https://www.spreaker.com/show/one-thing-real-quickenSociety & CultureCopyright Evan MacDonaldhttps://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/7980e2d200b6399722217e98b2d60a3a.jpghttps://www.spreaker.com/show/one-thing-real-quickFri, 29 Mar 2019 15:31:33 +0000Evan MacDonaldEvan MacDonaldfeeds@spreaker.comSingle-question interviews with leading creatives resulting in short, focused episodes packed with nuggets of creative wisdom.cleanepisodicEvan MacDonaldfeeds@spreaker.comSingle-question interviews with leading creatives resulting in short, focused episodes packed with nuggets of creative wisdom.Nohttps://www.spreaker.com/user/11015689/013-brand-naming-expert-misty-johnsonMisty Johnson is a brand strategist with a specialty in brand naming. She has nearly 20 years experience helping brands name, rename, merge, name products, name services, and name just about anything that has to do with brands.

The Question
"How do you respond when people react negatively to brand name changes?"

The Notes
This week we’re announcing a name change for the podcast. Okay, not really, but almost. We called in an expert to discuss process of naming companies and branded stuff, the pitfalls of renaming and how to do it in a way that makes it easier to be accepted by the people who loved the old name.

Here some links to explore:
https://www.ratebeer.com/beer/miller-fortune/246798/
https://www.interbrand.com/
http://www.onethingrealquick.com/

http://twitter.com/OTRQpodcast/

http://instagram.com/OTRQpodcast/

http://libro.fm/redeem/OTRQ]]>4ece3c23-e46f-4749-be68-b0f71f76b884Fri, 29 Mar 2019 11:00:00 +0000Evan MacDonaldThe Guest Misty Johnson is a brand strategist with a specialty in brand naming. She has nearly 20 years experience helping brands name, rename, merge, name products, name services, and name just about anything that has to do with brands. The Question...Misty Johnson is a brand strategist with a specialty in brand naming. She has nearly 20 years experience helping brands name, rename, merge, name products, name services, and name just about anything that has to do with brands.

The Question
"How do you respond when people react negatively to brand name changes?"

The Notes
This week we’re announcing a name change for the podcast. Okay, not really, but almost. We called in an expert to discuss process of naming companies and branded stuff, the pitfalls of renaming and how to do it in a way that makes it easier to be accepted by the people who loved the old name.

Here some links to explore:
https://www.ratebeer.com/beer/miller-fortune/246798/
https://www.interbrand.com/
http://www.onethingrealquick.com/

http://twitter.com/OTRQpodcast/

http://instagram.com/OTRQpodcast/

http://libro.fm/redeem/OTRQ]]>1135branding,graphic design,naming,brand strategy,brand designcleanfullEvan MacDonaldThe Guest Misty Johnson is a brand strategist with a specialty in brand naming. She has nearly 20 years experience helping brands name, rename, merge, name products, name services, and name just about anything that has to do with brands. The Question "How do you respond when people react negatively to brand name changes?" The Notes This week we’re announcing a name change for the podcast. Okay, not really, but almost. We called in an expert to discuss process of naming companies and branded stuff, the pitfalls of renaming and how to do it in a way that makes it easier to be accepted by the people who loved the old name. Here some links to explore: https://www.ratebeer.com/beer/miller-fortune/246798/ https://www.interbrand.com/ http://www.onethingrealquick.com/ http://twitter.com/OTRQpodcast/ http://instagram.com/OTRQpodcast/ http://libro.fm/redeem/OTRQNohttps://www.spreaker.com/user/11015689/designing-a-creative-culture5aa2986baf2096c38cda7780:5aa2a02524a694a064a289a7:5c8b3026eb39311eed8b0f9aFri, 15 Mar 2019 11:00:00 +0000Evan MacDonaldThis week on the podcast, we’re playing a presentation made by Evan MacDonald about creativity. Back in August of 2017, Evan was invited to speak at the International Design Conference hosted by the Industrial Designers' Society of America. He spoke...1205cleanfullEvan MacDonaldThis week on the podcast, we’re playing a presentation made by Evan MacDonald about creativity. Back in August of 2017, Evan was invited to speak at the International Design Conference hosted by the Industrial Designers' Society of America. He spoke about the role and importance of creativity in company culture, citing specific examples from his time as Design Director at Freefly Systems.Nohttps://www.spreaker.com/user/11015689/film-composer-producer-dustin-lau5aa2986baf2096c38cda7780:5aa2a02524a694a064a289a7:5c820195e4966bf64be94ef3Fri, 08 Mar 2019 10:00:00 +0000Evan MacDonaldDustin Lau is a musician, songwriter, film composer and producer living in Redlands California, whose work appears on everything from feature length documentaries to short TV spots. He’s performed live on stages around the world, worked with other...1798cleanfullEvan MacDonaldDustin Lau is a musician, songwriter, film composer and producer living in Redlands California, whose work appears on everything from feature length documentaries to short TV spots. He’s performed live on stages around the world, worked with other artists as a producer, and explored a broad pallet of styles and sounds in his compositions. Our conversation this week is about taking risks to lead a creative life.Nohttps://www.spreaker.com/user/11015689/filmmaker-niles-grey5aa2986baf2096c38cda7780:5aa2a02524a694a064a289a7:5c78bb2ea4222f412d9f1c68Fri, 01 Mar 2019 10:00:00 +0000Evan MacDonaldNiles Grey is a filmmaker. This week we discuss the benefits of shooting films with a “small footprint,” as Niles puts it. While mobile phone photography and cinematography are paces behind what industry professionals use for major productions, the...1799cleanfullEvan MacDonaldNiles Grey is a filmmaker. This week we discuss the benefits of shooting films with a “small footprint,” as Niles puts it. While mobile phone photography and cinematography are paces behind what industry professionals use for major productions, the technology is advancing and shrinking. With a little help from small hardware add-ons and apps that give users access to manual controls, people like Niles can (and all of us) can create content that defies the expectation of such a ubiquitous piece of technology.Nohttps://www.spreaker.com/user/11015689/graphic-designer-seth-lucas5aa2986baf2096c38cda7780:5aa2a02524a694a064a289a7:5c6f77fa15fcc061efec5b89Fri, 22 Feb 2019 10:00:00 +0000Evan MacDonaldSeth Lucas is a graphic designer in Indianapolis and was the first interview I did for this podcast. Not this episode, but another attempt at an interview, was created a year ago. After this first draft of sorts was created, I sat on the project for...1792cleanfullEvan MacDonaldSeth Lucas is a graphic designer in Indianapolis and was the first interview I did for this podcast. Not this episode, but another attempt at an interview, was created a year ago. After this first draft of sorts was created, I sat on the project for almost a full year. And so, I’ve called Seth back to ask about his experience with projects that get stuck in limbo. Together we discuss some projects that Seth let sit unattended for a little too long, and a bit about how he got them back on track.Nohttps://www.spreaker.com/user/11015689/miner-goldsmith-leslie-chapman5aa2986baf2096c38cda7780:5aa2a02524a694a064a289a7:5c669a01eef1a148ecc28892Fri, 15 Feb 2019 11:49:47 +0000Evan MacDonaldDo we really know where our stuff comes from? The tag in your shoes that say what country they were made in does say anything about where the materials were obtained. In our world of objects, we are surrounded by things with complex pasts that we...1632cleanfullEvan MacDonaldDo we really know where our stuff comes from? The tag in your shoes that say what country they were made in does say anything about where the materials were obtained. In our world of objects, we are surrounded by things with complex pasts that we don’t even consider and even if we did, we may never be able to know. Leslie Chapman is a jewelry fabricator and designer who does know where her materials come from. That’s because she and her husband mine the gold themselves.Nohttps://www.spreaker.com/user/11015689/illustrator-brad-woodard-of-brave-the-wo5aa2986baf2096c38cda7780:5aa2a02524a694a064a289a7:5c5cb69c085229e4e2f4382cFri, 08 Feb 2019 10:00:00 +0000Evan MacDonaldThis week we’re talking about self promotion with Brad Woodard. Brad is an Illustrator and designer who, along with his wife, Krystal, operates the studio Brave the Woods. Brad has worked with Target, Baskin Robbins, Simon and Schuster, Intel, Harley...1729cleanfullEvan MacDonaldThis week we’re talking about self promotion with Brad Woodard. Brad is an Illustrator and designer who, along with his wife, Krystal, operates the studio Brave the Woods. Brad has worked with Target, Baskin Robbins, Simon and Schuster, Intel, Harley Davidson, Honda and loads of others. He teaches workshops in person and online. His classes on the Skillshare platform have been taken by over 50,000 people. His work has been featured in HOW, Communication Arts, Grain Edit and more.Nohttps://www.spreaker.com/user/11015689/comedy-writer-james-best5aa2986baf2096c38cda7780:5aa2a02524a694a064a289a7:5c53945ff9619a9695f1ded3Fri, 01 Feb 2019 10:00:00 +0000Evan MacDonaldIn our interview, James tells two stories of incredible luck. One which started his TV writing career was birthed into existence, and another where he completely miffed it. We also talk about the role of failure in the creative process. He shares some...1552cleanfullEvan MacDonaldIn our interview, James tells two stories of incredible luck. One which started his TV writing career was birthed into existence, and another where he completely miffed it. We also talk about the role of failure in the creative process. He shares some sage wisdom about destruction, why creating “the worst piece of crap in the world” can be a step to success, and how solving for not X is a great way to find a creative spark.Nohttps://www.spreaker.com/user/11015689/experience-designer-lauren-celenza-of-go
THE QUESTION: “What impact has travel had on your work?”

THE NOTES: Not many will argue that travel is an eye and mind opening experience. Obviously, expanding your vision is valuable to anyone working in a creative capacity. In my conversation with Lauren Celenza, we discuss some specifics. Including how to involve the people you’re designing for more directly in the design process. She shares with us stories from her travels across six contents, insights about design research, and some tips for enhancing travel so it can elevate your creative thinking.

Follow Lauren on Twitter and Instragram: @laurencza

One Thing Real Quick is produced by Evan MacDonald. Tweet him at @evanmacdonald and learn more about the show at onethingrealquick.com

This episode is sponsored by Libro.fm. Use the offer code “OTRQ” to get two audio books for the price of one!
https://libro.fm/redeem/OTRQ]]>5aa2986baf2096c38cda7780:5aa2a02524a694a064a289a7:5c4a81ea4d7a9c275da93134Fri, 25 Jan 2019 10:00:00 +0000Evan MacDonaldLauren Celenza is a senior designer at Google. For the past two years or so, she has been helping to shape the design of Google Maps to better fit the needs of emerging cities around the world, in places like Kenya, Southeast Asia, and India. THE...
THE QUESTION: “What impact has travel had on your work?”

THE NOTES: Not many will argue that travel is an eye and mind opening experience. Obviously, expanding your vision is valuable to anyone working in a creative capacity. In my conversation with Lauren Celenza, we discuss some specifics. Including how to involve the people you’re designing for more directly in the design process. She shares with us stories from her travels across six contents, insights about design research, and some tips for enhancing travel so it can elevate your creative thinking.

Follow Lauren on Twitter and Instragram: @laurencza

One Thing Real Quick is produced by Evan MacDonald. Tweet him at @evanmacdonald and learn more about the show at onethingrealquick.com

This episode is sponsored by Libro.fm. Use the offer code “OTRQ” to get two audio books for the price of one!
https://libro.fm/redeem/OTRQ]]>1425cleanfullEvan MacDonaldLauren Celenza is a senior designer at Google. For the past two years or so, she has been helping to shape the design of Google Maps to better fit the needs of emerging cities around the world, in places like Kenya, Southeast Asia, and India. THE QUESTION: “What impact has travel had on your work?” THE NOTES: Not many will argue that travel is an eye and mind opening experience. Obviously, expanding your vision is valuable to anyone working in a creative capacity. In my conversation with Lauren Celenza, we discuss some specifics. Including how to involve the people you’re designing for more directly in the design process. She shares with us stories from her travels across six contents, insights about design research, and some tips for enhancing travel so it can elevate your creative thinking. Follow Lauren on Twitter and Instragram: @laurencza One Thing Real Quick is produced by Evan MacDonald. Tweet him at @evanmacdonald and learn more about the show at onethingrealquick.com This episode is sponsored by Libro.fm. Use the offer code “OTRQ” to get two audio books for the price of one! https://libro.fm/redeem/OTRQNohttps://www.spreaker.com/user/11015689/musician-ahmed-gallab-aka-sinkane
THE QUESTION: “What role does your history and your origins as a Sudanese American have on the music that you write?”

THE NOTES: You can to Sinkane’s music on Apple Music, Spotify, Tidal, Bandcamp, YouTube, etc. Read about Sinkane, see videos and more at https://cityslang.com/artists/sinkane. Follow Amhed on Twitter and Instagram at @Sinkane.

One Thing Real Quick is produced by Evan MacDonald. Tweet him at @evanmacdonald and learn more about the show at onethingrealquick.com]]>5aa2986baf2096c38cda7780:5aa2a02524a694a064a289a7:5c41c03c88251b8e05c0f8b9Fri, 18 Jan 2019 12:09:23 +0000Evan MacDonaldTHE GUEST: Amhed Gallab is known to the music world as Sinkane. After spending years playing in groups including Caribou, of Montreal, Yeasayer, and others, Amhed started his own music project. Sinkane has since released multiple full length albums on...
THE QUESTION: “What role does your history and your origins as a Sudanese American have on the music that you write?”

THE NOTES: You can to Sinkane’s music on Apple Music, Spotify, Tidal, Bandcamp, YouTube, etc. Read about Sinkane, see videos and more at https://cityslang.com/artists/sinkane. Follow Amhed on Twitter and Instagram at @Sinkane.

One Thing Real Quick is produced by Evan MacDonald. Tweet him at @evanmacdonald and learn more about the show at onethingrealquick.com]]>1286cleanfullEvan MacDonaldTHE GUEST: Amhed Gallab is known to the music world as Sinkane. After spending years playing in groups including Caribou, of Montreal, Yeasayer, and others, Amhed started his own music project. Sinkane has since released multiple full length albums on City Slang Records (with another on the way!). THE QUESTION: “What role does your history and your origins as a Sudanese American have on the music that you write?” THE NOTES: You can to Sinkane’s music on Apple Music, Spotify, Tidal, Bandcamp, YouTube, etc. Read about Sinkane, see videos and more at https://cityslang.com/artists/sinkane. Follow Amhed on Twitter and Instagram at @Sinkane. One Thing Real Quick is produced by Evan MacDonald. Tweet him at @evanmacdonald and learn more about the show at onethingrealquick.comNohttps://www.spreaker.com/user/11015689/filmmaker-joaquin-azulay-of-gauchos-del-
THE QUESTION: “What’s the relationship between your passion for surfing and the craft of creating films? How do those two things interact?”

THE NOTES: Follow Gauchos Del Mar on Instagram and Twitter (@gauchosdelmar) and learn more about their work at gauchosdelmar.com.

One Thing Real Quick is produced by Evan MacDonald. Tweet him at @evanmacdonald and learn more about the show at onethingrealquick.com]]>5aa2986baf2096c38cda7780:5aa2a02524a694a064a289a7:5c41b80a03ce647f536b6294Fri, 18 Jan 2019 11:31:41 +0000Evan MacDonaldTHE GUEST: Joaquin Azulay is one half of the surfing and filmmaking duo, Gauchos Del Mar. Alongside his brother Julian, Joaquin has created multiple films and television shows about their expeditions. Their work has earned over 40 awards and been seen...
THE QUESTION: “What’s the relationship between your passion for surfing and the craft of creating films? How do those two things interact?”

THE NOTES: Follow Gauchos Del Mar on Instagram and Twitter (@gauchosdelmar) and learn more about their work at gauchosdelmar.com.

One Thing Real Quick is produced by Evan MacDonald. Tweet him at @evanmacdonald and learn more about the show at onethingrealquick.com]]>830cleanfullEvan MacDonaldTHE GUEST: Joaquin Azulay is one half of the surfing and filmmaking duo, Gauchos Del Mar. Alongside his brother Julian, Joaquin has created multiple films and television shows about their expeditions. Their work has earned over 40 awards and been seen in film festivals, on Netflix, broadcast, and elsewhere. THE QUESTION: “What’s the relationship between your passion for surfing and the craft of creating films? How do those two things interact?” THE NOTES: Follow Gauchos Del Mar on Instagram and Twitter (@gauchosdelmar) and learn more about their work at gauchosdelmar.com. One Thing Real Quick is produced by Evan MacDonald. Tweet him at @evanmacdonald and learn more about the show at onethingrealquick.comNohttps://www.spreaker.com/user/11015689/photographer-annie-spratt-of-unsplash
THE QUESTION: “What impact has giving away your photographs had on the way you approach your work?”

THE NOTES: Get a look at Annie’s work by visiting https://unsplash.com/@anniespratt. You can also find her on twitter and instagram at @anniespratt. Here is an article about how Unsplash, started as a side project: https://medium.com/who-what-why/how-side-projects-saved-our-startup-a83a80f3b3ae

One Thing Real Quick is produced by Evan MacDonald. Tweet him at @evanmacdonald and learn more about the show at onethingrealquick.com]]>5aa2986baf2096c38cda7780:5aa2a02524a694a064a289a7:5c41a9014ae23714d594a369Fri, 18 Jan 2019 10:43:44 +0000Evan MacDonaldTHE GUEST: Annie Spratt is a photographer living in Southern England. She’s a member of the community and editorial staff at Unsplash.com. She’s given away nearly 5,000 photographs on Unsplash. THE QUESTION: “What impact has giving away your...
THE QUESTION: “What impact has giving away your photographs had on the way you approach your work?”

THE NOTES: Get a look at Annie’s work by visiting https://unsplash.com/@anniespratt. You can also find her on twitter and instagram at @anniespratt. Here is an article about how Unsplash, started as a side project: https://medium.com/who-what-why/how-side-projects-saved-our-startup-a83a80f3b3ae

One Thing Real Quick is produced by Evan MacDonald. Tweet him at @evanmacdonald and learn more about the show at onethingrealquick.com]]>1583cleanfullEvan MacDonaldTHE GUEST: Annie Spratt is a photographer living in Southern England. She’s a member of the community and editorial staff at Unsplash.com. She’s given away nearly 5,000 photographs on Unsplash. THE QUESTION: “What impact has giving away your photographs had on the way you approach your work?” THE NOTES: Get a look at Annie’s work by visiting https://unsplash.com/@anniespratt. You can also find her on twitter and instagram at @anniespratt. Here is an article about how Unsplash, started as a side project: https://medium.com/who-what-why/how-side-projects-saved-our-startup-a83a80f3b3ae One Thing Real Quick is produced by Evan MacDonald. Tweet him at @evanmacdonald and learn more about the show at onethingrealquick.comNo