<?xml version="1.0" encoding="UTF-8"?>
<rss xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:podcast="https://podcastindex.org/namespace/1.0" xmlns:media="http://search.yahoo.com/mrss/" version="2.0"><channel><title>The Digital Marketing Show</title><link>https://www.spreaker.com/show/the-digital-marketing-show</link><description><![CDATA[This show is about all things in the digital marketing space with topics around video production, social media, web, and more.<br />We interview expert guests to share insights and tips to help you with marketing your business.]]></description><atom:link href="https://www.spreaker.com/show/3095429/episodes/feed" rel="self" type="application/rss+xml"/><language>en</language><category>Technology</category><copyright>Copyright Alba Prime</copyright><image><url>https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/58edce5bfc737d42321b9261948438f8.jpg</url><title>The Digital Marketing Show</title><link>https://www.spreaker.com/show/the-digital-marketing-show</link></image><lastBuildDate>Wed, 10 Apr 2024 01:03:53 +0000</lastBuildDate><itunes:author>Alba Prime</itunes:author><itunes:owner><itunes:name>Alba Prime</itunes:name><itunes:email>glenn@albaprime.com</itunes:email></itunes:owner><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/58edce5bfc737d42321b9261948438f8.jpg"/><itunes:subtitle>This show is about all things in the digital marketing space with topics around video production, social media, web, and more.
We interview expert guests to share insights and tips to help you with marketing your business.</itunes:subtitle><itunes:summary><![CDATA[This show is about all things in the digital marketing space with topics around video production, social media, web, and more.<br />We interview expert guests to share insights and tips to help you with marketing your business.]]></itunes:summary><itunes:category text="Technology"/><itunes:explicit>yes</itunes:explicit><itunes:type>episodic</itunes:type><item><title>021 Content Writing with Tik</title><link>https://www.spreaker.com/episode/021-content-writing-with-tik--23195841</link><description><![CDATA[Today's conversation is about content writing. Our guest is Tik from Motion AI.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/23195841</guid><pubDate>Fri, 25 Oct 2019 04:33:00 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/23195841/021_copywriting_with_tik.mp3" length="21508091" type="audio/mpeg"/><itunes:author>Alba Prime</itunes:author><itunes:subtitle>Today's conversation is about content writing. Our guest is Tik from Motion AI.</itunes:subtitle><itunes:summary><![CDATA[Today's conversation is about content writing. Our guest is Tik from Motion AI.]]></itunes:summary><itunes:duration>1795</itunes:duration><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/58edce5bfc737d42321b9261948438f8.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>020 Your Voice (Karen Hollenbach)</title><link>https://www.spreaker.com/episode/020-your-voice-karen-hollenbach--22642889</link><description><![CDATA[Karen is a LinkedIn training specialist and on this episode we discuss how market your personal brand and work on your online voice.<br /><a href="https://www.linkedin.com/in/karenhollenbach/" rel="noopener">https://www.linkedin.com/in/karenhollenbach/</a>]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/22642889</guid><pubDate>Fri, 27 Sep 2019 06:34:00 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/22642889/020_your_voice_karen_hollenbach.mp3" length="28389263" type="audio/mpeg"/><itunes:author>Alba Prime</itunes:author><itunes:subtitle>Karen is a LinkedIn training specialist and on this episode we discuss how market your personal brand and work on your online voice.
https://www.linkedin.com/in/karenhollenbach/</itunes:subtitle><itunes:summary><![CDATA[Karen is a LinkedIn training specialist and on this episode we discuss how market your personal brand and work on your online voice.<br /><a href="https://www.linkedin.com/in/karenhollenbach/" rel="noopener">https://www.linkedin.com/in/karenhollenbach/</a>]]></itunes:summary><itunes:duration>2369</itunes:duration><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/58edce5bfc737d42321b9261948438f8.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>019 SEO Algorithm (Byron T)</title><link>https://www.spreaker.com/episode/019-seo-algorithm-byron-t--22640307</link><description><![CDATA[Byron Trzeciak from Pixel Rush Studio talks about Google algorithms and how it affects your website's SEO]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/22640307</guid><pubDate>Fri, 30 Aug 2019 04:25:00 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/22640307/019_seo_algorithm_byron_t_2.mp3" length="16948757" type="audio/mpeg"/><itunes:author>Alba Prime</itunes:author><itunes:subtitle>Byron Trzeciak from Pixel Rush Studio talks about Google algorithms and how it affects your website's SEO</itunes:subtitle><itunes:summary><![CDATA[Byron Trzeciak from Pixel Rush Studio talks about Google algorithms and how it affects your website's SEO]]></itunes:summary><itunes:duration>1414</itunes:duration><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/58edce5bfc737d42321b9261948438f8.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>018 Copywriting ideas for your website (Jane Close)</title><link>https://www.spreaker.com/episode/018-copywriting-ideas-for-your-website-jane-close--22610613</link><description><![CDATA[Jane Close is a Melbourne based copywriter]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/22610613</guid><pubDate>Fri, 26 Jul 2019 00:00:00 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/22610613/018_janeclose_copywriter.mp3" length="17171005" type="audio/mpeg"/><itunes:author>Alba Prime</itunes:author><itunes:subtitle>Jane Close is a Melbourne based copywriter</itunes:subtitle><itunes:summary><![CDATA[Jane Close is a Melbourne based copywriter]]></itunes:summary><itunes:duration>1433</itunes:duration><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/58edce5bfc737d42321b9261948438f8.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>017 Social Media Ads for Businesses (Zoe Langenberg)</title><link>https://www.spreaker.com/episode/017-social-media-ads-for-businesses-zoe-langenberg--18748995</link><description><![CDATA[Social Media Ads for Businesses<br /><br />What resources that comes useful when marketing on social media? <br /><br />That’s the most common question being asked by business owners or start up companies when building up their marketing strategy. Social media has grown rapidly over the past few years, now that businesses use social media as a platform to promote their stuff and get more traction.<br /><br />Listen in to this episode as Glenn and Zoe talks about using Social media ads for business.<br /><br />Here are some key points you might want to check out:<br /><br />Learn more about B2B marketing for social media ( LinkedIn, Facebook, Twitter) (0:29)<br />Organic posts versus paid/boosted posts (on social media) (1:53)<br />Build your social media marketing strategy (4:24)<br />Zoe explains how Boosted facebook posts work (10:30)<br />Boosted posts versus Ads (12:37)<br />Ads create leads (16:26)<br />Promoting blog posts from your website through social media platforms (22:24)<br />Quick tips for social media strategy (29:31)<br /><br />Download this episode and get your social media strategy rockin’!<br /><br />To know more about Zoe Langenberg, you can check her social media platforms and website as well!<br /><br />Website: Be Social Media<br />Facebook Page: Be Social Media - Zoe Langenberg<br />LinkedIn: Zoe Langenberg<br />Instagram: @zoelangenberg<br />Podcast: The Small Biz Marketing Podcast<br /><br />Would you like your own podcast for your business or organisation?<br />Contact us - <a href="mailto:glenn@albaprime.com">glenn@albaprime.com</a><br />Subscribe to this podcast to keep up to date<br /><br />Find us on Apple iTunes, Spotify, or Stitcher. You can also search for The Digital Marketing Show by Alba Prime<br />Connect with us on social media<br />Facebook - <a href="https://www.facebook.com/albaprimevideo" rel="noopener">https://www.facebook.com/albaprimevideo</a><br />Twitter - <a href="https://twitter.com/albaprime" rel="noopener">https://twitter.com/albaprime</a><br />Instagram - <a href="https://www.instagram.com/albabts/" rel="noopener">https://www.instagram.com/albabts/</a><br />LinkedIn - <a href="https://www.linkedin.com/company/alba-prime/" rel="noopener">https://www.linkedin.com/company/alba-prime/</a><br /> <br />This podcast is produced by Glenn Biclar, Alba Prime Pty Ltd.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/18748995</guid><pubDate>Fri, 28 Jun 2019 07:22:00 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/18748995/social_media_ads_for_businesses.mp3" length="53298849" type="audio/mpeg"/><itunes:author>Alba Prime</itunes:author><itunes:subtitle>Social Media Ads for Businesses

What resources that comes useful when marketing on social media? 

That’s the most common question being asked by business owners or start up companies when building up their marketing strategy. Social media has grown...</itunes:subtitle><itunes:summary><![CDATA[Social Media Ads for Businesses<br /><br />What resources that comes useful when marketing on social media? <br /><br />That’s the most common question being asked by business owners or start up companies when building up their marketing strategy. Social media has grown rapidly over the past few years, now that businesses use social media as a platform to promote their stuff and get more traction.<br /><br />Listen in to this episode as Glenn and Zoe talks about using Social media ads for business.<br /><br />Here are some key points you might want to check out:<br /><br />Learn more about B2B marketing for social media ( LinkedIn, Facebook, Twitter) (0:29)<br />Organic posts versus paid/boosted posts (on social media) (1:53)<br />Build your social media marketing strategy (4:24)<br />Zoe explains how Boosted facebook posts work (10:30)<br />Boosted posts versus Ads (12:37)<br />Ads create leads (16:26)<br />Promoting blog posts from your website through social media platforms (22:24)<br />Quick tips for social media strategy (29:31)<br /><br />Download this episode and get your social media strategy rockin’!<br /><br />To know more about Zoe Langenberg, you can check her social media platforms and website as well!<br /><br />Website: Be Social Media<br />Facebook Page: Be Social Media - Zoe Langenberg<br />LinkedIn: Zoe Langenberg<br />Instagram: @zoelangenberg<br />Podcast: The Small Biz Marketing Podcast<br /><br />Would you like your own podcast for your business or organisation?<br />Contact us - <a href="mailto:glenn@albaprime.com">glenn@albaprime.com</a><br />Subscribe to this podcast to keep up to date<br /><br />Find us on Apple iTunes, Spotify, or Stitcher. You can also search for The Digital Marketing Show by Alba Prime<br />Connect with us on social media<br />Facebook - <a href="https://www.facebook.com/albaprimevideo" rel="noopener">https://www.facebook.com/albaprimevideo</a><br />Twitter - <a href="https://twitter.com/albaprime" rel="noopener">https://twitter.com/albaprime</a><br />Instagram - <a href="https://www.instagram.com/albabts/" rel="noopener">https://www.instagram.com/albabts/</a><br />LinkedIn - <a href="https://www.linkedin.com/company/alba-prime/" rel="noopener">https://www.linkedin.com/company/alba-prime/</a><br /> <br />This podcast is produced by Glenn Biclar, Alba Prime Pty Ltd.]]></itunes:summary><itunes:duration>2223</itunes:duration><itunes:keywords>ads,businesses,langenberg,media,social,zoe</itunes:keywords><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/a33afbfa37d2f966a42c2490ba55ac73.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>016 Digital Marketing Techniques (Nidhi Nilay Shah)</title><link>https://www.spreaker.com/episode/016-digital-marketing-techniques-nidhi-nilay-shah--18748930</link><description><![CDATA[Digital Marketing Techniques<br />Guest: Nidhi Nilay Shah<br /><br />Glenn Biclar and Patrick Jones is joined by Nidhi Nialy Shah from Digiwhiz! Listen in as they talk about how websites, funnel pages, and adwords can help your business gain traction and sales.<br /><br />“Digiwhiz is a digital marketing company that delivers digital solutions based on your unique business requirements and become a part of your business. The dedicated team at Digiwhiz comprises front-end and back-end developers, creative designers, online marketers, and project managers that can work with you end to end to bring your creative ideas to fruition and help you in your digital road map.”<br /><br />Here are some key take-aways in this conversation:<br /><br />Nidhi introduces herself and shares about what they do at Digiwhiz<br />Use of Websites and Funnel Pages as tools to engage with users and convert them into sales<br />Role of call-to-actions and AdWords on funnel pages<br />Choosing the right marketing techniques<br />How digital marketing techniques work<br />Nidhi’s recommendations of tools and other resources for marketing your business<br />Nidhi’s insights about using template-based websites versus building websites from scratch<br />Integrating social media accounts on your website<br /><br />Feel free to contact Nidhi from Digiwhiz on these following websites:<br /><br />Digiwhiz - <a href="https://www.digiwhiz.com/au/" rel="noopener">https://www.digiwhiz.com/au/</a><br />Facebook Page - <a href="https://www.facebook.com/Digiwhiz/" rel="noopener">https://www.facebook.com/Digiwhiz/</a><br /><br />Would you like your own podcast for your business or organisation?<br />Contact us here: <a href="mailto:glenn@albaprime.com">glenn@albaprime.com</a><br />Subscribe to this podcast to keep you up to date.<br /><br />Find us on Apple iTunes, Spotify, or Stitcher. You can also search for The Digital Marketing Show by Alba Prime.<br />Connect with us on social media:<br />Facebook - <a href="https://www.facebook.com/albaprimevideo" rel="noopener">https://www.facebook.com/albaprimevideo</a><br />Twitter - <a href="https://twitter.com/albaprime" rel="noopener">https://twitter.com/albaprime</a><br />Instagram - <a href="https://www.instagram.com/albabts/" rel="noopener">https://www.instagram.com/albabts/</a><br />LinkedIn - <a href="https://www.linkedin.com/company/alba-prime/" rel="noopener">https://www.linkedin.com/company/alba-prime/</a> <br /><br />This podcast is produced by Glenn Biclar, Alba Prime Pty Ltd.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/18748930</guid><pubDate>Fri, 31 May 2019 07:04:00 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/18748930/digital_marketing_techniques.mp3" length="26124852" type="audio/mpeg"/><itunes:author>Alba Prime</itunes:author><itunes:subtitle>Digital Marketing Techniques
Guest: Nidhi Nilay Shah

Glenn Biclar and Patrick Jones is joined by Nidhi Nialy Shah from Digiwhiz! Listen in as they talk about how websites, funnel pages, and adwords can help your business gain traction and sales....</itunes:subtitle><itunes:summary><![CDATA[Digital Marketing Techniques<br />Guest: Nidhi Nilay Shah<br /><br />Glenn Biclar and Patrick Jones is joined by Nidhi Nialy Shah from Digiwhiz! Listen in as they talk about how websites, funnel pages, and adwords can help your business gain traction and sales.<br /><br />“Digiwhiz is a digital marketing company that delivers digital solutions based on your unique business requirements and become a part of your business. The dedicated team at Digiwhiz comprises front-end and back-end developers, creative designers, online marketers, and project managers that can work with you end to end to bring your creative ideas to fruition and help you in your digital road map.”<br /><br />Here are some key take-aways in this conversation:<br /><br />Nidhi introduces herself and shares about what they do at Digiwhiz<br />Use of Websites and Funnel Pages as tools to engage with users and convert them into sales<br />Role of call-to-actions and AdWords on funnel pages<br />Choosing the right marketing techniques<br />How digital marketing techniques work<br />Nidhi’s recommendations of tools and other resources for marketing your business<br />Nidhi’s insights about using template-based websites versus building websites from scratch<br />Integrating social media accounts on your website<br /><br />Feel free to contact Nidhi from Digiwhiz on these following websites:<br /><br />Digiwhiz - <a href="https://www.digiwhiz.com/au/" rel="noopener">https://www.digiwhiz.com/au/</a><br />Facebook Page - <a href="https://www.facebook.com/Digiwhiz/" rel="noopener">https://www.facebook.com/Digiwhiz/</a><br /><br />Would you like your own podcast for your business or organisation?<br />Contact us here: <a href="mailto:glenn@albaprime.com">glenn@albaprime.com</a><br />Subscribe to this podcast to keep you up to date.<br /><br />Find us on Apple iTunes, Spotify, or Stitcher. You can also search for The Digital Marketing Show by Alba Prime.<br />Connect with us on social media:<br />Facebook - <a href="https://www.facebook.com/albaprimevideo" rel="noopener">https://www.facebook.com/albaprimevideo</a><br />Twitter - <a href="https://twitter.com/albaprime" rel="noopener">https://twitter.com/albaprime</a><br />Instagram - <a href="https://www.instagram.com/albabts/" rel="noopener">https://www.instagram.com/albabts/</a><br />LinkedIn - <a href="https://www.linkedin.com/company/alba-prime/" rel="noopener">https://www.linkedin.com/company/alba-prime/</a> <br /><br />This podcast is produced by Glenn Biclar, Alba Prime Pty Ltd.]]></itunes:summary><itunes:duration>2179</itunes:duration><itunes:keywords>digital,marketing,nidhi,nilay,shah,techniques</itunes:keywords><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/2020a023e1676dd36a2b0928996ea2cb.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>015 Using Social Media for B2B (Zoe Langenberg)</title><link>https://www.spreaker.com/episode/015-using-social-media-for-b2b-zoe-langenberg--18748872</link><description><![CDATA[Using Social Media for B2B<br />Guest: Zoe Langenberg<br />Synopsis: This podcast is the first part of an interview with Zoe Langenberg from BeSocialMedia, a social media management agency. It talks about how B2B companies can benefit from social media marketing platforms, helping them double their marketing exposure and widen their target market. <br />Show Notes:<br />Social Media can be helpful in strategy management <br />Facebook, Instagram, and LinkedIn have the biggest following and will likely be in the next few years<br />Business owners and decision makers are ALWAYS online, more than 75% of the average users<br />Email marketing and social media ads target audience with "similar interests"  will give you a chance to market your business to other users that you have not reached before<br />Continuously building an email list will be helpful for future use <br />A single email can provide 2-5% online visibility, so, imagine what an email list can do for your business<br />Familiarisation is key with businesses running target ads, hence, tapping their following in return<br />Segmenting is breaking up groups of people based on their interests<br />Organic or  “day-to-day” posting needs to be done<br />Facebook's business page gets a lot of following from business groups<br />LinkedIn is more focused on individual user advertising<br />A simple company profile that’s liked and shared by employees, employee’s friends, relatives, etc. is already a powerful tool to strengthen an online presence<br /><br />You can find out more about Zoe at: <a href="https://www.zoelangenberg.com.au/about" rel="noopener">https://www.zoelangenberg.com.au/about</a><br /><br />Would you like your own podcast for your business or organisation?<br />Contact us here: <a href="mailto:glenn@albaprime.com">glenn@albaprime.com</a><br />Subscribe to this podcast to keep you up to date.<br /><br />Find us on Apple iTunes, Spotify, or Stitcher. You can also search for The Digital Marketing Show by Alba Prime<br />Connect with us on social media<br />Facebook - <a href="https://www.facebook.com/albaprimevideo" rel="noopener">https://www.facebook.com/albaprimevideo</a><br />Twitter - <a href="https://twitter.com/albaprime" rel="noopener">https://twitter.com/albaprime</a><br />Instagram - <a href="https://www.instagram.com/albabts/" rel="noopener">https://www.instagram.com/albabts/</a><br />LinkedIn - <a href="https://www.linkedin.com/company/alba-prime/" rel="noopener">https://www.linkedin.com/company/alba-prime/</a><br /> <br />This podcast is produced by Glenn Biclar, Alba Prime Pty Ltd.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/18748872</guid><pubDate>Fri, 26 Apr 2019 06:51:00 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/18748872/using_social_media_for_b2b.mp3" length="16409911" type="audio/mpeg"/><itunes:author>Alba Prime</itunes:author><itunes:subtitle>Using Social Media for B2B
Guest: Zoe Langenberg
Synopsis: This podcast is the first part of an interview with Zoe Langenberg from BeSocialMedia, a social media management agency. It talks about how B2B companies can benefit from social media...</itunes:subtitle><itunes:summary><![CDATA[Using Social Media for B2B<br />Guest: Zoe Langenberg<br />Synopsis: This podcast is the first part of an interview with Zoe Langenberg from BeSocialMedia, a social media management agency. It talks about how B2B companies can benefit from social media marketing platforms, helping them double their marketing exposure and widen their target market. <br />Show Notes:<br />Social Media can be helpful in strategy management <br />Facebook, Instagram, and LinkedIn have the biggest following and will likely be in the next few years<br />Business owners and decision makers are ALWAYS online, more than 75% of the average users<br />Email marketing and social media ads target audience with "similar interests"  will give you a chance to market your business to other users that you have not reached before<br />Continuously building an email list will be helpful for future use <br />A single email can provide 2-5% online visibility, so, imagine what an email list can do for your business<br />Familiarisation is key with businesses running target ads, hence, tapping their following in return<br />Segmenting is breaking up groups of people based on their interests<br />Organic or  “day-to-day” posting needs to be done<br />Facebook's business page gets a lot of following from business groups<br />LinkedIn is more focused on individual user advertising<br />A simple company profile that’s liked and shared by employees, employee’s friends, relatives, etc. is already a powerful tool to strengthen an online presence<br /><br />You can find out more about Zoe at: <a href="https://www.zoelangenberg.com.au/about" rel="noopener">https://www.zoelangenberg.com.au/about</a><br /><br />Would you like your own podcast for your business or organisation?<br />Contact us here: <a href="mailto:glenn@albaprime.com">glenn@albaprime.com</a><br />Subscribe to this podcast to keep you up to date.<br /><br />Find us on Apple iTunes, Spotify, or Stitcher. You can also search for The Digital Marketing Show by Alba Prime<br />Connect with us on social media<br />Facebook - <a href="https://www.facebook.com/albaprimevideo" rel="noopener">https://www.facebook.com/albaprimevideo</a><br />Twitter - <a href="https://twitter.com/albaprime" rel="noopener">https://twitter.com/albaprime</a><br />Instagram - <a href="https://www.instagram.com/albabts/" rel="noopener">https://www.instagram.com/albabts/</a><br />LinkedIn - <a href="https://www.linkedin.com/company/alba-prime/" rel="noopener">https://www.linkedin.com/company/alba-prime/</a><br /> <br />This podcast is produced by Glenn Biclar, Alba Prime Pty Ltd.]]></itunes:summary><itunes:duration>1368</itunes:duration><itunes:keywords>b2b,business,media,social</itunes:keywords><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/2020a023e1676dd36a2b0928996ea2cb.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>014 Brand Strategy (Caroline Buffinton)</title><link>https://www.spreaker.com/episode/014-brand-strategy-caroline-buffinton--17470424</link><description><![CDATA[Patrick Jones from Paperclip joins this podcast as our new co-host and today we speak with Caroline Buffinton of Aurora Creative where we discuss brand strategy.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/17470424</guid><pubDate>Fri, 29 Mar 2019 06:03:05 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/17470424/014_brand_strategy_caroline_buffinton.mp3" length="30442892" type="audio/mpeg"/><itunes:author>Alba Prime</itunes:author><itunes:subtitle>Patrick Jones from Paperclip joins this podcast as our new co-host and today we speak with Caroline Buffinton of Aurora Creative where we discuss brand strategy.</itunes:subtitle><itunes:summary><![CDATA[Patrick Jones from Paperclip joins this podcast as our new co-host and today we speak with Caroline Buffinton of Aurora Creative where we discuss brand strategy.]]></itunes:summary><itunes:duration>1903</itunes:duration><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/08b956083f2b7aafcbf8d31f7d7f3d71.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>013 LinkedIn Basics with Karen Hollenbach</title><link>https://www.spreaker.com/episode/013-linkedin-basics-with-karen-hollenbach--16900649</link><description><![CDATA[It's all about LinkedIn basics for this episode and we have a chat with Karen Hollenbach from Think Bespoke.<br /><br />Please welcome our new co-host on the show, Patrick Jones from Paperclip Studios.  It’s great to have him share his perspective and insights along with Glenn Biclar from Alba Prime.<br />Links mentioned on the show:<br />•<a href="https://www.linkedin.com/in/karenhollenbach/" rel="noopener">https://www.linkedin.com/in/karenhollenbach/</a><br />•<a href="https://thinkbespoke.com.au/" rel="noopener">https://thinkbespoke.com.au/</a><br /><br />Feel free to send us a message, questions, and feedback to <a href="mailto:glenn@albaprime.com">glenn@albaprime.com</a><br /><br />This podcast is produced by Glenn Biclar from Alba Prime – Digital Media Production, <a href="http://www.albaprime.com" rel="noopener">http://www.albaprime.com</a> or email <a href="mailto:glenn@albaprime.com">glenn@albaprime.com</a> for video, photography, podcasting, and live streaming.<br /><br />Co-hosted by Patrick Jones from Paperclip Studio – <a href="https://www.paperclipstudio.com.au/" rel="noopener">https://www.paperclipstudio.com.au/</a> or email <a href="mailto:hello@paperclipstudio.com.au">hello@paperclipstudio.com.au</a> for graphic design, branding, and website services.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/16900649</guid><pubDate>Sun, 17 Feb 2019 21:00:15 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/16900649/013_linkedin_basics_with_karen_hollenbach.mp3" length="33520390" type="audio/mpeg"/><itunes:author>Alba Prime</itunes:author><itunes:subtitle>It's all about LinkedIn basics for this episode and we have a chat with Karen Hollenbach from Think Bespoke.

Please welcome our new co-host on the show, Patrick Jones from Paperclip Studios.  It’s great to have him share his perspective and insights...</itunes:subtitle><itunes:summary><![CDATA[It's all about LinkedIn basics for this episode and we have a chat with Karen Hollenbach from Think Bespoke.<br /><br />Please welcome our new co-host on the show, Patrick Jones from Paperclip Studios.  It’s great to have him share his perspective and insights along with Glenn Biclar from Alba Prime.<br />Links mentioned on the show:<br />•<a href="https://www.linkedin.com/in/karenhollenbach/" rel="noopener">https://www.linkedin.com/in/karenhollenbach/</a><br />•<a href="https://thinkbespoke.com.au/" rel="noopener">https://thinkbespoke.com.au/</a><br /><br />Feel free to send us a message, questions, and feedback to <a href="mailto:glenn@albaprime.com">glenn@albaprime.com</a><br /><br />This podcast is produced by Glenn Biclar from Alba Prime – Digital Media Production, <a href="http://www.albaprime.com" rel="noopener">http://www.albaprime.com</a> or email <a href="mailto:glenn@albaprime.com">glenn@albaprime.com</a> for video, photography, podcasting, and live streaming.<br /><br />Co-hosted by Patrick Jones from Paperclip Studio – <a href="https://www.paperclipstudio.com.au/" rel="noopener">https://www.paperclipstudio.com.au/</a> or email <a href="mailto:hello@paperclipstudio.com.au">hello@paperclipstudio.com.au</a> for graphic design, branding, and website services.]]></itunes:summary><itunes:duration>2794</itunes:duration><itunes:keywords>hollenbach,karen,linkedin</itunes:keywords><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/157e92b1c26f8a64c961f2a047228e1f.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>012 Instagram Stories</title><link>https://www.spreaker.com/episode/012-instagram-stories--16765556</link><description><![CDATA[Today’s topic is Instagram Stories <br /><br />We speak with Joel from Joel Strickland Photographics:<br />•Instagram Stories is very interactive<br />•You can tag posts with stickers, locations, businesses, and hashtags<br />•Each post live for 24 hours<br />•9:16 visual orientation<br />•Boomerang, super zoom<br />•Ability to push Insta Stories to Facebook Stories<br />•New form of news and is used by mainstream media<br />•Videos are around 15-20 seconds in length<br />•Advertising on Instagram Stories<br />•Tools mentioned: Schedugram, Enhance, Snapseed, CutStories, Picframe, Word Swag, Facebook Creator, Adobe Premiere Rush CC<br />•Contact Joel Strickland - <a href="http://www.joelstrickland.com.au" rel="noopener">http://www.joelstrickland.com.au</a>]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/16765556</guid><pubDate>Sun, 03 Feb 2019 21:00:20 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/16765556/012_instagram_stories_v2.mp3" length="25195583" type="audio/mpeg"/><itunes:author>Alba Prime</itunes:author><itunes:subtitle>Today’s topic is Instagram Stories 

We speak with Joel from Joel Strickland Photographics:
•Instagram Stories is very interactive
•You can tag posts with stickers, locations, businesses, and hashtags
•Each post live for 24 hours
•9:16 visual...</itunes:subtitle><itunes:summary><![CDATA[Today’s topic is Instagram Stories <br /><br />We speak with Joel from Joel Strickland Photographics:<br />•Instagram Stories is very interactive<br />•You can tag posts with stickers, locations, businesses, and hashtags<br />•Each post live for 24 hours<br />•9:16 visual orientation<br />•Boomerang, super zoom<br />•Ability to push Insta Stories to Facebook Stories<br />•New form of news and is used by mainstream media<br />•Videos are around 15-20 seconds in length<br />•Advertising on Instagram Stories<br />•Tools mentioned: Schedugram, Enhance, Snapseed, CutStories, Picframe, Word Swag, Facebook Creator, Adobe Premiere Rush CC<br />•Contact Joel Strickland - <a href="http://www.joelstrickland.com.au" rel="noopener">http://www.joelstrickland.com.au</a>]]></itunes:summary><itunes:duration>2100</itunes:duration><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/babf297c2a359835270e26ba9e55ec3d.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>011 Paid Advertising</title><link>https://www.spreaker.com/episode/011-paid-advertising--16765431</link><description><![CDATA[Today’s topic is Paid Advertising <br /><br />We speak with Byron from Pixel Rush Studios:<br />•Google and machine learning for automated bidding<br />•Setting up paid ads are easy to do, but doing the actual targeting and getting great results requires a lot more focus and knowledge<br />•How to determine ROI on paid advertising – lack of conversion data is a real challenge<br />•How to track how visitors interact with your ads using conversion pixels and attribution modelling<br />•Starting points for manual bidding<br />•Quality scores<br />•Dynamic landing pages<br />•Tools: Google keyword planner, search term reports, Click Cease, SEM Rush]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/16765431</guid><pubDate>Mon, 21 Jan 2019 03:26:25 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/16765431/011_paid_advertising.mp3" length="21295083" type="audio/mpeg"/><itunes:author>Alba Prime</itunes:author><itunes:subtitle>Today’s topic is Paid Advertising 

We speak with Byron from Pixel Rush Studios:
•Google and machine learning for automated bidding
•Setting up paid ads are easy to do, but doing the actual targeting and getting great results requires a lot more focus...</itunes:subtitle><itunes:summary><![CDATA[Today’s topic is Paid Advertising <br /><br />We speak with Byron from Pixel Rush Studios:<br />•Google and machine learning for automated bidding<br />•Setting up paid ads are easy to do, but doing the actual targeting and getting great results requires a lot more focus and knowledge<br />•How to determine ROI on paid advertising – lack of conversion data is a real challenge<br />•How to track how visitors interact with your ads using conversion pixels and attribution modelling<br />•Starting points for manual bidding<br />•Quality scores<br />•Dynamic landing pages<br />•Tools: Google keyword planner, search term reports, Click Cease, SEM Rush]]></itunes:summary><itunes:duration>1775</itunes:duration><itunes:keywords>advertising,adwords,byron,google,paid,pixelrush,sem</itunes:keywords><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/39d8ca0f13d1d853be90fb17285a8be2.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>010 Style Guides with Nat and Naomi</title><link>https://www.spreaker.com/episode/010-style-guides-with-nat-and-naomi--16328507</link><description><![CDATA[Natalie and Naomi talk about style guides and the importance of keeping your marketing consistent with regards to visual and non-visual cues.<br /><br />Thanks again to the dynamic duo, Nat and Naomi!  Visit them below:<br />Natalie - <a href="http://www.ideasministry.com.au" rel="noopener">http://www.ideasministry.com.au</a><br />Naomi - <a href="http://www.thebrandadvisory.com.au" rel="noopener">http://www.thebrandadvisory.com.au</a><br /><br />Subscribe to this podcast to keep up to date.<br />Search for The Digital Marketing Show by Alba Prime on Apple iTunes, Spotify, or Stitcher.<br /><br />Connect with us on social media<br />Facebook - <a href="https://www.facebook.com/albaprimevideo" rel="noopener">https://www.facebook.com/albaprimevideo</a><br /> Twitter - <a href="https://twitter.com" rel="noopener">https://twitter.com</a>/albaprime <br />Instagram - <a href="https://www.instagram.com/albabts/" rel="noopener">https://www.instagram.com/albabts/</a><br /> LinkedIn - <a href="https://www.linkedin.com/company/alba-prime/" rel="noopener">https://www.linkedin.com/company/alba-prime/</a><br /><br />This podcast is produced by Glenn Biclar, Alba Prime Pty Ltd.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/16328507</guid><pubDate>Wed, 28 Nov 2018 08:32:36 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/16328507/010_style_guides.mp3" length="27666349" type="audio/mpeg"/><itunes:author>Alba Prime</itunes:author><itunes:subtitle>Natalie and Naomi talk about style guides and the importance of keeping your marketing consistent with regards to visual and non-visual cues.

Thanks again to the dynamic duo, Nat and Naomi!  Visit them below:
Natalie - http://www.ideasministry.com.au...</itunes:subtitle><itunes:summary><![CDATA[Natalie and Naomi talk about style guides and the importance of keeping your marketing consistent with regards to visual and non-visual cues.<br /><br />Thanks again to the dynamic duo, Nat and Naomi!  Visit them below:<br />Natalie - <a href="http://www.ideasministry.com.au" rel="noopener">http://www.ideasministry.com.au</a><br />Naomi - <a href="http://www.thebrandadvisory.com.au" rel="noopener">http://www.thebrandadvisory.com.au</a><br /><br />Subscribe to this podcast to keep up to date.<br />Search for The Digital Marketing Show by Alba Prime on Apple iTunes, Spotify, or Stitcher.<br /><br />Connect with us on social media<br />Facebook - <a href="https://www.facebook.com/albaprimevideo" rel="noopener">https://www.facebook.com/albaprimevideo</a><br /> Twitter - <a href="https://twitter.com" rel="noopener">https://twitter.com</a>/albaprime <br />Instagram - <a href="https://www.instagram.com/albabts/" rel="noopener">https://www.instagram.com/albabts/</a><br /> LinkedIn - <a href="https://www.linkedin.com/company/alba-prime/" rel="noopener">https://www.linkedin.com/company/alba-prime/</a><br /><br />This podcast is produced by Glenn Biclar, Alba Prime Pty Ltd.]]></itunes:summary><itunes:duration>2306</itunes:duration><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/134ed3ea182b9aec880f8ab3f88c958c.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>009 Strategic Marketing with Miranda Daniels</title><link>https://www.spreaker.com/episode/009-strategic-marketing-with-miranda-daniels--16328475</link><description><![CDATA[Our guest on this episode is Miranda Daniels from Miranda Daniels Strategic Communications.<br />And our topic is strategic marketing.<br /><br />You can find out more about Miranda over at <a href="https://www.mirandadaniels.com/" rel="noopener">https://www.mirandadaniels.com/</a><br /><br />Would you like your own podcast for your business or organisation?<br /> Contact us - <a href="mailto:glenn@albaprime.com">glenn@albaprime.com</a><br />Subscribe to this podcast to keep up to date <br /><br />Find us on Apple iTunes, Spotify, or Stitcher You can also search for The Digital Marketing Show by Alba Prime<br />Connect with us on social media<br />Facebook - <a href="https://www.facebook.com" rel="noopener">https://www.facebook.com</a>/albaprimevideo <br />Twitter - <a href="https://twitter.com/albaprime" rel="noopener">https://twitter.com/albaprime</a><br /> Instagram - <a href="https://www.instagram.com/albabts/" rel="noopener">https://www.instagram.com/albabts/</a><br /> LinkedIn - <a href="https://www.linkedin.com/company/alba-prime/" rel="noopener">https://www.linkedin.com/company/alba-prime/</a><br /><br />This podcast is produced by Glenn Biclar, Alba Prime Pty Ltd.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/16328475</guid><pubDate>Wed, 14 Nov 2018 08:25:00 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/16328475/009_miranda_daniels.mp3" length="30312030" type="audio/mpeg"/><itunes:author>Alba Prime</itunes:author><itunes:subtitle>Our guest on this episode is Miranda Daniels from Miranda Daniels Strategic Communications.
And our topic is strategic marketing.

You can find out more about Miranda over at https://www.mirandadaniels.com/

Would you like your own podcast for your...</itunes:subtitle><itunes:summary><![CDATA[Our guest on this episode is Miranda Daniels from Miranda Daniels Strategic Communications.<br />And our topic is strategic marketing.<br /><br />You can find out more about Miranda over at <a href="https://www.mirandadaniels.com/" rel="noopener">https://www.mirandadaniels.com/</a><br /><br />Would you like your own podcast for your business or organisation?<br /> Contact us - <a href="mailto:glenn@albaprime.com">glenn@albaprime.com</a><br />Subscribe to this podcast to keep up to date <br /><br />Find us on Apple iTunes, Spotify, or Stitcher You can also search for The Digital Marketing Show by Alba Prime<br />Connect with us on social media<br />Facebook - <a href="https://www.facebook.com" rel="noopener">https://www.facebook.com</a>/albaprimevideo <br />Twitter - <a href="https://twitter.com/albaprime" rel="noopener">https://twitter.com/albaprime</a><br /> Instagram - <a href="https://www.instagram.com/albabts/" rel="noopener">https://www.instagram.com/albabts/</a><br /> LinkedIn - <a href="https://www.linkedin.com/company/alba-prime/" rel="noopener">https://www.linkedin.com/company/alba-prime/</a><br /><br />This podcast is produced by Glenn Biclar, Alba Prime Pty Ltd.]]></itunes:summary><itunes:duration>2526</itunes:duration><itunes:explicit>yes</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/58edce5bfc737d42321b9261948438f8.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>Marketing Strategy (Peter Zafiris) - Episode 008</title><link>https://www.spreaker.com/episode/marketing-strategy-peter-zafiris-episode-008--16079102</link><description><![CDATA[Peter Zafiris from Industrial Ideas shares strategies and tips on marketing campaigns being linked to company sales.  It's about data and tracking, as well as getting stakeholder buy-in.<br /><br />You can find out more about Peter from <a href="http://www.industrialideas.com.au" rel="noopener">http://www.industrialideas.com.au</a>]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/16079102</guid><pubDate>Mon, 29 Oct 2018 04:29:38 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/16079102/008_marketing_strategy.mp3" length="12604772" type="audio/mpeg"/><itunes:author>Alba Prime</itunes:author><itunes:subtitle>Peter Zafiris from Industrial Ideas shares strategies and tips on marketing campaigns being linked to company sales.  It's about data and tracking, as well as getting stakeholder buy-in.

You can find out more about Peter from...</itunes:subtitle><itunes:summary><![CDATA[Peter Zafiris from Industrial Ideas shares strategies and tips on marketing campaigns being linked to company sales.  It's about data and tracking, as well as getting stakeholder buy-in.<br /><br />You can find out more about Peter from <a href="http://www.industrialideas.com.au" rel="noopener">http://www.industrialideas.com.au</a>]]></itunes:summary><itunes:duration>1576</itunes:duration><itunes:keywords>campaigns,marketing,strategic</itunes:keywords><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/58edce5bfc737d42321b9261948438f8.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>Colours (with Natalie and Naomi) - Episode 007</title><link>https://www.spreaker.com/episode/colours-with-natalie-and-naomi-episode-007--15696174</link><description><![CDATA[Natalie and Naomi talk about how colours affect branding and digital marketing in general.<br />Put on your thinking caps as we explore the differences between RGB, CMYK, and PMS... this episode has more acronyms that you can poke a stick at but it's handy to know when you're about to produce things like a new website, uniforms, brochures, and a whole heap more.<br /><br />We're also now live streaming the podcast recordings so that our guests can answer your question live on Facebook.  Just search for the Alba Prime Facebook Page, hit like, and be notified when that happens.<br /><br />Thanks again to the dynamic duo, Nat and Naomi!  Visit them below:<br />Natalie - <a href="http://www.ideasministry.com.au" rel="noopener">http://www.ideasministry.com.au</a><br />Naomi - <a href="http://www.thebrandadvisory.com.au" rel="noopener">http://www.thebrandadvisory.com.au</a><br /><br />Listen now: <a href="https://api.spreaker.com/v2/episodes/15696174/download.mp3" rel="noopener">https://api.spreaker.com/v2/episodes/15696174/download.mp3</a><br /><br />Subscribe to this podcast to keep up to date.<br />Search for The Digital Marketing Show by Alba Prime on Apple iTunes, Spotify, or Stitcher.<br /><br />Connect with us on social media<br />Facebook - <a href="https://lnkd.in/dNtsxfi" rel="noopener">https://lnkd.in/dNtsxfi</a><br />Twitter - <a href="https://lnkd.in/dPaP3NG" rel="noopener">https://lnkd.in/dPaP3NG</a><br />Instagram - <a href="https://lnkd.in/dMFY2Bs" rel="noopener">https://lnkd.in/dMFY2Bs</a><br />LinkedIn - <a href="https://lnkd.in/dZ8aUGU" rel="noopener">https://lnkd.in/dZ8aUGU</a><br /><br />This podcast is produced by Glenn Biclar, Alba Prime Pty Ltd.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/15696174</guid><pubDate>Wed, 12 Sep 2018 00:43:27 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/15696174/007_colours_natalie_and_naomi.mp3" length="26771324" type="audio/mpeg"/><itunes:author>Alba Prime</itunes:author><itunes:subtitle>Natalie and Naomi talk about how colours affect branding and digital marketing in general.&#13;
Put on your thinking caps as we explore the differences between RGB, CMYK, and PMS... this episode has more acronyms that you can poke a stick at but it's...</itunes:subtitle><itunes:summary><![CDATA[Natalie and Naomi talk about how colours affect branding and digital marketing in general.<br />Put on your thinking caps as we explore the differences between RGB, CMYK, and PMS... this episode has more acronyms that you can poke a stick at but it's handy to know when you're about to produce things like a new website, uniforms, brochures, and a whole heap more.<br /><br />We're also now live streaming the podcast recordings so that our guests can answer your question live on Facebook.  Just search for the Alba Prime Facebook Page, hit like, and be notified when that happens.<br /><br />Thanks again to the dynamic duo, Nat and Naomi!  Visit them below:<br />Natalie - <a href="http://www.ideasministry.com.au" rel="noopener">http://www.ideasministry.com.au</a><br />Naomi - <a href="http://www.thebrandadvisory.com.au" rel="noopener">http://www.thebrandadvisory.com.au</a><br /><br />Listen now: <a href="https://api.spreaker.com/v2/episodes/15696174/download.mp3" rel="noopener">https://api.spreaker.com/v2/episodes/15696174/download.mp3</a><br /><br />Subscribe to this podcast to keep up to date.<br />Search for The Digital Marketing Show by Alba Prime on Apple iTunes, Spotify, or Stitcher.<br /><br />Connect with us on social media<br />Facebook - <a href="https://lnkd.in/dNtsxfi" rel="noopener">https://lnkd.in/dNtsxfi</a><br />Twitter - <a href="https://lnkd.in/dPaP3NG" rel="noopener">https://lnkd.in/dPaP3NG</a><br />Instagram - <a href="https://lnkd.in/dMFY2Bs" rel="noopener">https://lnkd.in/dMFY2Bs</a><br />LinkedIn - <a href="https://lnkd.in/dZ8aUGU" rel="noopener">https://lnkd.in/dZ8aUGU</a><br /><br />This podcast is produced by Glenn Biclar, Alba Prime Pty Ltd.]]></itunes:summary><itunes:duration>1674</itunes:duration><itunes:keywords>branding,cmyk,colors,colours,marketing,pms,rgb</itunes:keywords><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/9019af2956a5341c10223e1a8874c821.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>Impact of Video (Julie Cini) - S01E06</title><link>https://www.spreaker.com/episode/impact-of-video-julie-cini-s01e06--15556970</link><description><![CDATA[On this podcast episode we chat about the impact of video on a not-for-profit organisation based in Melbourne with Julie Cini from SMA Australia.<br />•Public speaking, especially on video can be extremely confronting.  Julie shares her experience on how she gets her message out there using practice and focus.<br />•Video can have a massive impact on your community, so much so that Julie is recognised at special events overseas where people come up to her as if they already know her!<br /><br />Listen now: <a href="https://www.spreaker.com/user/10733271/s01e05-impact-of-video-julie-cini" rel="noopener">https://www.spreaker.com/user/10733271/s01e05-impact-of-video-julie-cini</a><br /><br />Subscribe to this podcast to keep up to date.<br />Search for The Digital Marketing Show by Alba Prime on Apple iTunes, Spotify, or Stitcher.<br /><br />Connect with us on social media<br />Facebook - <a href="https://lnkd.in/dNtsxfi" rel="noopener">https://lnkd.in/dNtsxfi</a><br />Twitter - <a href="https://lnkd.in/dPaP3NG" rel="noopener">https://lnkd.in/dPaP3NG</a><br />Instagram - <a href="https://lnkd.in/dMFY2Bs" rel="noopener">https://lnkd.in/dMFY2Bs</a><br />LinkedIn - <a href="https://lnkd.in/dZ8aUGU" rel="noopener">https://lnkd.in/dZ8aUGU</a><br /><br />This podcast is produced by Glenn Biclar, Alba Prime Pty Ltd.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/15556970</guid><pubDate>Tue, 28 Aug 2018 21:00:06 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/15556970/s01e05_impact_of_video_julie_cini.mp3" length="21741629" type="audio/mpeg"/><itunes:author>Alba Prime</itunes:author><itunes:subtitle>On this podcast episode we chat about the impact of video on a not-for-profit organisation based in Melbourne with Julie Cini from SMA Australia.&#13;
•Public speaking, especially on video can be extremely confronting.  Julie shares her experience on how...</itunes:subtitle><itunes:summary><![CDATA[On this podcast episode we chat about the impact of video on a not-for-profit organisation based in Melbourne with Julie Cini from SMA Australia.<br />•Public speaking, especially on video can be extremely confronting.  Julie shares her experience on how she gets her message out there using practice and focus.<br />•Video can have a massive impact on your community, so much so that Julie is recognised at special events overseas where people come up to her as if they already know her!<br /><br />Listen now: <a href="https://www.spreaker.com/user/10733271/s01e05-impact-of-video-julie-cini" rel="noopener">https://www.spreaker.com/user/10733271/s01e05-impact-of-video-julie-cini</a><br /><br />Subscribe to this podcast to keep up to date.<br />Search for The Digital Marketing Show by Alba Prime on Apple iTunes, Spotify, or Stitcher.<br /><br />Connect with us on social media<br />Facebook - <a href="https://lnkd.in/dNtsxfi" rel="noopener">https://lnkd.in/dNtsxfi</a><br />Twitter - <a href="https://lnkd.in/dPaP3NG" rel="noopener">https://lnkd.in/dPaP3NG</a><br />Instagram - <a href="https://lnkd.in/dMFY2Bs" rel="noopener">https://lnkd.in/dMFY2Bs</a><br />LinkedIn - <a href="https://lnkd.in/dZ8aUGU" rel="noopener">https://lnkd.in/dZ8aUGU</a><br /><br />This podcast is produced by Glenn Biclar, Alba Prime Pty Ltd.]]></itunes:summary><itunes:duration>1359</itunes:duration><itunes:keywords>julie-cini,melbourne,not-for-profit,sma,sma-australia,video-marketing</itunes:keywords><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/cdc09a68e88df2c5569337b88c6d369e.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>Chinese Social Media (Ben Cen) - S01E05</title><link>https://www.spreaker.com/episode/chinese-social-media-ben-cen-s01e05--15576388</link><description><![CDATA[We have a conversation about social media being used in the Chinese community, specifically WeChat and Weibo.<br />Jayden Savannah interviews Ben Cen about how prevalent Chinese social media is utilised by the general Chinese public and Chinese businesses to do everything from chat, post, and make money transfers.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/15576388</guid><pubDate>Mon, 27 Aug 2018 05:12:05 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/15576388/s01e06_chinese_social_media_ben_cen.mp3" length="24613835" type="audio/mpeg"/><itunes:author>Alba Prime</itunes:author><itunes:subtitle>We have a conversation about social media being used in the Chinese community, specifically WeChat and Weibo.&#13;
Jayden Savannah interviews Ben Cen about how prevalent Chinese social media is utilised by the general Chinese public and Chinese businesses...</itunes:subtitle><itunes:summary><![CDATA[We have a conversation about social media being used in the Chinese community, specifically WeChat and Weibo.<br />Jayden Savannah interviews Ben Cen about how prevalent Chinese social media is utilised by the general Chinese public and Chinese businesses to do everything from chat, post, and make money transfers.]]></itunes:summary><itunes:duration>1539</itunes:duration><itunes:keywords>chinese,qq,social-media,wechat,weibo</itunes:keywords><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/27443e44c243e4a3e01eedb69ab009bd.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>SEO (with David Pagotto) - Episode 004</title><link>https://www.spreaker.com/episode/seo-with-david-pagotto-episode-004--15541997</link><description><![CDATA[We talk about SEO with David Pagotto from Melbourne based digital marketing company, Sixgun Digital Media - <a href="https://sixgun.com.au/" rel="noopener">https://sixgun.com.au/</a><br /><br />Connect with us on social media<br />Facebook - <a href="https://www.facebook.com/albaprimevideo/" rel="noopener">https://www.facebook.com/albaprimevideo/</a><br />Twitter - <a href="https://twitter.com/albaprime" rel="noopener">https://twitter.com/albaprime</a><br />Instagram - <a href="https://www.instagram.com/albabts/" rel="noopener">https://www.instagram.com/albabts/</a><br />LinkedIn - <a href="https://www.linkedin.com/company/alba-prime/" rel="noopener">https://www.linkedin.com/company/alba-prime/</a><br /><br />Subscribe to this podcast to keep up to date.<br />Search for The Digital Marketing Show by Alba Prime on Apple iTunes, Spotify, or Stitcher.<br /><br />This podcast is produced by Glenn Biclar, Alba Prime Pty Ltd.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/15541997</guid><pubDate>Wed, 22 Aug 2018 01:40:26 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/15541997/s01e04_seo_david_pagotto.mp3" length="31300312" type="audio/mpeg"/><itunes:author>Alba Prime</itunes:author><itunes:subtitle>We talk about SEO with David Pagotto from Melbourne based digital marketing company, Sixgun Digital Media - https://sixgun.com.au/&#13;
&#13;
Connect with us on social media&#13;
Facebook - https://www.facebook.com/albaprimevideo/&#13;
Twitter -...</itunes:subtitle><itunes:summary><![CDATA[We talk about SEO with David Pagotto from Melbourne based digital marketing company, Sixgun Digital Media - <a href="https://sixgun.com.au/" rel="noopener">https://sixgun.com.au/</a><br /><br />Connect with us on social media<br />Facebook - <a href="https://www.facebook.com/albaprimevideo/" rel="noopener">https://www.facebook.com/albaprimevideo/</a><br />Twitter - <a href="https://twitter.com/albaprime" rel="noopener">https://twitter.com/albaprime</a><br />Instagram - <a href="https://www.instagram.com/albabts/" rel="noopener">https://www.instagram.com/albabts/</a><br />LinkedIn - <a href="https://www.linkedin.com/company/alba-prime/" rel="noopener">https://www.linkedin.com/company/alba-prime/</a><br /><br />Subscribe to this podcast to keep up to date.<br />Search for The Digital Marketing Show by Alba Prime on Apple iTunes, Spotify, or Stitcher.<br /><br />This podcast is produced by Glenn Biclar, Alba Prime Pty Ltd.]]></itunes:summary><itunes:duration>1957</itunes:duration><itunes:keywords>digital,marketing,seo,sixgun</itunes:keywords><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/c2a6c1fd8bed3e0a7b578213aba6b6f3.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>Branding - S01E03</title><link>https://www.spreaker.com/episode/branding-s01e03--15467701</link><description><![CDATA[We chat with Naomi from The Brand Advisory and Natalie from Ideas Ministry about branding for your business.]]></description><guid isPermaLink="false">6dfbac75c1a9482b949e7a369bf9eb2a</guid><pubDate>Mon, 06 Aug 2018 00:42:32 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/15467701/branding_s01e03.mp3" length="24316028" type="audio/mpeg"/><itunes:author>Alba Prime</itunes:author><itunes:subtitle>We chat with Naomi from The Brand Advisory and Natalie from Ideas Ministry about branding for your business.</itunes:subtitle><itunes:summary><![CDATA[We chat with Naomi from The Brand Advisory and Natalie from Ideas Ministry about branding for your business.]]></itunes:summary><itunes:duration>1520</itunes:duration><itunes:keywords>branding,colours,logo</itunes:keywords><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/91b97a0294db394cf8370b52a6435059.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>Instagram Basics - S01E02</title><link>https://www.spreaker.com/episode/instagram-basics-s01e02--15467702</link><description><![CDATA[Instagram basics is our topic for this episode.<br />Our guest is Joel Strickland from Joel Strickland Photographics.]]></description><guid isPermaLink="false">41cde4c71a834167829450e2bd6eff80</guid><pubDate>Thu, 02 Aug 2018 09:31:36 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/15467702/s01e02_instagram.mp3" length="31860822" type="audio/mpeg"/><itunes:author>Alba Prime</itunes:author><itunes:subtitle>Instagram basics is our topic for this episode.
Our guest is Joel Strickland from Joel Strickland Photographics.</itunes:subtitle><itunes:summary><![CDATA[Instagram basics is our topic for this episode.<br />Our guest is Joel Strickland from Joel Strickland Photographics.]]></itunes:summary><itunes:duration>1958</itunes:duration><itunes:keywords>digital,hash,instagram,marketing,tags</itunes:keywords><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/f68f6e6228fcb05c9860cbe0d7a38de2.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item><item><title>Website Basics - S01E01</title><link>https://www.spreaker.com/episode/website-basics-s01e01--15467705</link><description><![CDATA[In this episode, our guest Byron Trzeciak from Pixel Rush Studios shares insights about what to consider when creating a new websites for your business.]]></description><guid isPermaLink="false">4ede2d4a4c0c4079b190dddc84600eec</guid><pubDate>Tue, 24 Jul 2018 00:46:28 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/15467705/s01e01_websites.mp3" length="20180189" type="audio/mpeg"/><itunes:author>Alba Prime</itunes:author><itunes:subtitle>In this episode, our guest Byron Trzeciak from Pixel Rush Studios shares insights about what to consider when creating a new websites for your business.</itunes:subtitle><itunes:summary><![CDATA[In this episode, our guest Byron Trzeciak from Pixel Rush Studios shares insights about what to consider when creating a new websites for your business.]]></itunes:summary><itunes:duration>1225</itunes:duration><itunes:keywords>digital,home,marketing,new,page,seo,upgrade,website,websites</itunes:keywords><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/7813515d6aaaa48b6a5e57d5dfe22d91.jpg"/><itunes:season>1</itunes:season><itunes:episodeType>full</itunes:episodeType></item></channel></rss>
