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<rss xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:podcast="https://podcastindex.org/namespace/1.0" xmlns:media="http://search.yahoo.com/mrss/" version="2.0"><channel><title>To Market with Scott Davis</title><link>https://www.spreaker.com/show/to-market-with-scott-davis</link><description><![CDATA[Scott is a professor, marketing strategist, and consumer psychologist.]]></description><atom:link href="https://www.spreaker.com/show/2812677/episodes/feed" rel="self" type="application/rss+xml"/><language>en</language><category>Business</category><copyright>Copyright Scott Davis</copyright><image><url>https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/b942fe7dc07c9b57a12b1d5743c16fbc.jpg</url><title>To Market with Scott Davis</title><link>https://www.spreaker.com/show/to-market-with-scott-davis</link></image><lastBuildDate>Thu, 10 Aug 2023 15:18:34 +0000</lastBuildDate><itunes:author>Scott Davis</itunes:author><itunes:owner><itunes:name>Scott Davis</itunes:name><itunes:email>feeds@spreaker.com</itunes:email></itunes:owner><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/b942fe7dc07c9b57a12b1d5743c16fbc.jpg"/><itunes:subtitle>Scott is a professor, marketing strategist, and consumer psychologist.</itunes:subtitle><itunes:summary><![CDATA[Scott is a professor, marketing strategist, and consumer psychologist.]]></itunes:summary><itunes:category text="Business"/><itunes:explicit>clean</itunes:explicit><itunes:type>episodic</itunes:type><item><title>Cleo Franklin Interview: What Do You See When You Look at Me?</title><link>https://www.spreaker.com/user/scottdavis/cleo-franklin-interview-what-do-you-see-</link><description><![CDATA[I had the pleasure of interviewing Cleo Franklin Jr. once again to discuss his new children's book "What Do You See When You Look At Me?" We discuss the ideation process for his book and the influence of and collaboration with his son Michael. Cleo talks about self-publishing and its inherent challenges, and we explore marketing the book. ABOUT CLEO FRANKLIN JR. Author of "Coffee With Cleo," "Lessons from our Mothers and Fathers,"  and "What do you see when you look at me?" <a href="http://www.coffeewithcleo.com/" target="_blank" rel="noreferrer noopener"> www.coffeewithcleo.com</a><br /> Founder &amp; CEO - Franklin Strategic Solutions <a href="http://www.franklinss.com/" target="_blank" rel="noreferrer noopener"> www.franklinss.com</a> Founder - Franklin Leadership Foundation   <a href="http://www.morningside.edu/campus-life-and-arts/campus-activities/leadership-development/franklin-leadership-foundation" target="_blank" rel="noreferrer noopener"> www.morningside.edu/campus-life-and-arts/campus-activities/leadership-development/franklin-leadership-foundation</a>]]></description><guid isPermaLink="false">4bfcc786-b192-42f9-acfa-fece0c1b6c62</guid><pubDate>Thu, 10 Aug 2023 14:28:00 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/56423647/cleo_23_what_do_you_see.mp3" length="42911348" type="audio/mpeg"/><itunes:author>Scott Davis</itunes:author><itunes:subtitle>I had the pleasure of interviewing Cleo Franklin Jr. once again to discuss his new children's book "What Do You See When You Look At Me?" We discuss the ideation process for his book and the influence of and collaboration with his son Michael. Cleo...</itunes:subtitle><itunes:summary><![CDATA[I had the pleasure of interviewing Cleo Franklin Jr. once again to discuss his new children's book "What Do You See When You Look At Me?" We discuss the ideation process for his book and the influence of and collaboration with his son Michael. Cleo talks about self-publishing and its inherent challenges, and we explore marketing the book. ABOUT CLEO FRANKLIN JR. Author of "Coffee With Cleo," "Lessons from our Mothers and Fathers,"  and "What do you see when you look at me?" <a href="http://www.coffeewithcleo.com/" target="_blank" rel="noreferrer noopener"> www.coffeewithcleo.com</a><br /> Founder &amp; CEO - Franklin Strategic Solutions <a href="http://www.franklinss.com/" target="_blank" rel="noreferrer noopener"> www.franklinss.com</a> Founder - Franklin Leadership Foundation   <a href="http://www.morningside.edu/campus-life-and-arts/campus-activities/leadership-development/franklin-leadership-foundation" target="_blank" rel="noreferrer noopener"> www.morningside.edu/campus-life-and-arts/campus-activities/leadership-development/franklin-leadership-foundation</a>]]></itunes:summary><itunes:duration>1335</itunes:duration><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/b814753749fb03916b41df3b85c01067.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Interview: Coffee with Cleo Franklin</title><link>https://www.spreaker.com/user/scottdavis/interview-coffee-with-cleo-franklin</link><description><![CDATA[Cleo Franklin discusses his debut business book "Coffee with Cleo" in depth. We discuss his father's legacy, "bringing an elephant" to global issues including Black Lives Matter and COVID-19, and much more. Cleo's new book is available at Amazon and on franklinss.com.]]></description><guid isPermaLink="false">b9b77853-19f1-4849-93e7-53ea4202d9a2</guid><pubDate>Tue, 30 Jun 2020 08:04:20 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/34854790/coffee_with_cleo_franklin_june_2020_v1.mp3" length="55706678" type="audio/mpeg"/><itunes:author>Scott Davis</itunes:author><itunes:subtitle>Cleo Franklin discusses his debut business book "Coffee with Cleo" in depth. We discuss his father's legacy, "bringing an elephant" to global issues including Black Lives Matter and COVID-19, and much more. Cleo's new book is available at Amazon and...</itunes:subtitle><itunes:summary><![CDATA[Cleo Franklin discusses his debut business book "Coffee with Cleo" in depth. We discuss his father's legacy, "bringing an elephant" to global issues including Black Lives Matter and COVID-19, and much more. Cleo's new book is available at Amazon and on franklinss.com.]]></itunes:summary><itunes:duration>2325</itunes:duration><itunes:keywords>author,book,business,marketing</itunes:keywords><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/08538be191d0c141e5452816a00a2a89.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>The Creative Curve with Allen Gannett</title><link>https://www.spreaker.com/user/scottdavis/the-creative-curve-with-allen-gannett</link><description><![CDATA[Allen Gannett discusses creativity in a novel way that will be super helpful to marketers. We discuss consuming versus creating content, the iterative creative process, and what "10,000 hours" really means in mastery. Allen's new book "The Creative Curve" is available at Amazon and everywhere books are sold. Visit his website at <a href="https://www.thecreativecurve.com" rel="noopener">https://www.thecreativecurve.com</a>/ and follow him on LinkedIn at <a href="https://www.linkedin.com/in/allengannett/" rel="noopener">https://www.linkedin.com/in/allengannett/</a>]]></description><guid isPermaLink="false">623bc71aac6b4b19a5926d557c71701d</guid><pubDate>Thu, 23 Aug 2018 04:08:42 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/15550171/allen_gannett_podcast_audio_mixdown.mp3" length="47076211" type="audio/mpeg"/><itunes:author>Scott Davis</itunes:author><itunes:subtitle>Allen Gannett discusses creativity in a novel way that will be super helpful to marketers. We discuss consuming versus creating content, the iterative creative process, and what "10,000 hours" really means in mastery. Allen's new book "The Creative...</itunes:subtitle><itunes:summary><![CDATA[Allen Gannett discusses creativity in a novel way that will be super helpful to marketers. We discuss consuming versus creating content, the iterative creative process, and what "10,000 hours" really means in mastery. Allen's new book "The Creative Curve" is available at Amazon and everywhere books are sold. Visit his website at <a href="https://www.thecreativecurve.com" rel="noopener">https://www.thecreativecurve.com</a>/ and follow him on LinkedIn at <a href="https://www.linkedin.com/in/allengannett/" rel="noopener">https://www.linkedin.com/in/allengannett/</a>]]></itunes:summary><itunes:duration>1883</itunes:duration><itunes:keywords>author,book,creativity,digital,writing</itunes:keywords><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/db8bbb1c8f01471fd6247f16dba56635.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Sustainability Talk with Katie Wallace</title><link>https://www.spreaker.com/user/scottdavis/sustainability-talk-with-katie-wallace</link><description><![CDATA[In this episode, Katie Wallace, sustainability consultant and founder of Hux Sustainables, talks to Marketing Professor Scott Davis about building a more sustainable world through marketing. Topics include the problems with modern packaging and the single-use habits of consumers. The episode also digs into the backstory of Katie's interest in sustainability and the UnLearn Show that she co-hosts.]]></description><guid isPermaLink="false">e4cef3af9a67458597785ea9bbb2ee24</guid><pubDate>Tue, 05 Jun 2018 17:03:29 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/14976350/katie_wallace_podcast_audio_mixdown.mp3" length="28424623" type="audio/mpeg"/><itunes:author>Scott Davis</itunes:author><itunes:subtitle>In this episode, Katie Wallace, sustainability consultant and founder of Hux Sustainables, talks to Marketing Professor Scott Davis about building a more sustainable world through marketing. Topics include the problems with modern packaging and the...</itunes:subtitle><itunes:summary><![CDATA[In this episode, Katie Wallace, sustainability consultant and founder of Hux Sustainables, talks to Marketing Professor Scott Davis about building a more sustainable world through marketing. Topics include the problems with modern packaging and the single-use habits of consumers. The episode also digs into the backstory of Katie's interest in sustainability and the UnLearn Show that she co-hosts.]]></itunes:summary><itunes:duration>1177</itunes:duration><itunes:keywords>behavior,consumers,csr,planet,sustainability</itunes:keywords><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/d3771e555bb17e243c5e0da207df17ae.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Global Marketing with Cleo Franklin</title><link>https://www.spreaker.com/user/scottdavis/global-marketing-with-cleo-franklin</link><description><![CDATA[Dr. Scott Davis, a professor of Marketing and founder of SilverPlane video automation, interviews successful marketers to help you start a business, lead a team, understand consumer behavior, deliver and communicate benefits to your customers, and market new products. Scott interviews people from all marketing professions ranging from social media managers to chief marketing officers and CEOs.]]></description><guid isPermaLink="false">5fb4f78461902faf34ba74c6c6479b8b</guid><pubDate>Tue, 15 May 2018 18:22:00 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/14800705/cleofranklin_podcast_audio_mixdown.mp3" length="34885012" type="audio/mpeg"/><itunes:author>Scott Davis</itunes:author><itunes:subtitle>Dr. Scott Davis, a professor of Marketing and founder of SilverPlane video automation, interviews successful marketers to help you start a business, lead a team, understand consumer behavior, deliver and communicate benefits to your customers, and...</itunes:subtitle><itunes:summary><![CDATA[Dr. Scott Davis, a professor of Marketing and founder of SilverPlane video automation, interviews successful marketers to help you start a business, lead a team, understand consumer behavior, deliver and communicate benefits to your customers, and market new products. Scott interviews people from all marketing professions ranging from social media managers to chief marketing officers and CEOs.]]></itunes:summary><itunes:duration>1454</itunes:duration><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/08538be191d0c141e5452816a00a2a89.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Boost Your Job Search with Kyle Elliott</title><link>https://www.spreaker.com/user/scottdavis/boost-your-job-search-with-kyle-elliott</link><description><![CDATA[Career coach Kyle Elliott talks to Professor Scott Davis about how students can supercharge their career search: through networking, work samples, and other professional development activities. We dig into LinkedIn best practices and discuss the ins and outs of resume design. ]]></description><guid isPermaLink="false">65b2ab91c54508b11d9006cb1679d648</guid><pubDate>Tue, 08 May 2018 14:45:20 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/14735440/kyle_podcast_audio_mixdown2.mp3" length="43833431" type="audio/mpeg"/><itunes:author>Scott Davis</itunes:author><itunes:subtitle>Career coach Kyle Elliott talks to Professor Scott Davis about how students can supercharge their career search: through networking, work samples, and other professional development activities. We dig into LinkedIn best practices and discuss the ins...</itunes:subtitle><itunes:summary><![CDATA[Career coach Kyle Elliott talks to Professor Scott Davis about how students can supercharge their career search: through networking, work samples, and other professional development activities. We dig into LinkedIn best practices and discuss the ins and outs of resume design. ]]></itunes:summary><itunes:duration>1828</itunes:duration><itunes:keywords>business,career,interviews,marketing,resume,search,strategy</itunes:keywords><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/f26d82ece04b68c3aa2de79001def4a8.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Visualizing Your Ideas with Alli McKee</title><link>https://www.spreaker.com/user/scottdavis/visualizing-your-ideas-with-alli-mckee</link><description><![CDATA[Alli McKee, CEO and Founder of Stick.ai, discusses the importance of visualizing your ideas for clients. Her software platform automates the design aspects of your presentation so that you can improve your impact in B2B communication. Alli has an incredible background and a fantastic new company. <br /><br />Show Notes<br /><a href="http://stick.ai/" rel="noopener">http://stick.ai/</a><br /><a href="https://www.linkedin.com/in/allimckee/" rel="noopener">https://www.linkedin.com/in/allimckee/</a>]]></description><guid isPermaLink="false">tag:soundcloud,2010:tracks/437460804</guid><pubDate>Mon, 30 Apr 2018 20:49:36 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/14671273/437460804_tomarket_alli_mckee_interview_stick_ai_visualization_powerpoint.mp3" length="37701137" type="audio/mpeg"/><itunes:author>Scott Davis</itunes:author><itunes:subtitle>Alli McKee, CEO and Founder of Stick.ai, discusses the importance of visualizing your ideas for clients. Her software platform automates the design aspects of your presentation so that you can improve your impact in B2B communication. Alli has an...</itunes:subtitle><itunes:summary><![CDATA[Alli McKee, CEO and Founder of Stick.ai, discusses the importance of visualizing your ideas for clients. Her software platform automates the design aspects of your presentation so that you can improve your impact in B2B communication. Alli has an incredible background and a fantastic new company. <br /><br />Show Notes<br /><a href="http://stick.ai/" rel="noopener">http://stick.ai/</a><br /><a href="https://www.linkedin.com/in/allimckee/" rel="noopener">https://www.linkedin.com/in/allimckee/</a>]]></itunes:summary><itunes:duration>1572</itunes:duration><itunes:keywords>advertising,business,ceo,cmo,customers,digital,interview,management,managers,marketing,media,online,price,products,social,strategy</itunes:keywords><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/3f042dcf6231da7ef762b2fb6745453c.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Cross Platform Growth Hacking and Chatbots with Stapho Thienpont</title><link>https://www.spreaker.com/user/scottdavis/cross-platform-growth-hacking-and-chatbo</link><description><![CDATA[Stapho Thienpont is a successful social media strategist across multiple platforms. We discuss the secret sauce to diversifying your social media channels and building other platforms with your pillar content. We dig into automation and chatbots.<br /><br />Show Notes<br />The Marketing Family - <a href="http://jo.my/hopaboard" rel="noopener">http://jo.my/hopaboard</a><br />Stapho's LinkedIn -<a href="https://www.linkedin.com/in/stapho/" rel="noopener">https://www.linkedin.com/in/stapho/</a>]]></description><guid isPermaLink="false">tag:soundcloud,2010:tracks/434129502</guid><pubDate>Mon, 23 Apr 2018 21:15:27 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/14611634/434129502_tomarket_stapho_thienpont_growth_hacking.mp3" length="47808299" type="audio/mpeg"/><itunes:author>Scott Davis</itunes:author><itunes:subtitle>Stapho Thienpont is a successful social media strategist across multiple platforms. We discuss the secret sauce to diversifying your social media channels and building other platforms with your pillar content. We dig into automation and chatbots....</itunes:subtitle><itunes:summary><![CDATA[Stapho Thienpont is a successful social media strategist across multiple platforms. We discuss the secret sauce to diversifying your social media channels and building other platforms with your pillar content. We dig into automation and chatbots.<br /><br />Show Notes<br />The Marketing Family - <a href="http://jo.my/hopaboard" rel="noopener">http://jo.my/hopaboard</a><br />Stapho's LinkedIn -<a href="https://www.linkedin.com/in/stapho/" rel="noopener">https://www.linkedin.com/in/stapho/</a>]]></itunes:summary><itunes:duration>1994</itunes:duration><itunes:keywords>advertising,business,ceo,cmo,customers,digital,interview,management,managers,marketing,media,online,price,products,social,strategy</itunes:keywords><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/0e698c67c4ee03047bac20910ab0930a.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Digital Transformation with Michael Gale</title><link>https://www.spreaker.com/user/scottdavis/digital-transformation-with-michael-gale</link><description><![CDATA[Professor Scott Davis and Michael Gale discuss the Facebook and Cambridge Analytica controversy. Michael outlines some key questions for behaving ethically and recommends that Mark Zuckerberg step down from Facebook. Management guidelines are provided by Michael for digitally transforming organizations and common pitfalls are discussed.<br /><br />Show Notes<br />Michael's Book "The Digital Helix" <a href="https://www.amazon.com/Digital-Helix-Transforming-Organizations-Thrive/dp/1626344647" rel="noopener">https://www.amazon.com/Digital-Helix-Transforming-Organizations-Thrive/dp/1626344647</a><br /><br />Michael's LinkedIn Profile <a href="https://www.linkedin.com/in/migale/" rel="noopener">https://www.linkedin.com/in/migale/</a>]]></description><guid isPermaLink="false">tag:soundcloud,2010:tracks/431371500</guid><pubDate>Wed, 18 Apr 2018 05:21:33 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/14566326/431371500_tomarket_digital_transformation_with_michael_gale_facebook_data_privacy.mp3" length="38872652" type="audio/mpeg"/><itunes:author>Scott Davis</itunes:author><itunes:subtitle>Professor Scott Davis and Michael Gale discuss the Facebook and Cambridge Analytica controversy. Michael outlines some key questions for behaving ethically and recommends that Mark Zuckerberg step down from Facebook. Management guidelines are provided...</itunes:subtitle><itunes:summary><![CDATA[Professor Scott Davis and Michael Gale discuss the Facebook and Cambridge Analytica controversy. Michael outlines some key questions for behaving ethically and recommends that Mark Zuckerberg step down from Facebook. Management guidelines are provided by Michael for digitally transforming organizations and common pitfalls are discussed.<br /><br />Show Notes<br />Michael's Book "The Digital Helix" <a href="https://www.amazon.com/Digital-Helix-Transforming-Organizations-Thrive/dp/1626344647" rel="noopener">https://www.amazon.com/Digital-Helix-Transforming-Organizations-Thrive/dp/1626344647</a><br /><br />Michael's LinkedIn Profile <a href="https://www.linkedin.com/in/migale/" rel="noopener">https://www.linkedin.com/in/migale/</a>]]></itunes:summary><itunes:duration>1621</itunes:duration><itunes:keywords>advertising,business,ceo,cmo,customers,digital,interview,management,managers,marketing,media,online,price,products,social,strategy</itunes:keywords><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/c0d4a33f647abee6aeafa082652a5848.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Influencer Marketing with String Nguyen</title><link>https://www.spreaker.com/user/scottdavis/influencer-marketing-with-string-nguyen</link><description><![CDATA[String Nguyen and Professor Scott Davis discuss the value of a four-year Marketing degree in the modern world. We dig into what makes a personal brand memorable and microinfluencer mania!<br /><br />Show Notes<br />String's Website: <a href="https://stringstory.co/" rel="noopener">https://stringstory.co/</a><br />String's LinkedIn: <a href="https://www.linkedin.com/in/stringstory/" rel="noopener">https://www.linkedin.com/in/stringstory/</a>]]></description><guid isPermaLink="false">tag:soundcloud,2010:tracks/426932454</guid><pubDate>Mon, 09 Apr 2018 06:14:06 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/14490302/426932454_tomarket_influencer_marketing_with_string_nguyen.mp3" length="50433874" type="audio/mpeg"/><itunes:author>Scott Davis</itunes:author><itunes:subtitle>String Nguyen and Professor Scott Davis discuss the value of a four-year Marketing degree in the modern world. We dig into what makes a personal brand memorable and microinfluencer mania!

Show Notes
String's Website: https://stringstory.co/
String's...</itunes:subtitle><itunes:summary><![CDATA[String Nguyen and Professor Scott Davis discuss the value of a four-year Marketing degree in the modern world. We dig into what makes a personal brand memorable and microinfluencer mania!<br /><br />Show Notes<br />String's Website: <a href="https://stringstory.co/" rel="noopener">https://stringstory.co/</a><br />String's LinkedIn: <a href="https://www.linkedin.com/in/stringstory/" rel="noopener">https://www.linkedin.com/in/stringstory/</a>]]></itunes:summary><itunes:duration>2104</itunes:duration><itunes:keywords>advertising,business,ceo,cmo,customers,digital,interview,management,managers,marketing,media,online,price,products,social,strategy</itunes:keywords><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/5c2ea8d998b133fdf6eafcf9996396a2.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Connection, Collaboration, Consistency, and Community with Judd Borakove</title><link>https://www.spreaker.com/user/scottdavis/connection-collaboration-consistency-and</link><description><![CDATA[Professor Scott Davis interviews Judd Borakove about his "4C" movement that has been popularized on LinkedIn. They dig into each of the four components: Connection, Collaboration, Consistency, and Community in both a corporate and personal branding context. The genesis of 4C is people feeling a lack of connectivity in the modern world.]]></description><guid isPermaLink="false">tag:soundcloud,2010:tracks/423459894</guid><pubDate>Mon, 02 Apr 2018 02:11:34 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/14437951/423459894_tomarket_connection_collaboration_consistency_and_community_with_judd_borakove.mp3" length="40998929" type="audio/mpeg"/><itunes:author>Scott Davis</itunes:author><itunes:subtitle>Professor Scott Davis interviews Judd Borakove about his "4C" movement that has been popularized on LinkedIn. They dig into each of the four components: Connection, Collaboration, Consistency, and Community in both a corporate and personal branding...</itunes:subtitle><itunes:summary><![CDATA[Professor Scott Davis interviews Judd Borakove about his "4C" movement that has been popularized on LinkedIn. They dig into each of the four components: Connection, Collaboration, Consistency, and Community in both a corporate and personal branding context. The genesis of 4C is people feeling a lack of connectivity in the modern world.]]></itunes:summary><itunes:duration>1710</itunes:duration><itunes:keywords>advertising,business,ceo,cmo,customers,digital,interview,management,managers,marketing,media,online,price,products,social,strategy</itunes:keywords><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/afa68f8344eeb40e50c0f100f0f624d5.jpg"/><itunes:episodeType>full</itunes:episodeType></item></channel></rss>
