<?xml version="1.0" encoding="UTF-8"?>
<rss xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:googleplay="http://www.google.com/schemas/play-podcasts/1.0" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0"><channel><title>China BizConnect</title><link>https://www.spreaker.com/show/china-bizconnect</link><description><![CDATA[China BizConnect explores the fast-changing landscape of business-to-business (b2b) sales and marketing in China. We strive to provide leaders of tech companies with strategies to succeed in China’s b2b technology market. We also try to help you avoid many of the traps along the way. Hosts Tim Lindeman and Michael Bragen interview China tech industry experts and experienced business leaders who have entered the China market.]]></description><atom:link href="https://www.spreaker.com/show/3472294/episodes/feed" rel="self" type="application/rss+xml"/><language>en</language><category>Business</category><copyright>Copyright Tim Lindeman</copyright><image><url>https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/a59873d0df88ffad31fcfd35e50de301.jpg</url><title>China BizConnect</title><link>https://www.spreaker.com/show/china-bizconnect</link></image><lastBuildDate>Wed, 14 Oct 2020 10:26:42 +0000</lastBuildDate><itunes:author>Tim Lindeman</itunes:author><itunes:owner><itunes:name>Tim Lindeman</itunes:name><itunes:email>feeds@spreaker.com</itunes:email></itunes:owner><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/a59873d0df88ffad31fcfd35e50de301.jpg"/><itunes:subtitle>China BizConnect explores the fast-changing landscape of business-to-business (b2b) sales and marketing in China. We strive to provide leaders of tech companies with strategies to succeed in China’s b2b technology market. We also try to help you avoid...</itunes:subtitle><itunes:summary><![CDATA[China BizConnect explores the fast-changing landscape of business-to-business (b2b) sales and marketing in China. We strive to provide leaders of tech companies with strategies to succeed in China’s b2b technology market. We also try to help you avoid many of the traps along the way. Hosts Tim Lindeman and Michael Bragen interview China tech industry experts and experienced business leaders who have entered the China market.]]></itunes:summary><itunes:category text="Business"/><itunes:explicit>clean</itunes:explicit><itunes:type>episodic</itunes:type><googleplay:author>Tim Lindeman</googleplay:author><googleplay:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/a59873d0df88ffad31fcfd35e50de301.jpg"/><googleplay:email>feeds@spreaker.com</googleplay:email><googleplay:description>China BizConnect explores the fast-changing landscape of business-to-business (b2b) sales and marketing in China. We strive to provide leaders of tech companies with strategies to succeed in China’s b2b technology market. We also try to help you avoid many of the traps along the way. Hosts Tim Lindeman and Michael Bragen interview China tech industry experts and experienced business leaders who have entered the China market.</googleplay:description><googleplay:category text="Business"/><googleplay:explicit>No</googleplay:explicit><item><title>Selling Technology to the Chinese Government</title><link>https://www.spreaker.com/user/11203969/selling-technology-to-the-chinese-govern_1</link><description><![CDATA[Selling technology to any foreign government can be challenging due to national security concerns and the bias to support the local industry. This is especially the case in China, where heightened international tensions and protectionist policies in the West have caused China to look for ways to reduce its reliance on foreign technology.<br /><br />Despite these challenges, the Chinese government remains an attractive target for many foreign technology vendors, because it is a major technology consumer that relies on foreign suppliers to meet many of its needs.<br /><br />This article explores key challenges foreign tech vendors face when selling to the Chinese government. And for companies up to the challenge, it investigates important considerations and tactics for succeeding in government sales.]]></description><guid isPermaLink="false">http://54.196.144.63/?p=991</guid><pubDate>Thu, 19 Mar 2020 22:22:45 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/41454256/e014_selling_technology_to_the_chinese_government.mp3" length="52005673" type="audio/mpeg"/><itunes:author>Tim Lindeman</itunes:author><itunes:subtitle>Selling technology to any foreign government can be challenging due to national security concerns and the bias to support the local industry. This is especially the case in China, where heightened international tensions and protectionist policies in...</itunes:subtitle><itunes:summary><![CDATA[Selling technology to any foreign government can be challenging due to national security concerns and the bias to support the local industry. This is especially the case in China, where heightened international tensions and protectionist policies in the West have caused China to look for ways to reduce its reliance on foreign technology.<br /><br />Despite these challenges, the Chinese government remains an attractive target for many foreign technology vendors, because it is a major technology consumer that relies on foreign suppliers to meet many of its needs.<br /><br />This article explores key challenges foreign tech vendors face when selling to the Chinese government. And for companies up to the challenge, it investigates important considerations and tactics for succeeding in government sales.]]></itunes:summary><itunes:duration>2166</itunes:duration><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/5f11c2992a27f4276af5d20b28554ece.jpg"/><itunes:episodeType>full</itunes:episodeType><googleplay:author>Tim Lindeman</googleplay:author><googleplay:description>Selling technology to any foreign government can be challenging due to national security concerns and the bias to support the local industry. This is especially the case in China, where heightened international tensions and protectionist policies in the West have caused China to look for ways to reduce its reliance on foreign technology.

Despite these challenges, the Chinese government remains an attractive target for many foreign technology vendors, because it is a major technology consumer that relies on foreign suppliers to meet many of its needs.

This article explores key challenges foreign tech vendors face when selling to the Chinese government. And for companies up to the challenge, it investigates important considerations and tactics for succeeding in government sales.</googleplay:description><googleplay:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/5f11c2992a27f4276af5d20b28554ece.jpg"/><googleplay:explicit>No</googleplay:explicit></item><item><title>Selling Technology to the Chinese Government</title><link>https://www.spreaker.com/user/11203969/selling-technology-to-the-chinese-govern</link><description><![CDATA[Selling technology to any foreign government can be challenging due to national security concerns and the bias to support the local industry. This is especially the case in China, where heightened international tensions and protectionist policies in the West have caused China to look for ways to reduce its reliance on foreign technology.<br /><br />Despite these challenges, the Chinese government remains an attractive target for many foreign technology vendors, because it is a major technology consumer that relies on foreign suppliers to meet many of its needs.<br /><br />This article explores key challenges foreign tech vendors face when selling to the Chinese government. And for companies up to the challenge, it investigates important considerations and tactics for succeeding in government sales.]]></description><guid isPermaLink="false">https://chinabizconnect.com/?p=991</guid><pubDate>Thu, 19 Mar 2020 22:22:45 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/24072011/e014_selling_technology_to_the_chinese_government.mp3" length="52005673" type="audio/mpeg"/><itunes:author>Tim Lindeman</itunes:author><itunes:subtitle>Selling technology to any foreign government can be challenging due to national security concerns and the bias to support the local industry. This is especially the case in China, where heightened international tensions and protectionist policies in...</itunes:subtitle><itunes:summary><![CDATA[Selling technology to any foreign government can be challenging due to national security concerns and the bias to support the local industry. This is especially the case in China, where heightened international tensions and protectionist policies in the West have caused China to look for ways to reduce its reliance on foreign technology.<br /><br />Despite these challenges, the Chinese government remains an attractive target for many foreign technology vendors, because it is a major technology consumer that relies on foreign suppliers to meet many of its needs.<br /><br />This article explores key challenges foreign tech vendors face when selling to the Chinese government. And for companies up to the challenge, it investigates important considerations and tactics for succeeding in government sales.]]></itunes:summary><itunes:duration>2166</itunes:duration><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/5f11c2992a27f4276af5d20b28554ece.jpg"/><itunes:episodeType>full</itunes:episodeType><googleplay:author>Tim Lindeman</googleplay:author><googleplay:description>Selling technology to any foreign government can be challenging due to national security concerns and the bias to support the local industry. This is especially the case in China, where heightened international tensions and protectionist policies in the West have caused China to look for ways to reduce its reliance on foreign technology.

Despite these challenges, the Chinese government remains an attractive target for many foreign technology vendors, because it is a major technology consumer that relies on foreign suppliers to meet many of its needs.

This article explores key challenges foreign tech vendors face when selling to the Chinese government. And for companies up to the challenge, it investigates important considerations and tactics for succeeding in government sales.</googleplay:description><googleplay:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/5f11c2992a27f4276af5d20b28554ece.jpg"/><googleplay:explicit>No</googleplay:explicit></item><item><title>Choosing the Best City in China for Your Tech Company</title><link>https://www.spreaker.com/user/11203969/choosing-the-best-city-in-china-for-your</link><description><![CDATA[The choice of where to land in China will have a huge impact on your business. But too often companies make this decision in an ad hoc manner. Xiaoling Wu and Jin Hu of the Guangzhou Liaison Office in Boston share their views on how foreign companies should choose a Chinese city.]]></description><guid isPermaLink="false">https://chinabizconnect.com/?p=944</guid><pubDate>Sat, 14 Dec 2019 23:35:13 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/20753064/e013_how_local_government_can_help_foreign_firms.mp3" length="62630405" type="audio/mpeg"/><itunes:author>Tim Lindeman</itunes:author><itunes:subtitle>The choice of where to land in China will have a huge impact on your business. But too often companies make this decision in an ad hoc manner. Xiaoling Wu and Jin Hu of the Guangzhou Liaison Office in Boston share their views on how foreign companies...</itunes:subtitle><itunes:summary><![CDATA[The choice of where to land in China will have a huge impact on your business. But too often companies make this decision in an ad hoc manner. Xiaoling Wu and Jin Hu of the Guangzhou Liaison Office in Boston share their views on how foreign companies should choose a Chinese city.]]></itunes:summary><itunes:duration>2609</itunes:duration><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/5f11c2992a27f4276af5d20b28554ece.jpg"/><itunes:episodeType>full</itunes:episodeType><googleplay:author>Tim Lindeman</googleplay:author><googleplay:description>The choice of where to land in China will have a huge impact on your business. But too often companies make this decision in an ad hoc manner. Xiaoling Wu and Jin Hu of the Guangzhou Liaison Office in Boston share their views on how foreign companies should choose a Chinese city.</googleplay:description><googleplay:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/5f11c2992a27f4276af5d20b28554ece.jpg"/><googleplay:explicit>No</googleplay:explicit></item><item><title>Succeeding With an Expat Manager in China</title><link>https://www.spreaker.com/user/11203969/succeeding-with-an-expat-manager-in-chin</link><description><![CDATA[Success in China requires effective collaboration between the foreign headquarters and the China team. Executives back home rely on Chinese staff who understand the unique requirements of the local market. And the China team relies on the headquarters to instill the corporate mission and culture. Many foreign companies use an expat manager to enable close ties with the headquarters. However, it is important to understand expat managers’ limitations and empower Chinese managers to fill the gap in key leadership functions.]]></description><guid isPermaLink="false">https://chinabizconnect.com/?p=906</guid><pubDate>Fri, 25 Oct 2019 02:04:14 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/19678893/e012_succeeding_with_an_expat_manager_in_china.mp3" length="45844861" type="audio/mpeg"/><itunes:author>Tim Lindeman</itunes:author><itunes:subtitle>Success in China requires effective collaboration between the foreign headquarters and the China team. Executives back home rely on Chinese staff who understand the unique requirements of the local market. And the China team relies on the headquarters...</itunes:subtitle><itunes:summary><![CDATA[Success in China requires effective collaboration between the foreign headquarters and the China team. Executives back home rely on Chinese staff who understand the unique requirements of the local market. And the China team relies on the headquarters to instill the corporate mission and culture. Many foreign companies use an expat manager to enable close ties with the headquarters. However, it is important to understand expat managers’ limitations and empower Chinese managers to fill the gap in key leadership functions.]]></itunes:summary><itunes:duration>1911</itunes:duration><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/5f11c2992a27f4276af5d20b28554ece.jpg"/><itunes:episodeType>full</itunes:episodeType><googleplay:author>Tim Lindeman</googleplay:author><googleplay:description>Success in China requires effective collaboration between the foreign headquarters and the China team. Executives back home rely on Chinese staff who understand the unique requirements of the local market. And the China team relies on the headquarters to instill the corporate mission and culture. Many foreign companies use an expat manager to enable close ties with the headquarters. However, it is important to understand expat managers’ limitations and empower Chinese managers to fill the gap in key leadership functions.</googleplay:description><googleplay:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/5f11c2992a27f4276af5d20b28554ece.jpg"/><googleplay:explicit>No</googleplay:explicit></item><item><title>A Disciplined Approach to China Market Entry</title><link>https://www.spreaker.com/user/11203969/a-disciplined-approach-to-china-market-e</link><description><![CDATA[Making a successful China market entry is especially challenging for foreign technology companies. In fact, many companies spend a great deal of time and money attempting to establish a foothold in China, but later find that their product isn’t a good match for the market. TechCode’s Tony DeOrsey advocates a disciplined approach to evaluating opportunities in China that includes legal due diligence, market research, and product validation with Chinese customers.]]></description><guid isPermaLink="false">https://chinabizconnect.com/?p=885</guid><pubDate>Thu, 26 Sep 2019 00:31:59 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/19237505/e011_making_the_go_no_go_decision_to_enter_china.mp3" length="50659024" type="audio/mpeg"/><itunes:author>Tim Lindeman</itunes:author><itunes:subtitle>Making a successful China market entry is especially challenging for foreign technology companies. In fact, many companies spend a great deal of time and money attempting to establish a foothold in China, but later find that their product isn’t a good...</itunes:subtitle><itunes:summary><![CDATA[Making a successful China market entry is especially challenging for foreign technology companies. In fact, many companies spend a great deal of time and money attempting to establish a foothold in China, but later find that their product isn’t a good match for the market. TechCode’s Tony DeOrsey advocates a disciplined approach to evaluating opportunities in China that includes legal due diligence, market research, and product validation with Chinese customers.]]></itunes:summary><itunes:duration>2112</itunes:duration><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/5f11c2992a27f4276af5d20b28554ece.jpg"/><itunes:episodeType>full</itunes:episodeType><googleplay:author>Tim Lindeman</googleplay:author><googleplay:description>Making a successful China market entry is especially challenging for foreign technology companies. In fact, many companies spend a great deal of time and money attempting to establish a foothold in China, but later find that their product isn’t a good match for the market. TechCode’s Tony DeOrsey advocates a disciplined approach to evaluating opportunities in China that includes legal due diligence, market research, and product validation with Chinese customers.</googleplay:description><googleplay:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/5f11c2992a27f4276af5d20b28554ece.jpg"/><googleplay:explicit>No</googleplay:explicit></item><item><title>Making a Successful Digital Entry in China</title><link>https://www.spreaker.com/user/11203969/making-a-successful-digital-entry-in-chi</link><description><![CDATA[Digital marketing in China requires a different approach than in other markets. Foreign companies looking to enter China should first investigate the unique requirements of their target Chinese customers. They must also learn to use new marketing channels to reach these customers. While China offers great opportunities, it is a fast-moving and highly competitive business environment. In order to succeed, foreign companies need to fully commit to the effort.]]></description><guid isPermaLink="false">https://chinabizconnect.com/?p=870</guid><pubDate>Sun, 18 Aug 2019 22:36:32 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/18851758/e010_making_a_successful_digital_entry_in_china_with_jons_slemmer.mp3" length="40626522" type="audio/mpeg"/><itunes:author>Tim Lindeman</itunes:author><itunes:subtitle>Digital marketing in China requires a different approach than in other markets. Foreign companies looking to enter China should first investigate the unique requirements of their target Chinese customers. They must also learn to use new marketing...</itunes:subtitle><itunes:summary><![CDATA[Digital marketing in China requires a different approach than in other markets. Foreign companies looking to enter China should first investigate the unique requirements of their target Chinese customers. They must also learn to use new marketing channels to reach these customers. While China offers great opportunities, it is a fast-moving and highly competitive business environment. In order to succeed, foreign companies need to fully commit to the effort.]]></itunes:summary><itunes:duration>1693</itunes:duration><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/5f11c2992a27f4276af5d20b28554ece.jpg"/><itunes:episodeType>full</itunes:episodeType><googleplay:author>Tim Lindeman</googleplay:author><googleplay:description>Digital marketing in China requires a different approach than in other markets. Foreign companies looking to enter China should first investigate the unique requirements of their target Chinese customers. They must also learn to use new marketing channels to reach these customers. While China offers great opportunities, it is a fast-moving and highly competitive business environment. In order to succeed, foreign companies need to fully commit to the effort.</googleplay:description><googleplay:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/5f11c2992a27f4276af5d20b28554ece.jpg"/><googleplay:explicit>No</googleplay:explicit></item><item><title>Opportunities for Foreign Vendors in China’s IoT Market</title><link>https://www.spreaker.com/user/11203969/opportunities-for-foreign-vendors-in-chi</link><description><![CDATA[When you think about the internet in China, you might imagine nearly a billion people using their smartphones in a vast digital landscape that is isolated from the rest of the world. What you may not consider is that China’s internet is also teeming with “things.” To get an overview of China’s IoT industry and to find out what opportunities are available for foreign vendors, we spoke with Chance Jiang, and early Chinese IoT innovator.]]></description><guid isPermaLink="false">https://chinabizconnect.com/?p=842</guid><pubDate>Tue, 16 Jul 2019 23:37:08 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/18567623/e009_opportunities_for_foreign_vendors_in_chinas_internet_of_things_market.mp3" length="45841376" type="audio/mpeg"/><itunes:author>Tim Lindeman</itunes:author><itunes:subtitle>When you think about the internet in China, you might imagine nearly a billion people using their smartphones in a vast digital landscape that is isolated from the rest of the world. What you may not consider is that China’s internet is also teeming...</itunes:subtitle><itunes:summary><![CDATA[When you think about the internet in China, you might imagine nearly a billion people using their smartphones in a vast digital landscape that is isolated from the rest of the world. What you may not consider is that China’s internet is also teeming with “things.” To get an overview of China’s IoT industry and to find out what opportunities are available for foreign vendors, we spoke with Chance Jiang, and early Chinese IoT innovator.]]></itunes:summary><itunes:duration>1911</itunes:duration><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/5f11c2992a27f4276af5d20b28554ece.jpg"/><itunes:episodeType>full</itunes:episodeType><googleplay:author>Tim Lindeman</googleplay:author><googleplay:description>When you think about the internet in China, you might imagine nearly a billion people using their smartphones in a vast digital landscape that is isolated from the rest of the world. What you may not consider is that China’s internet is also teeming with “things.” To get an overview of China’s IoT industry and to find out what opportunities are available for foreign vendors, we spoke with Chance Jiang, and early Chinese IoT innovator.</googleplay:description><googleplay:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/5f11c2992a27f4276af5d20b28554ece.jpg"/><googleplay:explicit>No</googleplay:explicit></item><item><title>13 Analyst Views on China's '996' Work Culture</title><link>https://www.spreaker.com/user/11203969/13-analyst-views-on-chinas-996-work-cult</link><description><![CDATA[One of the most striking differences between the IT industry in China and the West is the “996” 72-hour work week. To get a better understanding of the advantages and disadvantages of “996,” we conducted inquiry calls with six China-based IT analysts and boiled down our findings into thirteen views that provide a comprehensive overview of the topic.]]></description><guid isPermaLink="false">https://chinabizconnect.com/?p=824</guid><pubDate>Sun, 09 Jun 2019 19:14:47 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/18220863/e008_13_analyst_views_on_996.mp3" length="30694499" type="audio/mpeg"/><itunes:author>Tim Lindeman</itunes:author><itunes:subtitle>One of the most striking differences between the IT industry in China and the West is the “996” 72-hour work week. To get a better understanding of the advantages and disadvantages of “996,” we conducted inquiry calls with six China-based IT analysts...</itunes:subtitle><itunes:summary><![CDATA[One of the most striking differences between the IT industry in China and the West is the “996” 72-hour work week. To get a better understanding of the advantages and disadvantages of “996,” we conducted inquiry calls with six China-based IT analysts and boiled down our findings into thirteen views that provide a comprehensive overview of the topic.]]></itunes:summary><itunes:duration>1279</itunes:duration><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/5f11c2992a27f4276af5d20b28554ece.jpg"/><itunes:episodeType>full</itunes:episodeType><googleplay:author>Tim Lindeman</googleplay:author><googleplay:description>One of the most striking differences between the IT industry in China and the West is the “996” 72-hour work week. To get a better understanding of the advantages and disadvantages of “996,” we conducted inquiry calls with six China-based IT analysts and boiled down our findings into thirteen views that provide a comprehensive overview of the topic.</googleplay:description><googleplay:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/5f11c2992a27f4276af5d20b28554ece.jpg"/><googleplay:explicit>No</googleplay:explicit></item><item><title>Using Trade Shows to Market Technology Products and Services in China, Part 2 - A How-to Guide for Making Your First Show a Success</title><link>https://www.spreaker.com/user/11203969/using-trade-shows-to-market-technology-p_1</link><description><![CDATA[A trade show can be an effective platform for foreign technology vendors to enter the China market. Achieving success requires up-front planning, tireless execution during the show, and diligent follow up. Many of the details involved are different from other markets and require a unique approach. In this episode, Michelle Zou discusses what is required for foreign technology leaders to manage a successful Chinese trade show from beginning to end.]]></description><guid isPermaLink="false">https://chinabizconnect.com/?p=755</guid><pubDate>Sun, 19 May 2019 13:38:49 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/18015526/e007_using_trade_shows_to_market_tech_products_in_china_part_2.mp3" length="44736391" type="audio/mpeg"/><itunes:author>Tim Lindeman</itunes:author><itunes:subtitle>A trade show can be an effective platform for foreign technology vendors to enter the China market. Achieving success requires up-front planning, tireless execution during the show, and diligent follow up. Many of the details involved are different...</itunes:subtitle><itunes:summary><![CDATA[A trade show can be an effective platform for foreign technology vendors to enter the China market. Achieving success requires up-front planning, tireless execution during the show, and diligent follow up. Many of the details involved are different from other markets and require a unique approach. In this episode, Michelle Zou discusses what is required for foreign technology leaders to manage a successful Chinese trade show from beginning to end.]]></itunes:summary><itunes:duration>1862</itunes:duration><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/5f11c2992a27f4276af5d20b28554ece.jpg"/><itunes:episodeType>full</itunes:episodeType><googleplay:author>Tim Lindeman</googleplay:author><googleplay:description>A trade show can be an effective platform for foreign technology vendors to enter the China market. Achieving success requires up-front planning, tireless execution during the show, and diligent follow up. Many of the details involved are different from other markets and require a unique approach. In this episode, Michelle Zou discusses what is required for foreign technology leaders to manage a successful Chinese trade show from beginning to end.</googleplay:description><googleplay:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/5f11c2992a27f4276af5d20b28554ece.jpg"/><googleplay:explicit>No</googleplay:explicit></item></channel></rss>
