunes:duration><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/de3f222c091361eadffd0d416e4528bc.jpg"/><itunes:episodeType>full</itunes:episodeType><googleplay:author>Fabio Gallo</googleplay:author><googleplay:description>In my podcast n1 I’ll walk you through 11 different tips and recommendations to improve your Facebook marketing strategy.</googleplay:description><googleplay:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/de3f222c091361eadffd0d416e4528bc.jpg"/><googleplay:explicit>No</googleplay:explicit></item></channel></rss>
