Email Empire with Allison Hardy | Sell on autopilot with a strategic email funnel

EP 488 | The Buyer Type Who Buys the Possibility [7 Buyer Types Series]

Mon, 06 Jul 2026 05:00:03 +0000

Some buyers aren’t purchasing because they’re desperate to escape a problem, they’re purchasing because they can finally see what’s possible on the other side of it.

In this episode, Allison breaks down the transformational buyer and shows you why simply listing what your offer includes isn’t enough to move this person toward a decision.

You’ll learn how to connect the work inside your offer to the meaningful outcomes your audience actually wants, without relying on vague, fluffy promises. Because your potential buyers shouldn’t have to figure out why your offer matters; your sales emails need to make that connection for them.

TAKEAWAYS

Learn how the Transformational Buyer differs from the Pain Point Buyer, even when both are experiencing the exact same problem.
Use grounded aspirational language to help your audience picture a desirable future that still feels specific, believable, and connected to your offer.
Add “so that” language to your sales copy to clearly connect the work your buyer will do with the outcome they want to experience.
Review your offer’s features and ask what each one changes, creates, or makes possible for your buyer.
Stop ending your sales copy at “you’ll learn how” and start showing your audience why that knowledge actually matters.

LINKS YOU MIGHT FIND HELPFUL:

Check out the blog post that accompanies this podcast episode for more details and resources.

If today’s episode made you realize that your Email Pitch Sequence needs to focus on the transformation made possible through solving a specific pain point, Pitch Perfect will help you write that email (+ the 6 other emails for your other 6 buyer types!). Click here to learn more and enter code EMAILEMPIRE at checkout to snag $10 off your purchase.

Did you miss the episode about the first buyer type, the No Frills Buyer? You can listen in here.

Or how about the episode that talks about the Details Buyer? You can listen in here.

Or maybe the episode about the Skeptical Buyer? You can listen in here.

Or how about the episode abou the Relational Buyer? You can listen in here.

Or how about the episode about the Invitational Buyer? You can listen in here.

Or how about the episode about the Pain Point Buyer? You can listen in here.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review.

Music by: www.bensound.com
License code: 8G1GJZZDCLKGU9NR
Artist: : Benjamin Tissot

EP 487 | How to Create an Email Newsletter People Actually Want to Read featuring Megan Yelaney [Empire Exclusive]

Mon, 29 Jun 2026 05:00:05 +0000

In this Empire Exclusive episode, Allison sits down with business strategist Megan Yelaney to talk about how she’s using email to create real connection, build demand, and make her newsletter something people actually look forward to reading.

Megan's approach to her newsletter doesn't involve cramming every email with “mind-blowing value”. Instead, Megan shares the simple three-part format behind her weekly newsletter, The Weekly Edge, and how she blends personal life, behind-the-scenes business content, and client wins in a way that feels both strategic and genuinely human.

TAKEAWAYS:

Your newsletter doesn’t have to be packed with constant education to be valuable; connection, transparency, and behind-the-scenes context can be just as powerful.
Megan’s three-part newsletter format makes email easier to write by giving each issue a simple structure: life, business, and client stories.
Behind-the-scenes content is working because people want to see how you actually operate, make decisions, solve problems, and balance real life with business.
Client wins become more compelling when you give context, not just screenshots, so your audience can understand the transformation and see what’s possible for them.
A weekly newsletter can become a repurposing engine for your content instead of another one-off task that disappears after you hit send.

LINKS YOU MIGHT FIND HELPFUL:

Check out the blog post that accompanies this podcast episode for more details and resources.

Get access to the singular email (and a fill-in-the-blank template) that was directly responsible for selling over $80,000 worth of courses, memberships, and digital products in 2025 by clicking here.

Attract dream clients with your unique origin story with Megan's Business Story Blueprint

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review.

Music by: www.bensound.com
License code: 8G1GJZZDCLKGU9NR
Artist: : Benjamin Tissot

EP 486 | The Buyer Type Who Knows They Have a Problem [7 Buyer Types Series]

Mon, 22 Jun 2026 05:00:04 +0000

Some buyers on your email list don’t need you to convince them they have a problem—they already know. They’re living it, they can name it, and they’ve probably tried to solve it before.

In this episode, Allison is breaking down the Pain Point Buyer. This is the Buyer Type who feels the frustration, sees the gap, and needs your sales email to connect the dots between their problem and your solution—without the gross, shame-y marketing tactics. Because yes, you can sell by naming what’s not working, without making your people feel terrible about themselves.

TAKEAWAYS

The Pain Point Buyer already knows they have the problem your offer solves, so your job is not to manufacture pain—it’s to make them feel seen, understood, and supported.
Not everyone with a problem is ready to solve it, which means this email is best used later in your Email Pitch Sequence when your buyer is more aware and closer to making a decision.
Strong pain point messaging names the real frustration beneath the surface-level problem.
You can acknowledge what’s not working without using fear, shame, or overly dramatic copy to push someone into buying.
An email speaking directly to the Pain Point Buyer should clearly connect the buyer’s existing frustration to the transformation your offer helps them create.

LINKS YOU MIGHT FIND HELPFUL:

Check out the blog post that accompanies this podcast episode for more details and resources.

If today’s episode made you realize that your Email Pitch Sequence needs to call out the pain points your auidence are experiencing, Pitch Perfect will help you write that email (+ the 6 other emails for your other 6 buyer types!). Click here to learn more and enter code EMAILEMPIRE at checkout to snag $10 off your purchase.

Did you miss the episode about the first buyer type, the No Frills Buyer? You can listen in here.

Or how about the episode that talks about the Details Buyer? You can listen in here.

Or maybe the episode about the Skeptical Buyer? You can listen in here.

Or how about the episode abou the Relational Buyer? You can listen in here.

Or how about the episode about the Invitational Buyer? You can listen in here.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review.

Music by: www.bensound.com
License code: 8G1GJZZDCLKGU9NR
Artist: : Benjamin Tissot

EP 485 | The Buyer Type Who Needs an Invitation to Ask Their Question [7 Buyer Types Series]

Mon, 15 Jun 2026 05:00:04 +0000

In this episode of the Email Empire Podcast, Allison Hardy is breaking down the buyer type who is this close to buying, but has one specific question standing between them and the “Buy Now” button.

Meet the Invitational Buyer. The Buyer Type who needs explicit permission to hit 'Reply' and ask what’s really on their mind. And yes, this email may feel almost too simple to work, but Allison shares why it can open the exact conversations that lead to more sales.

TAKEAWAYS

The Invitational Buyer is often already interested, already reading, and already considering your offer, they just need one specific concern answered before they feel ready to buy.
A simple “hit 'Reply' and ask me your question” email can create powerful sales conversations because it gives people permission to ask what they may otherwise keep to themselves.
Not every objection is big, obvious, or FAQ-worthy. Sometimes the thing stopping someone from buying is highly specific to their business, schedule, capacity, tech, or circumstances.
When you answer someone’s question personally and specifically, you create trust, and that kind of trust can make the next step feel much easier for the buyer.
Allison shares how this exact type of email was directly responsible for over $80,000 in sales in her business in 2025, proving that simple does not mean ineffective.

LINKS YOU MIGHT FIND HELPFUL:

Check out the blog post that accompanies this podcast episode for more details and resources.

If today’s episode made you realize that your Email Pitch Sequence needs to help your Invitation Buyers ask the question that's been holding them back, Pitch Perfect will help you write that email (+ the 6 other emails for your other 6 buyer types!). Click here to learn more and enter code EMAILEMPIRE at checkout to snag $10 off your purchase.

Download The $80,000 Email Template by clicking here.

Did you miss the episode about the first buyer type, the No Frills Buyer? You can listen in here.

Or how about the episode that talks about the Details Buyer? You can listen in here.

Or maybe the episode about the Skeptical Buyer? You can listen in here.

Or how about the episode abou the Relational Buyer? You can listen in here.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review.

Music by: www.bensound.com
License code: 8G1GJZZDCLKGU9NR
Artist: : Benjamin Tissot

EP 484 | The Buyer Type Who Wants to Know YOU [7 Buyer Types Series]

Mon, 08 Jun 2026 05:00:03 +0000

Not everyone on your email list is ready to buy because you listed the modules, bonuses, and deadline. Some of your buyers need to understand you first. They want to know why you do what you do, what has shaped your approach, and whether they trust the person behind the offer.

In this episode, Allison breaks down the Relational Buyer and shows you how to write an origin story sales email that creates connection and moves people toward buying. Because your story matters—but only when it clearly connects back to the offer you’re selling.

TAKEAWAYS

The Relational Buyer is asking more than, “Is this offer right for me?” They also want to know if they trust you, understand your perspective, and feel safe learning from you.
A strong origin story email is not the same thing as a casual “about me” email. It should explain why you care about solving this problem and how that connects directly to your offer.
Your story does not need to be dramatic, deeply vulnerable, or trauma-filled to be effective. It simply needs to be relevant to the problem your offer solves.
The most persuasive stories help your reader understand your lens, your beliefs, and the reason your approach is different.
Don’t make your reader connect the dots on their own. After sharing your story, clearly explain why it matters and why it led you to create the offer you’re inviting them into.

LINKS YOU MIGHT FIND HELPFUL:

Check out the blog post that accompanies this podcast episode for more details and resources.

If today’s episode made you realize that your Email Pitch Sequence needs to help your Relational Buyers know and understand more about what makes you tick, Pitch Perfect will help you write that email (+ the 6 other emails for your other 6 buyer types!). Click here to learn more and enter code EMAILEMPIRE at checkout to snag $10 off your purchase.

Did you miss the episode about the first buyer type, the No Frills Buyer? You can listen in here.

Or how about the episode that talks about the Details Buyer? You can listen in here.

Or maybe the episode about the Skeptical Buyer? You can listen in here.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review.

Music by: www.bensound.com
License code: 8G1GJZZDCLKGU9NR
Artist: : Benjamin Tissot

EP 483 | The Buyer Type Who Needs Proof Before They Buy [7 Buyer Types Series]

Mon, 01 Jun 2026 05:00:04 +0000

In this episode, Allison is continuing the 7 Buyer Types Series with one of the most common buyer types sitting on your email list right now, the Skeptical Buyer. This person isn’t difficult or impossible to sell to, they’ve just been burned before, and they’re reading your emails with a little side-eye.

In this episode, you’ll learn why your biggest, flashiest client wins might actually make skeptical buyers trust you less, and what to share instead. Allison breaks down how normal, grounded client stories can lower the wall, build belief, and help your next buyer finally think, “Okay… this could actually work for me.”

TAKEAWAYS

Skeptical buyers are not cynical buyers, they are people who have been disappointed by overhyped promises, under-delivered offers, and vague success stories before.
When you lead with your biggest client win too early, a skeptical buyer may write it off as an exception instead of seeing it as proof that your offer can work for them.
Grounded, “normal” client stories can be more persuasive because they help your audience see the realistic path from where they are now to what is possible.
Your skeptical buyer needs context, transparency, and specificity, not louder claims, more exclamation points, or another shiny screenshot.
Instead of simply dropping a testimonial like a receipt, use client stories to connect the dots between the problem, the shift, the strategy, and the result.

LINKS YOU MIGHT FIND HELPFUL:

Check out the blog post that accompanies this podcast episode for more details and resources.

If today’s episode made you realize your Email Pitch Sequence needs to help your Skeptical Buyers see themselves in your offer, Pitch Perfect will help you write it (and the 6 other emails for your other 6 buyer types). Click here to learn more and enter code EMAILEMPIRE at checkout to snag $10 off your purchase.

Did you miss the episode about the first buyer type, the No Frills Buyer? You can listen in here.

Or how about the episode that talks about the Details Buyer? You can listen in here.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review.

Music by: www.bensound.com
License code: 8G1GJZZDCLKGU9NR
Artist: : Benjamin Tissot

EP 482 | How to Write Emails People Actually Want to Read featuring Liz Wilcox [Empire Exclusive]

Mon, 25 May 2026 05:00:03 +0000

Email doesn’t have to feel like a blank Google Doc staring into your soul.

In this episode, Allison chats with Liz Wilcox, the Fresh Princess of Email Marketing, about how to write emails that actually get opened, read, replied to, and yes, even clicked on.

Liz breaks down why your emails don’t need to be overproduced or packed with “value” to work, and why the best email content often starts with real-life moments, simple conversations, and a little personality. Because the goal isn’t just to close a sale, it’s to open a conversation.

TAKEAWAYS:

Your emails don’t need to be complicated to be effective. Liz shares how showing you’re invested, becoming relatable, and staying top of mind can help your subscribers actually care about what you send.
The “Email Staircase” framework helps you move people from follower, to friend, to customer by building trust through personality, vision, and values.
Being relatable doesn’t mean everyone has to love the exact same things you do. When you share specific pieces of your personality, your audience can connect with the feeling behind them.
Replies are not a distraction from your business, they can be a money-making activity. Conversations in the inbox give you real market research, better sales copy, and clearer insight into what your audience actually needs.
If your subscribers stay “friends” but never become customers, you may not be selling enough. Liz gives a refreshing reframe on selling more often without making it weird.

LINKS YOU MIGHT FIND HELPFUL:

Check out the blog post that accompanies this podcast episode for more details and resources.

Get access to the singular email (and a fill-in-the-blank template) that was directly responsible for selling over $80,000 worth of courses, memberships, and digital products in 2025 by clicking here.

Snag Liz's Welcome Sequence Templates

Visit Liz on her website

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review.

Music by: www.bensound.com
License code: 8G1GJZZDCLKGU9NR
Artist: : Benjamin Tissot

EP 481 | The Buyer Type Who Wants All the Details [7 Buyer Types Series]

Mon, 18 May 2026 05:00:04 +0000

In part two of this seven-part buyer type series, Allison is breaking down the Details Buyer — aka the email subscriber who needs more information before they feel safe making a decision.

And before you roll your eyes at the idea of writing an FAQ email, this episode will show you why a strategic FAQ email is not just a boring list of questions and answers. You’ll learn how to go beyond surface-level logistics and uncover the deeper objections hiding underneath, so your sales emails can create confidence, reduce risk, and help the right buyers say yes.

TAKEAWAYS

The Details Buyer isn’t trying to be difficult, they’re trying to make a smart, informed decision before investing (no matter how big or small of a purchase).
More details can create safety for this buyer type, which means your FAQ email has a bigger job than simply answering logistical questions.
A strong FAQ email answers the question being asked while also addressing the deeper hesitation or objection underneath it.
Surface-level answers give information, but strategic answers reduce risk and help the buyer picture how your offer will actually fit into their life or business.
When your Email Pitch Sequence only speaks to one type of buyer, you may be leaving sales on the table, which is why each email should speak to a specific decision-making style.

LINKS YOU MIGHT FIND HELPFUL:

Check out the blog post that accompanies this podcast episode for more details and resources.

If today’s episode made you realize your Email Pitch Sequence needs an email that not only answers questions, but also simultaneously debunks objections, Pitch Perfect will help you write it (and the 6 other emails for your other 6 buyer types). Click here to learn more and enter code EMAILEMPIRE at checkout to snag $10 off your purchase.

Did you miss the episode about the first buyer type, the No Frills Buyer? You can listen in here.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review.

Music by: www.bensound.com
License code: 8G1GJZZDCLKGU9NR
Artist: : Benjamin Tissot

EP 480 | The Buyer Type Who Just Wants the Link [7 Buyer Types Series]

Mon, 11 May 2026 05:00:03 +0000

Not every buyer on your email list needs a long, emotional sales journey before they’re ready to say yes. Some people have already been paying attention, already trust your point of view, and honestly…they just want the link.

In this episode, Allison kicks off a brand-new seven-part series on the different buyer types that exist in your audience, starting with the No Frills Buyer: the person who wants the facts, the next step, and zero unnecessary fluff.

TAKEAWAYS:

The No Frills Buyer is not careless with their money; they’re often already warmed up, already aware of the problem, and ready to take action quickly.
This buyer type is highly motivated by time, which means they want to know how fast they can get started, how long the offer is available, and whether it will save them time or create more work.
Over-explaining in your sales emails can actually work against you with No Frills Buyers because it makes the buying decision feel harder than it needs to be.
No Frills Buyers are usually scanners, so your email needs to make the offer, outcome, timeline, and link incredibly easy to find.
A short, direct sales email only works when your nurture content has already done its job, so don’t skip the relationship-building that happens before the invitation to buy comes.

LINKS YOU MIGHT FIND HELPFUL:

Check out the blog post that accompanies this podcast episode for more details and resources.

If today’s episode made you realize your Email Pitch Sequence needs a clear, direct email for the buyer who’s already ready to say yes, Pitch Perfect will help you write it (and the 6 other emails for your other 6 buyer types). Click here to learn more and enter code EMAILEMPIRE at checkout to snag $10 off your purchase.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review.

Music by: www.bensound.com
License code: 8G1GJZZDCLKGU9NR
Artist: : Benjamin Tissot

EP 479 | Turn Your Email List Into Buyers With a Better Pitch Sequence

Mon, 04 May 2026 05:00:04 +0000

Your Email Pitch Sequence is not where the selling starts. And if you’re treating it that way, that might be exactly why your email funnel isn’t converting.

In this episode, Allison breaks down what your Pitch Sequence is actually supposed to do, how it fits into a high-converting email funnel, and why speaking to only one type of buyer is leaving money on the table.

You’ll hear the seven buyer types hiding inside your audience, what each one needs to hear before they buy, and the exact order Allison recommends for your pitch emails. Because yes, your people need different things before they feel ready to say yes, and your job is to make the invitation clear, intentional, and impossible to ignore.

TAKEAWAYS:

Your Nurture Sequence does the heavy lifting of selling your ideas, methodology, and authority before the Pitch Sequence ever begins.
A Pitch Sequence should make the invitation to buy official by clearly presenting the offer, the deadline, and the next step.
Different buyer types need different emails, which means a one-note Pitch Sequence can miss huge segments of your audience.
FAQ emails are not just about answering questions. They are a strategic way to address objections that may be keeping people from buying.
Client stories, personal stories, pain points, and possibility-driven emails all play different roles in helping buyers feel seen, understood, and ready to take action.

LINKS YOU MIGHT FIND HELPFUL:

Check out the blog post that accompanies this podcast episode for more details and resources.

Get access to the singular email (and a fill-in-the-blank template) that was directly responsible for selling over $80,000 worth of courses, memberships, and digital products in 2025 by clicking here.

Watch the recordings of the Funnel Fix Sessions! Over the course of 3 sessions, Allison will help you to dig into your existing email funnel, understand where why it's not producing sales of your course or membership like it should be, and exactly what to fix to increase sales. Click here to get accesss.

Haven't listened to Session 1 yet? Do that first! Click here to listen.

Once you’ve done that, listen to Session 2! Click here to listen.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review.

Music by: www.bensound.com
License code: 8G1GJZZDCLKGU9NR
Artist: : Benjamin Tissot

EP 478 | A Simpler Way to Sell Digital Products featuring Dama Jue [Empire Exclusive]

Mon, 27 Apr 2026 17:25:17 +0000

In this Empire Exclusive episode, Allison sits down with funnel strategist and Thrivecart expert Dama Jue to talk about a simpler, smarter way to sell digital products without making your business feel like a never-ending launch machine.

Dama shares how she uses “subtle selling” inside her emails, why your audience actually needs to hear about your offers more often, and how she repurposes her best sales emails into an evergreen funnel that keeps working even when life life’s.

TAKEAWAYS:

Subtle selling is not about being pushy; it’s about consistently connecting your everyday thoughts, stories, and expertise back to the offers that can actually help your audience.
Dama’s “Evergreen Forever Funnel” shows how your best sales emails do not have to disappear after a launch; they can be cleaned up, repurposed, and turned into ongoing sales assets.
Your emails can train your audience to expect value and offers at the same time, which makes selling feel more natural for both you and your subscribers.
Data matters, especially when you’re deciding where to spend your time, energy, and money. Dama shares how tracking her leads helped her stop relying on platforms that were not converting.
There is no one “right” way to do email marketing. The real magic happens when you combine best practices with your own voice, your actual results, and the way you naturally sell.

LINKS YOU MIGHT FIND HELPFUL:

Check out the blog post that accompanies this podcast episode for more details and resources.

Get on Dama’s email list to see her emails in the wild by clicking here.

Go hang out with Dama on Threads.

Funnel not selling? Then you need to watch the recordings of the Funnel Fix Sessions! Over the course of 3 sessions, Allison will help you to dig into your existing email funnel, understand where and why it's not producing sales of your course or membership like it should be, and exactly what to fix so that it becomes a money making machine. Click here to get accesss.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review.

Music by: www.bensound.com
License code: 8G1GJZZDCLKGU9NR
Artist: : Benjamin Tissot

EP 477 | What Emails to Send After Your Lead Magnet Gets Downloaded

Mon, 20 Apr 2026 05:00:04 +0000

After someone downloads your lead magnet, you cannot just cross your fingers and eyes and toes, and *hope* they magically decide to buy.

In this episode, Allison breaks down exactly what to send next so your Nurture Sequence actually leads somewhere instead of becoming a random pile of “nice to have” emails. You’ll hear how to guide subscribers step by step, build real buyer readiness, and make your offer feel like the natural next move.

TAKEAWAYS:

Your Nurture Sequence should bridge the gap between the lead magnet and the pitch, not leave subscribers hanging with content that feels good but goes nowhere.
Each email should solve one pain point while naturally revealing the next one, so your audience keeps moving forward instead of stalling out.
The Nurture Sequence is where you sell people on the ideas, methodology, and transformation behind your program before you ever ask them to buy.
Simple, actionable content like templates or quick wins helps subscribers experience your process, trust your expertise, and start seeing results before they become clients

LINKS YOU MIGHT FIND HELPFUL:

Check out the blog post that accompanies this podcast episode for more details and resources.

Get access to the singular email (and a fill-in-the-blank template) that was directly responsible for selling over $80,000 worth of courses, memberships, and digital products in 2025 by clicking here.

Watch the recordings of the Funnel Fix Sessions! Over the course of 3 sessions, Allison will help you to dig into your existing email funnel, understand where why it's not producing sales of your course or membership like it should be, and exactly what to fix to increase sales. Click here to get accesss.

Haven't listened to Session 1 yet? Do that first! Click here to listen.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review.

Music by: www.bensound.com
License code: 8G1GJZZDCLKGU9NR
Artist: : Benjamin Tissot

EP 476 | Your Lead Magnet is Attracting the Wrong People to your Email Funnel

Mon, 13 Apr 2026 05:00:05 +0000

If your email list is growing but your sales aren’t, your lead magnet might be the problem. And unfortunately, no amount of “better emails” will fix it. In this episode, you’ll learn how to spot when you’re attracting the wrong people (even if your opt-in is wildly popular) to your email funnel, and what to do instead to bring in buyers, not just subscribers. Because the truth is, your email funnel doesn’t sell when the wrong people are in it.

TAKEAWAYS:

Your email funnel isn’t broken, your lead magnet might be. If the wrong subscribers are entering into your email funnel, even the most strategic emails won’t sell.
The size of the “gap” matters more than you think. The bigger the leap between where your subscriber is and where they need to be to buy, the harder it is to convert them into paying clients.
More leads does not equal more sales. A viral or high-performing lead magnet can still attract completely unqualified subscribers to your email funnel.
The best lead magnets are rooted in subscriber readiness. You need to meet people where they are and guide them to the next logical step, not overwhelm them.
Your most powerful lead magnet is probably already inside your paid program. Pull out the piece that gets the biggest results and turn it into your entry point.

LINKS YOU MIGHT FIND HELPFUL:

Check out the blog post that accompanies this podcast episode for more details and resources.

Get access to the singular email (and a fill-in-the-blank template) that was directly responsible for selling over $80,000 worth of courses, memberships, and digital products in 2025 by clicking here.

Watch the recordings of the Funnel Fix Sessions! Over the course of 3 sessions, Allison will help you to dig into your existing email funnel, understand where why it's not producing sales of your course or membership like it should be, and exactly what to fix to increase sales. Click here to get accesss.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review.

Music by: www.bensound.com
License code: 8G1GJZZDCLKGU9NR
Artist: : Benjamin Tissot

EP 475 | A Choose-Your-Own-Adventure Email Funnel featuring Kristin Lawton [Empire Exclusive]

Mon, 30 Mar 2026 05:00:04 +0000

What if your email funnel didn’t just tell your audience what you do, but actually pulled them into an experience they didn’t want to leave?

In this Empire Exclusive episode, you’re getting a behind-the-scenes look at how Kristin Lawton turned her brand into an interactive, cocktail-inspired journey that gets people clicking (and buying). If your emails feel a little forgettable right now, this conversation will help you to see that your email funnel might not be broken, you just haven’t made it fun enough to engage with.

TAKEAWAYS:

Your brand isn’t just your visuals, it’s every single touchpoint someone experiences, and your marketing should amplify that, not carry the entire weight.
If you want people to buy from your emails, you have to train them to click first, and that means building interaction into your email funnel before ever pitching an offer.
A “choose-your-own-adventure” style email funnel creates engagement by putting your subscriber in the driver’s seat, making your emails feel personal, immersive, and actually fun.
Complex email funnels don’t require complicated tech—but they do require thoughtful mapping, small automations, and intentional tagging to create a customized experience.
When your email funnel showcases your full ecosystem, you create awareness that leads to consistent, “out-of-nowhere” sales (aka the best kind).

LINKS YOU MIGHT FIND HELPFUL:

Check out the blog post that accompanies this podcast episode for more details and resources.

Take Kristin's What's Your Signature Brand Marketing Style Quiz to see her choose-your-own-adventure email funnel in action!

Follow Kristin on Instagram and send her a DM saying you listened to her interview

If your email funnel is running but not bringing in consistent sales, a VIP Week is where we fix the strategy, write the emails, and get it working. Learn more by clicking here.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review.

Music by: www.bensound.com
License code: 8G1GJZZDCLKGU9NR
Artist: : Benjamin Tissot

EP 474 | 4 Email Funnel Mistakes That Are Killing Your Sales

Mon, 23 Mar 2026 05:00:05 +0000

If you’ve been side-eyeing your email funnel wondering why it’s not selling, this episode is your reality check (and your fix!). Allison is calling out the sneaky mistakes that make smart entrepreneurs think “email just doesn’t work", when really, their email funnel hasn’t even been given a fair shot.

This episode shares simple shifts that you can make, that turn things around fast. Because your funnel isn’t broken, but it might be underperforming in ways you can absolutely fix.

TAKEAWAYS:

You’re not emailing enough, and that’s making you forgettable, not “less salesy.” Consistency builds trust, familiarity, and that all-important habit of opening and clicking your emails.
Your email funnel might just need more volume. Without at least 100 people going through it, you don’t have enough data to make smart decisions rooted in certainty.
Guessing is not strategy. Your funnel's data is literally telling you what’s wrong, you just have to look at open rates, clicks, and drop-off points before rewriting everything.
The problem might not even be your emails. There are other things, outside of the email funnel, that contribute to low sales.

LINKS YOU MIGHT FIND HELPFUL:

Check out the blog post that accompanies this podcast episode for more details and resources.

Get access to the singular email (and a fill-in-the-blank template) that was directly responsible for selling over $80,000 worth of courses, memberships, and digital products in 2025 by clicking here.

Join the Funnel Fix Sessions! Over the course of 3 days, Allison will help you to dig into your existing email funnel, understand where why it's not producing sales like it should be, and exactly what to fix to increase sales. Click here to snag a seat.

As mentioned in the episode, if you want to learn more about video inside Nurture Sequences, listen to episode 468.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review.

Music by: www.bensound.com
License code: 8G1GJZZDCLKGU9NR
Artist: : Benjamin Tissot

EP 473 | How to Build a Strategic Email Funnel That Turns Email Subscribers Into Paying Clients

Mon, 16 Mar 2026 05:00:06 +0000

Is your email funnel truly "strategic"? In this Email Empire episode, Allison breaks down the difference between a random string of automated emails and a truly strategic email funnel that actually converts email subscribers into paying clients.

Because the truth is, most “Welcome Sequences” aren’t doing the job they should be doing. Listen in and you’ll learn how to build an email funnel that intentionally moves people from downloading your lead magnet to confidently saying yes to your offer.

TAKEAWAYS:

A true email funnel has one clear purpose: to close the gap between where your email subscriber is now and where they need to be to confidently buy your offer. Every email should move them one step closer to that decision.
What most entrepreneurs call a “Welcome Sequence” should actually function as a Nurture Sequence that shifts beliefs, deepens understanding of the real problem, and positions you as the person who can help solve it.
A strategic email funnel maps out the role of every email, from clarifying the problem to challenging current approaches to introducing your unique method. Nothing is random or filler.
Your Email Pitch Sequence should speak to multiple buyer types, because people make purchasing decisions for different reasons. When you only send one or two sales emails, you’re likely only reaching a fraction of your potential buyers.
The difference between email subscribers who disappear and email subscribers who become clients often comes down to one thing: whether your email funnel was intentionally designed to lead them toward a decision.

LINKS YOU MIGHT FIND HELPFUL:

Check out the blog post that accompanies this podcast episode for more details and resources.

Get access to the singular email (and a fill-in-the-blank template) that was directly responsible for selling over $80,000 worth of courses, memberships, and digital products in 2025 by clicking here.

VIP Week is my high-touch, done-for-you service where I audit your lead magnet, map your Nurture and Pitch Sequence, and write the emails that turn your email subscribers into excited buyers. Snag one of the 12 VIP Week spots available in 2026 by clicking here.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review.

Music by: www.bensound.com
License code: 8G1GJZZDCLKGU9NR
Artist: : Benjamin Tissot

EP 472 | Turn Passive Email Readers into Click-Happy Buyers

Mon, 09 Mar 2026 05:00:05 +0000

If you’re wondering why your email subscribers read your emails but don’t actually click on anything, this episode might hit a little close to home (in the best way!).

Allison breaks down why email clicks aren’t just a metric, they’re a behavior you need to train. Because if the first time you ask your audience to click is when you’re asking them to buy, you’re already behind.

In this Email Empire episode, you’ll learn how to intentionally build a culture of clicking inside your email funnel so sales feel like the natural next step, not a big leap.

TAKEAWAYS:

Clicking isn’t just a performance metric, it’s a trust signal. Every time a subscriber clicks, they’re showing that they believe what you’re sharing is worth their time and attention.
The first opportunity to train click behavior starts immediately on your lead magnet's thank you page. A strategic tripwire offer can introduce your audience to taking action right away by buying from you.
Delivering your lead magnet through email (not just on the thank-you page) creates an early habit of opening and clicking in your emails.
A strategic Email Nurture Sequence should send readers somewhere intentionally (like short face-to-camera videos on your website) to deepen trust and build engagement.
When you consistently invite small clicks before your pitch sequence, buying becomes a continuation of an existing behavior instead of a brand-new ask.

LINKS YOU MIGHT FIND HELPFUL:

Check out the blog post that accompanies this podcast episode for more details and resources.

Listen to episode 469, The Real Metric That Drives Email Sales, and episode 471, How to Improve Your Email Click Through Rate, to learn more about email click through rates.

Want to learn how to strategically set up a tripwire on your lead magnet's thank you page? Check out Tripwires That Sell!

If your emails are getting opened but not clicked, VIP Week is where we fix the strategy behind that, and fast! Snag one of the 12 VIP Week spots available in 2026 by clicking here.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review.

Music by: www.bensound.com
License code: 8G1GJZZDCLKGU9NR
Artist: : Benjamin Tissot

EP 471 | How to Improve Your Email Click Through Rate

Mon, 02 Mar 2026 06:00:13 +0000

If your click through rate could use some love, this Email Empire Podcast episode will show you exactly what to do to bring that number up!

Join Allison as she breaks down one of the most underutilized (and high-converting) sections of your emails, and why your clicks might be low simply because you’re not asking for them clearly or strategically enough.

TAKEAWAYS:

Most people scroll straight to the PS before reading anything else, which means that space is prime real estate, not an afterthought. If your most important link isn’t there, you’re missing easy clicks.
If your click-through rate is low, it’s likely not because your audience “isn’t interested”, it’s because you’re not strategically positioning your calls to action throughout the email.
Diagnosing low clicks isn’t just about tweaking subject lines. It could be a lead magnet issue, nurture misalignment, weak offer positioning, or unclear calls to action.

LINKS YOU MIGHT FIND HELPFUL:

Check out the blog post that accompanies this podcast episode for more details and resources.

Listen to episode 469, The Real Metric That Drives Email Sales, to learn more about email click through rates.

Want to learn how to strategically set up your P.S. for clicks? Check out Profitable P.S.'s!

If your emails are getting opened but not clicked, VIP Week is where we fix the strategy behind that, and fast! Snag one of the 12 VIP Week spots available in 2026 by clicking here.

Know you need email marketing support, but not sure what offer works best for you? Fill out this form, and Allison will be back in your inbox with a few options that fit you, your business, and your budget best.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review.

Music by: www.bensound.com
License code: 8G1GJZZDCLKGU9NR
Artist: : Benjamin Tissot

EP 470 | The Capsule Blog System That Fuels Her Email Marketing featuring Jana Osofsky [Empire Exclusive]

Mon, 23 Feb 2026 06:00:09 +0000

Ever feel like you’re stuck on the content treadmill, endlessly creating content, only to feed the social media algorithm.

In this Empire Exclusive episode, Jana Osofsky reveals her Capsule Blog System: A high-converting, blog strategy that fuels her entire email marketing engine.

In her interview, Jana walks you through how she turns 12–20 evergreen blog posts into repeatable, repurposable gold, and how her system fuels her email to guide subscribers toward sales, without treating nurture and sales like they're two entirely separate things.

TAKEAWAYS:

Evergreen blog content is the foundation of Jana’s email marketing strategy and she reuses it weekly to build trust and drive sales.
Jana doesn't silo nurture and sales emails. Every email can do both, when written with intention.
Jana sends 2–3 emails per week from her capsule blog library and isn’t afraid to email a lot during a launch (think: 8+ per day!).
Specificity sells. Jana writes highly targeted emails to answer objections and speak directly to her audience’s pain points, often in series that are closely sent out one after another.
Jana chalks her email success up to knowing what season of business you're in and aligning your CTAs to move your subscribers in that direction.

LINKS YOU MIGHT FIND HELPFUL:

Check out the blog post that accompanies this podcast episode for more details and resources.

Sign up for Jana's High Level Hits email series

Snag 1 of only 12 VIP Weeks in 2026. VIP Week is a high-touch, Monday–Monday intensive where we build your email funnel the right way — with strategy first, and sales baked in from the start.

Know you need email marketing support, but not sure what offer works best for you? Fill out this form, and Allison will be back in your inbox with a few options that fit you, your business, and your budget best.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review.

Music by: www.bensound.com
License code: 8G1GJZZDCLKGU9NR
Artist: : Benjamin Tissot

EP 469 | The Real Email Metric That Drives Sales

Mon, 16 Feb 2026 06:00:03 +0000

You’ve been obsessing over your email open rates, but they’re not the metric that actually makes you money.

In this episode, Allison Hardy breaks down why your click rate is the real MVP of your email funnel, and how to improve it without rewriting every email you’ve ever sent. If your list isn’t clicking, they’re not buying...and that’s a problem you can’t afford to ignore.

TAKEAWAYS:

Clicks—not opens—are what drive sales and signal positive engagement to email providers like Gmail.
If you’re not training your email list to click early and often, asking them to click to buy later will fall flat.
The PS section is prime real estate, don’t let it go to waste without a clickable link.
Placing your link multiple times (including near the top) boosts the chances your reader will actually take action.
How you invite the click matters just as much as where it goes—clarity, variety, and benefit-focused language are key.

LINKS YOU MIGHT FIND HELPFUL:

Check out the blog post that accompanies this podcast episode for more details and resources.

Want to learn more about creating a culture of clicking in your email funnel? Listen to episode #468.

Want to learn how to strategically set up your P.S. for clicks? Check out Profitable P.S.'s!

If your emails are getting opened but not clicked, VIP Week is where we fix the strategy behind that, and fast! Snag one of the 12 VIP Week spots available in 2026 by clicking here.

Know you need email marketing support, but not sure what offer works best for you? Fill out this form, and Allison will be back in your inbox with a few options that fit you, your business, and your budget best.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review.

Music by: www.bensound.com
License code: 8G1GJZZDCLKGU9NR
Artist: : Benjamin Tissot

EP 468 | Build Trust Faster with Video in Your Email Nurture Sequence

Mon, 09 Feb 2026 06:00:04 +0000

You know you're supposed to nurture your leads, but are you doing it in a way that actually builds trust fast?

In this Email Empire episode, Allison shares a high-converting (but often overlooked) strategy for making your Email Nurture Sequence feel more personal, more effective, and more like content your people actually want to consume...video!

She breaks down the why and the how, so you can start using short, strategic videos to make real connections (without needing perfect lighting or a fancy camera).

TAKEAWAYS:

Video accelerates trust by letting leads experience your voice, energy, and personality, something copy alone can’t always do
Embedding short (under 2-minute) videos in your nurture sequence helps you feel familiar before your pitch ever happens
Video fits right into your audience's habits, they're already used to consuming video content daily
Video clicks train your leads to engage with your emails, so when you do pitch, clicking feels natural (+ expected)
Pro tools like Descript can streamline the video process, especially its AI Eye Contact feature and captioning tool

LINKS YOU MIGHT FIND HELPFUL:

Check out the blog post that accompanies this podcast episode for more details and resources.

Want to learn more about Email Nurture Sequences? Listen to episode #467.

Ready to stop duct-taping your email funnel together? Snag one of the 12 VIP Week spots available in 2026 by clicking here.

Know you need email marketing support, but not sure what offer works best for you? Fill out this form, and Allison will be back in your inbox with a few options that fit you, your business, and your budget best.

Try out Descript, my favorite tool for face to camera video! Use this link and get 50% off for the first two months.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review.

Music by: www.bensound.com
License code: 8G1GJZZDCLKGU9NR
Artist: : Benjamin Tissot

EP 467 | The Role of a Nurture Sequence in a High-Converting Email Funnel

Tue, 03 Feb 2026 06:00:09 +0000

You’ve got a lead magnet that people are downloading, but then...crickets? Let’s fix that!

In this Email Empire episode Allison Hardy breaks down the real MVP of your email funnel: the nurture sequence. It’s not about fluff or filler, it’s about helping your email subscriber see their problem differently so they’re primed to buy before you ever pitch.

If you’ve ever felt like your email funnel isn’t selling the way it should, this episode is your behind-the-scenes look at what’s missing, and how to fix it.

TAKEAWAYS:

A nurture sequence isn’t just a warm welcome, it’s a strategic series of emails designed to shift your lead’s mindset and get them ready to buy.
Unlike a welcome sequence, your nurture sequence focuses on your subscriber’s pain points, assumptions, and logical next steps, not on you.
The goal isn’t to sell immediately, but to reveal new layers of their problem so your offer becomes the clear solution.
Allison shares two concrete examples (including her own $80K email template funnel) to show how well-crafted nurture sequences do the heavy lifting before the pitch even hits.

LINKS YOU MIGHT FIND HELPFUL:

Check out the blog post that accompanies this podcast episode for more details and resources.

Snag 1 of only 12 VIP Weeks available in 2026. If your nurture sequence feels unclear, or you’re not sure what to say, what comes next, or how your emails are supposed to work together, this is exactly what we solve during a VIP Week. Click here to learn more.

Know you need email marketing support, but not sure what offer works best for you? Fill out this form, and Allison will be back in your inbox with a few options that fit you, your business, and your budget best.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review.

Music by: www.bensound.com
License code: 8G1GJZZDCLKGU9NR
Artist: : Benjamin Tissot

EP 466 | Using AI to Write Human-First Emails featuring Kinsey Soderberg [Empire Exclusive]

Mon, 26 Jan 2026 06:00:11 +0000

What if AI could help you write better emails without making you sound like a robot?

In this Empire Exclusive episode, Allison Hardy chats with AI expert Kinsey Soderberg about how to use AI tools (like ChatGPT) in a way that actually amplifies your authenticity, without sacrificing your voice.

Kinsey breaks down the exact ways she uses AI to boost email engagement, open rates, and connection with her audience, all while keeping things human-first, creative, and actually fun! If you're even a little AI-curious, but you don’t want to lose the human-ness in your emails, this episode’s going to blow your mind (and possibly overhaul your inbox strategy).

TAKEAWAYS:

You don’t have to choose between using AI and sounding like yourself. Kinsey shares how her “human-first” approach ensures every email reflects your voice, not ChatGPT’s.
Kinsey’s “Quick Grab Prompts” are fun, swipeable prompts that she uses in her emails that skyrocket engagement and get your email list excited to hear from you.
Kinsey reveals her sneaky-smart “Scrolly Box” trick for delivering long prompts without cluttering up your emails, and how ChatGPT helped her build it.
Discover why “Catch the Latest” sections might just outshine the classic PS (!) and how short, punchy CTAs are outperforming wordy end-of-email pleas.
Kinsey gives tactical tips to ditch the dreaded em-dash, beat the cliches, and make ChatGPT sound more you than you might on your own.

LINKS YOU MIGHT FIND HELPFUL:

Check out the blog post that accompanies this podcast episode for more details and resources.

Hang out with Kinsey on Instagram

Visit Kinsey on her website

Want to learn how to host a Bundle that grows your email list with qualified buyers? Snag a spot in the upcoming Bundles That Don't Suck Masterclass.

Snag 1 of only 12 VIP Days in 2026. Email subscribers nurtured with strategic emails spend 47% more than non-nurtured leads, which means you need an email funnel that does more than sit pretty. Let Allison build your entire email nurture and pitch sequence in just one day, packed with personality-driven, sales-focused emails designed to sell. Your email funnel will become your best-selling salesperson, on autopilot. Click here to claim your VIP Day before all 12 spots are gone!

Know you need email marketing support, but not sure what offer works best for you? Fill out this form, and Allison will be back in your inbox with a few options that fit you, your business, and your budget best.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review.

Music by: www.bensound.com
License code: 8G1GJZZDCLKGU9NR
Artist: : Benjamin Tissot

EP 465 | How to Build an Email List of Buyers

Mon, 19 Jan 2026 06:00:10 +0000

If you’ve ever caught yourself thinking, “Email marketing would work…if I just had more people on my email list,” this episode is going to flip that belief on its head.

Allison Hardy breaks down why a massive email list isn’t the secret to more sales, and why focusing on intentional growth matters way more than just watching your numbers go up. She shares her favorite email list-building strategy and explains how it can bring in the right people (the ones who actually buy) without burning you out in the process.

TAKEAWAYS:

A small email list isn't the problem, unintentional list growth is. Quality always beats quantity when it comes to building a profitable email list.
Hosting Bundles is more than a lead genration strategy, it’s a way to control who joins your email list and why they’re the right fit for your offer.
A successful Bundle follows three rules: (1) the topic filters your audience, (2) the contributors are aligned and strategic, and (3) the Bundle is the start of the journey, not the finish line.
The Next Step Bundle brought in 1,193 new email subscribers and $3.5K in direct revenue, but the real win was the post-Bundle email funnel that consistently sells

LINKS YOU MIGHT FIND HELPFUL:

Check out the blog post that accompanies this podcast episode for more details and resources.

Want to learn how to host a Bundle that grows your email list with qualified buyers? Snag a spot in the upcoming Bundles That Don't Suck Masterclass.

Snag 1 of only 12 VIP Days in 2026. Email subscribers nurtured with strategic emails spend 47% more than non-nurtured leads, which means you need an email funnel that does more than sit pretty. Let Allison build your entire email nurture and pitch sequence in just one day, packed with personality-driven, sales-focused emails designed to sell. Your email funnel will become your best-selling salesperson, on autopilot. Click here to claim your VIP Day before all 12 spots are gone!

Know you need email marketing support, but not sure what offer works best for you? Fill out this form, and Allison will be back in your inbox with a few options that fit you, your business, and your budget best.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review.

Music by: www.bensound.com
License code: 8G1GJZZDCLKGU9NR
Artist: : Benjamin Tissot

EP 464 | The Tiny 106 Waitlist That Outsold My 11,000 Subscriber Email List

Mon, 12 Jan 2026 06:00:09 +0000

What if the tiny waitlist you're overlooking could outsell your massive email list?

In this de-brief episode, Allison pulls back the curtain on her recent Black Friday launch, where 78% of sales came from just 106 people on a waitlist, not her full 11,000 subscriber list. Allison breaks down how qualified, pre-sold email subscribers did the heavy lifting before the cart even opened, and why that’s the real secret to conversions.

TAKEAWAYS:

A strong waitlist strategy can dramatically outperform a large, unqualified email list. Allison’s 106-person waitlist converted at 17%.
Your sales emails don't need to do the convincing when the decision is already made during the waitlist phase.
Timing and positioning beat urgency and pressure, every single time.
The most important sales work happens before anyone ever clicks a “buy” button.
Selling to fewer, more qualified people often creates more predictable and profitable results.

LINKS YOU MIGHT FIND HELPFUL:

Check out the blog post that accompanies this podcast episode for more details and resources.

Want to watch the full waitlist strategy de-brief? Click here to access it.

Want smarter emails without starting from scratch? The Email Marketing Trend Report is your no-fluff, $7/month guide to what’s actually working in real email funnels right now. Each month, you’ll get a bite-sized PDF delivered to your inbox with simple tweaks that help your emails sell more—without rewriting everything from the ground up. Snag your subscription right here.

Snag 1 of only 12 VIP Days in 2026. Email subscribers nurtured with strategic emails spend 47% more than non-nurtured leads, which means you need an email funnel that does more than sit pretty. Let Allison build your entire email nurture and pitch sequence in just one day, packed with personality-driven, sales-focused emails designed to sell. Your email funnel will become your best-selling salesperson, on autopilot. Click here to claim your VIP Day before all 12 spots are gone!

Know you need email marketing support, but not sure what offer works best for you? Fill out this form, and Allison will be back in your inbox with a few options that fit you, your business, and your budget best.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review.

Music by: www.bensound.com
License code: 8G1GJZZDCLKGU9NR
Artist: : Benjamin Tissot

EP 463 | The 3-Part Email Funnel That Consistently Drives Sales on Autopilot

Mon, 05 Jan 2026 06:00:10 +0000

Most email funnels are a hot mess of confusing automations, mismatched lead magnets, and pitch sequences that try to teach instead of sell.

In this kickoff episode of the Email Empire Podcast, Allison Hardy is pulling back the curtain on exactly what makes an email funnel consistently sell, without relying on a single trending sound or Instagram Story. If you’ve ever wondered why your emaill funnel isn’t selling (or where to even begin building one), in this episode you’ll learn the three things that actually create sales in your email funnel, and the three things you’ve probably been told matter, but absolutely don’t.

TAKEAWAYS:

If your email funnel isn’t selling, the problem started before the pitch, and most likely, with your lead magnet.
Your email nurture sequence isn’t fluff, it’s the most powerful sales tool in your entire email funnel when done right.
Selling starts with safety. When your subscribers feel seen and supported, they’re far more likely to buy.
Your email pitch sequence must speak to all 7 buyer types in your audience, and not a single one of them needs more education.
If you want your email funnel to stop collecting dust and start making sales, it’s all about intentional structure, not last-minute copywriting.

LINKS YOU MIGHT FIND HELPFUL:

Check out the blog post that accompanies this podcast episode for more details and resources.

Snag 1 of only 12 VIP Days in 2026. Email subscribers nurtured with strategic emails spend 47% more than non-nurtured leads, which means you need an email funnel that does more than sit pretty. Let Allison build your entire email nurture and pitch sequence in just one day, packed with personality-driven, sales-focused emails designed to sell. Your email funnel will become your best-selling salesperson, on autopilot. Click here to claim your VIP Day before all 12 spots are gone!

Know you need email marketing support, but not sure what offer works best for you? Fill out this form, and Allison will be back in your inbox with a few options that fit you, your business, and your budget best.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review.

Music by: www.bensound.com
License code: 8G1GJZZDCLKGU9NR
Artist: : Benjamin Tissot

EP 462 | The end of the 6-Figure Secrets Podcast (+ the start of something new)

Mon, 22 Dec 2025 14:53:55 +0000

What happens when you've built a thriving business...but you're craving something more?

In this final episode of the 6-Figure Secrets Podcast, Allison shares a deeply personal and powerful behind-the-scenes look at why she’s saying goodbye to this show, and what’s next. You’ll hear about the mindset shift that’s been brewing for years, how a peer mastermind and a values training cracked everything open, and what to expect from her bold new direction (and new podcast name!) starting in 2026.

If you’ve ever felt stuck in a container that no longer fits, or scared to make a shift that has bee on your heart for a while, this episode will hit home in all the best ways.

TAKEAWAYS

Why after 10+ years in business, Allison is shedding old scarcity-driven habits and embracing a more creative, real-time approach to content.
The 6-Figure Secrets Podcast is evolving into Email Empire, a space focused on email marketing strategies, live experiments, and radically honest de-briefs.
How a simple audience survey revealed a major truth that Allison had been resisting for years, but finally gave her the permission to make the change.
Why Allison is reclaiming goal-setting as a creative pursuit, rather than a pressure cooker, and aligning her business with her core value: creativity for the sake of creativity.
Why you’ll get more video content, email experiments, behind-the-scenes breakdowns, and a brand-new monthly series featuring in-depth email strategy convos with online entrepreneurs in Email Empire Podcast.

RESOURCES:

Check out the blog post for this episode, with additional details, by clicking here.

Stop guessing what to say in your sales emails. Download The $80,000 Email Template, the exact one that was directly responsible for $80K in sales in 2025, and learn how to write emails that sell on autopilot.

Need to take "writing your email funnel" off your already too long to-do list? Allison can write yours for you in one day! Snag 1 of 12 VIP Day spots for 2026 by clicking here.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 461 | Breaking subconscious patterns that hold you back in business featuring Mindi Huebner

Mon, 15 Dec 2025 15:52:57 +0000

You know what to do in your business, but for some reason, you’re not doing it. Sound familiar?

In this powerful conversation, I’m joined by subconscious success alchemist and identity coach Mindi Huebner to dig into the real reason so many high-achievers feel stuck, burnt out, or like they’re constantly self-sabotaging.

Mindi explains how your subconscious beliefs are quietly calling the shots behind the scenes, and shares how to finally shift those patterns so success doesn’t just look good on the outside but actually feels good on the inside.

TAKEAWAYS:

Your subconscious is running 95% of your day. So if you don’t believe success is safe, sustainable, or aligned with your values, no strategy will stick.
Limiting beliefs often stem from early childhood, societal conditioning, or “bro culture” business advice, and they show up as identity gaps that keep you playing small.
You don’t need to become someone new. You need to shed the old layers that no longer serve you. Growth is an evolution, not a reinvention.
Mindi’s simple brain rewiring hack—“From now on, in the future, next time”—is a powerful shift away from shame and toward possibility.

RESOURCES:

Check out the blog post for this episode, with additional details, by clicking here.

Stop guessing what to say in your sales emails. Download The $80,000 Email Template, the exact one that made me $80K in 2024, and learn how to write emails that sell on autopilot.

Need someone to take "writing your email funnel" off your already too long to-do list? Allison can write yours in one day! Snag 1 of 12 spots for 2026 by clicking here.

Take Mindi's Subconscious CEO Identity Quiz.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 460 | A real talk about vision and metrics featuring Amanda Walker

Mon, 08 Dec 2025 06:00:09 +0000

What if your business success wasn’t defined by revenue?

In this episode, Amanda Walker, coach of coaches and queen of clarity, gets real about redefining success, pivoting when your business no longer lights you up, and how to lead with intentionality over hustle.

You’ll hear the raw, behind-the-scenes journey of shifting out of 1:1 burnout, what’s actually working to bring in clients, and why trusting your data is a power move.

TAKEAWAYS:

You get to define what success looks like, and it doesn’t have to be tied to your income. Amanda shares how chasing revenue left her burnt out and how she reclaimed success through time and location freedom.
Designing your business around your life (not the other way around) is the key to sustainable growth. And yes! You’re allowed to make it simple.
If you're not tracking your metrics, you’re flying blind. Amanda breaks down how knowing her numbers has helped her double down on what’s actually working, and ditch the distractions.
Trust is the new currency in the coaching industry. As we head toward 2026, specificity and intimacy will beat vague, surface-level marketing every time.

RESOURCES:

Check out the blog post for this episode, with additional details, by clicking here.

Stop guessing what to say in your sales emails. Download The $80,000 Email Template, the exact one that made me $80K in 2024, and learn how to write emails that sell on autopilot.

Need someone to take "writing your email funnel" off your already too long to-do list? Allison can write yours in one day! Snag 1 of 12 spots for 2026 by clicking here.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 459 | What happens AFTER you host a Bundle?

Mon, 01 Dec 2025 14:22:08 +0000

You hosted a Bundle, saw your email list grow like crazy… now what? The real money isn’t in the Bundle itself, it’s in what you do after.

In this episode, Allison walks you through the crucial (but often ignored) post-Bundle steps that transform new email subscribers into warm leads and eventually, actual buyers into your larger offer.

If you want your Bundle to do more than boost vanity metrics, this episode is your next step.

Oh! And if you’re listening on the day this episode drops? It’s your last chance to snag Bundles That Build for $300 off. Let’s make those subscribers count.

And if you're listening AFTER the day the episode drops, there's still a pretty sweet deal waiting for you in the Resouces section below. So scroll down!

TAKEAWAYS:

Your Bundle is just the pre-party. The real transformation happens in your post-Bundle strategy.
A well-crafted recap email bridges the gap between “freebie frenzy” and true connection. It builds trust and positions you as the expert.
Don’t ghost your VIP Contributors. Honoring their visibility investment boosts your credibility and keeps them coming back, and affording you the opportunity to increase the VIP Contributor spot price point.
Transitioning into a launch event (like a challenge or masterclass) helps new subscribers get to know, like, and trust you, fast.
A strategic post-Bundle nurture sequence is what turns signups into sales without the pressure of a high-stakes launch.

RESOURCES:

Check out the blog post for this episode, with additional details, by clicking here.

Allison’s brand-new course, Bundles That Build, is designed to help you create Bundles that grow your list, boost your sales, and attract the right people, without burning out. Snag $300 off your enrollemnt when you join through December 1 with this link.

Listening to this episode after December 1 and still want a pretty sweet deal? Use code 50OFFPODCAST to snag a 50% discount when you pay in full. You can check out all the details here.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 458 | Your role as a Bundle host

Mon, 24 Nov 2025 06:00:11 +0000

You can have a great landing page, a solid idea, and a lineup of high-impact resources, but if your Bundle isn’t converting, it’s time to focus on something most Bundle hosts overlook:

Your role as the host.

In this episode, Allison Hardy shares what actually makes a Bundle successful from a host's perspective, and why simply piecing one together isn’t enough.

From choosing the right contributors to building real connection and communicating clearly, Allison walks you through the behind-the-scenes work that helps a Bundle build your email list, grow your brand, and bring in sales without leaving you feeling drained.

TAKEAWAYS:

Leading a Bundle that gets results requires clarity, not just strategy.
Prioritize Contributors who are aligned and deliver value, even if their lists are smaller.
Clear, repeated communication is the difference between an engaged team and a forgettable event.
Creating opportunities for Contributors to connect turns your Bundle into a true community.
When Contributors and attendees feel supported and connected, your Bundle builds long-term trust and momentum.

RESOURCES:

Get on the waitlist for Bundles That Build, Allison’s brand-new course designed to help you create Bundles that grow your list, boost your sales, and attract the right people, without burning out.

The course drops Black Friday weekend, and waitlist members get $300 off plus a bonus you won’t find anywhere else. Join the waitlist here and start building bundles that work.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 457 | What you need to know about hosting a Bundle

Mon, 17 Nov 2025 06:00:10 +0000

You’ve seen those big Bundle events floating around online and thought, “Wow… but also yikes!”

Hosting a Bundle can feel like wrangling cats while juggling tech, and trying to stay sane.

In this episode, Allison Hardy breaks down the full behind-the-scenes of what it really takes to host a successful, high-converting Bundle (without burning out). Whether you're Bundle-curious or ready to go all-in, this is your roadmap.

Allison shares the six essentials you need (from recruiting contributors to navigating tech and communication), so you can host a Bundle that grows your list, builds community, and actually gets results.

TAKEAWAYS:

You don’t need a massive team or complicated tech to run a profitable Bundle, just clear systems and solid communication.
Start with an info-packed contributor application process to attract aligned partners who elevate your Bundle, not just fill it.
Build a clean, clear landing page that highlights the transformation for your audience, not just emphasizing the number of resources.
Ongoing communication with contributors and attendees is key; reminders, resources, and updates make or break the experience.
Want to skip the guesswork? Allison’s new course Bundles That Build is launching Black Friday, with exclusive waitlist perks and a major discount.

RESOURCES:

Get on the waitlist for Bundles That Build, Allison's brand new course sharing her exact, step-by-step Bundle hosting process that helped her to grow her membership to over 600 lifetime members in 2 years.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 456 | Should you host a Summit or a Bundle?

Mon, 10 Nov 2025 06:00:12 +0000

You’ve seen those big online events flying around (Summits, Bundles, Collaborations galore!), but when it comes to actually hosting one, it’s a whole different ball game. So which one is going to skyrocket your email list growth, bring in sales, and not take over your life for the next three months?

In this episode, Allison pulls back the curtain on what it really looks like to host a Summit versus a Bundle. With 8 Summits and 15 Bundles under her belt (in just two years!), she’s laying out the pros, cons, and everything in between so you can make the best move for your business and your goals.

If you’ve been on the fence about hosting an event like this—or if you’ve been burned before—this is your behind-the-scenes breakdown of what works, what doesn’t, and what to consider before you commit.

TAKEAWAYS:

Summits are great for deep connection and authority-building, but they’re high-lift and can lead to content overwhelm, for both you and your audience.
Bundles tend to generate more leads with less effort, making them ideal for scalable list growth and visibility, especially before a launch.
Your success with either event hinges on having a solid follow-up system in place (don’t ghost your new subscribers!).
Want a quick win with high-converting potential? A Bundle might be your best bet, especially if you already have a solid funnel to nurture new leads.
Allison’s new course, Bundles That Build, is dropping this Black Friday! Get on the waitlist for exclusive bonuses and pricing.

RESOURCES:

Get on the waitlist for Bundles That Build, Allison's brand new course sharing her exact Bundle hosting process that grew her email list from 4,000 subscribers to 11,000 subscribers in just two years.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 455 | How to get visible with SEO featuring Laura Jawad

Mon, 03 Nov 2025 06:00:12 +0000

Ready to finally have your website actually work for you?

In this 6-Figure Secrets Podcast episode, Allison chats with SEO strategist Laura Jawad, who breaks down how to make your website the hardest-working member of your marketing team.

Whether SEO feels like a mysterious buzzword or something you’ve half-heartedly tried before, Laura brings the clarity (and real talk) you need to get serious about search. She’s sharing what SEO really is, how to start using it today, and why creating content now sets you up for long-term visibility, authority, and sales—without having to hustle so hard.

TAKEAWAYS:

SEO isn’t just for big businesses. It's about making sure your audience finds your solutions when they need them most.
Want to know what your potential clients are Googling? Start with their words: intake forms, testimonials, DMs, and Facebook groups are gold mines.
Your website should act like a funnel. Use top-of-funnel blog content to drive traffic to your services (and yes, blogs can be podcast show notes!).
If you want to get found on Google, you have to create content. SEO isn’t magic, it’s strategy and consistency.
SEO is a long game. The content you create today fuels your business for years.

RESOURCES:

Check out the blog post that accompanies this episode for additional resources

Snag Laura's SEO Kickstart Kit

Stop guessing what to say in your sales emails. Download The $80,000 Email Template, the exact one that made me $80K in 2024, and learn how to write emails that sell on autopilot.

Turn months of overwhelm into one day of DONE. I’ve got 3 spots left for my Beta Email Funnel VIP Day — you’ll get a full nurture + pitch sequence done in one day. Grab your spot here.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 454 | Marketing without social media featuring Andria Singletary

Mon, 27 Oct 2025 05:00:14 +0000

In this episode of the 6-Figure Secrets Podcast, Allison Hardy sits down with Andria Singletary, a Marketing Without Social Media Coach for experienced mom entrepreneurs.

Andria shares how her definition of success has shifted over time—and why ditching daily posting in favor of long-form content was the game-changer her business (and life) needed. She opens up about moving from burnout to balance, the power of podcasting, and how business owners can build marketing systems that actually support their real lives.

This is a behind-the-scenes look at what it really takes to build a sustainable, scalable business—without being glued to your phone.

TAKEAWAYS:

Success evolves! And for many moms in business, it’s about building something that supports life, not the other way around.
Long-form content like podcasts, blogs, and YouTube can create lasting visibility and connection without relying on the short shelf life of social media.
Strategic calls to action within podcast episodes (not just at the end) can turn casual listeners into warm leads and clients.
Social media may feel immediate, but long-form content builds deeper trust and allows creators to fully express their voice.
Marketing strategies should reflect the reality of life—especially for moms navigating unpredictable schedules, limited capacity, and a desire for presence at home.

RESOURCES:

Check out the blog post that accompanies this episode for additional resources

Listen to Andria's podcast, Marketing Without Socials for Moms

Turn months of overwhelm into one day of DONE. I’ve got 3 spots left for my Beta Email Funnel VIP Day — you’ll get a full nurture + pitch sequence done in one day. Grab your spot here.

Take the Annual Audience Survey! For every survey completed, Allison will be donating $5 to Eveytown for Gun Safety.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 453 | What an Email Nurture Sequence really is

Mon, 20 Oct 2025 05:00:11 +0000

If your Email Nurture Sequence is just a mashup of blog posts, podcast links, and that meme from 2021... it’s time to make a change.

In this solo episode, Allison Hardy breaks down exactly what a Nurture Sequence is, and what it absolutely isn't. You'll learn how to craft a series of emails that doesn’t just deliver content but creates genuine connection, builds trust, and primes your leads to say yes to your offer before you even start selling. It’s not about shouting your brilliance, it’s about solving small problems that lead to big results.

TAKEAWAYS:

A Nurture Sequence isn't a highlight reel. It's a strategic, story-driven experience that builds momentum toward your offer.
Sending disconnected content is like sending your leads on a scavenger hunt, they won't finish it!
Every email should solve a micro pain point and gently guide your lead to recognize the bigger transformation your offer provides.
Personal, face-to-camera videos help your leads feel seen, heard, and connected, because people buy from people they trust.
When done right, your Nurture Sequence becomes the bridge between a cold lead and a ready-to-buy client—all before your Pitch Sequence begins.

RESOURCES:

Check out the blog post that accompanies this episode for additional resources

Take the Annual Audience Survey! For every survey completed, Allison will be donating $5 to Eveytown for Gun Safety.

Turn months of overwhelm into one day of DONE. I’ve got 3 spots left for my Beta Email Funnel VIP Day — you’ll get a full nurture + pitch sequence done in one day. Grab your spot here.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 452 | Grow your email list with Pinterest featuring Nadalie Bardo

Mon, 13 Oct 2025 05:00:12 +0000

Think Pinterest is just for recipes and DIY projects? Think again.

In this episode, Allison sits down with Nadalie Bardo—aka Your Pin Coach—to pull back the curtain on how Pinterest can become your top-of-funnel secret weapon. From getting 1 million views her first month on the platform to building a 24K email list, Nadalie shares the exact mindset shifts and strategies that helped her go from anti-commute to full-blown business owner.

If you’re tired of feeding the social media beast and want a smarter way to grow your email list (and your sales), this one’s for you.

TAKEAWAYS:

Success starts with knowing what you don’t want. Sometimes running from burnout leads you straight to freedom.
Pinterest isn’t social media. It’s a search engine, which means your content has a longer shelf life and can work for you for years.
You don’t need to be everywhere. Audit your platforms, find what’s actually working, and go all in.
Pinterest drives traffic to both your content and your products, but its true power lies in filling your email funnel with qualified leads.
Getting started is simpler than you think. Set up a business account, do some keyword research, and start pinning with intention.

RESOURCES:

Check out the blog post that accompanies this episode for additional resources

Visit Nadalie on her website and download all of her Pinterest resources

Turn months of overwhelm into one day of DONE. I’ve got 3 spots left for my Beta Email Funnel VIP Day — you’ll get a full nurture + pitch sequence done in one day. Grab your spot here.

Take the Annual Audience Survey! For every survey completed, Allison will be donating $5 to Eveytown for Gun Safety.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 451 | They downloaded your lead magnet...now what?!

Mon, 06 Oct 2025 05:00:11 +0000

You spent hours, days, or maybe even months creating the perfect lead magnet. You send out into the world and it gets downloaded. But then what?

Crickets. No sales. No engagement. Nothing!

If your lead magnet is internet famous, but isn't turning into sales, this episode is your crash course in what comes after the lead magnet download. Tune in for some Get ready for some tactical advice to finally make your lead magnet work for you, and bring in sales on autopilot.

TAKEAWAYS:

Your lead magnet is just the beginning. Post-lead magnet download should be a strategic email funnel that brings in sales.
A Nurture Sequence warms up your lead by addressing their next-level pain points, which preps your leads for your pitch.
The Pitch Sequence isn’t about teaching, it’s about overcoming objections and speaking directly to different buyer types.
Most entrepreneurs underutilize their email funnels, landing them in the “friend zone” instead of converting leads into buyers.
A well-built email funnel runs on autopilot, selling your program consistently without live launching.

RESOURCES:

Check out the blog post that accompanies this episode for additional resources

Snag a spot in the upcoming Sell on Autopilot Masterclass! In just one hour, Allison will show you how to set up simple email funnels that bring in sales while you’re at the ballfield, running errands, binge-watching Netflix, or ya’ know…sleeping—so your business keeps moving even when you’re not.

Turn months of overwhelm into one day of DONE. I’ve got 3 spots left for my Beta Email Funnel VIP Day — you’ll get a full nurture + pitch sequence done in one day. Grab your spot here.

Take the Annual Audience Survey! For every survey completed, Allison will be donating $5 to Eveytown for Gun Safety.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 450 | The burnout breakthrough that changed everything featuring Ash McDonald

Mon, 29 Sep 2025 05:00:11 +0000

What if the version of success you've been chasing... isn't actually what you want?

In this episode, Allison sits down with Ash McDonald, a former therapist turned soulful business coach and worldschooling mama, to talk about redefining success on your own terms.

From building a half-million dollar business while traveling full-time to shutting it all down for five months to come back to herself, Ash shares the unfiltered truth behind her burnout breakthrough—and why peace, not profit, is her new North Star.

TAKEAWAYS:

Success isn’t static. Ash shares how her definition evolved from chasing financial milestones to pursuing deep peace and alignment.
You don’t need a big team or massive hours to run a highly profitable business. Ash breaks down how she thrives in just 3 hours a day.
“More” isn’t always better. Ash explains how letting go of a $1M revenue goal led to more joy, more presence, and more actual take-home pay.
Burnout isn’t just about doing too much. Ash reveals how subconscious patterning and nervous system work can shift everything.
Your business gets to fit your life, not the other way around. Ash’s journey shows what it really looks like to build from radical self-trust and clarity.

RESOURCES:

Check out the blog post that accompanies this episode for additional resources

Snag Ash's Burnout Breakthrough for 50% when you use code 6FIG at checkout

Follow Ash on Instagram

Visit Ash on her on her website

Turn months of overwhelm into one day of DONE. I’ve got 3 spots left for my Beta Email Funnel VIP Day — you’ll get a full nurture + pitch sequence done in one day. Grab your spot here.

Take the Annual Audience Survey! For every survey completed, Allison will be donating $5 to Eveytown for Gun Safety.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 449 | Create your own momentum

Mon, 22 Sep 2025 05:00:07 +0000

Ever feel like you’re waiting for “momentum” to just magically appear in your business?

In this solo episode, Allison Hardy pulls back the curtain on a 5-day email sale she ran (while sitting at a baseball tournament!) that brought in consistent daily sales—without a launch runway, new offers, or being glued to her phone. She breaks down exactly how she manufactured her own momentum and how you can do the same with simple, aligned actions.

TAKEAWAYS:

Momentum isn’t something you wait for—it’s something you intentionally create with clear strategy and consistency.
Email is where sales happen. Instagram might spark curiosity, but it rarely closes the deal.
You don’t need a big launch, a brand-new offer, or endless Instagram posts to generate revenue.
Clear deadlines and urgency work—but only if you stick to them. Moving the goalposts can erode trust.
A warm list, aligned offers, and a simple plan are the foundation for creating sales on your terms.

RESOURCES:

Check out the blog post that accompanies this episode for additional resources

Want more behind-the-scenes strategies like this? Subscribe to the Email Marketing Trend Report for just $7/month and get real client case studies, data-backed tweaks, and actionable tips delivered straight to your inbox. No fluff, just what’s actually working in email marketing right now.

Want to see what a high-converting sales email actually looks like? Grab The $80,000 Email Template! This is the exact email that brought in $80K in sales in 2024 (yep, really!) and a breakdown of why it works, so you can write emails that do the heavy lifting for you.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 448 | Monetizing your audience with sponsorships featuring Justin Moore

Mon, 15 Sep 2025 18:35:14 +0000

Think brand sponsorships are only for influencers with massive followings or perfectly curated Instagram feeds? Think again!

In this episode, sponsorship coach and creator economy expert Justin Moore pulls back the curtain on how any expert-led business (yes, even yours!) can start landing lucrative, aligned brand partnerships.

You’ll learn how to shift your mindset around monetization, the exact framework Justin uses to teach sponsorship strategy, and why your niche audience might be more valuable to brands than you ever imagined.

TAKEAWAYS:

A niche audience is your superpower. You don’t need massive numbers to land brand deals, just a focused, valuable audience that matches a brand’s ideal customer.
Sponsorships work best when they’re win-win-win. It’s not just about getting paid. It’s about making sure the brand, you, and your audience all benefit from the partnership.
Stop pitching like a fan and start pitching like a pro. Brands don’t want love letters, they want to know why you're the best person to help them reach their goals.
Do your research, and start with your audience. Justin shares how a simple survey can unlock surprising insights that make your pitches irresistible to brands.

RESOURCES:

Check out the blog post that accompanies this episode for additional resources

Order Justin's new book Sponsor Magnet

Follow Justin on Instagram

Turn months of overwhelm into one day of DONE. I’ve got 3 spots left for my Beta Email Funnel VIP Day — you’ll get a full nurture + pitch sequence done in one day. Grab your spot here.

Take the Annual Audience Survey! For every survey completed, Allison will be donating $5 to Eveytown for Gun Safety.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 447 | My unintentional break from Instagram Stories (+ what happened)

Mon, 08 Sep 2025 05:00:11 +0000

What happens when a marketing strategist accidentally ghosts her favorite social platform all summer?

In this episode, Allison Hardy gets real about why she took an unintentional break from Instagram Stories, and what that break revealed about her business, her boundaries, and what truly moves the needle.

If you've ever felt like the emotional rollercoaster of social media is too much (you're not alone!), this episode will help you to reassess, reset, and return on your own terms, or not at all. Because yes, you can take a break. And no, it doesn’t mean your business will fall apart.

TAKEAWAYS:

Your business can (and probably will) survive if you take a break from a platform. Sometimes, it might even grow.
Knowing what actually drives results in your business is way more important than doing what everyone else is doing.
Just because a platform works doesn't mean it works for you.
Creating strict boundaries around content consumption can drastically improve your mental health.
Identifying your "tipping point" (what truly moves your business forward) helps you make smarter, more sustainable decisions.

RESOURCES:

Check out the blog post that accompanies this episode for additional resources

Listen to the 6-Figure Secrets podcast episode about tipping points

Want to see what a high-converting sales email actually looks like? Grab The $80,000 Email Template! This is the exact email that brought in $80K in sales in 2024 (yep, really!) and a breakdown of why it works, so you can write emails that do the heavy lifting for you.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 446 | How saying "No" to a big team lead to bigger wins featuring Laura Kendrick

Mon, 01 Sep 2025 05:00:09 +0000

What if success doesn’t look like managing a huge team or scaling to seven figures?

In this episode, Allison sits down with copywriter and Cheeky Copy founder Laura Kendrick to pull back the curtain on building a business that’s both wildly effective and intentionally small.

Laura shares how she ditched the hustle, redefined success, and created a choose-your-own-adventure client experience that converts without chaos. If you’ve been craving simplicity without sacrificing sales, this episode will show you how to make it work your way.

TAKEAWAYS:

Laura redefined success from “just surviving” in the early days to now running a cozy, high-converting micro business that fits her life—without the pressure to scale big.
Simplification became her theme: fewer offers, clearer messaging, and flexible containers (like her VIP days) that meet clients where they are.
By focusing on her zone of genius—voice-driven copy and strategy—Laura creates trust-building offers that convert faster, especially in today’s "trust recession."
Marketing doesn’t have to be complicated; when your backend is streamlined, selling becomes more about conversations and less about endless funnels.
Knowing your ideal client and aligning every offer to serve them shortens the path to “yes”—and gives you the clarity to say “no” to everything else.

RESOURCES:

Check out the blog post that accompanies this episode for additional resources

Hang out with Laura over on Instagram

Visit Laura on LinkedIn

Turn months of overwhelm into one day of DONE. I’ve got 3 spots left for my Beta Email Funnel VIP Day — you’ll get a full nurture + pitch sequence done in one day. Grab your spot here.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 445 | How we revived a client’s “dead” email list

Mon, 25 Aug 2025 05:00:08 +0000

Have you ever looked at your email stats and thought, is anyone even reading these?! You’re not alone.

In this episode of the 6-Figure Secrets Podcast, Allison digs into how she helped one of her Done-For-You Email Funnel clients take a “dead” list (15% open rates and 0.3% click rates) and completely revive it, doubling their open rates and multiplying their click rates by TEN.

She’s walking you through what flopped, what worked, and the exact five-step plan you can steal to get more eyes on your emails, and more sales in your business.

TAKEAWAYS:

Why open rates matter more than you think (and why “industry standard” isn’t good enough).
The three subject line styles you need to test now to boost open rates.
How changing just your sender name can make your emails feel more personal (and actually get opened).
The biggest mistake people make with click-throughs and the simple fix that doubled this client’s clicks.
A five-step action plan to revive your email list without overhauling your entire funnel.

EP 444 | Black Friday doesn’t have to be a dumpster fire featuring Bekah Read, Dolly DeLong, and Mara Kucirek

Mon, 18 Aug 2025 05:00:07 +0000

If you’re hoping to have a record-breaking Black Friday this year, this episode is your ultimate prep guide!

In this episode, I’m joined by three online business powerhouses—Dolly DeLong, Mara Kucirek, and Bekah Read—to talk about what’s actually working (and what to avoid) when it comes to Black Friday sales. We’re pulling back the curtain on strategies that will save you from last-minute stress, set your audience up for a “heck yes!” purchase, and help you decide exactly what you should be selling this year.

Whether you’ve had Black Friday flops in the past or this is your first one ever, you’ll walk away with a clear plan to make this your most profitable (and stress-free!) sale yet.

TAKEAWAYS:

Start planning your Black Friday sale months in advance, not in November. Rushed sales = missed opportunities and unnecessary stress.
Plant the seeds early. Tease your offer long before Black Friday so your audience is already ready to buy.
Decide on your sale timing now (will you run it early or during Black Friday week?) and commit.
Don’t just slash prices. Sstack value by adding bonuses or implementation support so your buyers see the offer as a no-brainer.

Plus, Dolly, Mara, and Bekah share the details on their upcoming free Black Friday Summit, where you can dive even deeper into proven strategies for your 2025 sale!

RESOURCES:

Check out the blog post that accompanies this episode for additional resources

Snag a free ticket to the Black Friday Summit hosted by Bekah, Dolly, and Mara

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 443 | Let's talk all things email

Mon, 11 Aug 2025 05:00:07 +0000

You’ve got email questions? Allison's got answers this week!

In this episode, Allison’s giving you straight-up, no-fluff answers to questions about email marketing that were sent to her by her audience.

In this lightning-round style episode, she tackles 12 questions she's received over the last quarter about email marketing. From how often to email, to what to do when no one clicks, and everything in between.

If you’re ready to turn your list into a sales-making machine (without sounding like a robot or relying on spammy tactics), this episode's for you.

TAKEAWAYS:

Ever wonder what “selling daily” really looks like in your emails? This answer alone is worth tuning in for.
The one habit your subscribers need to build if you ever want them to actually buy from you.
Allison’s spicy take on opt-outs for promos. (You might rethink your whole list strategy after this!)
Think your list is too small to sell? Allison’s got a truth bomb that will have you emailing with confidence.
What to send when you’re not launching, and why that might be the most important content of all.

RESOURCES:

Check out the blog post that accompanies this episode for additional resources

Want to write pitch emails that actually sell (instead of hearing crickets)? If you loved the tips in this episode, Pitch Perfect gives you the plug-and-play templates and strategy to write sales emails that speak to your buyer types, overcome objections, and make money, without sounding like a robot.

Want to see what a high-converting sales email actually looks like? Grab The $80,000 Email Template! This is the exact email that brought in $80K in sales in 2024 (yep, really!) and a breakdown of why it works, so you can write emails that do the heavy lifting for you.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 442 | Turn podcast appearances into $10K paydays featuring Beth Nydick

Mon, 04 Aug 2025 05:00:11 +0000

You know podcast guesting is great for visibility, but what if it could also be a serious revenue driver?

In this 6-Figure Secrets Podcast episode, Beth Nydick breaks down how to transform podcast appearances into $10K+ paydays using her signature Mic to Millions™ method. She shares why most entrepreneurs are completely underutilizing the interviews they’ve already landed—and what to do instead to turn listeners into clients.

If you’re tired of landing that sweet podcast interview and then hearing crickets, Beth’s system will flip the way you look at podcast PR forever.

TAKEAWAYS:

Your podcast interview isn’t the win, it’s just the beginning. Beth shares how to turn that one appearance into a strategic asset that keeps working for your business.
Stop treating visibility like an afterthought. You need a separate visibility strategy with intentional follow-up, content rotation, and data-driven decisions.
A single podcast episode can spark high-ticket leads, if you’re leveraging DMs, segmenting lead magnets, and following up (yes, with an actual spreadsheet).
Promotion doesn’t stop after launch week. Beth outlines a rinse-and-repeat system for sharing, evaluating, and reintegrating podcast appearances based on results.
Don’t wait to be “discovered.” Beth gives tough-love advice on pitching with persistence, being strategic about where you show up, and following up until you hear a no.

RESOURCES:

Check out the blog post that accompanies this episode for additional resources

DM Beth on Instagram with the word ALLISON

Want to see the email that made me $80K? Grab The $80,000 Email Template—Allison's most profitable email ever, broken down with real talk and strategy you can swipe for your own list. No fluff. Just what works.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 441 | How I doubled my membership's retention rate using AI

Mon, 28 Jul 2025 05:00:08 +0000

Ever feel like your program is this close to being a powerhouse, but something’s just… off?

In this solo episode, Allison pulls back the curtain on a game-changing move she made inside her membership that doubled her retention rate, without creating more content or adding more to her members’ plates.

She’s breaking down the exact missteps, the AI upgrades, and why sometimes the thing you’re avoiding (hello, tech fear!) might just be the key to sustainable growth. If you’re serious about scaling your recurring revenue without more hustle, this episode’s a must-listen.

TAKEAWAYS:

Retention is more powerful (and profitable!) than constantly chasing new members, especially in a membership model.
Allison shares how off-boarding surveys revealed a surprising pattern: members weren’t quitting because they didn’t see value, they just didn’t have time to implement.
Allison's first fix—a group coaching call—flopped. Why? It added more to her members’ schedules instead of solving the core problem.
Once she taught her custom AI bots her signature strategy, members could create email sequences in 20 minutes instead of hours or days.
The result? A 100% increase in retention—plus more strategic, data-driven conversations in the group coaching calls that followed.

RESOURCES:

Listen to the Coach Business podcast with Caryn Gillen! Start with this episode, it's one of Allison's favorites!

Ready to spend less time writing emails and more time making sales? Join Emails That Sell and use the same AI-powered tools that doubled our member retention. Because when results come faster, your business grows faster.

CONNECT WITH ALLISON:

Follow Allison on Instagram.

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 440 | How to take actual time off (without your business falling apart) featuring Alyson Caffrey

Mon, 21 Jul 2025 05:00:07 +0000

What if taking time off actually made your business stronger?

In this episode, I chat with Operations Strategist and bestselling author Alyson Caffrey about redefining success, building systems that support real rest, and why your business shouldn't fall apart when you're not glued to your laptop.

If you’re craving more space to be present—with your family and in your work—you’re going to want to hear this conversation. Alyson drops truth bombs and practical steps that will have you rethinking hustle culture in the best way possible.

TAKEAWAYS:

Success doesn’t have to mean 80-hour workweeks and constant hustle. For Alyson, success evolved from chasing money to cultivating presence, and your definition can shift too.
Systems aren’t just tech tools; they’re how you create consistency, ease, and trust in your business (especially when you want to step away).
Taking time off isn’t a luxury; it’s a strategy. Use it to identify gaps, build team trust, and strengthen your business operations.
Not sure where to start with delegating? Become the “assistor” in your business. Train your team (or future team!) to succeed without you by clearly defining outcomes.
Even if you’re a solopreneur, setting seasonal priorities gives your business clarity and helps filter decisions, so you’re not doing all the things, all the time.

RESOURCES:

Check out the blog post that accompanies this episode

Download Alyson's Remove Yourself From Your Business Handbook

Listen to the Coach Business podcast with Caryn Gillen! Start with this episode, it's one of Allison's favorites!

Snag the $80,000 Email Template. You'll get access to the exact email that brought in $80K in sales in 2024 (and learn why it was so successful!). If you’re ready to write emails that actually sell, without sounding pushy or fake, this one’s for you.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 439 | How AI helped me to be more me

Mon, 14 Jul 2025 05:00:07 +0000

You’ve probably heard the chatter, AI is making online businesses less human, more robotic. But what if the opposite could be true?

In this episode, Allison Hardy gets real about how embracing AI didn’t dilute her voice, it amplified it.

From shaving hours off her email writing time to showing up live for her membership community, she shares how integrating AI has allowed her to lead with more intention, heart, and creativity.

TAKEAWAYS:

AI isn’t here to replace your voice, it’s here to protect it. When trained with your unique style and stories, it can amplify your authenticity, not strip it away.
Repetitive tasks can drain your energy and creativity. Automating them with intention can give you back the bandwidth to do what truly lights you up.
Creating AI Bots tailored to her business allowed Allison to reclaim time for what matters most: her clients, her community, her family, and herself.
The result? A more sustainable, human business where retention is up, creativity is flowing, and real connections thrive.

RESOURCES:

Listen to the Coach Business podcast with Caryn Gillen! Start with this episode, it's one of Allison's favorites!

Snag the $80,000 Email Template. You'll get access to the exact email that brought in $80K in sales in 2024 (and learn why it was so successful!). If you’re ready to write emails that actually sell, without sounding pushy or fake, this one’s for you.

CONNECT WITH ALLISON:

Follow Allison on Instagram.

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 438 | What’s working, what’s not, + why it’s time to pay attention featuring Shannon Pruitt

Mon, 07 Jul 2025 05:00:08 +0000

Shannon Pruitt is the Founder and Creative Director of Sunday Muse Design®, where she transforms brands and websites into authentic, strategic assets that convert.

Known for her refreshingly honest approach and strategic simplicity, Shannon helps female entrepreneurs elevate their online presence to attract premium clients.

With a background in wedding planning and a passion for intentional design, she combines creative expertise with business strategy to build brands that aren't just beautiful, but effective. When she's not crafting conversion-focused websites, you'll find her baking sourdough, gardening, or spending time with her husband and daughter.

TAKEAWAYS:

What happens when you stop designing pretty brands...and start solving actual problems? Shannon shares the simple (but powerful) shift that changed everything, and how you can do the same without burning your business to the ground.
You’ll walk away with 10 new ideas and a gentle kick in the pants. From building a business that’s actually sustainable to using AI to buy back your time, this convo is packed with “wait, why am I not doing this already?” moments.
She’s not winging it, and neither should you! Shannon reveals how she makes strategic decisions based on real data (yep, even her Instagram polls are intentional), and why listening is the move that changed everything.
We talked AI, but without the tech headache. Shannon built a custom GPT to analyze client data, and it might be the nudge you need to start using AI for you, not just your clients.

RESOURCES:

Check out the blog post that accompanies this episode for more resources.

Hang out with Shannon over on Instagram.

Visit Shannon on her website.

Listen to the Coach Business podcast with Caryn Gillen! Start with this episode, it's one of Allison's favorites!

Snag the $80,000 Email Template. You'll get access to the exact email that brought in $80K in sales in 2024 (and learn why it was so successful!). If you’re ready to write emails that actually sell, without sounding pushy or fake, this one’s for you.

CONNECT WITH ALLISON:

Follow Allison on Instagram.

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 437 | The simple email shift that made $2K more per 100 leads

Mon, 30 Jun 2025 05:00:08 +0000

Are your sales emails falling flat? It might not be your copy, it might be who you're writing to.

In this episode, Allison breaks down a simple but wildly effective strategy that helped one of her Done-For-You Email Funnel clients increase her email funnel sales by $2,000 per 100 leads without rebuilding a thing.

If you’ve ever felt like your funnel is “almost there,” but not quite converting like it should, this episode is for you.

TAKEAWAYS

Most entrepreneurs write emails trying to speak to everyone, but the magic happens when you zero in on your actual buyers and their habits.
There are seven distinct buyer types and each one needs to be spoken to differently because they buy differently.
You can uncover your actual buyer types with a simple one-question survey (no fancy data tools required).
Speaking directly to just three buyer types gave one client a 2% bump in sales, which translated to $2,000 more sales per 100 leads.
You probably don’t need to overhaul your email funnel. You just need to get smarter about who you’re writing to and how.

RESOURCES:

Want to stay ahead of what’s working in email marketing right now? Subscribe to the Email Marketing Trend Report for just $7/month and get real strategies, trends, and action plans from real client results, delivered straight to your inbox every month. Subscribe here.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 436 | Ditch the "Me! Me! Me!" approach to PR featuring Nina Dafe

Mon, 23 Jun 2025 05:00:08 +0000

Ever feel like you’re shouting into the void with your content?

You’re not alone, and Nina Dafe gets it.

In this heartfelt and wisdom-packed convo, Nina pulls back the curtain on what really moves the needle in PR: authentic relationships, intentional messaging, and purpose-driven visibility.

Whether you’ve pitched yourself once or one hundred times, you’ll walk away from this episode with the clarity and confidence to do it better, and more effectively.

TAKEAWAYS:

Nina shares how her definition of success shifted from “getting eyes on her blog” to creating deep, meaningful impact through visibility.
Visibility without purpose is just noise. Nina explains how to align PR with your mission to create lasting, ripple-effect impact.
Want to land the pitch? Shift your mindset from “look at me” to “how can I serve,” and personalize everything you send.
Stop ghosting yourself. Nina encourages entrepreneurs to follow up and not take silence as rejection—sometimes the best opportunities come after the follow-up.
PR is about people. Building real relationships (yes, even on Instagram!) can lead to powerful collaborations and unexpected breakthroughs.

RESOURCES:

Check out the blog post that goes with this episode

Visit Nina on her website and take her PR Readiness Quiz

Snag the $80,000 Email Template — the exact email that brought in $80K in sales in 2024 (and why it worked). If you’re ready to write emails that actually sell, without sounding pushy or fake, this one’s for you.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 435 | How I recovered from my worst sales month in 3 years

Mon, 16 Jun 2025 05:00:08 +0000

Ever had a month in business so rough it made you question everything? Yeah… this is one of those episodes.

In this vulnerable solo chat, I share the honest truth about the worst sales month in three years—what really caused it, how I managed my mindset, and the simple but powerful steps I took to recover. No sugarcoating. No “bounce back” fluff. Just real talk and real strategies.

If you’ve ever felt like throwing in the towel after a tough month, this episode will help you to get back on track with confidence.

TAKEAWAYS:

When sales slump, your first job is to manage your mind, not your offers.
Don’t shrink your business to match a slow season. Stay visible, stay strategic, and stay the course.
If something feels stale, a small creative tweak, like refreshing an email funnel, can reignite your spark and your conversions.
A low month doesn’t mean your business is broken, it’s just pointing you toward something that needs attention.

RESOURCES:

Visit the blog post that goes along with this episode for more resources

If it’s time to mix up your email marketing, try out The $80,000 Email Template in your next email sequence.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 434 | Letting your life lead your business featuring Elise Hodge

Mon, 09 Jun 2025 05:00:08 +0000

Elise is an email funnel strategist who helps coaches and course creators make daily sales on autopilot. Since 2017, she has helped business owners launch six-figure offers and build simple, high-converting email funnels.

As a mum of two toddlers, Elise runs her business in part-time hours and is passionate about helping others create flexible, profitable businesses that fit their lives.

When she’s not optimising email funnels or sharing her strategies on her podcast, The Expert Status Show, you’ll find Elise chasing her energetic boys or speed-reading the latest historical fiction book.

Elise gets real about what it actually takes to go from idea to income, why your email funnel probably isn’t broken (but your traffic might be), and how Facebook Ads changed everything for her business. If you’ve got a digital product collecting dust or an email funnel that isn’t converting, this episode's for you.

TAKEAWAYS:

If you’re still doing done-for-you work but want to scale with digital products, carving out focused time is non-negotiable. Get creative with your schedule.
Sales on autopilot = freedom. Elise’s business runs in part-time hours because she built a system that sells while she’s offline with her kids.
Your messaging matters more than a fancy sales page. Elise emphasizes testing copy and listening to your audience before investing in complex email funnels.
Sometimes growth means getting uncomfortable. Whether it’s investing in Ads or asking for help at home, success often starts with doing the thing that feels scary.

RESOURCES:

Visit the blog post that goes along with this episode for more resources

Snag Elise’s Welcome Sequence Template

Hang out with Elise over on Instagram

Snag the exact email that brought in $80K. Yep, one email, $80,000 in sales. Steal the template that changed everything (and could do the same for you).

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 433 | Building a business that doesn’t rely on social media

Mon, 02 Jun 2025 05:00:08 +0000

Ever feel like you're building your business on rented land? In this episode, Allison gets real about why she stopped relying on social media to drive sales, and how her email funnels took over the heavy lifting.

She shares the wake-up call that changed everything, the behind-the-scenes of her evergreen system, and how YOU can start building a business that sells without you constantly showing up. If you're ready to stop performing and start converting, this episode's for you.

TAKEAWAYS

You don’t have to quit social media, but you can build a business that doesn’t depend on it to make sales.
Email marketing gives you control, consistency, and the ability to sell—even when life throws curveballs.
A strategic lead magnet should directly connect to what you actually sell—no more freebies leading to dead ends.
A real email funnel builds trust, teaches, and sells—ditch the fluffy “let’s be friends” sequences.
If you’re not pitching often, it may be because you’re not fully sold on your own offer—fix that, and sales will follow.

RESOURCES:

Visit the blog post that goes along with this episode for more resources
Snag the exact email that brought in $80K. Yep, one email, $80,000 in sales. Steal the template that changed everything (and could do the same for you).

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

Email Like A Human with Allison Hardy | Sell Like A Human Sessions EP 3

Wed, 28 May 2025 05:00:10 +0000

The Sell Like A Human Sessions is a 4-episode series airing on the 6-Figure Secrets Podcast and the Coach Business Podcast for entrepreneurs who are done with sales that feel awkward or slimy.

Join me, Allison Hardy, along with Caryn Gillen, Marisa Corcoran, and Lauren Litt as we spill the tea on what it really takes to build the know, like, and trust factor through email, copy, social media, and sales.

Because here’s the truth: people don’t buy because you’re the loudest in the room—they buy because they actually trust you.

>>>><<<<

If you’re worried that automating your emails means sounding like a robot—or worse, being ignored—this one’s for you. In this special episode of the Sell Like A Human Sessions, Allison Hardy flips the script on how to create automated emails that actually feel personal and help your audience feel truly seen.

Alongside hosts Lauren Litt, Caryn Gillen, and Marisa Corcoran, Allison shares how she builds relationships (and sells her offers) through email sequences that are anything but cold and lifeless. If your email funnel could use a little more heart and a lot more strategy, hit play on this one.

TAKEAWAYS:

Why automation is not the enemy and how it can help you show up even when life gets busy.
How to write emails that speak directly to your audience’s current pain points (without jumping ahead to the solution too soon).
The seven different buyer types you should be writing to and how to reach each one effectively.
Why saying the same thing over and over (yes, really!) is one of the smartest things you can do in your email marketing.
How to bring more of your own personality and real-life moments into your content to build authentic connections.

RESOURCES:

Listen to episode 2 and 4 of the Sell Like A Human Sessions on the Coach Business Podcast

Listen to the interview Allison references on The Disruptor Podcast with Amanda Burg featuring Jen Liddy about the “curse of the coach”

CONNECT WITH ALLISON:

Snag Allison’s $80,000 Email Template

CONNECT WITH CARYN:

Listen to Caryn’s Coach Business Podcast

CONNECT WITH LAUREN:

Access Lauren’s Daily F.I.T. Series and learn how to improve social media engagement without a single post

CONNECT WITH MARISA:

Learn more about Marisa on her website

EP 432 | Giving yourself momentum featuring Kay Hillman

Mon, 26 May 2025 05:00:08 +0000

Kay Hillman is a mom of 2, wife, and 2-time CEO. She is the founder of a photography studio (Kay Hillman Photography) and a sales and CEO consultant for moms who want to build peaceful and profitable businesses doing the bare minimum.

Kay is passionate about teaching service providers and coaches how to create, market, and sell premium offers all while working less than 20 hours per week.

Kay focuses on creating a sustainable business model and selling with integrity and authenticity. She believes that stepping into your calling by SERVING others and providing a deeper transformation through SELLING is the best way to grow and scale a business and is on a mission to help moms truly build businesses of impact and time freedom.

When she isn’t running two companies you can find Kay sitting on the floor eating cereal with her sons and dog or dragging her husband, Tae, along on a Target run.

This episode will shift how you think about sales, capacity, and what it really takes to grow a business that supports your life (not consumes it). Spoiler: success isn’t about working more—it’s about working with intention.

TAKEAWAYS

Real freedom comes when your business is built to run around your life, not the other way around.
Kay sells every single day and believes it's the bare minimum you should be doing as a business owner.
Simplicity sells. You don’t need a perfect funnel or branding to grow, you just need to consistently talk about your offer.
Consistency creates clarity. When you sell daily, you quickly learn what works and where your audience is actually converting.

RESOURCES:

Visit the blog post that goes along with this episode for more resources

Hang out with Kay over on Instagram

Listen to the Moms Do Business Different Podcast

Snag the exact email that brought in $80K. Yep, one email, $80,000 in sales. Steal the template that changed everything (and could do the same for you).

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

Social Media Like A Human with Lauren Litt | Sell Like A Human Sessions EP 1

Wed, 21 May 2025 05:00:07 +0000

The Sell Like A Human Sessions is a 4-episode series airing on the 6-Figure Secrets Podcast and the Coach Business Podcast for entrepreneurs who are done with sales that feel awkward or slimy.

Join me, Allison Hardy, along with Caryn Gillen, Marisa Corcoran, and Lauren Litt as we spill the tea on what it really takes to build the know, like, and trust factor through email, copy, social media, and sales.

Because here’s the truth: people don’t buy because you’re the loudest in the room—they buy because they actually trust you.

>>>><<<<

Raise your hand if you’ve ever felt totally overwhelmed by the shoulds of social media.

In this first episode of the Sell Like A Human Sessions, we’re flipping the script on how to actually use social media to build real relationships, not just rack up likes and followers.

This time, Lauren Litt of Little Shameless Plug steps into the spotlight with Allison Hardy, Caryn Gillen, and Marisa Corcoran asking all the right questions. Lauren shares why "consistency" doesn’t have to mean burnout, how to show up in a way that feels good for you, and the truth about what it really takes to grow a thriving community online (hint: it’s not posting 47 times a day!).

TAKEAWAYS:

Why showing up on social media is more about connection than perfection and how to stop overthinking it.
How to define your version of consistency so you can build momentum without burning out.
The magic of starting small (and why one great post a week can be better than seven half-hearted ones).
Why engagement matters more than follower count and how to use genuine interaction to grow your community.
A powerful mindset shift for treating social media like the relationship-builder it was always meant to be.

RESOURCES:

Listen to episode 2 and 4 of the Sell Like A Human Sessions on the Coach Business Podcast

CONNECT WITH ALLISON:

Snag Allison’s $80,000 Email Template

CONNECT WITH CARYN:

Listen to Caryn’s Coach Business Podcast

CONNECT WITH LAUREN:

Access Lauren’s Daily F.I.T. Series and learn how to improve social media engagement without a single post

CONNECT WITH MARISA:

Learn more about Marisa on her website

EP 431 | Why you think email marketing is hard (+ how to make it effortless)

Mon, 19 May 2025 05:00:08 +0000

If email marketing feels like a chaotic mess every time you open your laptop, you're not alone, and you're definitely not broken.

In this episode, Allison breaks down why sending emails feels so dang hard (spoiler alert: it’s NOT the actual writing) and how to make your email marketing feel easy, repeatable, and dare we say… fun.

With a few key mindset and system shifts, you’ll go from blank-page dread to confident, consistent sending.

If you're ready to stop overthinking every word and finally treat email marketing like the business-building asset it is, this episode is for you! Ready? Let’s simplify.

TAKEAWAYS:

You're not bad at email marketing, you’re just reinventing the wheel every time you write. Use a framework instead of starting from scratch.
Ditch perfection. Focus on clarity, consistency, and one clear message per email instead of trying to say everything in one go.
A repeatable 4-part framework (hook, story, point, CTA) can make writing faster and more effective.
Plug-and-play systems (like templates and AI tools) help you send the right kind of email that leads to sales. Automating your sales emails allows your business to make money even when you’re offline or out of office.

RESOURCES:

Visit the blog post that goes along with this episode for more resources

If you’re ready to make writing emails feel easier (and actually profitable), that’s exactly what we do inside Emails That Sell! This is Allison’s email marketing membership packed with plug-and-play funnels, AI Assistants, and simple strategies that help you sell your offers on autopilot, without the blank-page panic.

Snag a seat in Allison's Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep (or, ‘ya know…live your actual life!)

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 430 | Hiring the right people featuring Annie Hillman

Mon, 12 May 2025 05:00:09 +0000

You started your business to gain freedom—but instead, you’re buried under spreadsheets, hiring headaches, and a to-do list that never quits. Sound familiar?

In this 6-Figure Secrets Podcast episode, Annie Hillman joins Allison to pull back the curtain on what it really takes to run a profitable business with calm confidence.

Annie Hillman is the Founder and CEO at 1428 Financial. While finishing her college degree, she took a temporary accounting job and instantly fell in love with accounting. She worked her way up to staff accountant and stayed there until starting her business in 2020. Now, she spends her days helping business owners treat numbers like a tool, not a threat, so they can run empowered, profitable businesses. Annie helps business owners embrace numbers, increase profits, and stress way less with monthly money management. Besides crunching your numbers, she loves fitness, baking bread, and hanging with her husband, daughter, and two dogs on their mini-farm in Ft Worth, Texas.

From building a values-aligned team to embracing automation like a boss, Annie shares how she’s created a life-first business that fuels her life instead of draining it. If you’re craving more profit and peace, this one’s a must-listen.

TAKEAWAYS

Replacing your 9–5 income is only the beginning; true success is building a business that supports your life.
Hiring the right people isn’t just about skill; it’s about culture fit, values, and shared vision. You can’t grow your impact if you’re doing everything yourself. Building a sustainable team is key to scaling.
Automation isn’t a luxury; it’s a game-changing strategy to buy back your time and energy. Your role as CEO is to lead, not to micromanage. Invest in systems and people so you can focus on what only you can do.

RESOURCES:

Visit the blog post that goes along with this episode for more resources

Hang out with Annie over on Instagram

Snag a seat in Allison's Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep (or, ‘ya know…live your actual life!)

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 429 | Why "I'm a bad writer" is a BS excuse

Mon, 05 May 2025 05:00:10 +0000

Think you suck at writing emails? You probably don’t.

In this solo episode, I break down why “I’m not a good writer” is just a belief holding you back—not the truth.

I share the exact strategy I teach my clients to write emails that actually sell, even if writing makes you want to throw your laptop across the room.

Bonus: it involves talking, not typing.

If you’ve been agonizing over every word or hiding behind the idea that your emails have to be perfectly polished, this episode is the permission slip you’ve been waiting for.

TAKEAWAYS:

Email marketing isn’t about writing like a novelist—it’s about sounding like you and connecting with your reader.
When in doubt, stop typing and start talking; transcribing your spoken thoughts can make writing faster and way more natural.
Your emails don’t need to be long or fancy—they need to be clear, focused, and action-driven.
A compelling email includes: a conversational tone, one strong message, and a no-brainer call to action.

RESOURCES:

Visit the blog post that goes along with this episode for more resources

If you’re ready to make writing emails feel easier (and actually profitable), that’s exactly what we do inside Emails That Sell! This is Allison’s email marketing membership packed with plug-and-play funnels, AI Assistants, and simple strategies that help you sell your offers on autopilot, without the blank-page panic.

Snag a seat in Allison's Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep (or, ‘ya know…live your actual life!)

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 428 | Hiring to speed up your business’s growth featuring Emily Reagan

Mon, 28 Apr 2025 05:00:08 +0000

Trying to do all the things in your business? It’s probably the exact thing keeping you stuck.

In this no-fluff convo with digital marketing unicorn Emily Reagan, we pull back the curtain on what actually happens behind the scenes of successful businesses (spoiler: it involves help!). Emily dishes out real talk on the mindset shifts, money moves, and hiring strategies that freed her up to grow her business—and help others do the same.

You’ll walk away from this episode knowing exactly why clinging to your DIY badge of honor might be holding you back, and how to fix it.

Emily Reagan is a mom of four, former military spouse, sheepadoodle owner and jill-of-all-trades when it comes to digital marketing and techie skills. She’s worked behind the scenes as a freelance digital marketer with many creatives, copywriters, and coaches to grow, nurture, and monetize their online audiences.

She’s the founder of the Unicorn Digital Marketing Assistant School and Digital Marketer’s Workgroup where she helps women advance their digital marketing skills and services to become booked-out, in-demand unicorn digital marketing assistants (and beyond).

TAKEAWAYS:

Hiring help isn’t just about time. It’s a smart business strategy that increases your capacity to grow and scale.
Outsourcing can start small (think: house cleaning or bookkeeping) and still make a big impact on your business and peace of mind.
Building a supportive team means finding specialists who align with your business goals and can hit the ground running, without you micromanaging every step.
Letting go of perfection and control is tough, but it’s the secret sauce to sustainable growth.

RESOURCES:

Visit the blog post that goes along with this episode for more resources

Hire one of Emily’s Unicorns

Download Emily’s How To Hire A Virtual Assistant Guide

Snag a seat in Allison's Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep (or, ‘ya know…live your actual life!)

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 427 | Your offer isn’t the problem, your emails are

Mon, 21 Apr 2025 05:00:08 +0000

As entrepreneurs we create amazing programs that serve people. We launch these offers and send out sales emails and then...we're met with crickets.

Too quickly, I see entrepreneurs go back to the drawing board and re-work their offer, but really, it’s their emails that didn’t do the work.

In this episode I'm sharing why your offer probably isn't broken, and why your emails are. I'll walk you through some quick changes and data points that will help you know what to shift, so that you can confidently sell your offer through your email marketing efforts.

TAKEAWAYS:

People buy because they are feeling a certain way. Emotions can be a huge driver in sales! By calling out those feelings, and speaking to their emotions, it can help your audience to feel seen and heard.
Give your audience a reason to buy. Let them know that your offer is expiring or that the doors are closing in x amount of days. Having a reason as to why they should buy, creates an urgency to buy within your audience.
Identify your sales triggers. Does your audience usually from story-based emails? Then write more of those. Use your audience's habits to inform what you share in your emails.

RESOURCES:

Visit the blog post that goes along with this episode for more resources

If you’re second-guessing your offer, STOP, and write better emails. Join Emails That Sell where I give you the exact templates to make sure your emails actually sell.

Snag a seat in Allison's Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep (or, ‘ya know…live your actual life!)

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 426 | Uncovering your business’s right timing featuring Sheri Moise

Mon, 14 Apr 2025 05:00:07 +0000

Sheri is an Intuitive Business Astrologer & Sales + Marketing Mentor.

Sheri supports her clients by leveraging her 25+ years of expertise and her strengths to make astrology work for their business.

Her clients consider her to be their Cosmic Guide, and helps them to feel spacious and easeful planning the marketing of their business.

When not guiding clients with proven strategies, intuitive insights, and astrological guidance, Sheri’s known to indulge in dark chocolate (70%+ only!), read historical fiction, cook with her husband, or fight for couch space with her three-legged fur baby, Sierra.

TAKEAWAYS:

Astrology is all about cycles. They repeat and give us insights and guidance that we wouldn’t otherwise know. This information can help us know what to tune in and focus on.
Adjust your content to meet people where they are at. Sometimes you’re not going to reach someone if they have a certain energy. You can use the astrology cycles to help you predict what is going to happen.
Rest as hard as your work. A thriving business requires a nourished and happy you.

RESOURCES:

Visit the blog post that goes along with this episode for more resources

Take Sheri’s What’s Your Cosmic Catalyst Quiz

Give Sheri a follow on Instagram

Subscribe to Sheri’s YouTube Channel

Snag a seat in Allison's Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep (or, ‘ya know…live your actual life!)

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 425 | Your emails are too nice (+ it’s killing your sales)

Mon, 07 Apr 2025 05:00:07 +0000

If your emails are polite, vague, and full of "just checking in" energy… they’re probably getting ignored.

Your subscribers don’t need another friendly nudge—they need direction. They want to feel like you believe in your offer.

Because if you don’t sound sure? Why should they be?

In this episode, we’re breaking down exactly why “nice” emails kill conversions—and what to do instead.

You’ll learn how to step into confident, clear, leadership energy that moves people to action (without feeling pushy or weird).

If you’ve ever wondered why no one’s clicking the buy button, this 6-Figure Secrets Podcast episode will help!

TAKEAWAYS:

Why clarity and confidence sell—and “being nice” often doesn’t
How to lead your subscribers to a yes (or a no)—and why that’s a good thing
The power of assuming the sale—and how to do it without sounding like a robot
How to write like someone who knows their offer is the answer

RESOURCES:

Visit the blog post that goes along with this episode for more resources

If you struggle to be direct in emails, get access to plug-and-play email templates and custom AI Bots that will tell you what to say, how to say it, and when to say it through the Emails That Sell membership

Snag a seat in Allison's Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep (or, ‘ya know…live your actual life!)

Enrollment is now open for the Clients on Autopilot Mastermind! This 3-month Mastermind experience is designed to help you grow and scale your business so that it actually works for you, without spending all day on Instagram or hustling your face off for every single sale.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 424 | Mindset and SEO featuring Dr. Robyn Graham

Mon, 31 Mar 2025 05:00:07 +0000

Dr. Robyn Graham is the founder and owner of Robyn Graham, LLC, and the creator of the Purpose to Results™- Success without Social Method. With an emphasis on mindset, strategy, and action, she helps small business owners and entrepreneurs, coaches, and service providers, build sustainable businesses and have a meaningful impact.

Robyn offers one-stop business growth coaching. She helps her clients achieve clarity and confidence, build a personal brand, create, and implement sustainable brand marketing strategies, simplify and streamline their businesses, and take effective action to build a solid foundation for sustainable success and a lifetime of limitless earning potential.

She is a certified brand strategist, certified master Christian life coach, host of a globally acclaimed podcast - The Robyn Graham show, and the best-selling author of You, Me, and Anxiety: Take Action Over Anxiety to Enjoy Being You in which she shares her life-long journey with anxiety to help others navigate anxiety to live a joyful, peaceful, purposeful life.

Dr. Graham enjoys speaking about building a solid foundation for sustainable success, mindset, anxiety, and faith to help women become confident in pursuing their God-led callings and navigate the digital world of entrepreneurship.

Robyn is a wife and a mom of three. She serves on the executive board of directors for Face to Face Germantown, an organization in the greater Philadelphia area that provides support and much-needed services to impoverished community members.

TAKEAWAYS:

Have a positive mindset. This helps with your intentional decision making. Negative thought patterns are not going to help you take action or choose behaviors that move you forward.
Make sure your values align with your life and business. If you aren’t clear on your values, you may jump into things that don’t work for what you need or desire.
Considering learning how to incorporate SEO. You can have a solid foundation in your business with SEO because you own it and you can avoid being on social media. If you don't have an SEO strategy in mind, consider hiring someone to do it.

RESOURCES:

Visit the blog post that goes along with this episode for more resources

Hang out with Robyn over on her website

Watch Robyn’s video Intro to SEO for Entrepreneurs

Snag a seat in Allison's Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep (or, ‘ya know…live your actual life!)

Enrollment is now open for the Clients on Autopilot Mastermind! This 3-month Mastermind experience is designed to help you grow and scale your business so that it actually works for you, without spending all day on Instagram or hustling your face off for every single sale.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 423 | The biggest lie about email marketing

Mon, 24 Mar 2025 05:00:07 +0000

“No one reads emails anymore.”

Sound familiar? It's the myth that just won’t die—and in this episode, we’re putting it to rest once and for all.

If email was really dead, then why are the biggest brands on the planet still chasing your email address like it’s gold? (Spoiler: because it is.)

In this solo episode, I’m diving into why this myth exists, what’s actually going wrong when no one opens or clicks your emails, and how to flip the script so your subscribers can’t wait to hear from you.

You’ll walk away with practical tips for making your emails stand out, spark clicks, and actually lead to sales—without sounding like a robot or writing essays every time.

Here’s what you’ll learn:

The real reason people think email doesn’t work anymore
How to stop writing emails that get ignored (and start writing ones people love)
Why email beats social media every single time—even in 2025
3 simple tweaks to instantly increase your open and click rates

If you’ve been feeling discouraged about email marketing or wondering if it’s even worth the effort anymore, this is the pep talk and strategy combo you need.

RESOURCES:

Visit the blog post that goes along with this episode for more resources

Listen to episode 421 all about increasing email click rates

Learn more about Subject Line Magic

Want to use email marketing to sell your offer(s) on autopilot? Check out the Emails That Sell membership

Snag a seat in Allison's Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep (or, ‘ya know…live your actual life!)

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 422 | Unreasonable hospitality featuring Madelyn Victoria

Mon, 17 Mar 2025 05:00:08 +0000

Madelyn Victoria helps small businesses create a marketing strategy through social media and ShowIt website design so they can turn their leads into sales.

By using her knowledge and experiences, she helps her clients transform their customers into cheerleaders and take their business to the next level.

Ever since she was in high school, Madelyn has always had some sort of online business or side hustle, but she was still determined to start her corporate career right after graduating from college.

But things never go quite as planned.

After college graduation, Madelyn decided to work several part-time jobs over the next couple of years so she could continue to test out her “side hustle,” which was Social Media Management at the time. Eventually, her business grew so much that she quit her part-time office job and went full-time.

Along the way, her clients began asking for more marketing advice, and Madelyn found that she loved helping them with their marketing goals. She then pivoted, becoming a marketing strategist. She hasn’t looked back and continues to grow, designing websites and taking over clients’ marketing.

Madelyn works as a small business marketing strategist in small-town Wetumpka, Alabama where she enjoys hiking, reading, and spending time with family.

TAKEAWAYS:

Prioritize the customer journey. Be intentional about it and learn how to turn clients into cheerleaders.
Go the extra mile. People are so grateful when you go a step further and it means a lot to them and shows you care about their business.
Make sure to paint clients as heroes and focus on that in your messaging. Find ways to serve them beyond just filling your services.

RESOURCES:

Visit the blog post that goes along with this episode for more resources

Learn more about Madelyn through her website

Book resource Unreasonable Hospitality

Download the 3 Simple Strategies to Become More Visible, Get More Customers, and Increase Your Profit Guide

Snag a seat in Allison's Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep (or, ‘ya know…live your actual life!)

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 421 | How to fix your email click rates (for good!)

Mon, 10 Mar 2025 05:00:07 +0000

Ever feel like your emails are just… floating into the void? People open them (yay!), but then? Crickets. No clicks, no action, no movement toward a sale.

The problem? You haven’t built a culture of clicking in your emails. And if your subscribers aren’t in the habit of clicking, they’re not in the habit of buying either.

So how do you actually get people to click? In this episode, I’m breaking down four simple, proven strategies that can turn those silent opens into engaged clicks—so your emails do more than just sit in inboxes.

TAKEAWAYS:

Double (or triple) your click rate by placing calls to action in the right places.
Find your secret weapon subject lines—and use them to get more ideal clients clicking.
Why one link, used multiple times, is the key to email clarity (and conversions).
The friction-free way to boost event sign-ups—without annoying your list.

RESOURCES:

Visit the blog post that goes along with this episode for more resources

Check out Profitable P.S.’s

Learn more about Subject Line Magic

Want to use email marketing to sell your offer(s) on autopilot? Check out the Emails That Sell membership!

Snag a seat in Allison's Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep (or, ‘ya know…live your actual life!)

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 420 | Using tools and systems to their full potential featuring Beth Kocol

Mon, 03 Mar 2025 06:00:08 +0000

Beth Kocol is a Systems & Automation Strategist and Certified Dubsado Specialist with a strong passion for helping women bring efficiency to their service-based businesses.

She founded Studio320 as a Virtual Assistant and learned rather quickly just how challenging it can be to juggle family and personal fulfillment - solid systems were a necessity to keep all the wheels turning and all the people happy. With a keen ability to spot areas for streamlining and optimization, Beth now helps her clients to get their brains outta their back-ends by leveraging systems and automation, getting time back in their day without sacrificing personal connection.

TAKEAWAYS:

Make the point of entry to work with you simple. Figure out the first action you want people to take to express interest in working with you and make it simple, easy and fun.
Create systems that can work with you and grow with you. You can always change what you’re doing to better support your business. Go back over processes often and refine.
Write down your client journey step by step. Go back through the process and think about the different ways you can uplevel that experience. Think about parts of the process that can be automated and let that work for you instead of you doing things manually.

RESOURCES:

Visit the blog post that goes along with this episode for more resources

Hang out with Beth over on Instagram

Visit Beth on her website

Snag a seat in Allison's Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep (or, ‘ya know…live your actual life!)

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 419 | Boundaries and non-negotiables that your future self will thank you for

Mon, 24 Feb 2025 06:00:08 +0000

I want to set you up for success by helping your future self. If you can learn to create boundaries, rules and non-negotiables, you will be able to look back on your current self and say, “thank you for doing that”.

This does not mean that you have to change, but it does require that your actions and how you show up is different from what you are doing. You have to ask yourself, what’s working, what’s not and what can you outsource. Answering these questions will help you set boundaries for yourself and it will make the processes in your business more streamlined and simplified.

So what does this look like for you? I’m sharing with you my boundaries and non-negotiables in hopes to inspire you to set some rules of your own.

TAKEAWAYS:

People who are not entrepreneurs don’t get an opinion in your business. It’s not helpful. You could benefit from trying this.
Set a schedule, and don’t overcommit. While you might sometimes want to say yes to everything, consider what you can do to simplify what’s best for you and how you show up for your clients.
100% unavailable for procrastination. Most people typically procrastinate on things outside of their comfort zone or things they don’t like doing. Try doing those things you’re avoiding first and plan certain tasks into your schedule.
Do not rush for the sake of getting something done. The work you do should be focused and streamlined, have a clear intention of an ROI, and be the highest quality you are capable of creating. Any activity you decide to participate in should be high quality.

RESOURCES:

Visit the blog post that goes along with this episode for more resources

Want a backstage pass to the Funnel of the Month Club? Come and see what it's like to be inside the 'Club for 3 days; no credit card is required! You can learn more here.

Snag a seat in Allison's Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep (or, ‘ya know…live your actual life!)

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 418 | Speed up your results with a Summit featuring Krista Miller

Mon, 17 Feb 2025 06:00:07 +0000

At Summit in a Box®, Krista helps online business owners replace slow-growth and costly marketing strategies with high-converting virtual summits that lead to record-breaking course, membership, and group program launches.

Her method incorporates highly-targeted positioning and feel-good, engagement-based strategies that lead to higher than average conversion rates, true connections, and making a difference through your summit in a way that creates ongoing benefits for months after the event wraps up.

The best part? She makes it easy in her Launch with a Summit Accelerator®! With every strategy, template, script, tutorial, resource, and support element you'd ever need, your summit just got a whole lot easier AND more profitable!

TAKEAWAYS:

Summits create credibility for you as a host. Hosting a summit puts you at an expert status and puts you on the map.
Be specific about who your target audience is. Your positioning is key in your summit being successful. Pick speakers who have similar audiences and make the summit sound exciting and interesting.
Summits benefit your business growth. If you host a summit, you will see a growth in your revenue and your email list.

RESOURCES:

Visit the blog post that goes along with this episode for more resources

Listen to Krista’s private podcast, Launch With A Summit Secrets

Visit Krista on her website

Hang out with Krista over on Instagram

Snag a seat in Allison's Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep (or, ‘ya know…live your actual life!)

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 417 | How to talk about pain points without feeling like a salesy jerk

Mon, 10 Feb 2025 06:00:07 +0000

It’s not always fun talking about pain points in your marketing, but I want to show you how you can talk about pain points and not feel like a salesy jerk. Your ideal client has a problem they want to solve. And your program or offer can solve that pain point. So you talking about pain points can help a lot of people to understand more about how you can help them. ...when you do it the right way.

TAKEAWAYS:

Speaking about pain points helps your audience feel understood. Your audience wants to feel seen and heard so when you talk about pain points, you are validating their experience and concerns.
You owe it to your audience to tell them what you offer. If you don’t call out these symptoms as a great fit to work with you, how will they ever know you can actually help them?
Not all marketing needs to be pain point marketing. Remember that there are 7 types of buyers and pain point marketing only targets one type of buyer. So use the pain point marketing technique, but don’t shift all your marketing.

RESOURCES:

Visit the blog post that goes along with this episode for more resources

Check out Polly the Pitch Sequence Generator and create unlimited Email Pitch Sequences in a matter of (literal) minutes

If you want to learn more about AI assistants, listen to episode 413

Want a backstage pass to the Funnel of the Month Club? Come and see what it's like to be inside of the 'Club for 3 days, no credit card required! You can learn more here.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 416 | Asking for and receiving support featuring Amy Reinecke + Jennifer Draper

Mon, 03 Feb 2025 06:00:08 +0000

Amy Reinecke and Jennifer Draper are passionate about helping women create blogs that allow them to build a business that offers them the avenue to their goals and dreams.

They started Spark Media Concepts in 2017 to help women share their stories, passion, expertise, and perspectives that adds value to others via their blog.

Together they coach bloggers in their membership and podcast about growing their blogging business because they believe in community over competition and helping others succeed.

TAKEAWAYS:

You can't do everything yourself. Get really specific on what tasks and projects would truly be important enough to hire someone to help move the needle forward in your business.
Asking for support allows you to focus on things that make an impact. When you make an impact, you are creating a space of support and help for others.
Be willing to let go when you need to. When you look at it as an opportunity to learn, you can have a totally different positive outlook in your business.
Create or join a community. Surround yourself with people who can support you in your highs and lows. It’s priceless to have those people in your corner.

RESOURCES:

Visit the blog post that goes along with this episode for more resources

Learn more about Amy and Jennifer and how they can help you grow and monetize your blog

Snag a seat in Allison's Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep (or, ‘ya know…live your actual life!)

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 415 | Why surveying your clients is your business’s hidden superpower

Mon, 27 Jan 2025 06:00:07 +0000

Asking your clients questions is a really important part of the client journey.

It can sometimes feel like you’re creating in a vacuum. Especially with things like courses, digital products, and even sometimes memberships, you don’t have a ton of interaction with your clients. So creating a culture of surveying them, to get them to talk to you, is a necessary part of the client experience process.

So in today’s episode I wanted to talk more about surveys, when to use them, and how you can start to get more feedback from your clients with surveys.

TAKEAWAYS:

Surveys are a fantastic way to take the "temperature" of your audience and clients.
Get creative with where and how you can use surveys in your business. The more opportunities for your audience and clients to share their experiences and thoughts, the better!
On-boarding surveys can help you understand why somebody enrolled in your program and what they want to accomplish. They can also be helpful in determining how to improve a program.
Monthly check-in surveys help you to check in with your clients. They can help you to understand what they are finding helpful in your program, what they are learning, and if they are seeing results.

RESOURCES:

Visit the blog post that goes along with this episode for more resources

Snag a seat in Allison's Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep (or, ‘ya know…live your actual life!)

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 414 | Investing in yourself featuring Kwadwo Sampany-Kessie

Mon, 20 Jan 2025 06:00:08 +0000

Kwadwo – (sounds like QUĀY.jo) – is the host of The Art of Online Business podcast with 849 episodes and 4.92M downloads, a Meta ads manager and online business strategist, specializing in serving established online course creators with annual earnings ranging from $250,000 to $1.2 million.

But unlike most ads managers, he doesn't just bring in quality leads. With over three years of experience, he excels in optimizing funnels and providing marketing, sales, operations and hiring guidance. All of which enable his clients to work less, earn more, and live the life they were meant for.

Since January 2020 Kwadwo has resided in central Mexico with his wife and two kids after an ill timed vacation (right before the pandemic started) ended his 12 years of living in China. He speaks fluent Mandarin Chinese, decent Spanish and firmly believes that everyone should experience international travel and engage with different cultures.

TAKEAWAYS:

Hire a business coach and listen to their advice. Find someone who has success in a similar business to you who can show you the way forward because they know the challenges you are up against.
Learn to collaborate. It is a great way to meet and learn about other people like yourself who are running really intriguing online businesses, profitably. Team up with people that compliment your business.
Get in the room. Get in masterminds and coaching groups. Get around like-minded individuals so you can work together to grow.

RESOURCES:

Visit the blog post that goes along with this episode for more resources

Listen to The Art of Online Business Podcast

Watch The Art of Online Business Podcast

Snag a seat in Allison's Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep (or, ‘ya know…live your actual life!)

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 413 | How AI Assistants are transforming my business

Mon, 13 Jan 2025 06:00:06 +0000

We’ve all seen content written by ChatGPT using words like “unleash”, “uplevel”, or “game changer” and it all sounds generic, and robotic, and ridiculously insincere.

But I have to tell you that AI assistants, quite honestly, are transforming my business. The reality of the situation is that if I want to grow my business this year, I need more time. And so adding AI tools has helped me spend less time having to learn or do new things. I’m sure you need or want more time too!

So in this week's 6-Figure Secrets Podcast episode I'm sharing how I'm using AI and how AI Assistants support my business.

TAKEAWAYS:

There’s nothing that’s not possible with AI. Be open and willing to try new things. AI can help you find ways to solve problems in your business in a different way you might not have tried before.
AI is not the enemy. It’s a tool to help you work smarter, not harder. You owe it to yourself to do the work to find an easier and better way to do things in your business. Make it work for you.
You’re never married to anything in your business. You can always shift your programs when the industry shifts. If AI can change something in your business to better serve your clients or members, why not give it a try?

RESOURCES:

Visit the blog post that goes along with this episode for more resources

Learn more about Hattie Dunstan’s Build-A-Bot Training

Snag a seat in Allison's Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep (or, ‘ya know…live your actual life!)

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 412 | The 4 A's of a successful pre-launch featuring Brenna McGowan

Mon, 06 Jan 2025 06:00:08 +0000

Brenna McGowan is launch strategist and copywriter. She believes that hustle-based, high-pressure program launches don’t serve you or your customers. Instead, she teaches a systemized pre-launch process to put leads through so they’re primed, pre-sold, qualified, and raring to buy your offer.

By leveraging her pre-launch and Anticipation Marketing™ strategies, Brenna’s clients have tripled — and even quadrupled launch revenue growth — without the frenzy and chaos they used to feel when launching. She also helps her students inside The Pre-Launch Plan Program create strategic pre-launch plans that’ve raked in hundreds of thousands in revenue.

When Brenna’s not strategizing or helping clients launch, you can find her walking in her Northern California neighborhood, continuing her endless search for the perfect white t-shirt, reading cheesy romance books, or coming to terms with soon becoming an empty-nester.

TAKEAWAYS:

Breanna shares with us her 4 A's for a successful pre-launch. She says that building in these 4 A's before sales period can make a massive difference.
One of the first things to do in developing your pre-launch plan is to actually make a plan. Look ahead, get out a calendar, and plan launches at times of the year that aren’t around personal and family plans. Launching can be overwhelming and frustrating if not properly planned.
People need to see or hear you during pre-launch. Make sure you go live on Instagram, put a video on Youtube or record a private podcast episode. Do what works for you and then you can use that content to repurpose into an email and on other platforms.

RESOURCES:

Visit the blog post that goes along with this episode for more resources

Send Brenna a DM over on Instagram to say hi!

Snag a seat in Allison's Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep (or, ‘ya know…live your actual life!)

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 411 | 5 of my favorite purchases in 2024

Mon, 30 Dec 2024 06:00:07 +0000

To finish out the podcast this year, I wanted to do an episode about some of my most favorite purchases I made for my business tin 2024! This year I really dug into doing what I was doing, better. And because of this focus, I needed to invest in a lot of new tools and ways to outsource to assist with that focus.

TAKEAWAYS:

Opus Clip AI. This is an AI tool that takes your podcast video and splices them up into 10 or so clips to use on social media. This saves me so much time.
Build a Bot workshop with Hattie Dunstan. This workshop helped me see what was possible with AI and I use it for my clients using my template it will create an email pitch sequence.
ManyChat. This tool automates conversations on Instagram and can DM links to accounts when they comment a specific keyword on posts.
Descript. This can be used for a lot of different things but I use it for the Eye Contact feature. This tool makes it look like you’re looking at the camera, when you're not.
Outsourcing SLO funnel Ads. I hired a Facebook Ad expert and it is worth every penny. This might feel like a lot financially upfront, but if you stay focused on the ROI, it is so worth it. I’m so happy to pay this bill because I’m thrilled I don’t have to do it and I know it’s covered by an expert.

RESOURCES:
(Some of these links are affilite links!)

Check out the blog post that goes along with this episode for additional resources

Grab a spot in Hattie Dunstan's Build A Bot Workshop

Learn more about automating conversations on Instagram with ManyChat

Snag a seat in Allison's Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep (or, ‘ya know…live your actual life!)

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 410 | 5 email marketing predictions for 2025

Mon, 23 Dec 2024 06:00:07 +0000

As I was prepping for this episode, I was looking at what trends I saw this past year that were getting my clients results. What were they saying and doing? How many emails were they sending? What was their email structure?

So in this episode, I'm predicting 5 email marketing trends for 2025, based on what I saw in 2024.

TAKEAWAYS:

Entrepreneurs will start to move off of social media and rely on more sustainable platforms, like email. You might also be getting exhausted with the algorithm and want your content to better convert into sales, which means you will need to focus on your email list and marketing.
Inboxes are going to get noisier because you will need to email more. In order to get your offer seen more, you will have to email more. So look at what your email marketing looks like now and how you can increase it sustainably.
Conversion rates from email will start to drop. Don’t let this scare you! This just means that people will see right through the bad ChatGPT scripts so you will have to create a very clear message and be very strategic about what’s in your emails.
Data will continue to be the driving force with what works and doesn’t work with your specific audience. Different audiences perform differently, so knowing your numbers, like your click rate and open rate, will help you see where you need to shift in your email strategy.
Speak more to the different types of buyers that you have in your audience. You need to make sure that you are speaking to those specific types of buyers, so your potential buyers feel seen and heard.

RESOURCES:

Check out the blog post that goes along with this episode for additional resources

Snag a seat in Allison's Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep (or, ‘ya know…live your actual life!)

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 409 | Human-centered selling featuring Stacey Brass-Russell

Mon, 16 Dec 2024 06:00:07 +0000

Stacey Brass-Russell is a Transformational Business and Life Coach. She helps coaches and experts launch their mission-driven passions into the world with signature offers and valuable content that attracts their ideal clients and helps them to go from "best-kept secrets" to profitable business owners.

Stacey’s career spans from Broadway actress to yoga studio owner, to program and event creator, to inspirational speaker, and now the host of the popular podcast PASSIONATE & PROSPEROUS. She has helped hundreds of people take huge leaps to create the lives and businesses of their dreams by having the confidence and strategies to use their gifts and skills to make money doing what they love.

Stacey was most recently named one of NYC’s Top 15 Coaches In 2023 and 2024 by Influence Digest. She has also appeared in publications such as Marie Claire, Entrepreneur, and Authority. She loves pizza, caviar, seeing shows, cosmic stuff, and brain science. She lives in NYC with her husband and one-eyed cat, Charmaine.

TAKEAWAYS:

When you train your audience, get them involved and engaged. Giving them an experience awakens them to what you could help them create.
Help people feel seen and heard. People want transformation, not information. Give them more opportunities for connection.
Do your market research. Learn what your audience really needs. Be aware that when people show interest, they are usually the people to whom you should send a video or personal message.

RESOURCES:

Check out the blog post that goes along with this episode for additional resources

Visit Stacey on her website

Send Stacey a DM over on Instagram to say hi

Listen to Stacey’s podcast, Passionate and Prosperous

Snag a seat in Allison's Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep (or, ‘ya know…live your actual life!)

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 408 | The singular question you need to ask yourself as you plan for 2025

Mon, 09 Dec 2024 06:00:06 +0000

At the end of the year, I know many of you are starting to think about your plans and goals for 2025. While making big goals are good, I notice that most people don’t take into consideration action when making these goals.

So in today's episode, I want to dig into the action behind your goals. Because without action, goals are just wishes, right?!

In this episode we will dive into the action behind goals that will help you to approach 2025 with a fresh perspective, arsenal of tools, and a way to figure out what matters most in your business.

TAKEAWAYS:

There comes a point when you have to either exchange time or money to achieve your goals. The question is, what are you willing to invest upfront?
Everything is an experiment in business. You never know if it’s going to work until you try.
Find someone who you can learn from, who has achieved similar goals as you have. Get in their world if you want to take a path of least resistance.

RESOURCES:

Check out the blog post that goes along with this episode for additional resources

Snag a seat in Allison's Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep (or, ‘ya know…live your actual life!)

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 407 | Hiring to grow featuring Kimberly Tara

Mon, 02 Dec 2024 06:00:07 +0000

Kimberly Tara, CPA, CTC, is a wife, mom to 4 little kids, and a multi-passionate entrepreneur.

As a Tax Strategist & Business Growth Advisor, Kimberly & her team partner with CEO Mom Service Providers to maximize revenues, reduce taxes, build wealth, and create a legacy. She believes in fostering a supportive community where CEO Moms are proactively encouraged to learn and ask difficult tax and financial questions so they can understand their numbers and confidently make better business decisions.

Through proactive tax strategy and an ongoing, trusting relationship, Kimberly and her team believe in putting more money back in their clients pockets and helping them sustainably grow their business while putting family first. Kimberly is all about finding the balance to live your dream life and be successful at what matters most!

TAKEAWAYS:

In order for her business to have impact and to scale, Kimberly had to bust through her mental myths and fears about hiring someone. Then she got to a place where she knew having someone else help could serve her clients in an incredible way.
Kimberly make short term sacrifices for long-term gain. What she discovered is that there is a time and place for everything. Sometimes you will have to cut certain expenses or temporarily work more, so that later down the line you are able to hire out and work less hours.
In order to hire a team member in her business, Kimberly started getting lean with expenses and even took a small pay cut. She and her husband became super mindful of their personal expenses and goals so that she could take a short term pay cut.

RESOURCES:

Visit the blog post that goes along with this episode for more resources

Send Kimberly a DM over on Instagram

Listen to Kimberly’s podcast, CEO Moms Building Wealth

Listen to Allison’s interview on the CEO Moms Building Wealth podcast

Snag a seat in Allison's Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep (or, ‘ya know…live your actual life!)

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 406 | Storytelling, social proof, and SEO featuring Brittany Herzberg

Mon, 25 Nov 2024 06:00:09 +0000

Once upon a time, Brittany Herzberg was an introverted massage therapist just trying not to let her clients hear her tummy rumbling. Now? She’s still introverted, but she's perched behind her MacBook increasing visibility and income for 6-figure entrepreneurs using the most misunderstood organic marketing strategy—SEO! Brittany is known for being loud about the benefits of SEO, giggling, & keeping things basic. (Oh, so basic!)

TAKEAWAYS:

Social proof is important. Social proof is what people are saying about their experience of working with you. This can be in testimonials, stats, and case studies.
Ask yourself these three questions, who do you help, how do you help them, and what do you want to be known for? If you can answer these questions, that's going to help streamline your messaging and you can run all your content through that filter.
Utilize SEO. It’s hard to pour out content constantly on social media and for it not to last long or be successful the way we want. People are wanting to learn to optimize their blog posts, podcasts, and websites and they want it to be more long lasting through SEO.

RESOURCES:

Visit the blog post that goes along with this episode for more resources

Hang out with Brittany over on Instagram

Follow Brittany on Threads

Listen to Allison’s interview on Brittany’s podcast, The Basic B

Check out Brittany’s SEO Shop

Get Brittany’s support through her SEO Optimization service

Snag a seat in Allison's Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep (or, ‘ya know…live your actual life!)

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 405 | Why Welcome Sequences are dead + what to do instead

Mon, 18 Nov 2024 06:00:07 +0000

I’ve never found the Welcome Sequence in an email funnel effective. I’m not a huge fan because these tend to be all about you as the business owner. I know the intention behind it is to establish you as an expert and deliver value, but I think the way it's presented is fatally flawed.

So how do we get our ideal customers to a point where the pitch for your offer makes sense?

Listen to the episode to hear why I think Welcome Sequences are dead and what to do instead.

TAKEAWAYS:

Help your leads have a mindset shift. Think about how you can come to the pain point for your ideal client from a different perspective. When they think differently about their pain point, they act differently.
You can still establish yourself as the expert. The focus of a Welcome Sequence is still useful, we just have to get there differently. So make sure that you are actually trying to help someone and that you are super intentional about what you share and how you share it.
Establish the know, like, trust factor. If you’ve strategized your content, and they’ve paid attention, when they get to the Pitch Sequence, it will be an easier transition. They won’t live in decision fatigue because you will have given them more knowledge and power. Your offer won’t come as a surprise and this will help increase your sales.

RESOURCES:

Check out the blog post that goes along with this episode for additional resources

Join the Funnel of the Month Club and sell your course or membership on autopilot with email marketing

Snag a seat in Allison's Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep (or, ‘ya know…live your actual life!)

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 404 | When to make changes in your email funnel [Ask Me Anything]

Mon, 11 Nov 2024 06:00:02 +0000

Welcome to this episode inside of our Ask Me Anything Series on the 6-Figure Secrets Podcast! Today, I’m answering three questions submitted by our Funnel of the Month Club members.

The questions I'm digging into today are:

How can I get more people to click over to my sales page from my emails?
How can I generate more leads for my funnel?
When do I make changes in my funnel?

RESOURCES:

Check out the blog post that goes along with this episode for additional resources

Join the Funnel of the Month Club! (and use code CLUB to snag 20% off your enrollment)

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 403 | Growing a leveraged business featuring Stephen + Chelsey Diaz

Mon, 04 Nov 2024 06:00:02 +0000

Stephen and Chelsey Diaz are the founders of The Rainmaker Family. This past year they ranked #148 on the Inc 5000 list, a list of the fastest growing privately held companies in America, and #2 in the category of education.

This power couple is making a major impact in the online learning space, while pioneering a family-first model of entrepreneurship. Authors of an Amazon best seller: The Family Freedom Challenge, their program helped a new family cross the six figure mark every 14.2 days on average this past year.

TAKEAWAYS:

Focus on leverage. Stephen and Chelsey talk about the first thing they focus on is leverage. There are many business strategies out there that work if you put effort into it, but not all of them can be leveraged. Leverage gives you more flexibility in your business and life.
Get a mentor. A mentor usually has learned the hard lessons, so you don’t have to. Learn from someone in your niche. Stephen and Chelsey offer a blueprint for people who want to learn more about how to utilize Amazon for business
Understand why you are doing what you’re doing. Why are you setting up your business? There will be challenges as an entrepreneur, but remind yourself that you are choosing to do this and then go all in.

RESOURCES:

Visit the blog post that goes along with this episode for more resources

Learn more about the Rainmaker Family

Listen to the Rainmaker Family Podcast

Snag a seat in Allison's Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep (or, ‘ya know…live your actual life!)

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 402 | Why your emails aren’t selling (+ what to do instead)

Mon, 28 Oct 2024 05:00:02 +0000

Have you been wondering why your emails aren’t selling?

Most coaches and experts struggle to sell, especially through email. When I dig into their Email Pitch Sequences, most of them have a collection of fatal flaws that are killing their sales. In this 6-Figure Secrets episode I want to talk about the 5 most common Email Pitch Sequence fatal flaws that I see and how you can avoid making these mistakes.

TAKEAWAYS:

Volume is important. Simply put, the more you email, the more sales you will see.
You have to know your buyer types. We all have 7 different buyer types in our audiences. When you write to those specific buyer types, you will see more sales come through.
You need to know what the function of your Email Pitch Sequence is, so that your emails makes sense for your reader.
Length of your Email Pitch Sequence is important. Keeping your reader in analysis paralysis leads to decision fatigue.

RESOURCES:

Check out the blog post that goes along with this episode for additional resources

Learn more about how Pitch Perfect can help you speak to the 7 different types of buyers we all have in our audience

Join the Funnel of the Month Club and sell your course or membership on autopilot with email marketing

Come to the Automated Sales Masterclass and learn how to use automation to sell while you sleep (or, ‘ya know…live your actual life!)

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

Creating content that actually matters | EP 4 Fill Your Funnel

Fri, 25 Oct 2024 05:00:02 +0000

Welcome to a very special series here on the 6-Figure Secrets Podcast, the Fill Your Funnel Series!

In this four-part series, I’ll help you expand your reach, grow your email list, and ultimately…sell without feeling like a total sleazeball!

And to make it extra special, I’m co-hosting it with business strategist, the one and only, Holly Haynes!

Holly and I are both working moms who understand the hustle. We want to help you build a thriving business without the crazy TikTok dances or insane schedules.

Every Friday this October, we'll be your virtual coffee shop buddies, sharing growth strategies, day-in-the-life hacks, and proven email marketing tactics, so mark your calendar.

CONNECT WITH HOLLY AND ALLISON:

Create your dream income using the offers and knowledge you already have, and attend Holly’s Profit Masterclass

Snag a seat in Allison's Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep (or, ‘ya know…live your actual life!)

Come to our networking event on October 30! You’ll have the opportunity to ask us questions about your strategy and meet some of the phenomenal women in our community. Plus, we’ll have devoted time for brainstorming profitable collaborations! Click here to RSVP.

Share your homework over on Instagram Stories! Make sure to tag Holly and Allison!

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 401 | Making informed decisions featuring Tayler Cusick-Hollman

Mon, 21 Oct 2024 05:00:02 +0000

A marketing consultant and small-business builder, Tayler Cusick-Hollman is the Founder of Enji—though you might recognize her from one of her other companies: TAYLRD Media and Designs and Sourced Co.

In her newest endeavor, Enji, Tayler is taking everything she has learned over nearly a decade of helping small businesses with marketing, and creating a suite of online marketing tools that work with your lifestyle, make sense for you, and fit your business.

Because while you didn’t sign up to be the Chief Marketing Officer of your business, Enji believes that becoming one doesn’t have to be so daunting. Enji aims to empower you with the tools and solutions to make more informed decisions, use your resources more effectively, get creative with connecting with customers, and ultimately grow!

TAKEAWAYS:

Make decisions from a place of feeling good physically and mentally. Tayler says, "I won’t be successful if I am not good as a person. So I try to play when I need to play and work hard when I need to work hard."
Make decisions from a place of data. Having data helps you have accountability for your business. Learn to become more data-driven to help see where progress is, if it’s in the right direction, and where there might be leaks. Make sure you are building a business that works.
Make decisions from a place of actually listening to what your people want. Listening really deeply to what our community is saying is key because they hold a lot of answers to all of these things. They are the reason we keep thinking about the problems we are trying to solve. They are shaping what success looks like for us. If we don’t build an offer or product that enables them to be successful, we will never be successful.

RESOURCES:

Visit the blog post that goes along with this episode for more resources

Visit Tayler on Enji’s website

Send Tayler a DM over on Instagram

Snag a seat in Allison's Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep (or, ‘ya know…live your actual life!)

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

Systems that save you time during the holidays | EP 3 Fill Your Funnel

Fri, 18 Oct 2024 05:00:02 +0000

EP 400 | Establishing routines that support you

Mon, 14 Oct 2024 05:00:06 +0000

I've said it before, and I'll say it again,

If your business works for you, it'll work for everyone else.

So this week on the 6-Figure Secrets Podcast, I want to dig into establishing routines that actually work for you.

When establishing routines you have to be honest with yourself and answer questions like:

How you want to live your life?
What are your goals?
What season of life are you in?

One of the most important things when developing a routine that supports you, is getting clear on where you are now and where you want to go.

In this episode I wanted to share with you the season of life I am in and what routines I am doing to manage my business and personal life. What I do might not work for you, or you might be in a different season, but it my hope that by sharing what I'm doing, it'll help you land on your routine that helps to support you in creating the business and life you want!

Also! Thank you for listening to the podcast and celebrating 400 episodes with me!

TAKEAWAYS:

Find a health routine that works for you. It’s important to take care of your health and so I decided to make two health goals right now that I try to achieve every day. I try to eat 30g of protein for breakfast and I try to move everyday. What do you need to do everyday to feel your best self?
Create consistent daily habits that help you stick to a routine. I realize that in order for me to feel ready for a work day, my dishes need to be done. I also like to be fully dressed and makeup on for the day because it makes me feel better. I respond to my emails almost the same time everyday and then I don’t check them the rest of the day. What things do you need to do get done daily or what things habits do you need to create that help you accomplish the things you need to get done in a day?
To establish routines and new habits, you need an identity shift. Make statements like “I am the woman who likes protein in the morning, who attracts clients to her, who has a 6-figure business.” These “I am the type of woman who..” statements can help me to manifest the habits I want to create. Take time to see where you are now, where you want to go, and make these changes or shifts to make your routine work for you.

RESOURCES:

Check out the blog post that goes along with this episode for additional resources

Snag a seat in Allison's Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep (or, ‘ya know…live your actual life!)

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

3 ways to sell through email this season | EP 2 Fill Your Funnel

Fri, 11 Oct 2024 21:50:03 +0000

EP 399 | Sprints

Mon, 07 Oct 2024 05:00:02 +0000

I am the master procrastinator.

Anybody else?

Because I catch myself doing this more often than I like to admit, I landed on this idea of sprints.

A sprint is when you go head down and focus on getting one thing done. This can last a week, month, or whatever length of time you need to get that thing done.

In this episode I want to dig into sprints and how this could potentially benefit you and your productivity and avoid putting things on the back burner.

TAKEAWAYS:

Identify the thing you have been putting on the back burner. If it’s something that needs to be done but you don’t want to, outsource it. If you are not able or want to outsource it, you will have to find and make the time to make it happen.
What needs to happen to make it happen? What do you need to have in place? What do you need to know? What do you need to create? Ask yourself these questions. For most people it comes down to their time. So what do you need to sacrifice to get the thing done?
Identify your why. Why are you doing this thing and why is it important to you? Do you actually need and want this project to be a part of your business? If you don’t know WHY you’re not going to do it, you’re not going to have a reason to do it.

RESOURCES:

Check out the blog post that goes along with this episode for additional resources

Snag a seat in Allison's Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep (or, ‘ya know…live your actual life!)

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

How to set up a profitable email collaboration | EP 1 Fill Your Funnel

Fri, 04 Oct 2024 05:00:02 +0000

Welcome to a very special series here on the 6-Figure Secrets Podcast, the Fill Your Funnel Series!

In this four-part series, I’ll help you expand your reach, grow your email list, and ultimately…sell without feeling like a total sleazeball!

And to make it extra special, I’m co-hosting it with business strategist, the one and only, Holly Haynes!

Holly and I are both working moms who understand the hustle. We want to help you build a thriving business without the crazy TikTok dances or insane schedules.

Every Friday this October, we'll be your virtual coffee shop buddies, sharing growth strategies, day-in-the-life hacks, and proven email marketing tactics, so mark your calendar.

CONNECT WITH HOLLY AND ALLISON:

Create your dream income using the offers and knowledge you already have, and attend Holly’s Profit Masterclass

Snag a seat in Allison's Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep (or, ‘ya know…live your actual life!)

Come to our networking event on October 30! You’ll have the opportunity to ask us questions about your strategy and meet some of the phenomenal women in our community. Plus, we’ll have devoted time for brainstorming profitable collaborations! Click here to RSVP.

Share your homework over on Instagram Stories! Make sure to tag Holly and Allison!

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 398 | The gift of perspective featuring Belinda Weaver

Mon, 30 Sep 2024 05:00:02 +0000

Belinda Weaver is a copy coach helping aspiring and working copywriters supercharge their income, create financial stability, and avoid career burnout. She believes the whole point of being your own boss is to create a job that’s better than the one you left.

With 10 years in the business of writing, Belinda has courses, coaching, and mentoring that builds skills and confidence so more writers can ditch hustle and burnout and enjoy the journey of their work.

An Aussie living in California with her pug, two daughters, and husband (listed in order of neediness)… Belinda is obsessed with Doctor Who, English murder mysteries, and making the perfect lemon curd.

TAKEAWAYS:

Belinda's favorite selling platform is email. Belinda has created webinars and 3-7 day events via email to create connection with her audience via email.
When you see other entrepreneurs in your space doing BIG Things, remember that they didn't get there all at once. What you're seeing isn't their starting point.
The (not-so) secret to success is a mindset of growth. Be grateful for what you have built and not where you are falling short. Give yourself a reminder to look backwards and think about how far you've come.

RESOURCES:

Visit the blog post that goes along with this episode for more resources

Visit Belinda on her website

Snag a seat in Allison's Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep (or, ‘ya know…live your actual life!)

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 397 | How to project manage your email funnel [Ask Me Anything]

Mon, 23 Sep 2024 05:00:02 +0000

Welcome to this episode inside of our Ask Me Anything Series on the 6-Figure Secrets Podcast! Today, I’m answering questions submitted by our Funnel of the Month Club members.

In this episode I’m answering a BIG question from Tracy Hoth! Tracy helps coaches and online business owners organize and systemize their businesses to save time and money and feel more confident. You can learn more about Tracy here.

Tracy wants to know how she should approach the actual project management of her email funnel, from creation to scheduling to calendaring for each step, and how she should go about implementing her funnel.

In my response, I share what steps I believe she should take first, how she should go about scheduling time to create her actual emails, videos, and funnel, and some practical “to-do’s” to help her minimize having to re-do or refocus on certain tasks.

RESOURCES:

Check out the blog post that goes along with this episode for additional resources

Join the Funnel of the Month Club! (+ use code CLUB to snag a 20% discount on your enrollment!)

Snag a seat in Allison's Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep (or, ‘ya know…live your actual life!)

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 396 | How I hit my 2024 email list growth goal in 8 months

Mon, 16 Sep 2024 05:00:02 +0000

I made a goal in my business that by the end of 2024 I would grow my email list to 10,000 subscribers. Instead, I reached this goal in 8 months!

Early in 2024 I realized that the tipping point in my business was my email list size. That if my email list grow, my sales would increase. So I made my only goal in 2024 to grow my email list.

In this week's podcast episode I'm sharing how I accomplished this goal, what I had to do to make it happen, and the shift I realized as I was working towards this goal.

TAKEAWAYS:

Find a proven system that works. Two things that I know have worked to grow my email list Meta Ads and collaborations. So instead of trying something new, I decided to expand on what's already working.
Keep the main thing, the main thing. Once you find your system that’s working, the question becomes how can I change it, maybe even just slightly, to reach my goals and get more results.
Sometimes business is nothing more than a numbers game. When I realized this, it made things so much more simple.

RESOURCES:

Check out the blog post that goes along with this episode for additional resources

Snag a seat in Allison's Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep (or, ‘ya know…live your actual life!)

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 395 | Using our devices to support us

Mon, 09 Sep 2024 05:00:03 +0000

We all have a love-hate relationship with our phones, especially if you have a business.

There is so much noise about screen addiction, how our phones are causing our attention spans to decrease, and the harm it causes to our brains.

And while this may be true, I think that our phones can be amazing devices to support us, and that if we set our phones up in the right way, we can change the story we have around our phones and how we are connected to them.

In this episode, I want to share with you some strategies I've implemented to switch my perspective to my phone is a "necessary evil" to a device that supports me and my goals.

TAKEAWAYS:

Sending text messages when you get a sale. I love getting texts that come through that I have made a sale when I’m not working. For my life and my brand, this is awesome and a huge motivator. Your business should sell for you while you’re living your life and getting these text messages reiterate what is possible.
Knowing our limits with our devices. You can set limits on your phone for how long you want to be on certain apps. I set limits on my phone to align with how I want to show up.
Turn off notifications. I do not get any notifications because they distract me. When I am working at my desk, I put my phone on airplane mode so I don’t get distracted. This helps with my productivity and helps me to stay focused.
Using apps that support your business and life. I like to use apps for my health and time management that help me set goals and use my time wisely. One app I love is toggl which tracks my time on certain tasks which helps me when blocking time for business tasks.

RESOURCES:

Check out the blog post that goes along with this episode for additional resources

Snag a seat in Allison's Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep (or, ‘ya know…live your actual life!)

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 394 | Effective communication beats strategy anyday featuring Heather Sager

Mon, 02 Sep 2024 18:00:02 +0000

Heather Sager is a speaking coach and business mentor, helping you turn your voice into your best marketing asset for growing your business.

She is a former consulting executive turned global speaker and trainer, host of the Hint of Hustle podcast, and creator of the Speaker Society. She's also a mom of 3 boys and lives with her family in beautiful Bend, OR.

TAKEAWAYS:

How do you know if you are a good communicator? Notice if people are talking back to you. When you are recording videos and asking people to take action, are they actually doing what you tell them to do? If no one is downloading your freebie or taking action, your communication skills are not effective. You might be fun or entertaining, but if you can’t get a person to take action, your communication might not be effective.
Become a better communicator by instituting a daily ramble. Simply ask yourself questions people might ask you and figure out how you can best get to your response. When you practice and know your topics and ideas, you will ramble less and you will resonate with more people.
When your communication is effective you don’t care about what other people think, so you become less stressed about your business. This allows you to focus on how you can make people feel better in your presence. We are so sometimes too focused on outcomes and results and need to focus on the feeling and experience people have with us.

RESOURCES:

Visit the blog post that goes along with this episode for more resources

Grab Heather’s 19 Simple Phrases That Convert Cheatsheet

Visit Heather on her website

Listen to the Hint of Hustle Podcast

Snag a seat in Allison's Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep (or, ‘ya know…live your actual life!)

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

Busting mid-launch lulls (+ other strategies to maximize open cart) | EP 3 Launch Like a Pro

Fri, 30 Aug 2024 05:00:02 +0000

Welcome to a very special series on the 6-Figure Secrets Podcast called Launch Like a Pro!

In this series, I'm joined by Facebook Ads expert Kwadwo Sampany-Kessie and pre-launch specialist Brenna McGowan. We're chatting through how to create a profitable launch.

In this episode, we tackle topics like the mid-launch lull, how to manage your thoughts during an open cart period, and why shorter open cart periods can increase sales.

RESOURCES:

Learn the 7 Biggest Facebook Ad Mistakes from Kwadwo

Snag Brenna's Pre-Launch Plan Cheat Sheet

Get access to Allison's $80,000 Email Template

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

How to launch like a pro (even if you don't have a huge team) | EP 2 Launch Like a Pro

Thu, 29 Aug 2024 05:00:02 +0000

Welcome to a very special series on the 6-Figure Secrets Podcast called Launch Like a Pro!

In this series I'm joined by Facebook Ads expert Kwadwo Sampany-Kessie, and pre-launch specialist Brenna McGowan, and we're chatting through how to create a profitable launch.

In this episode, we explore why launching like a pro doesn't necessarily mean you have to have a huge team and what that might look like for a solopreneur.

RESOURCES:

Learn the 7 Biggest Facebook Ad Mistakes from Kwadwo

Snag Brenna's Pre-Launch Plan Cheat Sheet

Get access to Allison's $80,000 Email Template

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

Setting your launch up for success with a pre-launch | EP 1 Launch Like a Pro

Wed, 28 Aug 2024 15:30:55 +0000

Welcome to a very special series on the 6-Figure Secrets Podcast called Launch Like a Pro!

In this series I'm joined by Facebook Ads expert Kwadwo Sampany-Kessie, and pre-launch specialist Brenna McGowan, and we're chatting through how to create a profitable launch.

In this episode we're digging into one of the most overlooked parts of a launch, the pre-launch phase.

RESOURCES:

Learn the 7 Biggest Facebook Ad Mistakes from Kwadwo

Snag Brenna's Pre-Launch Plan Cheat Sheet

Get access to Allison's $80,000 Email Template

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 393 | The one where I turn 40

Mon, 26 Aug 2024 16:49:11 +0000

Y’ALL, I’M 40! Woah, what a milestone!

This week’s episode is a bit different for a variety of reasons, but the biggest one you need to know is that I recorded this episode on the day it went live, which is NOT my normal recording schedule.

(Usually I'm a 4 weeks in advance, kinda girl.)

Why?

Because I finally granted myself permission to not create the best podcast episode I’ve ever recorded.

Instead, I challenged myself to record this episode in one take with minimal notes.

In this episode, I reflect on turning 40, what that means for my business, what I’d do differently if I could start my business again, and why I don’t believe in mistakes.

RESOURCES:

Check out the blog post that goes along with this episode for additional resources

Snag a seat in the Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep!

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 392 | Small hinges swing big doors [Ask Me Anything]

Mon, 19 Aug 2024 05:00:04 +0000

Welcome to this episode inside of our Ask Me Anything Series on the 6-Figure Secrets Podcast! I this episode, I’m answering questions submitted by our Funnel of the Month Club members.

The first series of questions were submitted by Tina Lopez. Tina helps online entrepreneurs scale their content, traffic, and income in 5 minutes per week through her newsletter. You can join it here.

Tina has a variety of questions that stem around funnel details. In my answer we dig into the data, statistics, averages, and ways to increase conversion rates.

The second question was submitted by Jennifer Needham, also known as the Party Teacher. Jennifer helps you to DIY the party of your dreams! You can learn more about Jennifer and her business here.

Jennifer has a question about what to do with unengaged folks on her email list. In my response, I give her a few options, and let her decide what feels best for her business.

RESOURCES:

Check out the blog post that goes along with this episode for additional resources

Check out episode 389 that Allison mentions in the episode about reverse engineering your goals here

Join the Funnel of the Month Club!

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 391 | What is your fear telling you? featuring Linda Perry

Mon, 12 Aug 2024 05:00:10 +0000

Linda Perry is a mindset coach and business strategist who works with individuals, business owners, and their teams to become more self-driven and move toward 7-figure success.

So many people get stuck on a plateau and don’t know how to move forward! Linda uses a mindset-first approach to support individuals and their teams to tap into their core motivations and strengths, and frees them from their blocks so they can soar past 7-figures.

She is also a recovering attorney and copywriter and uses her skills of persuasion to show business owners how to make the impact they desire. Linda works with clients through private coaching, group courses and workshops. She is also the lead business instructor at Levin Life Coach Academy where she teaches new coaches how to build a thriving coaching practice.

TAKEAWAYS:

Look at your decisions. For example, did you decide to take a client because of money? You might be afraid that there will not be another client next, so you might miss red flags and rationalize your decision.
Separate fact from fiction. Fear is often wrapped in a story from something in the past that is what ifs and shoulds.
Reduce resistance. The truth is we stick to what we fear the most. Accept where you are and surrender one thing. We tend to expect the worst, and we all have a negative bias. We are wired to think of the worst-case scenario, but what is equally possible is that something great is waiting for us around the corner.

RESOURCES:

Visit the blog post that goes along with this episode for more resources

Follow Linda on LinkedIn

Hang out with Linda on Instagram

Visit Linda on her website

Snag a seat in the Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep (or, ‘ya know…while you live your actual life!)

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 390 | 3 universal business truths

Mon, 05 Aug 2024 05:00:05 +0000

I have had an online business for about 10 years now and have been in many virtual mentoring groups. I recently wanted some more in-person connections and decided to join a local group. I thought that joining a more local group would be worlds different from my online business, but what I found was that the conversations were exactly the same, and the really interesting part was that I was getting to see the same problem(s) from new perspectives.

Talking to other business owners confirmed how I have been feeling about business. No matter what industry, model, or location you have, there are universal truths in our businesses. So, no matter what type of business you run, there are some universal business truths that every business owner should understand, know, and embrace.

TAKEAWAYS:

The problem you’re experiencing right now is not unique. Someone before you has had this exact same pain point. Because your problem isn’t unique, there is a solution. You have to be willing to do the work to find and implement the solution.
There is a difference between facts and feelings. If you only operate off feelings, you’ll never get anywhere. Look at things from a numbers perspective and make a plan. What do you need to do to create change? Look at the data and then you will develop a plan when you have facts.
Sometimes your business is literally nothing more than a numbers game. This is a simple, logical way to look at your business. More sales come through with bigger numbers. The more leads you have, the bigger your email lists, the more you will sell your thing. The more you have, the bigger ROI you will see.

RESOURCES:

Check out the blog post that goes along with this episode for additional resources

Listen to episode 389 about reverse engineering your goals here

Snag a seat in the Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep!

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 389 | Reverse engineering your goals

Mon, 29 Jul 2024 05:00:04 +0000

This topic of reverse engineering goals has come up repeatedly in my business and with my clients lately, so I figured we should do a podcast episode on the topic!

Reverse engineering makes your business into nothing more than a numbers game. It pairs your number with the singular activity that produces the results to move you closer to your goal faster.

I love reverse engineering because it removes emotion from the process and breaks it down into very simple, clear numbers with very simple, clear actions.

TAKEAWAYS:

Start with the end in mind. What is your end goal? Once you are clear on that, work backward on the steps to get there.
What are you already doing that gets you results? Sometimes it’s as simple as making adjustments or doing more of what you are already doing.
If it’s hard, you won’t do it. Resistance creeps in when there are too many steps or it’s too complicated.

RESOURCES:

Check out the blog post that goes along with this episode for additional resources

Snag a seat in the Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep!

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 388 | Crafting a life-first business featuring Sage Polaris

Mon, 22 Jul 2024 05:00:03 +0000

Sage Polaris has written high converting copy for more than 525+ clients earning them millions of dollars. She helps personal brands and service providers sell more of their service or offer with the words on their website.

Her emails and sales pages are responsible for generating as much as 7 figures in a single launch. She has worked with Chalene Johnson, Chrisette Michele, Rick Mulready, and Lynne Twist. Basically, she makes money for the “internet famous” people we all look up to.

And in turn, has been an international speaker in exclusive private Masterminds. She can SHOW your audience how to go from storytelling to story selling. This is what truly makes a brand legendary.

TAKEAWAYS:

Take small steps and look at a wider scope. Start small. Can you take off a half day? Can you take off one day a week? If you are needing more time off, look ahead on your calendar as to when you want or will need time off. Looking ahead and planning ahead will actually give you the time off you need.
To take time off does take work. Sage mentions that in order for her to take a week off, she has to work hard the week before to ensure everything is done so she can take that time off. Sage also has more time for self care when she looks ahead and schedules time she needs to work versus time she can take off.
Ask yourself if your work is bringing you joy. If your work is not bringing you joy, what needs to change? Go back to the small step and wider scope. What small step can you take in your business? And how can you look at things with a wider scope?

RESOURCES:

Visit the blog post that goes along with this episode for more resources

Snag Sage’s Triple Your Open Rate Email Template

Hang out with Sage on Instagram

Get a template of Allison's email that was directly responsible for selling over $80,000 worth of digital products, courses, and memberships in 2023

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 387 | Conducting effective and productive market research

Mon, 15 Jul 2024 05:00:01 +0000

One of the best ways to get an idea of what your audience needs is to ask! When it comes to market research, you have to know what you’re getting into. Know who you are asking and what you’re asking. Market research will give you great insight into many parts of your business, but it's important to be intentional in your market research so that it's actually helpful.

So how do you do this in a way that is helpful to your business? This episode of the 6-Figure Secrets Podcast is all about how to make sure the market research you are doing is effective and productive.

TAKEAWAYS:

Know who you are talking to. More likely, if you survey people who only consume your free stuff versus people who are members or purchase your offers, you won’t get effective feedback. Survey your paying clients often. They are your absolute ideal clients and they will help you shape your offer(s), next move(s), and content.
Protect your mind. When you do market research, you will get negative feedback and people who don’t like your ideas. Come into market research in a place of disconnect. Look at market research when you’re in a good space. If you can’t do it, hire someone to do it for you.
Don’t talk about the money, yet. If you ever ask your audience for feedback on how much you should charge for an offer or program, they will always suggest low. What I have found with the pricing of my different offers, is the people who pay more, show up more.

RESOURCES:

Check out the blog post that goes along with this episode for additional resources

Snag a seat in the Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep!

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 386 | Building a business that runs without you featuring Jackie Ellis

Mon, 08 Jul 2024 05:01:05 +0000

Jackie Ellis is a Digital Marketing Strategist who helps busy online entrepreneurs grow profitable, joyful businesses through killer copywriting and marketing. As the owner of an all-mom digital marketing agency, she’s committed to helping female entrepreneurs get seen (and make more money) online.

Jackie has been featured on The Art of Paid Traffic with Rick Mulready, the Book Your Dream Clients Podcast, The Unstoppable Show, and Forbes. Her favorite topics are Facebook Ads, systems for service providers, and copywriting.

Her mission is to help you make marketing easier so you can spend more time doing the things you love in your business. Jackie loves salted caramel (anything), traveling, fitness, weekend trips with the family, and country music. She lives in Washington with her husband, two daughters, and two of the sweetest little pups ever.

TAKEAWAYS:

Know what you want your life and business to look like. Jackie uses a great analogy about how she thought business was like a puzzle and she just had to find the missing piece. But really it’s more like a rubix cube. It’s always evolving and changing.
Have systems and trainings in place. Jackie likes to have systems in place that help her business run without constantly needing her. She also has a team that helps, but even her team has systems and trainings set up so anyone could come in and know exactly what needs to be done to keep the business running.
Set boundaries in your business. If you have business hours, don’t answer people outside of those hours. Jackie first thought she couldn’t grow her business without going outside these types of boundaries, but then realized she couldn’t grow unless she set boundaries.

RESOURCES:

Visit the blog post that goes along with this episode for more resources

Hang out with Jackie over on Instagram

Listen to Jackie’s podcast, So Worth It

Snag a seat in the Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep!

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 385 | How do I get more sales through my email funnel? [Ask Me Anything Series]

Mon, 01 Jul 2024 05:00:06 +0000

Welcome to this episode inside of our Ask Me Anything Series on the 6-Figure Secrets Podcast!

Today, I’m sharing a question submitted by one of our Funnel of the Month Club members, Tracy Hoth.

Tracy has a program called the Organized Coach Academy and she helps entrepreneurs develop organizational skills by helping them establish their business foundations.

Tracy has had her funnel running for two weeks now and is curious to know what her next steps are to optimize it for sales.

Tracy asked:

What is your thought process when analyzing an email pitch sequence to try to improve it?
What are practical things you've done that have improved your emails?

In this episode, I’ll share 5 things that I want Tracy to look at in her email funnel to help her start seeing those sales rolling in on autopilot!

RESOURCES:

Check out the blog post that goes along with this episode for additional resources

Join the Funnel of the Month Club!

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 384 | Long-term strategic collaboration featuring Linda Sidhu

Mon, 24 Jun 2024 05:00:04 +0000

Linda Sidhu is a lead generation strategist, magic matchmaker, and expert in creating compelling personality quizzes that attract numerous new subscribers. Leveraging her experience in pharmaceutical sales, she translated her success in face-to-face interactions into a highly effective personality quiz framework.

Recognized by Forbes, her insights shine on notable platforms like Cubicle to CEO and The Systems Saved Me Podcast, enhancing business growth through personalized strategies.

Linda's passion for list-building, community growth, and meaningful connections propels entrepreneurial success for all those in her orbit.

TAKEAWAYS:

Know your audience to know who to collaborate with. If you know who your ideal client is, you can find others who have a similar audience but who are doing something different.
Focus on long-term relationships versus short-term relationships. For example, if you are thinking about interviewing on a podcast, think beyond how that interview will benefit the audience and how establishing that connection with the podcast host can be a long-term relationship in and outside of business.
Ask yourself how people can experience you. There are three ways: clients, mentors, and peers.

RESOURCES:

Visit the blog post that goes along with this episode for more resources

Join Linda’s Facebook Group, Super Connected

Take Linda's quiz, What's your Visibility It Factor?

Hang out with Linda on Instagram

Snag a seat in the Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep!

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 383 | Non-email automations

Mon, 17 Jun 2024 05:00:05 +0000

What’s something that you’re doing that pulls a ton of your time? Can you systemize it? Can you automate it?

In order to answer your questions about what I automate in my business, I was challenged to think about my business and what automation systems I have outside of my automated emails.

It is my goal that what I share in this episode will help you think of an automation that you are going to try in your business to buy back your time, make something easier for you, or make your communication more streamlined. I find that hearing what other people do, even if it doesn’t directly apply to my business, gives me ideas and I can take that idea and run with it. So I hope that this episode can do that for you!

TAKEAWAYS:

Use Many Chat to automate or start DM conversations. Many Chat allows auto responses and links to be sent in real time so the conversion rate is higher. It also gives amazing market research and frees up my time by not making me feel like I have to be on Instagram all the time.
Use a bundle auto responder. To be a part of my bundles, people must send in an application. What I was doing was a very timely process so I added Zapier to connect my Google Forms to my ConvertKit, and automate my process. This allowed for the application form to be filled out and then automatically put it in my email marketing software for me, which made a huge difference in gaining back time.
Every single day I use Meta Ad. Yes, this is an investment, but it is producing sales and leads every single day. I can choose to lower ad spend or ramp it up, but it buys back time and produces sales, so it’s worth it to me!

RESOURCES:

Check out the blog post that goes along with this episode for additional resources

Listen to the 3 email automations all coaches and experts need episode

Listen to the Pinned posts and Many chat episode

Listen to the My Meta Ads strategy episode

Snag a seat in the Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep!

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 382 | Making your money work FOR you featuring Penelope Jane Smith

Mon, 10 Jun 2024 05:00:04 +0000

Penelope Jane Smith is the premier financial freedom mentor for entrepreneurs and the go-to expert for some of the biggest names in the conscious business industry. She is an acclaimed international speaker and certified trainer with over 20 years of teaching experience, the author of the Little Book of Prosperity, and the creator of Prosperity Coin, the world’s first cryptocurrency designed to support financial freedom for women entrepreneurs. Her unique magic is to support entrepreneurs to become financially free in 5 years or less with $10,000+ per month in passive income so they don’t have to depend on their business, a job, a partner, the government, or anyone else for money.

TAKEAWAYS:

Shift your money mindset. People sometimes become too focused on the income side of their business thinking they just want to make more money or hit 6 figures in their business. More income is great, but you want to change your mind from supporting yourself to creating wealth and financial freedom.
Create a vehicle for money growth. Instead of staying in the “make money world”, trade it for the “grow money world”. Make the money work for you instead of you working for the money. One way to do this is investments. We discuss a couple ways to do this in the podcast episode.
Have the right money systems. It doesn’t matter your income or profession, if you have the right money systems, you can set yourself up for financial freedom. One tip to do this, is to actively save your money. You can even set it up so that the money you want to save transfers automatically to some sort of savings account.

RESOURCES:

Visit the blog post that goes along with this episode for more resources

Download Penelope’s The Financial Freedom Formula eBook, where you’ll discover exactly what it will take for you to become financially free, the two types of passive income, and how to get more of each!

Grab your FREE ticket to Financial Freedom 101, Penelope’s signature virtual event

Grab a seat in the upcoming Sell on Autopilot Masterclass

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 381 | My Meta Ads strategy

Mon, 03 Jun 2024 05:00:03 +0000

I recently took a poll on social media about what my listeners wanted to hear about on the podcast and many of you said you wanted to learn more about Meta Ads. Meta Ads are paid ads that you run on Facebook or Instagram.

If you are like me, you probably don’t have a ton of time for active lead generation and Meta Ads can do the work for you. You should be generating leads daily and if you aren’t, you can’t scale your business. Meta Ads allow you to accomplish this goal, by getting in front of an audience that you otherwise might not have organically.

TAKEAWAYS:

There are three components of Meta Ads and the creative part is really important because it’s the most obvious thing people see. Your goal is to stop someone’s scroll, so be strategic about what video or image you put with your ad.
Use different types of ad strategies. I always have 3 different types of ads running: A warm audience, a warm-ish audience, and a cold audience. People get stuck in this idea that Meta Ads have to be to a cold audience, but you can send them to your warm audience as well.
Don’t be afraid to start investing in ads. If you are thinking about running Meta Ads, you are going to put in money up front. But you will see that money come back to you if and when your email funnel starts selling.

RESOURCES:

Check out the blog post that goes along with this episode for additional resources

Get a seat in the upcoming Sell on Autopilot Masterclass

Check out Pitch Perfect

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 380 | Storytelling to create connection featuring April Adams Pertuis

Mon, 27 May 2024 05:00:03 +0000

April Adams Pertuis is a dynamic force in the world of storytelling and visibility, empowering mission-driven female entrepreneurs and business leaders to leverage the strength of their Story to create more connection, build community, and increase deal flow.

She helps mission-driven leaders and entrepreneurs discover their inherent ability to reach people by teaching them how to share their story so they can create deeper connections and build strategic relationships.

As the visionary Founder and CEO of LIGHTbeamers, April pioneers the way for women to use their stories as a catalyst for growth. When April speaks, audiences discover the power of their own story to create more cohesive communities, build stronger relationships, and attract ideal outcomes. The key message is always “everybody has a story” and that story is a powerful beacon used to shine a light for others.

TAKEAWAYS:

Don’t be afraid to be vulnerable. If you think about those you follow and admire online, most of them have probably told parts of their story that you connected with. So think about how you can connect with your audience in the same authentic way.
Know your ideal audience. When you know who you are talking to, you can tell your story from the viewpoint of where they are. They probably can most relate to your “before” because that’s probably where they are now. It all starts with them seeing themselves in your story.
Your story doesn’t have to be in chronological order. We all have lots of stories to tell, but we also don’t need to tell every detail. Find the stories that will most connect with your audience and then use that story to tell the beginning, transformation, and other side, your message or lessons learned.

RESOURCES:

Visit the blog post that goes along with this episode for more resources

Listen to April’s podcast The Inside Story Podcast

Download April’s Story Arc Framework

Hang out with April on Instagram

Snag a seat in the Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep!

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 379 | How many emails should I send? [Ask Me Anything]

Mon, 20 May 2024 05:00:04 +0000

Welcome to this episode inside of our Ask Me Anything Series on the 6-Figure Secrets Podcast! Today, I’m sharing four email marketing and funnel questions submitted by our Funnel of the Month Club members.

The four questions are:

How many emails should I be sending in my Email Pitch Sequence?
How often should I be sending emails?
What do I do with email subscribers who aren’t in a funnel/sequence?
How do I get my phone to send my texts when someone buys something?

I’ll be digging into these questions, sharing my perspective as an Email Marketing Strategist, and giving you actionable strategies to resolve them and help you move forward in your email marketing strategy with intention and sales in mind.

RESOURCES:

Visit the blog post that goes along with this episode for more resources

Join the Funnel of the Month Club

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 378 | Summer Break-proofing your business

Mon, 13 May 2024 05:00:04 +0000

With Summer Break quickly approaching, you might be wondering how your business is going to look this summer. The benefit of owning your own business is that you can shift and change it to make it work for you. I want to share some tips to help you make your business fit the type of Summer you want.

TAKEAWAYS:

Be proactive. Look ahead and see what things you can do in your business now so you don’t have to do them this summer. One way that I like to think ahead is to do bulk work. If you have something that you do weekly, maybe there is a way to do batches of work so it’s already ready or scheduled out for the summer.
Figure out what the bare minimum is that you need to do to keep your business afloat. When you know your bare minimum, it actually helps you get clear on what things actually need to get done. If possible, invest in outsourcing some tasks.
Prepare now by thinking of what types of things you can automate. How can you create your sales on autopilot? For example, maybe instead of doing a live webinar every week, create an automated webinar.

RESOURCES:

Check out the blog post that goes along with this episode for additional resources

Grab a spot in the upcoming Sell on Autopilot Masterclass

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 377 | Scaling a low-ticket subscription to one million dollars featuring Krissy Chin

Mon, 06 May 2024 05:00:04 +0000

Krissy Chin is a #1 Amazon best-selling author, podcast host, business strategy coach, and consultant for those who want to get their business online and sell while they sleep. From building a multi-million-dollar course and membership, she has learned strategies to save time and scale through automation and building a team. Now she and her partner help aspiring entrepreneurs develop their unique brands, stand out with high-converting websites, and streamline their business so they can spend more of their time with their families.

There is nothing Krissy loves more than to help others embrace her “done is better than perfect” motto to get unstuck and take action to Build a Blissful Business so they can work less and enjoy (and earn) more!

TAKEAWAYS:

Try a subscription-based offer. Depending on what you offer and how you want to serve people, you might decide to offer a small or bigger price point. Either way, a subscription-based model helps generate more customers, which generates more consistent income.
Affiliate marketing and collaboration can help you grow your audience. Many people spend time and energy in their businesses building their audiences, so why not help each other out? Getting in front of already-built audiences can help your business be seen and initiate more leads.
Simplify. How can you simplify your system and process to make it more automated? Make it simple and almost cookie-cutter. You can tweak a few things here and there, but you can essentially use the same process over and over.

RESOURCES:

Visit the blog post that goes along with this episode for more resources

Get a template of Allison's email that was directly responsible for selling over $80,000 worth of digital products, courses, and memberships in 2023

Hang out with Krissy on Instagram

Grab Krissy’s #1 Amazon Best Seller, Sell While You Sleep

Watch Krissy’s How to Automate Your Online Business and Increase Your Sales While You Sleep Masterclass

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 376 | Taking the pressure off to do #allthethings

Mon, 29 Apr 2024 18:32:38 +0000

Everything works—all the tips, tricks, resources, and tools, as well as platforms like YouTube, TikTok, Pinterest, DMs, Instagram, email marketing, and more!

The topic of feeling the pressure to do everything and to be everywhere in your business came up in a panel discussion at the Podcasting Moms Conference I recently spoke about. So in this week's episode I wanted to dig into this topic a bit more, so that you can know where to spend your time in your business.

TAKEAWAYS:

Get clarity on your goals. When we feel this pressure to do all the things in our business, we are feeling that pressure because we are not super clear on our goal. When you know what your goal is, figuring out how to get there can be done relatively quickly.
Change your mindset and do the internal work on why you have certain goals.
There are usually 5 reasons why your perspective is cloudy or that you feel pulled in different directions. I share 5 things that might be clouding your perspective or making you feel pulled in different directions.

RESOURCES:

Visit the blog post that goes along with this episode for more resources

Download The $80,000 Email Template

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 375 | Keeping it simple featuring Holly Haynes

Mon, 22 Apr 2024 05:00:04 +0000

Holly helps female entrepreneurs create simple scalable offers and systems to grow to multi-6-figures without relying on the social algorithm.

An industry expert and featured Thrive and Entrepreneur.com author with a 20-year business consulting background with Fortune 500 companies, Holly built her now 7-figure business while working full time, retiring herself and her husband.

Holly now runs her strategic coaching business, the Crush the Rush Planner company, and hosts the top 100 Crush the Rush podcast while raising her twin daughters with her husband in Columbus, Ohio.

TAKEAWAYS:

Doing something consistently over a long period of time helps your business grow. There is no magic trick to this except consistently showing up.
Plan ahead. Holly suggests you plan your life first and then plan your business around your life. Usually, Holly and her team map out what they are going to do quarterly. Once they have a plan, they can schedule certain things, like emails.
Continue doing what feels good. Holly does a podcast and sends an email weekly because that is what works for her and feels good. Do what feels in alignment, and things will usually work out.

RESOURCES:

Visit the blog post that goes along with this episode for more resources

Snag a seat in the Sell on Autopilot Masterclass, and use email marketing to sell while you sleep!

Grab Holly’s private podcast, Ditch the Social Drama

Hang out with Holly on Instagram

Visit Holly on her website

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 374 | Pinned posts and Many Chat

Mon, 15 Apr 2024 05:00:04 +0000

If you want to sell something in your business every single day, this episode of the 6-Figure Secrets Podcast is for you! I recently found a new Instagram strategy as a result of another strategy failure.

I was listening to a podcast from Amy Porterfield in which she interviewed Nicole Burke from @gardenaryco. Nicole shared her Instagram strategy of posting three times a day and the results she was seeing from this work.

I wanted to try something new to see if I could increase engagement and see a more direct ROI from my Instagram. I challenged myself to try this strategy for a month and then reevaluate.

Over the course of that month, I was only able to post 3 times a day one time.

Why?

A total systems failure!

But because of this failure, I was able to land on a new strategy that I'm sharing in today's episode, which has helped me to produce similar results to what Nicole was sharing!

So in this week's 6-Figure Secrets Podcast, I'm walking you through how I landed on this strategy and sharing how you can implement this strategy too.

TAKEAWAYS:

Learn how to do a pinned post on Instagram. These are posts that sit at the top of your Instagram feed and can help you keep information and offers that you want your followers, or new followers, to see often. I have a link in the resources below to help you learn how to do this.
Try Many Chat on Instagram to get more engagement. This has been such an awesome tool that automates engagement! Many Chat is a bot that is set up to where when a follower comments a keyword, and then it automatically DMs a link to the person who commented. The more engagement you get, the more your content is pushed to other people on Instagram.
Make it work for you. There are so many different methods and tools out there to help you run your business. But you can’t do them all! It’s ok to try something and not have it work. So when this happens to you, use it an opportunity to try something else. Remember, be ruthless about the goal, but flexible in how you get there.

RESOURCES:

Visit the blog post that goes along with this episode for more resources

Grab the Instagram Pinned Post training for only $7

Listen to the Amy Porterfield’s podcast, Online Marketing Made Easy, where she interviews Nicole Burke of Gardenary

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 373 | When do I enter leads into the Pitch Sequence? [Ask Me Anything | Funnel of the Month Club]

Mon, 08 Apr 2024 05:00:02 +0000

Welcome to this episode inside of our Ask Me Anything Series on the 6-Figure Secrets Podcast! Today I’m sharing three email marketing and funnel questions submitted by two of our Funnel of the Month Club members.

First up is member Kasia McDaniel. Kasia is a homestager who helps homeowners and real estate agents get your home ready to sell, so that buyers fall in love with your home and it sells quickly.

Kasia submitted two questions that involve nuances within her email marketing, and how to move forward.

Her first question is, “When do I enter my leads into my Pitch Sequence?” And her second question is, “What do I do with my old lead magnets?”

In my response, I’m sharing details about qualifying your leads for the Pitch Sequence and a few suggestions on what to do with old lead magnets that may or may not be in alignment anymore.

You can learn more about Kasia through her website and hang out with her over on Instagram.

Our third question was submitted by a member who wished to remain anonymous. They wanted to know more about using data to drive their decisions and at what point you make changes to your email marketing and email funnels.

In my response, I share data points that you need to know about email marketing and when and how to change it to create better results.

RESOURCES:

Visit the blog post that goes along with this episode for more resources

Grab Subject Line Magic to help you increase your email subject lines’ open rates

Join the Funnel of the Month Club

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 372 | Quiet influence featuring Jen Liddy

Mon, 01 Apr 2024 05:00:02 +0000

To escape endlessly asking her high school students to put their phones away,

Jen Liddy left her job teaching English & jumped into entrepreneurship with zero idea of how to run a business or ‘do’ marketing.

Fast forward 11 years, beyond many many many mistakes & several business models.

Now Jen pours her word-nerdiness into a job she loves: Brand Message & Content Strategist.

She shows service providers how to translate their expertise + big ideas into words that work to attract their exact-rights clients…

AND use their wealth of knowledge without giving away all the hows.

The best part? She gets to still be a word nerd & teaching geek without ever grading another crappy Macbeth essay!

TAKEAWAYS:

Shift your market to the “them them them” show. You want to mirror what’s going on in your audience’s life, meaning you want to mirror the problem people are having and then take them on a journey to help them achieve a goal or relieve their frustration.
Give power to the word YOU. The audience cares about what’s in it for them, so start writing content from the “you” perspective instead of “I”. People want to feel seen and heard.
What type of voice are you using? Ask yourself, if I were relaxed and felt most like myself, how would I talk? How do I talk to my clients? What words resonate with my audience. How you use words will matter to your audience.

RESOURCES:

Visit the blog post that goes along with this episode for more resources

Listen to the Content Creation Made Easy Podcast

Grab the Backstage Brilliance Marketing Toolkit for FREE! Use code ALLISON at checkout

Create consistent, dependable, recurring revenue through the Recurring Revenue Bundle

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 371 | Selling, daily

Mon, 25 Mar 2024 05:00:02 +0000

If you want to sell something in your business every single day, this episode of the 6-Figure Secrets Podcast is for you!

This is the goal that we have for all of our Email Genius students as we open the doors to the program and welcome in new members.

In this episode I'm walking you through some key things to think about when chasing down this goal of selling daily. I'm sharing some behind-the-scenes sneak peeks into my business, and some mindset shifts to think through to help you start to set this system up for yourself.

TAKEAWAYS:

Make sure your audience knows you are open for business. Make the invitation to buy (anything! something!) often.
Change happens when you do things differently. If you have a goal of selling something everyday, dare yourself to accomplish the goal. That simple act of challenging yourself to try something new will create different results.
Selling often attracts the right people to you. If your folks are motivated, and you offer up the right product to them that speaks to their specific pain point, they purchase to help speed up their results and minimize trial and error.

RESOURCES:

Find the blog post that accompanies this episode

Become an Email Genius!

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 370 | Leveraging the media to get visible featuring Beth Nydick

Mon, 18 Mar 2024 05:00:02 +0000

Beth Nydick is the founder of The F.A.M.E. Formula, supporting digital business owners to amplifying their brand's presence with steady media exposure and strategically driving traffic to monetize the spotlight.

Plus Beth knows a thing or two about getting in the spotlight, because let's face it, who doesn't want visibility for their brand.

She has been featured in OPRAH, Parade, Forbes, Inc., Fast Company, Nylon Magazine, Tori Burch, and Better Homes and Gardens.

She has also appeared on The Drew Barrymore Show, The Chew, WPIX and The Tonight Show.

Her clients have been featured in Forbes, Entrepreneur, Inc, ABC, CBS, NBC, Fast Company, Business Insider, GMA, Drew Barrymore, Sherri Shepherd and many more.

She is also the co-author of the top-rated cookbook "Clean Cocktails: Righteous Recipes for the Modern Mixologist".

TAKEAWAYS:

Visibility isn’t about getting in the media, it’s about what you do with the media afterwards.
Know what your messaging is and be consistent on all media platforms, including your visibility in interviews, a book, speaking engagements, etc. Your messaging should feel like you whether that’s in an Instagram post, your offer or service, or in an interview. You won’t make money from being published, but you will see money when you utilize your media as a tool over and over again.
Talk about what you are doing often and keep sharing, even if it feels small. The more often you share, the more people will come to you as the expert. Beth believes people are interested in the little things, so share what you are working on. Be bold so you can inspire others.

RESOURCES:

Find the blog post that accompanies this episode

Attend Beth’s From Spotlight to Sold Out Masterclass

Sign up for the 3 Email Marketing Fatal Flaws That Most Coaches and Experts Make When Selling Their Course or Membership Video Series

Ready to become an Email Genius? Join this brand new group coaching program!

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 369 | One year and 400 members later, 3 takeaways from the Funnel of the Month Club

Mon, 11 Mar 2024 05:00:02 +0000

I launched my Funnel of the Month Club in February 2023 while in isolation with COVID! Wild, right?! One year later, I've learned A LOT about running a membership, even if it my third time around! I have now been able to welcome over 400 lifetime members into this membership in it's first year.

In this episode, I'm sharing 3 lessons I’ve learned over the past year launching my third membership, Funnel of the Month Club. My hope is that this helps you avoid some of these pitfalls I found myself in, and it helps you navigate the launching and scaling of your own membership.

TAKEAWAYS:

You always need to be selling your membership. Something you have to be prepared for with memberships is that people can cancel at any time. So you might lose 10 members in a month, which means you need to not on replace those 10 spots, but that you you also need to sell more, so that your membership still grows.
Focus on retention. It is true that if you want consistent recurring revenue, you do need to consistently sell. But you also have to remember to retain the members you already have. One thing that I do is survey my current members to see what it is that is working or not working in the program. Then I try to implement those changes in a way that still works for me and my business, but serves the client.
Simplify your membership. In a traditional membership model, whenever someone joins, they receive all the previous benefits of other members. I got feedback from some of my members who found this really overwhelming. The minute you overwhelm someone, they don’t want to do the work. See where you can adjust so that joining and staying in your membership is a no brainer!

RESOURCES:

Find the blog post that accompanies this episode

Join the Funnel of the Month Club!

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 368 | Setting up simple systems featuring Melissa MacKenzie

Mon, 04 Mar 2024 06:00:02 +0000

Melissa is the owner of Carbon & Clay. Carbon & Clay is a Squarespace website template shop that helps online business owners launch a website they are confident about faster than ever before.

TAKEAWAYS

The main function of your website is to get people onto your email list. Everyone needs to be growing an email list to further nurture relationships and traffic. When your audience is ready to buy, you are at the forefront of their mind because of that established relationship.
Use a lead magnet on your website to collect emails. Lead magnets should be strategically placed on your website, not just on your home page. This will give you a higher probability of getting people on your email list.
You need to know your audience and ideal client so you know who you are trying to reach through your website. How can you make the content of your website easy to navigate and easy for people to find what they are looking for? Your website is not just about how good it looks, but how well it functions for the user.

RESOURCES:

Visit the blog post that goes along with this episode for more resources

Snag one of Carbon & Clay Design Co.’s Squarespace website templates for 10% off, plus a copy of Pitch Perfect (Allison's signature Email Pitch Sequence), by using code ALLISON10! here

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 367 | What email funnels do I need? [Ask Me Anything | Funnel of the Month Club]

Mon, 26 Feb 2024 06:00:02 +0000

I’m rolling out a brand new series here on the 6-Figure Secrets Podcast where I’m answering questions submitted by our Funnel of the Month Club members! This is our first episode in this series where I’m answering questions from two of our members.

First up is Dr. Katrina Cryder. Katrina is a chiropractor and has an online course called Raising Healthy Kids. Inside Raising Healthy Kids she supports her clients through a step-by-step process that helps to lay the foundation of health by removing toxins, replenishing minerals, creating a food foundation and learning how to cultivate healthy habits.

As a busy brick-and-mortar owner, online program creator, and a mom of 2, Katrina wants to know that what she’s doing to market her program, will produce a ROI. So her question is, “What email funnels should I focus on first?” In my response I share with her the 3 email funnels that she needs to get up and running, so that she can sell more of her program.

Learn more about the Raising Healthy Kids membership here.
And follow Dr. Katrina Cryder on Instagram here.

The second question is from Jen Chapin. Jen helps working moms get dinner on the table and streamline their lives without any of the guilt.

Jen has a thriving YouTube channel (her 137,000 subscribers agree!) that she monetizes through AdSense and paid brand partnerships. She is looking to branch out and start to offer digital products. Her question is, “How do I create paid content for my ideal client?” In my response I share that I think her next smart move is digital products and I list out multiple ways that she can sell her digital product, passively.

Visit Jen on her YouTube channel where she has 137,000 subscribers (How amazing is that?!)
And check out her offers on her website.

RESOURCES:

Visit the blog post that goes along with this episode for more resources

Grab 50+ resources from experts in the online marketing space carefully curated to help you ditch the launch roller coaster, and enroll more clients into your course or membership, on autopilot through the Automated Sales Bundle.

Join the Funnel of the Month Club.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 366 | Finding a community featuring Amanda Bennett

Mon, 19 Feb 2024 06:00:03 +0000

Amanda Bennett is a Podcast Outreach & Guesting Strategist and founder of THE community for mom podcasters, The Podcasting Moms Club.

After working for over a decade as a professional nonprofit fundraiser, helping prominent organizations raise millions of dollars, she now uses her knowledge and skills in relationship building to help mom podcasters create win-win partnerships and collaborations to make more impact.

Amanda is on a mission to help mom podcasters grow their audiences and produce wildly successful podcasts, on their own terms, by offering supportive community, motivation, and resources designed specifically for them and their unique challenges.

When she’s not guiding mom podcasters to uplevel their podcast, you can find her chasing around her two energetic kiddos, doing her best to keep up in group fitness class, or in her fuzzy robe, eating Biscoff cookies and sipping camomile tea while watching the latest cooking competition on tv.

TAKEAWAYS

Be intentional in the communities you are a part of. Find people who are doing similar things to you in the online space. Be sure to participate and be involved with the communities you choose to be a part of.
When you create your own communities, find people who support the same cause and have similar goals as you. Amanda found that creating a community for mom podcasters was unique because moms can only really understand each other’s challenges when it comes to creating an online business and hosting a podcast.
A community benefits you personally and helps you stay focused on your business goals. Amanda said that she tends to overthink things and it’s more helpful for her to have someone to chat through things with. She noticed that with a community she can share her ideas and a supportive community will tell her she has a good idea or give her suggestions on what she can do.

RESOURCES:

Find the blog post that accompanies this episode

Join Amanda’s Podcasting Moms Club

Join Allison and Amanda in Nashville, Tennessee for the Podcasting Moms Conference on April 15!

Get a template of Allison's email that was directly responsible for selling over $80,000 worth of digital products, courses, and memberships in 2023

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 365 | Consistency containers featuring Annie Franceschi

Mon, 12 Feb 2024 06:00:02 +0000

Annie Franceschi is a former Disney storyteller-turned-branding expert. In 2013, she quit a dream job telling stories at The Walt Disney Studios to start her practice, Greatest Story Creative®.

Since then, Annie has advised hundreds, spoken for thousands, been featured in Forbes, and become known for helping entrepreneurs confidently tell their stories. She’s written two bestselling books: "Establish Yourself" and "Permission to Try," and her first children’s book, "Small Biz for Kids,"debuted in October 2023.

She's a Duke University graduate, avid Muppets fan, and resident of Durham, NC - where she lives with her husband, Gus, and her favorite toddler/superhero, Leo.

TAKEAWAYS

To be consistent, do what makes sense to you. You can so easily get swept up in the “tactic tornado”. You can try everything involved with online marketing, but be aware of what you want to be consistent about. What do you find fun? What can you do that will keep you showing up consistently?
Figure out the thing that moves the needle in your business and then systemize it. It’s important to stay in your zone of genius, while outsourcing the rest. And figuring out what works for your business, might mean you have to show up longer. Annie says it took her about 18 months to really get things going to a point where people knew who she was and to build her local reputation.
If you want to grow, you have to scale relationships. There are many ways to do that outside of social media including blogs, podcasts, speaking, and in person events. But you have to do something. What’s your consistency container? What are you naturally inclined to do? If it feels like pulling teeth, you’re not going to do it.

RESOURCES:

Find the blog post that accompanies this episode

Try the 1st 50 pages of Annie's bestselling book, "Establish Yourself"

Find Annie on Instagram and LinkedIn

Learn more about Annie on her website

Get a template of Allison's email that was directly responsible for selling over $80,000 worth of digital products, courses, and memberships in 2023

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 364 | Creating an in-demand business featuring Melissa Joan

Mon, 05 Feb 2024 06:00:02 +0000

Melissa is an Email Marketing Strategist, Coach, & Educator dedicated to helping online business owners boost student enrollment and sales for their online programs and courses by crafting effective email funnels.

Having personally navigated burnout while building her first 6-figure business, Melissa has turned burnout into brilliance by sharing her experience and expertise with her students. Her students have learned to launch online courses and passively sell digital products without relying on algorithms.

She is on a mission to empower online business owners to build profitable businesses using peaceful sales and email marketing strategies.

TAKEAWAYS

In order to create an in-demand business, you need to create visibility and awareness. Capitalize on how you can get the most visibility. You might be on multiple marketing channels, but are they all getting you results? Or are there ones that get you more results than others? Focus on what’s working for you and make it work for your offer.
Creating an in-demand business requires you to be consistent. An in-demand business creates consistent leads and sales in your business. In order to get there, you have to show up consistently in whatever marketing strategy works for you.
Be clear on your unique marketing strategy. You need to know who your target audience is and why they want what it is you are offering. You want to generate high quality leads so that people will actually purchase your offer or product. Ask yourself, how are you getting high quality leads? Where are you online? How is your marketing strategy working for you on different platforms?

RESOURCES:

Find the blog post that accompanies this episode

Follow Melissa on Instagram

Listen to Melissa’s Podcast The Sales Expansion Show for WOC Online Business Owners

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 363 | How to show up in your biz when you’re just not feeling it

Mon, 29 Jan 2024 06:00:01 +0000

Have you ever been through a time in your business where you just don’t want to work? In your mind, you want to show up. You still want to have your business, but all of a sudden it just feels like a chore? I just recently went through this after Christmas Break transitioning into the New Year. I first want to say, it’s ok if you feel like this. Everyone does at some point. But maybe this is a good time for you to reflect on things in your life or business and how you can change your thinking and try things differently.

In this episode, I talk about 5 ways to help you get lit up about your business again. Hopefully one or all of these will help you get your mojo back.

TAKEAWAYS

Maybe you just need to take a break. Taking a day or even a week off of your business is not going to hurt your business.
Know what your bare minimum is. When you break down your business, the two most important things you should be doing is client work and revenue producing activities. Revenue producing activities are going to look different for everyone. Break it down to the things that have to get done to keep these two areas fulfilled and this will help you feel less overwhelmed.
Have a plan. When you know what’s coming next whether that’s a launch or your weekly email, you know what you are preparing for which helps you zone in on those few tasks or projects instead of your business as a whole.
Get off of social media. Stop consuming! Let your mind have an actual break and that's when the clarity and inspiration will hit.
Get into your body. This will look different for everyone, but moving your body is one of the number one things to get your mindset in the right place. So take a walk, do some yoga, get a sweaty workout in, or maybe go on a hike. I know this will help get you in a better place.

RESOURCES:

Find the blog post that accompanies this episode

Get registered for the 3 Things You Need to Stop Doing If You Want to Sell Your Course or Membership Daily Video Series here

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 362 | Two questions to ask yourself after a failed launch

Mon, 22 Jan 2024 06:00:02 +0000

Have you ever looked at someone you follow online and compared your business to theirs because it looks like they have it all figured out? I can bet you that in one post you cannot even know a part of the story or details that helped the person get to where they are. I bet at some point in their journey, there have been moments of failure.

Everyone fails. It’s a normal part of life and a normal part of business. If you haven’t already, at some point you will launch something that doesn’t catch. This might make you feel like you failed. But instead of looking at it negatively, look at what this launch failure could teach you. What could really propel you to the next level, is looking at your launch from a bird’s eye perspective. You’re going to have to ask yourself some hard questions and that’s what I’m going to talk to you about today in this episode.

TAKEAWAYS

Stop self sabotaging. Sometimes we self sabotage by hiding behind a social media platform, doing something we don’t want to do, launching something at the wrong time of year. All of this can be avoided as we go back and re-evaluate our launches and try something different next time.
Analyze the quality of your leads and where they are coming from. Are you getting your leads from a Bundle? Facebook Ads? Your email list? Go back and analyze to see where you saw the most conversion, and use that data to make your future decisions.
Ask yourself two questions. (1) Did you really want to launch the program? And then ask, (2) what’s the data telling you? If you are not willing to ask yourself these two questions, you’ll do the same thing over and over expecting different results while you’ll keep getting the same results.

RESOURCES:

Find the blog post that accompanies this episode

Download The $80,000 Email Template

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 361 | Running an online business in offline mode featuring Kendall Cherry

Mon, 15 Jan 2024 20:35:02 +0000

Kendall Cherry is ghostwriter, content marketing expert, and the founder of The Candid Collective, and she’s on a mission to create a world that’s more candid and kind.

Kendall writes bingeworthy copy that sounds so much like you, even you’ll think you wrote it. She also helps her clients avoid soul-sucking marketing trends by repurposing content that creates miracle-grade results, even if you have a tiny audience.

TAKEAWAYS:

Create a content bank. Using the same content in more than one way on more than one platform is going to help you simplify your business. A content bank is an asset that pays in time back, you can repurpose the content, and it resonates with your audience. You don’t have to create more or be more. Use what you have. What you have is enough.
Good content is the thing that calls in your people. When you create authentic, engaging content, it will resonate with your ideal client. Let it be simpler than you think. It can be easy and fun!
Consistency is your answer to what really works. Repurposing your content works when you are consistent. Creators are afraid of consistency because they have to have the belief and trust it’s going to work. Stay consistent in your zone of genius and consistent in the belief that that is enough. Income comes through when you are consistent.

RESOURCES:

Find the blog post that accompanies this episode

Connect with Kendall on Instagram

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 360 | How I generated 1,001 leads in 5 days with no paid advertising

Mon, 08 Jan 2024 06:00:03 +0000

At the end of 2023 I generated 1,001 new leads, in 5 days, without paid advertising.

How did I do it? I hosted my very first Bundle!

What is a Bundle? A Bundle is a collection of resources that are normally paid, but are free, for a very limited time.

Why is this so beneficial? The experts who contribute to the Bundle can get massively visible, and ideally, get in front of a new, qualified audience, for free. They are able to generate leads wtih a specific new group of ideal clients, who want to learn more about a specific topic.

For the participants of the Bundle, they are able to grab high-quality resources, on a very specific topic, for free!

In this episode of the 6-Figure Secrets Podcast, I'm breaking it all down for you and sharing EXACTLY what I did to create this kind of growth.

TAKEAWAYS:

Lead generation doesn't have to be complicated, hard, or even expensive. With this Bundle I put in about 10 hours of work, for 1,001 leads generated. Which I thought was a good ROI.
Plan your Bundle with the end in mind. I knew I wanted to use it to grow my membership. So when considering my ideal client for the membership, I made sure to include resources that were appropriate for that client, so I was generating high quality leads.
I am running this Bundle again in February to see if I can get better results. The goal is to generate 2,000 leads and to see if I can duplicate, if not imporve, the conversion rate for the Funnel of the Month Club offer I made the audience post-Bundle.

RESOURCES:

Find the blog post that accompanies this episode

Applications are open for contributors to the next round of the Automated Sales Bundle! You can apply here. Applications are due January 15, 2024.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 359 | Super charge your email list growth through Bundles feature Kylie Kelly

Mon, 01 Jan 2024 06:00:03 +0000

Kylie Kelly is a business coach for female entrepreneurs, specializing in relationship based visibility strategies (summits, bundles, freebie swaps, podcast guesting etc) She helps her clients grow their email list FAST, which enables them to earn more money and really start to live life on their own terms. She is also a podcast host of This Mama Means Business and a boy mama of two, Spencer & Samuel.

TAKEAWAYS

Key to successful Bundles is to actually offer valuable resources. The more valuable you can make it, the more sign ups you'll see!
Keep trying and your results will continue to increase as you establish credibility. By Kylie’s third time doing a bundle, her results were incredible.
Be clear on who you are helping. The clearer you are with the person you are helping and what you are going to help them with, the better the results will be. Become more niched around what it is you do and offer.

RESOURCES:

Find the blog post that accompanies this episode

Join the Spotlight Club!

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 358 | Having one singular goal

Mon, 18 Dec 2023 06:00:03 +0000

Next year, I turn 40 and I always wanted my business to reach 7-figures by the time I turned 40. So I’ve been asking myself, what are the activities that are going to get me closer to that goal that are the easiest, simplest and most streamlined?

I found that having one singular goal makes all the difference. A scattered mind, doing too many things, makes it really hard to do anything well.

So as we exit 2023, and head into 2024, I want to encourage you, create ONE goal for your business. And in this episdoe of the 6-Figure Secrets Podcast, I'm sharing why this is the rocket fuel for you accomplishing what you want to accomplish in 2024.

This is our last episode of 2023. And I hope this episode helps you find that one singular goal you can focus on too. New episodes will return in January!

TAKEAWAYS

Simplify your business. Pull back the layers and go all in on one thing. This will create a different space for you to get to your goal and to try new things, or eliminate things, in your business so you can achieve your singular goal.
Ask yourself this question, "What is the easiest, most sustainable way to get to my goal?" and let your answer guide your actions to get to your goal.
Automate your process and hire help where needed. I realize that with this goal in mind, I may need to hire some support and will need to make sure my process is moreso than it already is, to generate more leads so that they can enroll in my offer.

RESOURCES:

Find the blog post that accompanies this episode

Grab The $80,000 Email Template

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 357 | Leveraging personal connections featuring Abbey George

Mon, 11 Dec 2023 06:00:03 +0000

As a young mother, wife, and business owner, Abbey's life revolves around her genuine passion for children and their well-being. After the birth of her firstborn 2.5 years ago, she embarked on an inspiring journey to create a nurturing haven for families seeking exceptional childcare solutions. This journey led her to establish Sandhills Nanny Co., a renowned nanny placement agency with a heartwarming mission.

Founded in 2015 by Abbey herself, a compassionate former nanny and now a devoted mother, the agency has flourished steadily over the years. Abbey's unwavering commitment to providing trustworthy and qualified childcare providers has been the driving force behind the agency's success.

With the birth of her first son in 2021, Abbey recognized the growing demand for reliable care and expanded her team of experts in the industry. Together, they work tirelessly to ensure every family receives the finest care possible, backed by unparalleled safety and quality standards.

At Sandhills Nanny Co., Abbey and her team believe in the immense importance of having someone you can wholeheartedly trust to care for your little ones. The agency takes immense pride in offering precisely that - a service where families can find peace of mind, knowing their children are in the best possible hands.

TAKEAWAYS

Be consistent. Keep showing up on social media and keep creating content that has value. Don’t focus so much on the sales because as you create value based content that is educational, the sales will come.
Get involved with your community. In Abbey’s business, getting involved in the community is important for finding her ideal clients. But getting involved in your community in any business is beneficial as you establish connections that could potential bring people to your business or open opportunities for collaboration.
Keep showing up. Whether that is online or in person, be the person that is consistently there. Be present and connect with people. This builds your trust factor with clients.

RESOURCES:

Find the blog post that accompanies this episode

Join Funnel of the Month Club by 12.15.23 to get 12 months of email marketing support AND get a Done-For-You Email Pitch Sequence as a BONUS! Check out the details here.

Follow Abbey on Instagram

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 356 | How I sold 2,470 digital products in 2023

Mon, 04 Dec 2023 15:32:31 +0000

In 2023 I sold 2,470 digital products.

For me and my business, focusing on selling digital products has been a total game changer.
What I realized, after crunching some numbers, is that 75% of my Funnel of the Month Club and Clients on Autopilot Mastermind members, all purchased a digital product from me, before enrolling in those programs.

I’m a big fan of following the bread crumbs of success, and this statistic blew my mind. And has informed how I’ll be moving forward, into 2024.

So in this episode of the 6-Figure Secrets Podcast I’m digging into how I was able to sell this amount of digital products, but also how I’m continuing to scale my digital product offerings in 2024 and hit my goal of selling 10,000 digital products.

TAKEAWAYS:

Consistently generation leads is the #1 way you’ll sell more of your products and programs. Without leads, you’ll never have sales.
Oftentimes we overthink and over-complicate EVERYTHING. What if we were to commit to making activities in our businesses easy? How would that approach change how you run, manage, and scale your business?
Your ideal clients won’t care if you invite them to buy your digital product. If you approach it from an invitational mindset, you’ll view selling in a completely different light.

RESOURCES:

Find the blog post that accompanies this episode

Grab the Automated Sales Bundle now through December 8, 2023!

Check out the Meta Ads episode that was mentioned here

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 355 | Honoring your innate strengths featuring Mia Poulsen

Mon, 27 Nov 2023 06:00:03 +0000

Mia Poulsen is a Business Mentor, Transformational Coach, and a Human Design Reader for soul-led women entrepreneurs.

She has spent the past 10 years building online businesses to multiple 6-figure businesses – from her legendary blue sofa – while also supporting her family of 4 children.

She’s super transparent about it not being easy, because building a successful business requires transformational work on all levels. It requires you to step into the highest version of yourself, and this is what Mia calls, The Soulful Empress.

But what she will let you know is that you don’t have to work your butt off or compromise precious time with your family or yourself or even try to be something you are not to see success in your business!

The journey starts by knowing your soul´s blueprint and authentic strengths, honoring who you are and what really matters to you, and utilizing both your powerhouse energy and aligned business strategies.

TAKEAWAYS

Explore your feminine energy by asking yourself questions like, "What is my purpose?", "What is my contribution?", "What are my top talents?", or "What is my passion?". The reason to ask yourself these questions is to try to get yourself to a place of more presence and joy.
Spend time getting to know who you truly are. When Mia began to implement who she was, felt like she was enough, and realized the abundance she already had, that is when she saw the most business growth and things began to naturally fall into place.
Focus on the functional version of feminine energy and the functional version of masculine energy. You cannot have success without both energies. They have to work together. This can change your whole perspective of life and can lift the veil of scarcity of not being and having enough.

RESOURCES:

Find the blog post that accompanies this episode

Grab Pitch Perfect for only $37, now through November 27

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 354 | The key to a profitable Pitch Sequence

Mon, 20 Nov 2023 06:00:03 +0000

I have an email that is directly responsible for $80,000 in sales last year.

I turned it into a lead magnet, and it’s become a bit internet famous. It converts really well through Meta Ads and it’s a great entry point into my world of email marketing and email funnels.

So how can you do the same?

In this episode I share with you how this email functions inside of an Email Pitch Sequence, and the bigger picture strategy at play here.

TAKEAWAYS:

The $80,000 Email is profitable because it invites and inspires conversation. I bet you 90% of those who reply to the email will end up enrolling in whatever thing I am pitching at that time. When people reply, it is specific to those individuals and becomes a customized conversation with them.
Continue to create the know-like- trust factor through your email marketing, especially your Pitch Emails. Show your leads that you understand them and you can solve their problem. Do this by adding clients' stories and social proof into your emails.
The function of a Pitch Sequence is to debunk objections.The function of a Pitch Sequence is actually not to sell the program. That’s the function of the sales page. The $80,000 Email lives about ⅔ through my Pitch Sequence and is a great interruptor to the debunking objections. It inspires and creates dialogue.

RESOURCES:

Find the blog post that accompanies this episode

Grab Pitch Perfect for only $37, now through November 27

Applications are now open for the Clients on Autopilot Mastermind

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 353 | Introducing scarcity in your Pitch Sequence

Mon, 13 Nov 2023 06:00:03 +0000

Do you ever feel icky when the word "scarcity" is used, regarding sales? I’m hoping in this episode today to change your view and mindset on what scarcity actually does to help your leads and your funnel's profitability. Scarcity is important because without it there is no reason why someone would buy now, versus a few days, months, or years from now.

Let’s be honest, it’s never a convenient time to buy something so you have to give your leads a reason. The more people who buy now, the more people will do the work. And the more people who do the work, the more people get results. Without introducing scarcity, you are doing your audience a disservice because they aren’t doing the work to get to their goals and get out of the pain point you help them with. If you look at scarcity from that perspective, you owe it to your audience to introduce scarcity into your Pitch Sequence.

TAKEAWAYS

Add scarcity to your Pitch Sequences, even if your product or service is always available. If you run a special discount, make it availabile only for a certain amount of time through your Pitch Sequence. This introduces true scarcity because you’re only running the discount for a select group of people, inside of a particular email funnel.
It’s important when you use scarcity that you are actually truthful with it. Sometimes this strategy gets a bad rep and because marketers have used scarcity to decieve people into buying from them.
If you want to see sales increase, try scarcity. Having scarcity in your Pitch Sequence is one of the biggest factors as to why people buy now and not later. It can help you with consistency in sales because your leads have a reason to buy.

RESOURCES:

Find the blog post that accompanies this episode

3X your course or membership sales, by not launching, through the LIVE “No-Launch” Launch Method Masterclass

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 352 | The mindset behind visibility featuring Lucia Donyel

Mon, 06 Nov 2023 06:00:03 +0000

There’s a bunch of advice out there about the highest performing Reels or Tik Toks and visibility strategies for your business.

But none of that helps if you feel horrible every time you take out your camera or try to show up authentically online.

Lucia Donyel believes in the power of Spiritual Psychology. She noticed this through earning her Master’s Degree from the University of Santa Monica and through 8 years of experience as a brand photographer, coaching clients to heal their unresolved visibility issues. Now she wants to help you overcome what holds you back from truly being seen.

Once you get more comfortable being visible, showing up becomes simple. Creating content will be easy.

You will wear your new-found comfort and confidence on your sleeve. It will show on camera.
And you'll become your true unapologetic self online.

TAKEAWAYS:

It’s not about what others think, it’s about what you think. Don’t get hung up on your physical appearances. Others are probably not thinking or worrying about the things you are about yourself. Show up as your authentic self.
Changing your mindset is key to your business success. Energetically, your attitude towards something that you’re doing online will completely be impacted by the underlying limiting beliefs that you hold around your capacity. So if something is holding you back, you need to do the mindset work so that you can move forward with confidence.
We want to get to a point of thriving, not surviving. Lucia talks about the 4 ways people cope and how we can change our mindset in order to be thriving in our lives which helps our businesses thrive as well.

RESOURCES:

Find the blog post that accompanies this episode

Grab Lucia's Aligned Presence Workshop! Use the coupon code Lucia mentions in the episode to snag it for $0

Follow Lucia on Instagram

Ready to sell more of your course or membership, without the hustle, burnout, and that work that keeps you “busy” but doesn’t get you results? Applications are now open for the Clients on Autopilot Mastermind! Click here for more details and an application.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

This episode is edited and managed by Haili Murch LLC.

If you are interested in starting a podcast or you are currently a podcaster needing help managing or relaunching your podcast, click here to book a call Or you can directly contact Haili Murch at hello@hailimurch.com or on Instagram

EP 351 | Creating a Black Friday offer that sells

Mon, 30 Oct 2023 05:00:03 +0000

If you are listening to the podcast on its release date, October 30, 2023, you are now 25 days until Black Friday! I think Black Friday is an amazing opportunity to make a lot of noise about an offer that you have. Let’s call it like it is, consumers are showing up to Black Friday looking to spend money and wanting to get an amazing deal on something they buy. It is expected you make a lot of noise and have something to offer your audience.

In this episdoe I'm sharing my perspective on what to offer during your Black Friday promotion. Black Friday is a different beast and "standard" launch practices need to get thrown out of the window, to make your Black Friday promotion and profitable, and raving, success.

TAKEAWAYS

People are looking for offers that give them results. Create an offer that is implementation based.
Create a digital product that goes with your larger offer. A digital product will give you more people to pull from when you are pitching your bigger offer later. You want your digital product to be priced less than your larger offer, somewhere between the $27-$97 range.
You need to have a marketing plan for your Black Friday offer. The plan I've developed and tested over the years usually starts about 3 weeks out from Black Friday, so in 2023, that's November 6!

RESOURCES:

Find the blog post that accompanies this episode

Grab a copy of the Black Friday Launch Plan so that you can create and execute a profitable Black Friday launch, for a whopping $50 off (now through November 3, 2023), through this link.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

This episode is edited and managed by Haili Murch LLC.

If you are interested in starting a podcast or you are currently a podcaster needing help managing or relaunching your podcast, click here to book a call Or you can directly contact Haili Murch at hello@hailimurch.com or on Instagram

EP 350 | Podcasting to create connection featuring Megan Moran

Mon, 23 Oct 2023 05:00:03 +0000

Megan is a mom to two beautiful toddlers (Jack and Sophia,) a wife to the most supportive husband and business partner ever, Collin, and the owner of Mompreneur Co. As a top ranking Host of the Mompreneur Guide Podcast, platform creator, podcast studio owner, and author, Megan is on a mission to give mompreneurs the tools and space to help them live a present and productive lifestyle they crave. Because as a third generation mompreneur - she's proof that it’s possible.

TAKEAWAYS:

Podcasting gives you access to people. A podcast is intimate and personal. People will connect with you based on how you speak, the types of conversations you have and your unique way of talking about topics your audience is interested in.
The longevity of a podcast gives you a competitive advantage. You have more opportunities to be seen through podcasting, simply because it's longevity is different than social media. This allows for someone to access any of your content at any time unlike social media which can be temporary.
Podcasts help create a connection with yourself. Connecting with yourself, through your podcast, is vitally important. A podcast is kind of like a journal of your journey for you. This can help you as your business and life goes through different times and seasons.

RESOURCES:

Find the blog post that accompanies this episode

Join Allison and Megan (+ other top 1% mom podcasters) on April 15, 2024 at the Podcasting Moms Conference in Nashville, Tennessee! Save $100 when you register before October 30. Grab your ticket here.

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

This episode is edited and managed by Haili Murch LLC.

If you are interested in starting a podcast or you are currently a podcaster needing help managing or relaunching your podcast, click here to book a call Or you can directly contact Haili Murch at hello@hailimurch.com or on Instagram

EP 349 | Genuine lead generation featuring Tay Daniels

Mon, 16 Oct 2023 05:00:02 +0000

Tay Daniels went from leaving her 9-5 with less than $100 to her name at 7 months pregnant with no clients and no experience, to leaving an abusive marriage while still barely making enough to make ends meet, to now having a fully-booked Virtual Assistant/OBM Agency and 6-figure coaching business.

Today, she teaches badass, high-achieving women (like you!) how to create a successful online business and become the breadwinner of their family, so that they can have the freedom to live a life they know they were meant for, while making an income they deserve!

TAKEAWAYS:

Consistency is not cliche, it’s what makes the difference. Tay believes consistency includes showing up even when you don’t want to and doing the hard and uncomfortable things to put yourself in new places.
Tay shares her 5 C's that keep her business successful and growing. The 5 Cs include content, conversations, communities, clients and cash. In her interview, Tay dives into what all of these mean and how you can apply them
Collaborations have built Tay’s business entirely. The biggest result she has seen from collaborations is her growing email list. She also has gained new clients, new connections, and expanded her network through the many different collaborations she has done.

RESOURCES:

Find the blog post that accompanies this episode

Dig into over 45+ FREE resources through the Zero to 6-Figures Coach Bundle

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

This episode is edited and managed by Haili Murch LLC.

If you are interested in starting a podcast, or if you are currently a podcaster needing help managing or relaunching your podcast, to book a call: click here. Or you can directly contact Haili Murch at hello@hailimurch.com or over on Instagram

EP 348 | Seeding your program in the Nurture Sequence

Mon, 09 Oct 2023 05:00:02 +0000

I want to share with you my most favorite way to increase sales for my course or membership, or my clients’ course or membership. It’s a super simple rate way to increase conversion rate (sales rate) of your funnel!

You ready for what to do?

I want you to talk about your program before you invite people to your program.

I want you to not ask people to join until after introducing it in your Nurture Sequence. In this episode, I’m going to show you how to seed your program throughout your Nurture Sequence. It really makes such a difference!

TAKEAWAYS

Make sure that you introduce your program and some basic information about it, before actually pitching it. Your lead should know the name of your program, who it helps, what the goal of the program is and if they want to join, before you invite them to join.
The purpose of the Nurture Sequence is to educate your leads. Think about it like this, the more times you talk about your program before your lead is invited to join, the more aware of your program your lead will be.
Use data to help you see if these subtle changes to your Nurture Sequence are working. We did this with one of my clients, and even though the conversion increase was small, it upped her sales and that was a huge success! But we used her open rate data to help us make changes, so that we could see that increase.

RESOURCES:

Find the blog post that accompanies this episode

Grab a FREE 14-day trial of the Funnel of the Month Club (+ over $1,800 worth of trainings and bonuses as a thank you for testing it out!) here

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 347 | 10X your professional (+personal) results featuring Dr. Samantha Hiotakis

Mon, 02 Oct 2023 05:00:02 +0000

Dr. Samantha Hiotakis is a doctoral-level Psychologist and Peak Performance Expert.
Over the past two decades, she's worked with successful business owners and executives functioning at the top of their field but simultaneously drowning in the busyness of their businesses and the demands of their personal life.

Dr. Samantha's unique system helps clients 10x their professional and personal results, increase their productivity, reclaim hours back each day, and unlock all-day energy.

With a doctoral degree in psychology, two master's degrees, and advanced certifications in integration nutrition, functional medicine, and hypnosis, Dr. Samantha's curated and unique system combines cutting-edge science, psychology, evidence-based bio-hacks, and neuro-hacks to quickly take you, your business and the quality of your life to the next level.

When not channeling Wendy Rhoades, you can find Dr. Samantha at her home in the Hamptons with the loves of her life Billy and their son Shep, reading a book, binge-watching Grey's Anatomy and Yellowstone, or out to dinner because she believes dining out, SHOULD be an Olympic event!

TAKEAWAYS

Focus on improving one thing and let it snowball to help you improve others. Your business was never meant to be your world, it was meant to GIVE you your world. So what is something that is holding you back? Figure out what that is and start there and then you will see that focusing on that one thing helps improve other areas of your life.
Leverage mind and body to get more done in less amounts of time. We can probably get a lot of things done in 2 hours, 30 minutes, whatever it is, but we let ourselves get distracted with so many different things. Our mind is wired to be our best asset if we know how to use it. Get in tune with your mind and body so you can stay focused.
Change your mindset about recharging and what it can do for you. Recharging is not sitting down and scrolling on your phone or even reading a book, recharging is turning off the brain. You could go for a walk or stand up from your desk. Truly turn off the doing for a minute.

RESOURCES:

Find the blog post that accompanies this episode

Grab a free ticket to Dr. Samantha's Summit, Peak Performance Secrets

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 346 | Shortening the nurture sequence

Mon, 25 Sep 2023 05:00:02 +0000

Are you struggling to get sales from your email funnel? It might be time to change your nurture sequence to see better results.

In this episode, I share with you a case study from one of my Funnel of the Month Club members and how we increased her funnel's conversation rate (sales rate) from 0% to 5%.

You have to do something different if you want different results. If you're not seeing the conversion rates you want inside of your funnel, it might be a good time to check your data and use that to drive your decisions.

TAKEAWAYS:

Creating long nurture sequences puts your lead into a cycle of consumption, instead of action. And if we want our lead to take action later in the funnel (by buying our membership or course), we have to start to create that culture in the top of the funnel.
Stop delaying the invitation to your offer or services. Our leads are looking to solve their pain points, fast! They are trying to figure out if you are the person to help them. You owe it to your leads to share with them how you can help them because if you don’t offer them something to do, they’re going to find someone else who can.
Instead of delivering value, let your leads know how you’re going to help them overcome their objections.

RESOURCES:

Find the blog post that accompanies this episode

Grab a FREE 14-day trial of the Funnel of the Month Club (+ over $3,000 worth of trainings and bonuses as a thank you for testing it out!) here

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 345 | Growing your email list through collaboration featuring Mallory McGary

Mon, 18 Sep 2023 05:00:02 +0000

Meet Mallory McGary, founder of Beautifully Blooming!

With her diverse skills and resilience, Mallory empowers women to build six-figure businesses, offering tailored solutions for all budgets.

Her mission is to help women achieve business success without compromising their motherhood.

Mallory McGary - the fairy godmother of business coaching!

TAKEAWAYS

Making growing your email list a priority. If all the social media platforms shut down tomorrow, what would you be left with? You will always own your email list and this is a great place to nurture your clients. So if you don’t have an email list, start one soon!
Start networking with those you know. The best way to start collaborations is starting with those you already know and have worked with before. After doing collabs with those you know, then start reaching out to those you feel would be a good fit for you in how you can serve their audience and how they can serve your audience.
The best collaborations involve a trade-off of services or offers. For example, Mallory has a radio show, so she likes to approach someone by offering them to be on her show and maybe in exchange she is on their podcast or in exchange she is in their masterclass. Find something you can both offer that will benefit both your audiences.

RESOURCES:

Find the blog post that accompanies this episode

Get a free ticket to The CEO Mom: Reimagined Summit

Grab a FREE 14-day trial of the Funnel of the Month Club (+ over $3,000 worth of trainings and bonuses as a thank you for testing it out!) here

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 344 | How to increase sales through a tripwire

Mon, 11 Sep 2023 05:00:02 +0000

In episode 342, we talked about why lifetime value matters with our clients.

How can we keep them coming back to buy what you offer and stay?

In this episode, how we can utilize a tripwire to increase sales inside of your email funnel.

What is a tripwire?

A small offer that lives on the thank you page of your lead magnet. It is offered for a limited time and CANNOT be found anywhere else. There has to be a level of exclusivity and scarcity included. It might seem like a small thing, but it can make a big difference in your sales strategy.

TAKEAWAYS

Your tripwire has to make sense for the lead magnet and final offer. For example, if you have a membership, a great tripwire would be something like $7 for a free 30 day trial in your membership.
Use a tripwire to liquidate your ad spend. As you make money from your tripwire, putting it back into your ad spend is the way to go so that you do not have any barriers as to your spending on Meta Ads.
A tripwire can help generate leads for free and it can create massive change in your business. It can help liquidate your ad spend, make a profit and help more people.

RESOURCES:

Find the blog post that accompanies this episode

Send me a DM with the word TRIPWIRE and I’ll add you to the list to get access to my new (FREE!) resource at the end of the month to help you set up your tripwire quickly, and with profits in mind

Go back and listen to episode 342 to learn why lifetime value matters

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 343 | Moving through disappointments

Tue, 05 Sep 2023 17:45:54 +0000

This episode of the 6-Figure Secrets Podcast is a bit different than what we usually talk about on the podcast. You see, normally we talk about things that help us to see and experience results. But today, we’re digging into disappointment and how move through disappointments.

In this episode I’m sharing four disappointments that I’ve experienced lately, that have really thrown me for a loop. These things have derailed me, caused me to lose way too much sleep, and made me question if I’m actually capable of growing this company to $1,000,000 by the time I’m 40.

But the beauty of entrepreneurship, and actually being a human, is that we get to make a choice when things disappoint us. We can choose to crumble and let our disappointments define us, or we can decide to use them as a jumping off point. We can use our disappointments as a way to move us forward and to propel us to the next level.

So in this episode of the 6-Figure Secrets I’m sharing a fairly vulnerable take on what I’m doing to move through these disappointments with the hope of helping you to navigate a disappointment you may be experiencing.

RESOURCES:

Find the blog post that accompanies this episode

Get access to a template of THE email that was directly responsible for over $80,000 in sales last year in my business here

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 342 | Why lifetime value matters

Mon, 28 Aug 2023 05:00:03 +0000

If you want to scale your business, yes, you need more numbers. It can be a numbers game! The more leads you have, the more people you have to invite to join you in your program.

And while we always need to be generating more leads, there is also another way to scale your business, that doesn't focus on more leads.

And that’s looking at your lifetime value of your leads.

TAKEAWAYS

Lifetime value is how much each lead is worth on your email list. What if you focused on increasing the lifetime value, but the email list size didn’t change? What kind of change would that create?
More invitations to current leads to buy. Your people are looking to you to help their pain point. Why wouldn’t you sell to them? Sometimes we think the next way to scale it through Meta Ads, adding a new team member, or creating a larger offer, which keeps you in constant creation mode, instead of making money mode.
It’s a win win every time. When you increase lifetime value of your leads, it doesn’t just help you and your family, but it also helps theirs because you're actually helping them through a product, program, or service.

RESOURCES:

Find the blog post that accompanies this episode

Submit an application for the Clients on Autopilot Mastermind

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 341 | Using data to drive decisions featuring Sydney O’Brien

Mon, 21 Aug 2023 05:00:03 +0000

Sydney O'Brien an Instagram Strategist who helps mompreneurs save time and increase their profits with custom strategies.

She is a mom of 3 young boys, a homeschooler, and a military spouse who has moved 4 times in the past 5 years. So she definitely understands the stress of wearing all the hats to accomplish all the things. Especially on timelines and with limited resources.

She’s passionate about owning and running a business that fits into her life, not having a job that runs her life. She loves being able to help other mom business owners find that same balance.

TAKEAWAYS

Market research through your Instagram Stories to get ideas for your content. Try to figure out what people are worried about or thinking about and how that relates to your specific industry. Then create shareable content from that information.
Repurpose your content. If you have a post or Reel that is reaching and engaging a lot of followers, you can take that content and make it into multiple forms of content. For example if you have a piece of content that digs into “the 5 things that…”, you could take each of those 5 things and make its own content for each point.
Find what works for you. All of the different ways to create content on Instagram are great, but you have to do what works for you. You may find more success with a static post than making a bunch of Reels. Use your data to help you determine what works best for you and your audience.

RESOURCES

Find the blog post that accompanies this episode

Follow Sydney on Instagram

Register for the Burn Your Launch Calendar and Never Look Back Masterclass

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 340 | Takeaways from the launch of Threads

Mon, 14 Aug 2023 05:00:02 +0000

In its first 7 hours of life, Meta's new social media app, Threads, had 10 million users. That’s bananas! Whether you are a fan of Threads or not, this is crazy impressive. So what can we learn from this?

In this episode of the 6-Figur Secrets Podcast we're NOT digging into the best strategies for Threads, but instead, we'll be working through what we can learn from the launch of Threads that can help us in our businesses.

TAKEAWAYS

Make it easy for your leads to become your clients. The minute you make it complicated or overwhelming, you’ll lose the sale.
Make your offer or product familiar or reminiscent of earlier days. Threads is reminiscent of other social media apps in the early days.
Timing in the marketplace can be a window of opportunity for your offers. Offer a solution to a pain point. How can you fill the void and give them what they want?
If it bombs, try it again. Did you know that Meta launched Threads in 2019 and it bombed? They relaunched it and 10 million people joined the first 7 hours! Just because it didn’t work the first time, doesn’t mean it’s a dud.
Make the learning curve small. More features don’t always make for a better client experience.

RESOURCES:

Find the blog post that accompanies this episode

Download The $80,000 Email Template

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 339 | Mastery featuring Kristin Maahs

Mon, 07 Aug 2023 05:00:02 +0000

Kristin Maahs is a former teacher and course creation coach. She helps business owners to create and sell a sustainable, scalable, and transformational online course with best learning practices and educational strategies so their students actually get results.

Kristin is the host of the She's Building a Dream podcast, creator of The Effective Course Creator program, and holds a masters degree in Education.

TAKEAWAYS

Mastery means continuously doing the work.Constantly rinsing and repeating and working through that mastery. Asking yourself what can do differently? How can I make this better?
Take consistent action even if it isn’t perfect. Learning to trust yourself as you progress, even if it isn’t perfect or it’s messy, helps you take continuous action. The more you overcome something, the further you get to the top and the more you trust yourself.
People that get the best results keep trying something innovative over and over again. Then they try something different. Usually when a business blows up, someone was innovative and they tried something completely different.

RESOURCES

Find the blog post that accompanies this episode

Visit Kristin on her website

Follow Kristin on Instagram

Register for the Burn Your Launch Calendar and Never Look Back Masterclass

CONNECT WITH ALLISON

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?
If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 338 | Taking radical responsibility

Mon, 31 Jul 2023 05:00:02 +0000

Something that has been a total game changer for me this year has been taking radical responsibility over the results I'm experiencing in my business. And this ownership has created massive growth in my business. A very obvious metric of this growth is that I’ve brought in more sales by June of this year, than I did in all of 2022. Things are churning and burning and I really equivocate that growth to one main thing, taking radical responsibility for everything in my business.

And so what do I mean by this?
Not being passive and taking massive, aligned action.

In this episode, I’m going to share my perspective on this, and dive deep into how you can stay focused on your goals and adjust when needed, which will help you to take radical responsibility.

TAKEAWAYS

Instead of making excuses when something isn’t working, ask yourself, what can be done? When my masterclass wasn’t getting 50 registrations each week, I asked myself, do I need to change my Meta ads, lead magnet swap, or work on getting more registrations through my email list? What can I do to control the situation?
Your goal is more important than your comfort zone. Sometimes something will work for a while and then you won’t see the same results you were seeing. Maybe it’s time to change your messaging. It’s ok if things need to be adjusted and it's quite brave when you can admit that something needs to change.
Learn to serve yourself first. When pouring from an empty cup, you can’t fully show up. We need to say to ourselves more often that we are worth it.

RESOURCES:

Find the blog post that accompanies this episode

Download The $80,000 Email Template

Check out episode 328 that Allison mentioned in this episode all about her weekly masterclasses

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 337 | Creating connection through video featuring Nellie Corriveau

Mon, 24 Jul 2023 05:00:02 +0000

Chief of Wealth at The Wealthy Mama Movement, Nellie Corriveau, is passionate about helping mama entrepreneurs create financial and time freedom that they desire.

Nellie got her first taste of sales in the non-profit sector, successfully raising over 3 million dollars for Nellie’s Champions for Kids, which she founded at the young age of 16.

She has since transitioned out of her Executive Director role at NC4K and into business coaching and strategy where she uses her unique gifts to coach and support entrepreneurs on how to actually make money doing what they love. Under Nellie’s guidance, entrepreneurs learn to master their sales skills with focused strategies and rock-solid accountability.

Nellie’s magic is delivered through various on-demand programs and resources, her podcast “Wake Up & Be Wealthy”, the The Six-Figure Mama Club, and her wildly popular The Mama Mastermind where she has a direct impact on the growth and success of hundreds of businesses every year.

Not coming from money and having ADHD, Nellie is on a mission to help as many women build wealth and gain millionaire status.

She is also the co-host of The Biz Bestie Bash, a three-day conference focused on being a resource for online businesses, podcast host and an author.

When Nellie takes off her crown at the end of the day, she loves to spend time working out, shopping, Netflix-ing and relaxing with her husband Jared and her daughter Emma and baby boy, Boone.
As a family they have been focused on building wealth and creating a life they love.

TAKEAWAYS:

Show up authentically in your videos. Be less attached to what the video does and more attached to the impact it's creating.
Think how you can pour value into a video. Focus on content that can help people break through their limiting beliefs and helps people take action. That might include teaching with a white board, doing a giveaway, leading them to a freebie. Make it easy for them to take the next step.
Create content with the end in mind. If you have a call to action or something for someone to do, they’re going to start to create change and they’ll create change with you and it’ll create momentum.

RESOURCES:

Find the blog post that accompanies this episode

Learn more about Nellie by visiting her website

Download The $80,000 Email Template

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 336 | Creating your own metrics

Mon, 17 Jul 2023 05:00:02 +0000

I recently had a coaching call with one of my done-for-you clients about her conversion rates. She was converting about 3% of her leads from her webinar over to Fitting Calls. And for her price point of her program, getting a 4-5% conversion rate is pretty standard.

But after some close inspection of the numbers and a deep dive into the moving part of her webinar and lead generation efforts, we decided she shouldn't focus on increasing her conversion rate. Instead she should focus on something else.

In this week's 6-Figure Secrets Podcast episode I share why it's important to know what your industry standard are, but also why it's even more important to create your own metrics.

TAKEAWAYS:

Funnels are a predictable way to grow and scale business. When the funnel works it adds fuel to the fire. It magnifies your message and gets you in front of more people who need and want your help. The funnel serves people in a way that works for you and works for them.
Feed the machine. If your funnel is working, and you want to make more money, all you need to do is get more people into your funnel. The best way to do this is with meta ads.
Look at your numbers. How do these numbers feel? How is this working for me? Ask yourself lots of questions. How many leads enter the funnel weekly? What are they clicking on or not clicking on? What can you do to beat your own metrics? How can you create your own metrics in your own funnel, lead magnet, email sequence? How can you make these things work better for you?

RESOURCES:

Find the blog post that accompanies this episode

Get access to monthly email funnels designed to help you enroll more clients into your course or membership through the Funnel of the Month Club. You can find more information here

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 335 | Building credibility featuring Merel Kriegsman

Mon, 10 Jul 2023 05:00:02 +0000

Merel Kriegsman, Women's Wealth Advocate and Business Mentor, is a serial Millionaire Maker with Soul, and global authority on helping women overcome generational underearning.
A former cleaning lady turned self-made Millionaire Matriarch, she believes that the most powerful thing we can do for our children is become unapologetic female leaders who fearlessly demand what they're worth, AND GET IT.

Her insights, based on helping 1000+ women step into SELF-FUNDED wealth, have been featured on CBS News, ABC News and in publications like Forbes, Fast Company, Entrepreneur, and Good Housekeeping.

Spot her in the wild on her organic farm in Canada, reading erotic novels in a 1920s lace dress, and rubber boots.

TAKEAWAYS:

Credibility building is a tool to help position ourselves powerfully to ask for top dollar in what we do. You can’t afford to be modest. Take what you have done and try to write a bunch of different ways that will land and show your authority in that space.
You’re not just building credibility with your audience, but you’re reminding yourself of that credibilty, which builds massive self confidence over time. You need active self-confidence to claim your credibility.
Start small. Maybe start by saying something that builds credibility in a sales call versus a public post. As you build your confidence, you’ll be able to gather more things that add to your credibility.

RESOURCES:

Find the blog post that accompanies this episode

Get access to Merel’s Wealth Whispers private podcast

Grab The $80,000 Email Template

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 334 | Testing content in Instagram Stories

Mon, 03 Jul 2023 05:00:02 +0000

Before I create anything (social post, blog post, new program, etc.), I usually test it out in Instagram Stories first.

This helps guide me in creating anything in my business before I actually put the work in to create the actual content. It’s important to ask the people who are following me if the content actually resonates with them and if I’m actually having conversations with people on topics that matter to them. I have been able to develop awesome relationships with people who became clients, colleagues, and friends by opening myself up to these conversations.

I challenge you to post something every single day and ask for feedback from your audience. Let the info you gather inform your next move.

TAKEAWAYS:

Stories help me to land on new podcast topics, masterclass, and carousel topics. I’ll do a 1 minute video where I talk about something and use a poll to understand my audience's perspective.
This strategy has also allowed me to embrace the “everything is content trend” (check out episode 318 for more on this). Through Stories I'll share a video that is representative of my business values. Things like spending time with my family, baseball games, or walking to the bus stop at 3:00 in the afternoon are some of my most commonly shared videos. I'll then use those videos in Reels, which creates continuinuity between my Stories and my Feed.
Testing EVEYRYTHING out, and I mean EVERYTHING! It’s as simple as me dropping a question box, responding to the engagement prompts. Because I have been doing this, I have seen an increase in engagement, increased podcast listeners, and more attendance at live events.

RESOURCES:

Find the blog post that accompanies this episode

The “Everything is content” episode Allison references in the episode:

Grab The $80,000 Email Template

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 333 | Stay close to the money featuring Frenchie Ferenczi

Mon, 26 Jun 2023 05:00:01 +0000

Frenchie Ferenczi is a growth and marketing strategist for overwhelmed (but seriously ambitious) experts and creatives. She keeps small business owners stay close to the money and on the path to revenue growth. From having sold out launches to spending more time with their kids, she empowers her clients to achieve their biggest business goals without falling victim to the business grind.

TAKEAWAYS:

Listen to your customers and your audience. Understand the information that your people are feeding back to you. Analyze and look at the information you get from them and how that can help you reach your goals.
Strategize how you are going to use that information to map out your time and money to get to that place. Obsess over the type of work that is going to get you to your goal.
Prioritize what’s most aligned with your strategy and your goals. What’s the bare minimum you have to do because this is where your strategy really informs you on what you have to do to stay close to the money.
After you get your information, strategize and decide what you are prioritizing, monetize everything. It’s all about doing the work to get you to this point and then measure the small and big wins along the way to keep you going.

RESOURCES:

Find the blog post that accompanies this episode

Download Frenchie’s Stay Close to the Money Guide here

Enroll new clients into your course or membership, on autopilot, through the Clients on Autopilot Mastermind. Applications are now open!

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 332 | 3 email automations all coaches and experts need

Mon, 19 Jun 2023 05:00:02 +0000

Today I want to talk about 3 email automations that you need to be using. These are easy to utilize and will save you A LOT of manual work! It also creates a better experience for your email subscribers.

I’m curious! Have you tried any of these email automations? If not, which one will you try first?

TAKEAWAYS:

First email automation is the auto-subscribe. This is a way to get your current email subscribers to get into a new funnel.
The second email automation you need is removing someone from a Pitch Sequence when they buy.
The third email automation you need is the click to watch the replay of a Masterclass, which enters your lead into a Pitch Sequence.

RESOURCES:

Find the blog post that accompanies this episode

Want to learn how to enroll new clients into your course or membership, without launching? Get registered for the "No-Launch" Launch Masterclass!

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 331 | Epic giveaways featuring Shannon Tacheny

Mon, 12 Jun 2023 05:00:02 +0000

Shannon Tacheny is a Brand and Marketing Strategist for big-hearted female entrepreneurs. Owner of Feather Blue Studios, founder of The Small Business Bay, and entrepreneur of over 15 years (including 10 running her previous photography studio) she helps women grow deeply rooted businesses that draw their favorite clients with ease, while skipping the “salesey” feelings and awkward online trends.

She loves chai tea, the beach, all things blue, dark chocolate, give-back boutiques, and her hubbie and 3 kids (one who happens to be taller than her now).

Shannon loves collaborating with other women in business and helping entrepreneurs see how a strategically-developed brand story can open up beautiful new opportunities.

TAKEAWAYS:

Keep your giveaway simple. Make it easy for collaborators to join and want to say yes! Shannon had her collaborators contribute 1 item to the giveaway and send out 2 emails. She felt like this was an easy ask and people were happy to join with her in this giveaway.
Draw in on brand followers. Make sure that as you are trying to grow your followers, you get the right ones. Shannon explains in the episode a technique she used in her giveaway to make sure she was getting quality followers.
Giveaways and events can grow your email list. As you choose to work with collaborators who have similar audiences, you essentially create a win-win situation where you each support and celebrate each other’s businesses while growing your audience.

RESOURCES:

Find the blog post that accompanies this episode

Find Shannon on her website

Hang out with Shannon on Instagram

Grab Shannon’s Grow Your Business Through Collaborations Guide

Want to learn how to enroll new clients into your course or membership, without launching? Get registered for the "No-Launch" Launch Masterclass!

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 330 | Visual reminders of success

Mon, 05 Jun 2023 05:00:02 +0000

I am a VERY cerebral person. Meaning, I need things spelled out very succinctly and in a very obvious way. I’m also an enneagram 9, which means I love to stay in my comfort zone. So goal achievement has ALWAYS been hard for me in my business.

Now in things like sports, I’m good to go. I'm pretty atheltic, so I've been relatively good at most sports I've tried. Again because I'm a very cereberal person, it's very obvious with a sport if you've accomplished your goal. You etiher win or lose. There's no gray area, only black or white.

With business, because I’m in charge, there’s no one really holding me accountable. Goal achievement isn't so obvious, and unlike with sports, running a business is not something that comes naturally to me.

So, I created a visual reminder of my sales this year so I can clearly see if I am actively reaching my goals. My intention in sharing this with you is to help you establish some sort of visual reminder to help you very clearly see if and how close you are to your goal.

TAKEAWAYS:

Find a system that keeps you accountable to yourself. I don’t care what your goal is, but have something that visually reminds you how close you are to reaching your goal. And it’s fun when you start to hit it and can visually see the results too!
Creating something visible forces you to slow down. When you can see where you have been and where you are going, it’s easier to know what you need to do next without overthinking or thinking about the big things too quickly.
Make it easy and make it obvious. In this episode I share with you the goal wall I created that has a clear system that helps me track how close I am to my goals. It’s very clear to me when I am near or not near my goal. You could do something similar or find something else that works for you but don’t over complicate it.

RESOURCES:

Find the blog post that accompanies this episode

Register for the Burn Your Launch Calendar and Never Look Back Masterclass

Check out episode #320 that Allison references in the episode

Check out the two Reels that Allison references about her Goal Wall:
Example #1 on Instagram
Example #2 on Instagram

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 329 | Growing with intention featuring Megan Sumrell

Mon, 29 May 2023 05:00:02 +0000

Megan Sumrell is a former corporate techie turned entrepreneur. As a business owner, mom, and wife, she knows exactly how hard it is to juggle #allthethings while still maintaining your own sense of self and purpose. When her daughter was born in 2010, life as she knew it completely changed. After struggling to manage work, motherhood, family, etc, Megan set about a new way to manage her time and organize her calendar. She took her 20+ year career in systems and processes and applied it to one of her favorite things…time management!

She is the creator of the TOP Program and TOP Planner, a program and planner that teaches her proprietary system and processes regarding time management, organization and productivity.

TAKEAWAYS:

Work backwards when you’re planning. Start with your week, then monthly, quarterly and annual. It’s important to get your day-to-day routine organized before moving onto the big things.
Have systems and repetitive routines set up. This will help with your time management and making sure things that are rinse and repeat get done while also getting new and future projects accomplished.
Automate your systems. This especially helps when you need someone to fill in a job. Megan has created Loom videos attached to tasks so that when someone is unable to complete a task, someone else from the team can step in and get it done so they don’t get behind.
Create a business where your revenue isn’t dependent on you constantly showing up. Megan has a goal to keep decreasing her work days and hours so that she can show up in her life the way she wants. This takes a lot of planning and organizing and teamwork to set up a business that creates revenue through funnels and automation versus always having to do live launches.

RESOURCES:

Check out the blog post that accompanies this episode

Learn more about Megan and how she can help you through her website

Register for the Burn Your Launch Calendar and Never Look Back Masterclass

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 328 | Weekly masterclasses

Mon, 22 May 2023 05:00:02 +0000

I came to the conclusion in early 2023 that if I wanted different results this year, I would have to actually do something differently. I’ve wanted to, for YEARS, have a masterclass that converts. Like a tried and true, somewhat internet-famous, masterclass that calls in soulmate clients.

But doing a masterclass every quarter, like I’ve seen a lot of the experts do, and also advice that I’ve been given by coaches that I’ve worked with, didn’t help me to do it often enough. I wanted to rinse and repeat, so that I could adjust and tweak and so the lack of frequency wasn’t really helping me to create that masterclass. So I decided to create a weekly masterclass and I started to see results. This episode I’ll share with you how I organized my masterclass and the things I learned from doing a weekly masterclass!

TAKEAWAYS:

Always get your masterclass in front of new leads. I do this by doing lead magnet swaps, Meta Ads, and summits. It’s important to know where your leads are coming from and that you track your conversions with different lead sources.
The more you do your masterclass, the more confident you will be in presenting and also in asking people to join your programs. The more times you do something, the faster you will see results.
Tweak one thing at a time. If your conversion isn’t changing in your masterclasses, pick one thing to fix and try that differently the next time. Only choose one though. If you change too many things at once, you won’t know what tweak gives you better results.
The more people you get to join live, the more people will buy. When people show up live they are interactive. You need people to show up live to create that know, like and trust factor which then leads to people to what you are offering.

RESOURCES:

Check out the blog post that accompanies this episode.

Register for the Burn Your Launch Calendar and Never Look Back Masterclass: www.allisonhardy.com/burn

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 327 | Ditching vanity metrics featuring Allyn Miller

Mon, 15 May 2023 05:00:02 +0000

Ready to face the toddler years without endless power struggles? Then you should know Allyn Miller.

After years of teaching in early childhood classrooms, Allyn became a certified parenting coach and founder of Child Connection. As the creator of the Pause~Presence~Play Method, she helps exhausted moms thrive in the toddler years and beyond, with less fighting and more fun.

She also shares her parenting philosophy and insights as a blog contributor for the Jai Institute for Parenting and The Baby Chick.

When not celebrating “aha” moments with her clients, you can find this chocoholic mama splashing in the ocean waves near her home of Weston, Florida, or snuggling on the couch with her husband and two kids watching the latest Pixar movie.

TAKEAWAYS:

Be consistent and engaged on your social media. Allyn will break up her social media time by spending 20 minutes creating a post and then 40 minutes having conversations and looking at profiles she admires to see what things people are talking about that she is interested in.
Developing relationships with people can be simple. Often we wonder how we can connect with others without coming across like we have an agenda. One way to do this is to have simple conversations. Maybe this is started from a story you post about your day and people comment or chat back with you. It doesn’t have to be fancy
If you want to see more success in your business, start with relationships. When you focus on connecting with people, they will most likely recommend you to others. It then becomes a ripple effect and more organic for people to connect with you. It can be unexpected and beautifully surprising.

RESOURCES:

Find the blog post that accompanies this episode

Visit Allyn on her website

Follow Allyn on Instagram

Register for the "No-Launch" Launch Masterclass

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 326: Selling outside of the pitch sequence

Mon, 08 May 2023 05:00:01 +0000

I’m a HUGE fan of selling something, as soon as someone enters onto your email list. Why? Because it creates a culture of selling. And as a result of that selling…buying. And when people buy from you they can create and experience transformation and you can pay for things!

It's a win, win for everyone involved!

But how do you sell outside of your normal Pitch Sequence and gain that know, like, trust factor to keep your leads coming back for more? Let me tell you all about it in this episode!

TAKEAWAYS:

There are 5 places you can sell outside of your Pitch Sequence. They include your tripwire, in the welcome email, inside of the lead magnet, your Nurture Sequence, and content you are driving from in your Nurture Sequence. I’ll give you more details for each of these in the episode!
I would recommend that this thing you’re going to be selling be a low-priced digital product, somewhere between the $7 - $47 range. I find with these 5 places, anything above $47 just doesn’t get bought.
There’s also another benefit to selling even if your lead doesn’t buy, they still know you are open for business. And so the unsubscribes for selling are much less, because you’ve established this as how you do things, from the onset.

RESOURCES:

Check out the blog post that accompanies this episode

Register for the "No-Launch" Launch Masterclass

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 325 | Hosting events featuring Erin Newman

Mon, 01 May 2023 05:00:02 +0000

Erin Newman is a speaker, author, Money Mindset Mentor, and Soul Fire Ignitrix for women entrepreneurs. She helps business owners to overcome mindset blocks to money and income, so that they can truly do what lights them up in their business AND make the income they desire. Through a mixture of mindset and energetic healing tools, Erin helps women to finally vanquish the mind gremlins, follow their soul purpose, and create a new pathway to abundance, success, and joy.

TAKEAWAYS:

Erin leads everyone to her email list. She feels that her email list is where she most connects with her audience and shares her best thoughts and content.
Speaking at live events is a great space for you to present yourself as an expert. You have a message and something to say. Being in front of an audience almost always puts you in a position to see results.
It’s important to know who your audience is and that what you have to offer will benefit the audience. At the beginning of speaking, Erin spoke to anyone who would listen. But as she started to do it more, she realized what type of audience would better receive her message.
You should be constantly getting out of your comfort zone. You should always try to be getting in front of new people by being a guest on a podcast, doing speaking events online and in person or any other platform you might not have tried before.

RESOURCES:

Find the blog post that accompanies this episode

Visit Erin on her website

Follow Erin on Instagram

Register for the Burn Your Launch Calendar and Never Look Back Masterclass

Grab a $7 trial for your first month inside of the Funnel of the Month Club

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 324 | Collapsing timelines

Mon, 24 Apr 2023 05:00:02 +0000

What if instead of achieving your goal in 12 months, you could achieve it in 3 months?

This was a question I asked myself a while ago and it really created a lot of momentum in my business. And let's call it like it is, momentum breeds results.

In this episode of the 6-Figure Secrets Podcast I’m going to share with you some very specific steps I took in my business to see results in a shorter amount of time.

But before we dive in, I do want to remind you that my way of achieving results isn’t the only way to achieve results. I don’t want you to feel like you have to copy and paste what I did, but I want to help get your wheels turning so you can achieve your goals and get the results you want.

TAKEAWAYS:

When you take action, you create momentum. When you create momentum, you breed results. So finding those tactics that bring you the best results is where you will create that momentum.
Try new things even if they fail. Sometimes things you try won’t work and that’s ok. That just means you haven’t found the thing that will speed up your results. Keep trying and lean into discomfort to get more ideas for your business.
These last two takeaways are two things I want to challenge you to do. (1) First, establish your goal. What is a goal you can set for the next month or the next 3 months that seems a bit out of reach (if that’s how you’re motivated)? (2) Then, what are all of the ways you can achieve your goal? I’m going to give you the same challenge that I gave myself, write down 50 ways you can potentially achieve your goal that are action based.

RESOURCES:

Check out the blog post that accompanies this episode

Check out the episode on Meta Ads that Allison references in the episode

Register for the Burn Your Launch Calendar and Never Look Back Masterclass

Grab a $7 trial for your first month inside of the Funnel of the Month Club

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 323 | One Zoom call per week featuring Cailen Ascher

Mon, 17 Apr 2023 05:00:02 +0000

Cailen Ascher is an award-winning Business Coach with a 3-day workweek, a mom of two little girls and the creator of Scale-Up Accelerator™ — a program that helps coaches create and launch a highly profitable Premium Group Program that can bring in $100K+ per year with one Zoom call a week.

Cailen has been featured in Business Insider, Huffington Post and Inspired Coach Magazine and has been interviewed on top podcasts like Entrepreneurs on Fire and She Means Business Podcast among many others. She is also host of The Soulful Business Show™ which airs weekly.

Her programs have helped 1,000s of coaches and service providers transform their lives and businesses with her proven strategies for working less, making more and living better.

Cailen lives in Bucks County, Pennsylvania with her husband, two young daughters and a spunky dog named Olive.

TAKEAWAYS:

Cailen’s business became more scalable when she switched from a 1:1 coaching offer to a group coaching offer. A 1:1 coaching offer is essentially trading time for money and she felt burnt out. Now she does one Zoom call a week for her group coaching clients.
Shifting to an evergreen model, instead of opening and closing offers for a certain amount of time, allows clients to sign up for her offering 24/7. This also allows the business to be scalable as you can constantly get new clients.
If you really want to have a scalable business, Ads are the way to go. Cailen and her team have seen huge success in doing YouTube Ads.

RESOURCES:

Find the blog post that accompanies this episode

Watch Cailen’s video training: How to Earn $100,000+/Year with ONE Zoom Call A Week

Register for the Burn Your Launch Calendar and Never Look Back Masterclass

Grab a $7 trial for your first month inside of the Funnel of the Month Club

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 322 | Buying back time

Mon, 10 Apr 2023 05:00:02 +0000

Being an entrepreneur requires you to think about problems differently, and then it requires you to do differently. Which is why it seems so foreign to focus on your time, if you want to make more money.

In today’s episode, I share with you how one of my 1:1 clients got more time back, and made more money, by hiring a VA and spending her time on more revenue producing activities. If nothing less, I hope this episode gets you to start to think about making money differently.

TAKEAWAYS:

Time is money. When you want to make more money, you should focus on how you’re spending your time.
Track your time. One way to see how you are spending your time is to track what you’re doing. There’s a great app called Toggl where you can track your tasks throughout the day. I suggest you do this for at least a week.
As an entrepreneur, you’re creating your own system. So that requires you to think differently than you’ve previously been taught. This might mean that in order to make more money and get time back, you may need to spend money, like outsourcing some tasks that are taking up your time that could be used on other revenue producing activities.

RESOURCES:

Find the blog post that accompanies this episode

Register for the Burn Your Launch Calendar and Never Look Back Masterclass

Grab a $7 trial for your first month inside of the Funnel of the Month Club

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 321 | Tools to get results featuring Neill Williams

Mon, 03 Apr 2023 05:00:02 +0000

Neill Williams is a Master Certified Life and Productivity Coach through The Life Coach School, host of The 6-Figure Coach podcast and creator of the $10K in 10 hours mastermind.

Only after ditching her own belief that success was measured by the number of hours worked was Neill able to achieve true lifestyle freedom while juggling her roles as a mom, wife, Master Certified Coach, entrepreneur and employee. Now, she helps too busy high-achieving online entrepreneurs simplify their schedules to 30 hours or less for more time and lifestyle freedom.

TAKEAWAYS:

Ads and funnels is Neill’s top marketing strategies that works for her when she can’t work. These two things married together simplify business and create an automated system that continues to work for you.
Data tells the story. Tracking how many clicks through a funnel, sales page or email, tells if your automated system is actually working for you. If you notice things aren’t working, adjust, and keep trying until you find what works best.
Make sure your call to action is helping you make sales. If the sales page isn’t working, it can feel like the whole funnel isn’t working. Sometimes you just need to adjust your type of call to action, book a call versus a sales page, to see what more people will actually do.
Set time boundaries. If you are doing a lot of 1-on-1 work, set boundaries around your availability. Don’t burn yourself out. Make the system work for you, not against you.

RESOURCES:

Read the blog post that accompanies this episode

Grab Neill’s resource, 4 Shortcuts to a Killer Lead Magnet

Listen to Neill's podcast, The 6-Figure Coach

Register for the Burn Your Launch Calendar and Never Look Back Masterclass

Grab a $7 trial for your first month inside of the Funnel of the Month Club

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 320 | 15 hour work weeks

Mon, 27 Mar 2023 05:00:02 +0000

Recently we forced Nora to give up her naps, which means I’ve lost 10 hours of work per week. So I went from a 25 hour work week, to a 15 hour work week. I am working less than I ever have, but my business is still growing. You can still hit your target, but you might have to do something different or learn a new skill. What got you here, won’t get you there. So how can you reach your target goal, while also cutting back on your work hours?

In this episode, I want to show you how to work less hours while still seeing massive growth in your business. The takeaways below are ways that I am able to streamline my business so that I am working a 15 hour work week and I want you to be able to do that too!

TAKEAWAYS:

Lead generation through Meta Ads. I talked about this in episode 316. I’m committing to leaning in HARD on Meta Ads to generate leads for me. This requires less of my time as the ads are helping bring leads in.
Collaborations help me get in front of other audiences and is another way to generate high-quality leads and partner with complimentary businesses, and collaborations usually don't cost money.
Focusing on sales. Keeping the main thing, the main thing, knowing EXACTLY what gets me results. My main thing is email funnels.
Planning ahead will help cut back your time. Spend time batching your work. Right now, I have a goal of having the podcast batched for 2023 by June 1. This will help me significantly with my time over the summer.

RESOURCES:

To find the blog post that accompanies this episode click here

Listen to episode 316 that Allison references in the episode

Register for the Burn Your Launch Calendar and Never Look Back Masterclass

Grab a $7 trial for your first month inside of the Funnel of the Month Club

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 319 | Partnerships featuring Samantha Burmeister

Mon, 20 Mar 2023 05:00:03 +0000

Samantha Burmeister is the founder and lead copywriter at Nomad Copy Agency. At Nomad Copy Agency, every business receives really freakin’ good copy to help them turn their sales process into a hands-off, high-conversion experience.

Sam has worked on dozens of online service provider launches, many of which earn the client six-figures (or more!). Ultimately, her goal is to empower the entrepreneurs she works with to sell more, simply - so that they can focus on delivering and designing their abundant lives.

TAKEAWAYS:

Make relationships. Networking and creating relationships has helped Sam’s business to scale.
Create a process and system for your referrals program. The easier you make it for those you partner with, the more likely they are to refer you. Make affiliate programs worth their time to want to refer you.
Nurture your affiliates by providing them opportunities to network with other people who also want affiliates. Make it a win win for everyone.

RESOURCES:

To find the blog post that accompanies this episode click here

Get your opt-in audited by Sam (for FREE!)

Learn more about Sam's membership, Copy On Demand

You can find Sam on Instagram, LinkedIn, and on her website

Register for the Burn Your Launch Calendar and Never Look Back Masterclass

Grab a $7 trial for your first month inside of the Funnel of the Month Club

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?
If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 318 | Everything is content

Mon, 13 Mar 2023 05:00:02 +0000

Social media is changing, there’s no getting around that! The pendulum swings, depending on consumer fatigue and algorithm changes. And right now it seems like the “everything is content” trend is Queen!

In this episode, I want to share with you what I’m doing with video, B-roll content, and how creating content for Instagram using this approach, can be really, friggin' easy.

TAKEAWAYS:

It’s easy. Use content from throughout your week. In fact, I will batch videos so I have them done for the month.
It’s not wildly popular (algortihm-wise), but gets a lot of good conversations going in the DMs. People engage more in my DMs because they feel more connected to me and I give them a call to action which gives me an opportunity to have a conversation with them.
Shows my values, without me having to show up on Stories.
Test the content first in Stories, when it gets engagement, then I turn it into a Reel.

RESOURCES:

To find the blog post that accompanies this episode click here

Follow @shinewithnatasha for Instagram help

Check out an example of a “everything is content” Reel from Allison’s Instagram account

Grab a $7 trial for your first month in the Funnel of the Month Club

Register for the Burn Your Launch Calendar and Never Look Back Masterclass

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 317 | YouTube for lead generation featuring Melissa Mitchell

Mon, 06 Mar 2023 06:00:03 +0000

Melissa Mitchell is the Owner of Wandermint Creative, a YouTube video marketing agency and coaching business. She helps entrepreneurs build their social media following on autopilot.

She offers a variety of services including helping clients produce 6 months of specifically written, filmed, and targeted videos in only 3 days that will help them create brand recognition and customers for life.

Her goal is to help all entrepreneurs create simple, repeatable and sustainable systems that make video content creation and lead generation a breeze.

TAKEAWAYS:

Finding answers to how YouTube can help people grow people’s businesses helped Melissa have success. The definition of success changed for Melissa when it became about how many people’s lives she can affect and how she can help her clients reach their goals and grow their businesses. The larger purpose drives her forward.
YouTube content can be repurposed. With one YouTube video, you can make up to 26 pieces of content! You can transcribe the video into a blog, retrieve the audio for a podcast episode, make smaller clips to put on your social media platforms, and so much more!
YouTube brings in organic leads and is a search engine. Because it is a search engine, it’s going to continue to work for you. It brings in organic leads as your YouTube video leads to your social platforms, email funnel, offer links, etc. While the repurposed content on social media platforms, also brings them back to YouTube. This system helps support a never ending search for your content and brings in more leads.

RESOURCES:

Click here to find the blog post that accompanies this episode

Watch Melissa’s FREE training, 3 Secrets to Leverage the Power of YouTube to Bring in Consistent Leads in 2 Hours or Less Per Month

Follow Melissa on Instagram

Register for the Burn Your Launch Calendar and Never Look Back Masterclass

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 316 | Meta Ads

Mon, 27 Feb 2023 06:00:03 +0000

My main goal this year is to get my email list to 10,000 subscribers. Why? Because I know, because I’ve done the math, that my email list is my most valuable asset in my business, outside of myself. It’s where my audience buys and it’s where I see the most engagement.

So I did some planning at the beginning of this year and realized that if I am to experience this kind of growth and hit this number, I need to get my lead magnet in front of new audiences. One way to do that is through paid advertising, and for me, that's Meta Ads.

In this episode we are going to talk about Meta Ads (previously known as Facebook and Instagram ads) and how they can help you with your email list which ultimately helps you generate more leads to grow your business.

TAKEAWAYS:

Know the numbers. It’s important to know what goals you are working towards and getting down to the specifics with your numbers plays a huge role in knowing what activities are going to best serve your business.
Make growing your email list a priority. If growing your email list isn’t currently high on your priority lists for your business, it’s time to start taking action steps to do that. You own your email list which can be incredibly valuable. My email list is my greatest asset in my business, besides myself.
Keep the promises you make to yourself. If you want to hit a goal, and the goal is worth it, you have to keep focus and you have to follow through on the things you told yourself you were going to do. This mindset is one of your biggest assets. If you keep letting fear take over, you’re just going to stay where you are.

RESOURCES:

To find the blog post that accompanies this episode click here

Sign up for the Burn Your Launch Calendar and Never Look Back Masterclass by clicking here

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 315 | #DOTHETHING featuring Kelly Sinclair

Mon, 20 Feb 2023 06:00:02 +0000

Kelly is an award-winning marketer and brand strategist, visibility maximizer, and a Small-town, girl mom of 2.

Kelly did the corporate thing for over 10 years, climbing the ladder and building a successful career in PR, managing reputations for global companies.

After losing her mum to breast cancer in 2017, she became immensely aware of how short life really is. And when you experience loss like that, you think about life differently. She realized how important it is to do what you love and spend time on what really matters.

That’s why she started KS&Co. and Entrepreneur School, supporting other entrepreneurs chasing their dreams and passions.

You deserve to be successful in your business! Kelly wants you to make your dreams come true! She’s your Fairy Brand-mother waving the magic wand to give you the confidence, guidance and support you need to get to your next level of success.

With an authentic brand and the right marketing strategy customized to you, you will feel unstoppable momentum to make your passion a success!

TAKEAWAYS:

Give yourself momentum by counting the small wins. Kelly says for her that success can look different for her on different days. One day she feels successful because she got the school lunches together and another day she gets a big client. All of these things are wins that help us feel like we are on the right track. “You build momentum when you stack up your successes”
Be an advocate for yourself. Don’t be afraid to ask for help, ask people for what you want or to connect with someone that has great potential to be an amazing collaboration. We are too often held back by our fear of rejection or embarrassment. Kelly asks herself, “What’s the worst that could happen?” She shares a great story about a time she got the courage to reach out to a big name in the business world to interview and got an unexpected result.
Do one simple action a day. Sometimes all you have to do to grow your business is spend 5 minutes connecting with someone or sending that email or sharing that post. One action a day will build your momentum faster.

RESOURCES:

Find the blog post that accompanies this episode here

Follow Kelly on Instagram here

Register for the Burn Your Launch Calendar and Never Look Back Masterclass here

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 314 | Selling everyday

Mon, 13 Feb 2023 06:00:02 +0000

The idea of selling something everyday has been a part of my brand for years. Who doesn’t like the idea of selling something daily?! But I recently revised the idea of selling. Because my definition of “selling” has changed AND I have the ability to do this through automation. So selling to me used to be dollars in the bank account, but that focus is dependent on other people buying. And I can’t control other people. So I reframed the way I think about selling. In this episode I share with you what I have been doing in my business that is helping me feel more connected to my community and bringing in more sales.

TAKEAWAYS:

Selling something means showing up and offering something whether that’s through a new podcast episode, creating a new reel, or a pitch email. There are things we can do everyday to reach our audience.
As I have seen an increase of “selling everyday”, I have seen an increase in engagement. I feel an increase in the community aspect of my business. My clients feel that they know me and can connect with me. So although I don’t know them, the know like and trust factor is being built through this work. And we all know that’s vitally important for sales.
Commit to selling one thing a day. Sometimes that can be through automation and other times that can be more hands on. Make sure that one person, whether it’s in your email, or on Instagram, or on Tik Tok, wherever you hang out, make sure that one person is invited to get to know you, the work you do, and how you serve your clients today.

RESOURCES:

Find the blog post that accompanies this episode here

Register for the 3 Secrets Behind Burning Your Launch Calendar and Never Look Back Masterclass here

Listen to Episode 307 that is referenced in this episode here

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 313 | Crafting a clear message featuring Marisa Corcoran

Mon, 06 Feb 2023 06:00:02 +0000

Ready to discover what to say and how to say it to magnetically attract your dream clients? Then you need Marisa Corcoran in your corner!

In addition to writing the words that get landing pages converting at 60% (or higher!) and crafting personality-filled emails, Marisa is the creator of the wildly popular Copy Chat summit, and helps coaches and creatives craft their uncopyable message inside her program, The Copy Confidence Society. Her framework has been featured in Business Insider, Thrive Global, and Voyage ATL.

When not click-clacking on her laptop in the Atlanta sun, you can find this Harvard grad analyzing a Real Housewives episode like it’s government policy and consuming inappropriate amounts of Nutrageous bars.

TAKEAWAYS:

Marisa starts with telling us that it is important to know our ideal client. She reminds us that there are two many purchase decisions consumers make. They decide that they want what you are selling and then they decide if you are the person they want to purchase from or work with.
Marisa advises that a great place to start with your messaging is to create a “what I do” statement that is clear, specific, and measurable. She goes into detail about how you can do that.
Connecting with your audience is not only about getting the ideal client language specific, but deciding how you want to show up. People connect with your personality. We both discussed times we connected with clients because we were just showing up as who we are.

RESOURCES:

Find the blog post that accompanies this episode here

Register for Marisa's Leave ‘Em Wanting More: The 3-Part Framework to Create Copy with Creativity and Chutzpah here

Download The $80,000 Email template

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 312 | Saying no to good advice featuring Kylie Kelly

Mon, 30 Jan 2023 06:00:02 +0000

Kylie Kelly is a business coach and maternity leave coach for CEO Mom’s. She is also a podcast host of This Mama Means Business, boy mama of two and founder of The Pregnant CEO Brand. She helps women business owners in all stages of their life, from planning and funding their own maternity leave through to building their perfect audience through a simple virtual summit strategy. She also hosts two summits herself, The Pregnant CEO Summit & The CEO Mom Summit every 6 months.

TAKEAWAYS:

Kylie’s definition of success has changed over the years. When she owned a wedding photography business, success to her was having a fully booked calendar, working long hours, and living the constant hustle. After she became a mother to two boys, she said that her world completely changed the way she looked at her life and business. Her idea of success changed.
Kylie’s key to seeing results in her business is dropping the comparison game. She says that your life does have to look a particular way. You have to do what’s best for you and the lifestyle you want to live.
Kylie says to not get so stuck in the doing that you forget to actually be the woman you want to be. Stop questioning yourself, thinking and feel like you’re missing something and start walking into the women that you want to be.

RESOURCES:

Find the blog post that accompanies this episode here

Connect with Kylie on Instagram

Check out Kylie's Private Podcast Series, The Audience Accelerator

Download The $80,000 Email template

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 311 | Email funnel trends

Mon, 23 Jan 2023 06:00:02 +0000

Something that grinds my gears is experts delivering out of date marketing advice.

So in this episode of the 6-Figure Secrets Podcast I’m sharing what we are seeing inside of our own email funnels and inside the email funnels of our clients, that are helping us to sell more of our courses and/or memberships, on autopilot.

As we move closer to the Funnel of the Month Club launch (January 25, mark your calendars!), I want to showcase one of the features I’m most excited about of the membership, which is our email funnel trend reports, through the content in this episode.

In fact, I’m sharing three email funnel trends we’re seeing, not just one!

In this episode of the 6-Figure Secrets Podcast I’m sharing:

The three email funnel trends I’m seeing in my own email funnels and in the email funnels of our clients, that have helped to increase sales of our courses and/or memberships
How you can utilize these trends in your own email funnel
What these trends signal to us, as online marketers

RESOURCES:

Find the blog post that accompanies this episode here

Create a simple email funnel marketing system that sells your course or membership on autopilot, without overwhelming strategies that keep you stuck and drain your time. Join the Funnel of the Month Club as a Founding Member!

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 310 | Making the to-do list the night before

Mon, 16 Jan 2023 06:00:02 +0000

This podcast’s topic seems really basic, but it’s my promise to share with you strategies that help me to create results in my business, and this is something that has helped me feel less frazzled, more confident, and productive in my work day.

I started making my to-do list the night before.

I started doing this because I felt like I was constantly taking in information, instead of putting anything out. I found myself wasting a ton of time during my work day and ending my work day feeling like I didn’t get anything accomplished.

I knew something had to change, and so this was one of those changes!

And so in this episode of the 6-Figure Secrets Podcast I’m sharing:

Why making my to-do list the night before has helped me to get more done
Why I started doing this and what I was experiencing in my day-to-day that made me start to do this
How this habit can help you to feel less frazzled, and more productive and present

RESOURCES:

Find the blog post that accompanies this episode here

Get access to a template of the email that sold over $80,000 worth of courses or memberships last year, and use it in your next open cart sequence or Pitch Sequence, here

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 309 | Find Your Minimum™️ featuring Emily Schwalbach

Mon, 09 Jan 2023 06:00:02 +0000

Emily is an Instagram Consultant and Business Mentor who specializes in making marketing for your business simple. She started her career as a Kindergarten teacher but left after she had her first son and has been in marketing for the past 7 years. After failing face first in an MLM because she refused the “hey girl” DM strategy, she learned to market successfully without those gross strategies and has supported 800+ business owners to simplify their own social media + business strategy through 1:1 consulting, team trainings and a low-cost social media membership she co-founded.

TAKEAWAYS:

Emily’s definition of success has evolved from monetary gain to time gain. When she first started her business it was just to supplement her husband’s income and contribute to the family. Now, Emily will outsource anything and everything she can, so that she can free up her time in any way possible.
If you are looking to outsource something in your business, Emily suggests you start small with the thing you are the worst at. So take a look at the activities that just aren’t getting done in your business, or aren’t getting done well, and start there.
Part of Emily’s Find The Minimum (TM) process is identifying the spaces that get you actual results in your business. Identify how your last 3-5 clients came to you, and work through the process of how they became your client.

RESOURCES:

Find the blog post that accompanies this episode

Grab $10 off Emily’s Instagram Strategy Made Simple course using code GIVEME10

Hang out with Emily on Instagram

Apply for Done-For-You Email Funnels and Consulting

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 308| CEO Weeks

Mon, 02 Jan 2023 06:00:02 +0000

Recently I started implementing CEO Weeks every month in my business to give my brain space to think, be creative, and plan.

As you build your business to 6- or 7-figures you’re going to flip between the three roles: a CEO, a business owner, or an employee. And if you can spend more time in the CEO role, you’ll see more growth, faster.

And so in this episode of the 6-Figure Secrets Podcast I want to pull back the curtain to share about CEO Weeks and how they can help you to build your business in a way that allows you to stay more in your CEO role, instead of the role of a business owner or even an employee.

So what a CEO Week does is force you to spend more time in the role of a CEO, which creates more big picture change, which eventually trickles down into all aspects of your business.

In this episode of the 6-Figure Secrets Podcast I’m sharing:

Why my CEO Days morphed into CEO Weeks
Why it's important to know if you are operating in the role of CEO, business owner, or employee
How to track your time and what to track to validate the need for a CEO Week

RESOURCES:

Find the blog post that accompanies this episode here

Apply for Done-For-You Email Funnels and Consulting

CONNECT WITH ALLISON:

Follow Allison on Instagram

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

EP 307 | A new way of setting goals

Mon, 26 Dec 2022 06:00:02 +0000

If setting a big, audacious goal at the beginning of every year doesn’t get you lit up or intimidates you, I want you to consider setting goals in a different way.

If your goals are constantly revolving around other people taking action, the likelihood of you actually accomplishing those goals is way less likely to happen, because you have no ownership of those goals.

Instead, make your goals you-centered, so that you know EXACTLY what you need to do to make your goals happen, and you can measure the effectiveness of the action you take to accomplish those goals.

So in this episode of the 6-Figure Secrets Podcast I’m diving into:

The difference between a goal that is focused on other people taking action, and one that focuses on you taking action
Why actively doing more to hit your goal, isn’t necessarily a good idea and can fast track your burn out
How to reverse engineer the activity that goes into your goal, and why adding something else into your efforts, could create different results

Time boundaries

Mon, 19 Dec 2022 06:00:03 +0000

Due to a series of life events that were totally out of my control, recently my schedule exploded.

And so while life was happening certain things weren’t getting done in my business, and then when life stopped happening and work started again, certain things still weren’t happening!

My to-do list wasn’t completed at the end of the day and work started piling up.

Why?

Because my time boundaries were no longer being upheld.

So, what did I do? I went back to my time boundaries!

And so in this episode I want to share what they are, in the hopes that you can use these ideas and examples, to help you set firm time boundaries, that help you get the important things in your business done.

In this episode of the 6-Figure Secrets Podcast I’m sharing:

+ how time boundaries make it so that you can actually get work done
+ how to organize your day around your energy levels
+ why setting time goals that require you to work differently, can help you to develop a new skill and see results faster

RESOURCES:

Find the blog post that accompanies this episode here: http://www.allisonhardy.com/blog1/time-boundaries

Apply for Done-For-You Email Funnels and Consulting

CONNECT WITH ALLISON:

Follow Allison on Instagram:
www.instagram.com/allison_hardy_

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

30 day experiments featuring Aubree Malick

Tue, 13 Dec 2022 14:54:52 +0000

Aubree Malick is a boy mom, former teacher, and host of the Freelancer to CEO podcast. Recognized by Yahoo Finance as a Top 10 VA Coach, she helps overworked and underpaid moms and (soon-to-be former) teachers experience the freedom and joy that comes from designing a freelancing business with the skills they already have. After taking her own leap of faith over three years ago and replacing her teaching income within two months, she became passionate about helping other women start and grow their own businesses from home.

When she’s not supporting her own freelance clients (still walking that walk!) or members of her programs, you can find her looking for her next DIY project, binging her fav reality TV shows, or snuggled up on the couch with her boys.

TAKEAWAYS:

+ When Aubree’s business really started to take off and she surpassed her teaching salary, she had to come to grapple with the pull to do more. She had set out to accomplish this goal, and she did, so why did she want more? After some soul searching she realized that by stepping into her definition of “more” she was paving the way for others to do the same.

+ Aubree contributes most of her success on Tik Tok to the platform’s focus on authenticity. There are no “best practices” when it comes to Tik Tok and the platform is very streamlined, making the focus on creativity the main focus for most creators.

+ At first, Aubree committed to trying Tik Tok out for 30 days and then reevaluating, to see if it was worth her time. What she found is that she loved how supportive the platform is, and she hasn’t looked back!

RESOURCES:

Find the blog post that accompanies this episode here: http://www.allisonhardy.com/blog1/30-day-experiments

Applications are now open for 6-Figure Funnel (and when you apply by December 15, you’ll grab $1,000 off your enrollment!):
http://www.allisonhardy.com/6figurefunnel

Hang out with Aubree on Instagram: https://www.instagram.com/aubreemalick

Send Aubree a DM over on Tik Tok: https://www.tiktok.com/@aubreemalick

Visit Aubree’s website: https://aubreemalick.com

CONNECT WITH ALLISON:

Follow Allison on Instagram:
www.instagram.com/allison_hardy_

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

My 30 days of Instagram Live experiment

Mon, 05 Dec 2022 06:50:02 +0000

Recently I was issued a challenge by my coach, that I accepted.

And that challenge was to do 30 days of Instagram Lives, because like most people with the recent algorithm update, my account wasn’t getting as much engagement as it had previously.

Despite it looking like an epic failure on the surface, it was actually a really successful experiment, with some unexpected data points and surprising results.

So, in this episode of the 6-Figure Secrets Podcast I wanted to share:

+ the things that were successful with my 30 days of Instagram Live experiment
+ the things that failed miserably
+ my biggest takeaways and why I would do it again (with some tweaks)

RESOURCES:

Find the blog post that accompanies this episode here: http://www.allisonhardy.com/blog1/my-30-days-of-instagram-live-experiment

Download The $80,000 Email Template:
http://www.allisonhardy.com/80000email

CONNECT WITH ALLISON:

Follow Allison on Instagram:
www.instagram.com/allison_hardy_

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

Collaboration featuring Molly Cahill

Mon, 28 Nov 2022 06:00:03 +0000

Molly Cahill teaches health and wellness businesses how to attract and retain clients using Instagram in less time, without obsessing over comments, likes and followers. She is an Alabama native living in Cincinnati, OH with her husband Matt and 5 year old daughter, MJ.

TAKEAWAYS:

+ One of Molly’s measures of success is financial well-being so that she can use her finances as a tool for massive good in the world. She does this by having a charitable giving component set up for her Profit First approach to her finances.

+ Molly’s #1 contributor to her success is collaboration with complimentary business owners.

+ Molly contributes a lot of her collaborations’ successes to niching down. When she finally niched down to health and wellness professionals, she tripled her business in one month! Now, 90% of her 1:1 work comes from referrals.

+ One of Molly’s favorite ways to collaborate is a lead magnet swap with a complimentary business.

RESOURCES:

Find the blog post that accompanies this episode here: www.allisonhardy.com/blog1/collaboration-featuring-molly-cahill

Give Molly a follow on Instagram: www.instagram.com/mollyacahill

Download Molly’s Scrappy Ways to Grow on Instagram checklist: www.mollycahill.com/scrappy

Check out the collaborative Reel that Molly references in her interview: https://www.instagram.com/reel/Ca7jxqMgb83/

Grab Simple Emails That Sell and get access to 20 profitable sales email templates: www.allisonhardy.com/simple-emails-that-sell

CONNECT WITH ALLISON:

Follow Allison on Instagram:
www.instagram.com/allison_hardy_

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

Creating and exposing marketing gaps

Tue, 22 Nov 2022 15:55:50 +0000

Email Nurture Sequences are often the most forgotten part of an email funnel.

The old ways of just sending your new lead a ton of information somewhat related to the thing you eventually want to sell them, is over.

Like all things, marketing has changed.

Inside of your Nurture Sequence the #1 thing you should focus on is getting your lead (the person inside of your email funnel) to say “YES!” to your course or membership, before you even invite them to join your course or membership.

How do you do this?

By getting them to actually consume the Nurture Sequence.

And how do you get them to actually consume the Nurture Sequence?

You intentionally create and expose gaps that validate the need for your lead to continue to consume your Nurture Sequence.

In this episode of the 6-Figure Secrets Podcast I’m sharing:

+ What gaps are in your marketing
+ How to create them
+ And how getting your lead to consume your Nurture Sequence (through these gaps) it increases sales inside of your email funnel

RESOURCES:

Find the blog post that accompanies this episode here: http://www.allisonhardy.com/blog1/creating-and-exposing-marketing-gaps

Grab Video Email Formula for $50 off! Now through 11.28.22: https://allison-hardy.mykajabi.com/offers/ahe5xXVx?coupon_code=BLACKFRIDAY

CONNECT WITH ALLISON:

Follow Allison on Instagram:
www.instagram.com/allison_hardy_

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

Focusing on intentionality featuring Sindy Warren

Mon, 14 Nov 2022 06:00:02 +0000

Sindy Warren is a Stanford Law School lawyer, HR expert, yoga teacher, published author, and life and business coach. She founded her business Blue Tree Coaching to help individuals create powerful results in their lives, personally and professionally. She helps women begin the entrepreneurial journey with her signature coaching program, Side Gig School. She also works with established coaches with teams to ensure legal and HR compliance. Sindy has been happily married for almost two decades and has a daughter in college, two stepkids in their 30s, three grandkids, and two fur babies. When she's not working, she's most likely hanging with friends and family, cooking, reading, practicing yoga, or running.

TAKEAWAYS:

+ Sindy’s definition of success has evolved over the years as her business has shown her what type of impact is possible for her. Sindy wants her business to be a beacon of what’s possible, both in the business, and in her life outside of her business.

+ One of the things that has contributed to Sindy’s success in her business is knowing her financial numbers. Having a clear understanding of what’s coming in each month, what’s going out, and approaching money from a very intentional point of view.

+ Another aspect that Sindy has focused on to help her create and experience success in her business is helping her clients to get phenomenal results. She believes that when combined with understanding her financial numbers, it’s created a clear pathway for her to grow her business in a way that produces a stronger return on her investment.

RESOURCES:

Find the blog post that accompanies this episode here: http://www.allisonhardy.com/blog1/focusing-on-intentionality-featuring-sindy-warren

Listen Sindy’s podcast, Side Gig School: https://bluetreecoaching.net/podcast

Learn more about Sindy through her website: https://www.bluetreecoaching.net

Find Sindy on Instagram and send her a DM! https://www.instagram.com/bluetreecoaching

Grab The Confidence Code (the book Sindy mentions in her interview): https://www.amazon.com/Confidence-Code-Science-Self-Assurance-What-Should/dp/006223062X

Download a template of The $80,000 Email: https://www.allisonhardy.com/80000email

CONNECT WITH ALLISON:

Follow Allison on Instagram:
www.instagram.com/allison_hardy_

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

Connection and visibility featuring Megan Moran

Thu, 03 Nov 2022 05:00:02 +0000

Megan Moran is not only a mom to two beautiful toddlers (Jack and Sophia) and a wife to the most supportive husband and business partner, Collin, but she is also the owner of The Mompreneur Guide. As a Podcast, Retreat and Mastermind Host and Authority-Building Guide, Megan is on a mission to help mompreneurs connect with themselves, their community, and increase their visibility so they can create massive impact with their business, while also being present moms. Because as a third generation mompreneur, Megan is proof that it's possible.

TAKEAWAYS:

+ Before having kids Megan’s definition of success was always based around numbers. After having kids, it’s more centered around ideal days and buying back time and freedom. She views this new perspective as being a more “zoomed out” version of her original numbers-focused goal.

+ Megan’s most profitable and needle moving activity is focusing on connection and visibility. She spends most of her work days building relationships with ideal clients and collaborating with peers.

+ For Megan, visibility means getting out in front of existing audience members and new potential audience members.

+ If you struggle with being visible, Megan suggests you connect to your higher purpose and understand that you are a vessel for that higher purpose. Know that this visibility opportunity is moving you close to the goal that you have, which feeds your higher purpose.

RESOURCES:

Find the blog post that accompanies this episode here: http://www.allisonhardy.com/blog1/connection-and-visibility-featuring-megan-moran

Follow Megan on Instagram: https://www.instagram.com/mompreneurguide

Join the Sell More of Your Course or Membership (Without Being “Salesy”) Masterclass here: http://www.allisonhardy.com/sell-more

CONNECT WITH ALLISON:

Follow Allison on Instagram:
www.instagram.com/allison_hardy_

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

How my client's funnel hit $25K in sales in 60 days

Fri, 28 Oct 2022 05:00:02 +0000

I recently had a client hit $25,000 in sales of her course, in the first 60 days of her funnel being live.

And while we’ve had many clients hit big milestones, this is our first to create these type of results in such a short amount of time.

So in this episode of the 6-Figure Secrets Podcast I want to pull back the curtain and share with you EXACTLY what we did inside of her funnel, to help her produce these types of results, so that you can take these ideas, make them your own, and start to create a profitable email funnel.

RESOURCES:

Find the blog post that accompanies this episode here: http://www.allisonhardy.com/blog1/how-my-client’s-funnel-hit-$25k-in-sales-in-60-days

Apply for Allison’s done-for-you email funnel creation service: https://forms.gle/obburzKqQT67vBUd6

CONNECT WITH ALLISON:

Follow Allison on Instagram:
www.instagram.com/allison_hardy_

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

Organic social media featuring Megan Ericson

Mon, 17 Oct 2022 05:00:03 +0000

Megan Ericson's mission is to help you grow your social media following to grow your business. She's a social media marketer with decades of experience and founder of the Social Growth Society. Her superpower is cutting through the social media clutter to show you what's clickable content and what's wasting your time.

TAKEAWAYS:

+ Megan’s definition of success has evolved over the years. It went from something to make some cash on the side and to utilize her brain in-between diaper changes and feedings. Now her definition of success, as her kids are in school full-time, is the ability to bring in full-time income. She no longer is working in the “mom cracks” of her day and has the ability to really focus on growing the business in a sustainable way.

+ The activity that has helped Megan to see and experience success in her business is organic social media marketing.

+ Megan became really good at creating impactful, powerful organic social media campaigns because she had to for her agency clients, most of whom were non-profits with a very small marketing budget. So when it came to her own business, she took what she had experience in, and used it to her advantage, building a thriving following on social media centered around her business and expertise.

RESOURCES:

Find the blog post that accompanies this episode here: http://www.allisonhardy.com/blog1/organic-social-media-featuring-megan-ericson

Visit Megan on her website: http://www.meganericson.com

Follow Megan on Instagram: https://www.instagram.com/meganericson

Learn how 6-Figure Funnel can help you create a 6-figure passive income stream by selling more of your course, membership, or digital product without being “salesy”: http://www.allisonhardy.com/6figurefunnel

CONNECT WITH ALLISON:

Follow Allison on Instagram:
www.instagram.com/allison_hardy_

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

Having one month of content batched

Mon, 10 Oct 2022 05:00:02 +0000

After a recent experience of losing my voice and not having any content batched, I’ve decided that it is a company value to have one month of content batched at all times.

No matter what time of the year.

Why?

Because while not posting on Instagram for a day or two or posting a podcast not at the regularly scheduled time isn’t the end of the world, it stressed me out because of how out of control I felt. I was a victim to my own circumstances that I created. It was all self-inflicted!

And if I’m to grow my business, being totally stressed out doesn’t get me there.

So this week’s results-based action item is helping me to have more peace of mind.

In this episode I share:

+ the mindset shift that needed to happen so that I could think differently about why batching content is important to me and my business
+ creating the space so that I have the time to actually batch content
+ the obstacles that I’m overcoming as I’m working through this process, and how you can overcome them too

RESOURCES:

Find the blog post that accompanies this episode here: http://www.allisonhardy.com/blog1/having-one-month-of-content-batched

Learn how 6-Figure Funnel can help you create a 6-figure passive income stream by selling more of your course, membership, or digital product without being “salesy”: http://www.allisonhardy.com/6figurefunnel

CONNECT WITH ALLISON:

Follow Allison on Instagram:
www.instagram.com/allison_hardy_

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

Creating a text list featuring Sophia Parra

Mon, 03 Oct 2022 05:00:02 +0000

Sophia Parra is a social media strategist with a proven record for increasing a brand’s following, engagement, and reach.

Her clients have tripled attendance at their free events, gone from 800 followers to 50k followers, increased opportunities for podcasts, magazines and even TV features, and at the top of 2020, one of her clients had a 6 figure launch from her Direct Messages...

She’s also the creator of the online subscription, WHAT THE HECK TO POST, where she helps members stop falling victim to the algorithm and was most recently seen talkin' DM strategy on Forbes.

TAKEAWAYS:

+ A little over a year ago Sophia shut down her most profitable component of her business, her agency. It was very profitable, but at the expense of her living to work. Her work/life balance was completely flipped upside down and on a coaching call one day she had a huge AH-HA moment in that she realized she hated her business. Ever since shutting down her agency, she has been more creative, joyful, and even profitable than before.

+ Sophia started a text list to add another layer to her relationship-building efforts in nurturing her warm audience. The first activity she did with her text list with a monthly Q&A to give her audience a taste of what it’s like to work with her.

+ At first, she was really worried that these monthly Q&A’s would take up a TON of time and be a big drain on her energy, but what she found is that the time commitment was actually very minimal, and it is an activity that produces thousands of dollars in sales every month, making the return on her time investment, very worthwhile.

RESOURCES:

Find the blog post that accompanies this episode here: http://www.allisonhardy.com/blog1/creating-a-text-list-featuring-sophia-parra

Follow Sophia on Instagram: https://www.instagram.com/sophiaparra/

Get on Sophia’s text list! Text Q&A to 917-810-2418

Learn how 6-Figure Funnel can help you create a 6-figure passive income stream by selling more of your course, membership, or digital product without being “salesy”: http://www.allisonhardy.com/6figurefunnel

CONNECT WITH ALLISON:

Follow Allison on Instagram:
www.instagram.com/allison_hardy_

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

Uncovering your tipping point

Fri, 30 Sep 2022 05:00:02 +0000

Knowing your tipping point in your business can make your business’s revenue more consistent and dependable. One of the symptoms of not knowing your tipping point (or executing it successfully) is feast or famine months, because you don’t know the activity that it takes to produce sales in your business.

Your tipping point is one of the most important data points in your business because it helps you to understand exactly what action you can take to hit your revenue goals.

In this episode I share:

+ how to determine your business’s tipping point (hint: it’s different for everyone!)
+ an example to help you land on, and work through, your specific tipping point
+ how your tipping point may evolve as you gain more clarity on what yours is

RESOURCES:

Find the blog post that accompanies this episode here: http://www.allisonhardy.com/blog1/uncovering-your-tipping-point

Learn how 6-Figure Funnel can help you create a 6-figure passive income stream by selling more of your course, membership, or digital product without being “salesy”: http://www.allisonhardy.com/6figurefunnel

CONNECT WITH ALLISON:

Follow Allison on Instagram:
www.instagram.com/allison_hardy_

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

Failing forward featuring Kimberly Allston

Mon, 19 Sep 2022 05:00:02 +0000

Kimberly is a former queen of quit, smile faker, and depression sufferer. For way too long, she lived a life without any joy. Through intense heart work and self-care, she was able to transform her way of living. She is now passionate about teaching women how to cultivate more joy and live out a J.O.Y. Lifestyle.

Kimberly is the founder of Real Connection Ministry, the Women's Virtual Summer Camp Weekend, and the J.O.Y. Lifestyle Festival. She is a devoted Christ-follower who has co-authored 2 devotion books. She's also a wife, mother of 3, and seasonal triathlete.

TAKEAWAYS:

+ To Kimberly, success means enjoying the journey, and enjoying the blessings that come from the journey.

+ If you’re feeling lost or burnt out or prioritizing your self-care is 100% necessary. Kimberly’s favorite self-care strategy is working out. It builds confidence, and if you’re feeling lost or burnt out your confidence has probably taken a hit. It releases endorphins, and it creates a habit of taking care of yourself.

+ Failing forward is something that Kimberly uses in her business to help her create results and experience success. Failure is inevitable. It’s going to happen. But when you can approach failure without it becoming an identity, you can use it to create momentum in your business.

RESOURCES:

Find the blog post that accompanies this episode here: http://www.allisonhardy.com/blog1/failing-forward-featuring-kimberly-allston

Visit Kimberly’s website: https://realconnectionministry.com

Hang out with Kimberly on Instagram: https://www.instagram.com/realconnectionministry

Learn how 6-Figure Funnel can help you create a 6-figure passive income stream by selling more of your course, membership, or digital product: http://www.allisonhardy.com/6figurefunnel

CONNECT WITH ALLISON:

Follow Allison on Instagram:
www.instagram.com/allison_hardy_

DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

Music courtesy of www.bensound.com

My favorite market research strategy

Mon, 12 Sep 2022 05:00:09 +0000

Recently, as I’ve been shifting my business’s messaging (new podcast name dropping next Monday!) I’ve been doing A LOT of market research.

Market research is important in:

1. validating an idea
2. finding the words that your ideal client uses, and makes sense to them

So this week on the 6-Figure Momprenuer Podcast I’m sharing my absolute favorite way to conduct market research that is in alignment with how I want to show up in the online space and is helping me to get the data and information that I need.

Visit the links below to learn more about:

+ resources for this episode
+ how to apply for an In-Person VIP Day
+ how to get a FREE week of coaching with Allison in the DMs

RESOURCES:

Visit the blog post associated with this podcast episode: http://www.allisonhardy.com/blog1/episode293

Apply for an In-Person VIP Day (spots are filling for September, October, and November!): https://forms.gle/2iGvoL1ALJjjwmpQ7

Check out the Instagram Highlights that Allison mentions in the episode here: https://www.instagram.com/stories/highlights/17977892392612171/

Snag a week of FREE coaching with Allison in the DMs! DM the word “coaching” to Allison to learn more! You can find her Instagram account here: https://www.instagram.com/allison_hardy_

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to Apple Podcasts and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Finding alignment in business and life featuring Jill Wright

Mon, 05 Sep 2022 05:05:02 +0000

Jill Wright’s passion is helping other busy, overwhelmed and exhausted moms reclaim their connection with themselves so they can participate joyfully in their own lives again.

She knows what it’s like to put her own dreams and goals on the backburner because of the demands of a young family. But here's the truth - it doesn't have to be that way!

Now Jill focuses on teaching other burnt out moms who have lost themselves in the process of parenting how to claim back their lives. Even though your external circumstances are not likely to change, and are often out of your control, you can be empowered to reclaim your joy and find the confidence to go for your dreams.

TAKEAWAYS:

Alignment is when you’re feeling connected to your life, present in your life and experiences, and rooted in your values.

If you’re out of alignment you might experience overwhelm, guilt, people pleasing, perfectionist tendencies, or lack of motivation.

You can choose to reset at any point in the day. Just because you had a bad experience with something or someone doesn’t mean it has to dictate the rest of your day. Create a list of tools and strategies that you can lean on to reset your day.

RESOURCES:

Visit the links below to learn more about:

+ resources for this episode
+ how to connect with Jill
+ the application for an In-Person VIP Day with Allison
+ how to get a FREE week of coaching with Allison in the DMs

RESOURCES:

Visit the blog post associated with this podcast episode: http://www.allisonhardy.com/blog1/episode292

Connect with Jill via her website: www.livingwithheart.ca

Follow Jill on Instagram and send her a DM! https://www.instagram.com/growlikeamother

Listen to Jill’s podcast, Grow Like A Mother: https://open.spotify.com/show/68bDubjzKStmauGr87Utk5

Apply for an In-Person VIP Day with Allison: https://forms.gle/nBKtDaErXxJpvXwY7

Snag a week of FREE coaching with Allison in the DMs! DM the word “coaching” to Allison to learn more! You can find her Instagram account here: www.instagram.com/allison_hardy_

CONNECT WITH ALLISON:

Follow Allison on Instagram:
www.instagram.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to Apple Podcasts and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Why I changed the name of my signature program

Mon, 29 Aug 2022 05:00:03 +0000

Recently I changed the name of my signature program. And while it’s not a huge name shift, it represents a much larger shift in my business, my focus, and the type of person I am calling into my audience and programs.

I changed the name of my signature program 6-Figure Mompreneur Method, to 6-Figure Funnel.

And so in this week’s 6-Figure Mompreneur Podcast episode I’m sharing:

+ why this shift was necessary
+ what I used to guide me to help me know this was the right decision
+ and my thought process behind this change

It is my intention that through this episode, you too can start to have these conversations inside of your business, if you’re feeling the pull for a change or shift inside of your business.

Visit the links below to learn more about:

+ resources for this episode
+ how to get your application in for 6-Figure Funnel (and snag the $1,000 bonus of done-for-you work by me and my Team)
+ how to get a FREE week of coaching with Allison in the DMs

RESOURCES:

Visit the blog post associated with this podcast episode: http://www.allisonhardy.com/blog1/episode291

Learn more about 6-Figure Funnel and how it can introduce a 6-figure passive income stream into your online coaching business:
http://www.allisonhardy.com/6figurefunnel

Snag Reel Authority here: http://www.allisonhardy.com/reelauthority

Check out the episode that Allison references about shutting down her membership and Facebook Group here: http://www.allisonhardy.com/blog1/episode289

Snag a week of FREE coaching with Allison in the DMs! DM the word “coaching” to Allison to learn more! You can find her Instagram account here: https://www.instagram.com/allison_hardy_

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to Apple Podcasts and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Building a community on Tik Tok with ease featuring Hallie Avolio

Mon, 22 Aug 2022 11:57:34 +0000

Hallie is an affirmation queen, a lover of core values, and a Manifestation & Self-Love Coach, helping people to love themselves unconditionally and create a life they love that is Sassy AF and makes them feel amazing.

As a wife of almost 20 years, mom of 3 kids, and former B2B sales executive, she intimately knows the struggle of feeling stuck and giving her love to everyone else, but herself. She loves to help women get unstuck, find self-love, manifest their purpose, and live this life to the fullest.

She also helps female entrepreneurs thrive as their most authentic selves by showing up online in a way that is simple, sustainable, and fun.

She is the Founder & President of Sassy Healthy Fit, an organization created with the mission to teach as many humans as possible to love themselves unconditionally and create a “F YES LIFE!”, and to make this world a brighter place through each of our unique gifts.

TAKEAWAYS:

Hallie’s superpower is consistency. For Hallie when things feel in alignment, it’s easy for her to show up for them. So her business is an extension of that alignment, and her consistency is a reflection of that work. She allows her business to be easy for her.

Hallie started focusing on Tik Tok when she started to just observe it. She found there was a HUGE lack of content around the topic she wanted to create content around. She also wasn’t seeing a lot of traction and figured that this was an untapped market that she could potentially break into, to grow her audience.

Often we compare Reels to Tik Tok because they are so similar. Hallie describes Tik Tok as more creator-focused, with a strong emphasis on storytelling, whereas with Reels a lot more strategy goes into play.

If you’re feeling overwhelmed by the idea of diving into another platform like Tik Tok, give yourself permission to observe Tik Tok for 2 weeks and then decide if this could be something that moves the needle in your business.

RESOURCES:

Visit the blog post associated with this podcast episode: http://www.allisonhardy.com/blog1/episode290

Download Hallie’s list of 50 Hot Hooks for Tik Tok: https://mailchi.mp/sassyhealthy.fit/tiktok

Follow Hallie on Tik Tok: https://vm.tiktok.com/ZTRfhPr7Y

Follow Hallie on Instagram: https://www.instagram.com/sassyhealthyfit

Get registered for the Fans to Clients Video Series: http://www.allisonhardy.com/fans

Learn more about the 6-Figure Mompreneur Method and how it can introduce a 6-figure passive income stream into your online coaching business:
http://www.allisonhardy.com/6figuremompreneurmethod

Snag a week of FREE coaching with Allison in the DMs! DM the word “coaching” to Allison to learn more! You can find her Instagram account here: https://www.instagram.com/allison_hardy_

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to Apple Podcasts and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Why I shut down my Facebook Group and membership in July

Mon, 15 Aug 2022 05:00:03 +0000

In July I made two pretty big changes in my business within a week of one another.

Change #1: I got rid of my 7+ year Facebook Group, with 5,000 members
Change #2: And I ended my 4+ year membership community, Lead Generation Lab

It was a decision I had been mulling over for over 6 months and it was one of the hardest decisions I’ve ever made in my business.

So in this week’s 6-Figure Mompreneur Podcast episode I’m sharing:

1. why I chose to make this decision
2. the clarity I needed to gain to be confident that this was the right decision
3. and 4 lessons I learned from going through this process

Visit the links below to learn more about:

+ resources for this episode
+ how to get signed up for the Fans to Clients Video Series
+ how to get a FREE week of coaching with Allison in the DMs

RESOURCES:

Visit the blog post associated with this podcast episode: http://www.allisonhardy.com/blog1/episode289

Get registered for the Fans to Clients Video Series: http://www.allisonhardy.com/fans

Learn more about the 6-Figure Mompreneur Method and how it can introduce a 6-figure passive income stream into your online coaching business:
http://www.allisonhardy.com/6figuremompreneurmethod

Snag a week of FREE coaching with Allison in the DMs! DM the word “coaching” to Allison to learn more! You can find her Instagram account here: https://www.instagram.com/allison_hardy_

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to Apple Podcasts and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Making time management actually work for you featuring Kristen Van Horn

Mon, 08 Aug 2022 05:00:02 +0000

Kristen Van Horn is a time management coach for moms in business. Her mission is to help moms in business prioritize their time and tasks so they can focus on the things that are most important to them in their life and business.

Kristen lives in the suburbs of St. Louis, Missouri with her husband and 2 children. She starts every morning with a run and coffee, and looks forward to their weekly Family Movie Nights, including pizza and craft beer.

TAKEAWAYS:

+ Time management is a skill that you have to learn. As someone who is managing a business, a home, a family, mastering time management can be the difference between you hitting your goals, and you failing month after month.

+ If you find that your to-do list is too long every week and it overwhelms the life out of you, try doing a to-do list dump at the beginning of the week. Write down everything you need to do, so that you are able to, with a level head, what needs to get done, instead of the “shoulds” that we all face every week.

+ When determining the order of importance for tasks on your to do list look at deadlines first. Then once you know the deadlines, put your tasks in order of intentionality and when is the best time for you to accomplish this task, and then schedule it in your calendar or day.

+ If you’re continually not getting everything checked off your to-do list, it’s probably because you’re not assigning enough time to get tasks done. Do a time audit to map out how long it takes to do tasks.

Visit the links below to learn more about:

+ resources for this episode
+ how to connect with Kristen
+ the application for an In-Person VIP Day with Allison
+ how to get a FREE week of coaching with Allison in the DMs

RESOURCES:

Visit the blog post associated with this podcast episode: http://www.allisonhardy.com/blog1/episode288

Connect with Kristen via her website: www.kristenvanhorn.com

Follow Kristen on Instagram and send her a DM! https://www.instagram.com/kristenvanhorn_

Download the Focus Keeper App: https://focuskeeper.co/

Apply for an In-Person VIP Day with Allison: https://forms.gle/nBKtDaErXxJpvXwY7

Learn more about the 6-Figure Mompreneur Method and how it can introduce a 6-figure passive income stream into your online coaching business:
http://www.allisonhardy.com/6figuremompreneurmethod

Snag a week of FREE coaching with Allison in the DMs! DM the word “coaching” to Allison to learn more! You can find her Instagram account here: www.instagram.com/allison_hardy_

CONNECT WITH ALLISON:

Follow Allison on Instagram:
www.instagram.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to Apple Podcasts and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

4 things that are giving me life this Summer

Mon, 01 Aug 2022 05:00:04 +0000

It’s mid-Summer Break here in the Hardy house and this Summer has been the most fun, present, and profitable Summer I’ve ever had.

And it’s not because anything is necessarily brand new. It’s that I’m different.

When Camden (my almost 9 year old) declared that he didn’t want to spend his Summer at camps, we had to regroup, shift, and change a couple of things to accommodate his request. And so that regroup, shift, and change began with me and how I decided to run my home and business.

So in this episode of the 6-Figure Mompreneur Podcast I’m sharing:

+ the nitty gritty deatils on how these 4 things are supporting me in my life and business this Summer
+ why I chose these 4 things as the vehicles to hitting my goals
+ the results I’ve seen from these 4 things and how you can create those results for your life and business too

Visit the links below to learn more about:

+ resources for this episode
+ the application for an In-Person VIP Day with Allison
+ how to get a FREE week of coaching with Allison in the DMs

RESOURCES:

Visit the blog post associated with this podcast episode: http://www.allisonhardy.com/blog1/episode287

Apply for an In-Person VIP Day with Allison: https://forms.gle/nBKtDaErXxJpvXwY7

Learn more about the 6-Figure Mompreneur Method and how it can introduce a 6-figure passive income stream into your online coaching business:
http://www.allisonhardy.com/6figuremompreneurmethod

Snag a week of FREE coaching with Allison in the DMs! DM the word “coaching” to Allison to learn more! You can find her Instagram account here: https://www.instagram.com/allison_hardy_

CONNECT WITH ALLISON:

Follow Allison on Instagram:
www.instagram.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to Apple Podcasts and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Creating connection with your audience through video featuring Naa Ardua Flohic

Mon, 25 Jul 2022 05:00:02 +0000

Naa Ardua Flohic is the creator behind Paper Flo Designs.

She helps crafters learn how to use digital art to make handmade craft projects for their families and friends.

While living in France as an ex-pat mom, she started making digital illustrations (also known as svg files) as a way to use her artistic skills and be creative every day.

She saw that she could reach people with her art and help fellow artists, crafters, and small businesses with their projects.

She started creating .SVG designs and selling them online. She now has over 10,000 sales in her Etsy shop.

All of this while she was still working a 9-to-5 job.

Now she runs her business as a full-time mompreneur, doing school pick-ups and drop-offs and running a household from abroad.

TAKEAWAYS:

Naa Ardua’s superpower is showing up just as she is, especially on video. As she has used video to grow her business and to communicate with her audience and customers, and authenticity has become a value (and a reason why her clients buy from her) in her business.

Naa Ardua has landed on video being the main method in which she communicated with her audience because it’s the easiest option for her. Being a visual person, she finds writing to take more time than necessary and not something she enjoys doing. She’s gone all in on video, which has in turn, helped her to create a loyal audience that buys her products.

Naa Ardua uses video everywhere she is able. From customer emails, to live videos to teach drawing techniques, even podcast pitches (including for this podcast!), she uses video in every format she is able. It helps her audience to see her, hear the passion and tone in her voice, and develop the know, like, trust factor so much faster.

Visit the links below to learn more about:

+ resources for this episode
+ how to connect with Naa Ardua through her website
+ how to introduce a 6-figure passive income stream into your coaching business through the 6-Figure Mompreneuer Method
+ how to get a FREE week of coaching with Allison in the DMs

RESOURCES:

Visit the blog post associated with this podcast episode: http://www.allisonhardy.com/blog1/episode286

Find Naa Ardua on her website:
http://www.paperflodesigns.com

Learn more about the 6-Figure Mompreneur Method and how it can introduce a 6-figure passive income stream into your online coaching business:
http://www.allisonhardy.com/6figuremompreneurmethod

Snag a week of FREE coaching with Allison in the DMs! DM the word “coaching” to Allison to learn more! You can find her Instagram account here: www.instagram.com/allison_hardy_

CONNECT WITH ALLISON:

Follow Allison on Instagram:
www.instagram.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to Apple Podcasts and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

How to build authority through Instagram Reels

Mon, 18 Jul 2022 05:00:03 +0000

We all know that if you want to get more eyes on your Instagram content, you need to create Instagram Reels.

But despite doing “all the right things” on Instagram, do you still have a hard time selling your products or services?

It’s because as business owners using Instagram to build an ideal audience, it doesn’t matter how many people see your content. What matters is that the right people are seeing your content, and your content is establishing you as an authority in your industry.

While trends and viral sounds are fun to re-create and utilize, when the right people see the right message, the “know, like, trust” factor happens and it happens fast! Turning your Instagram account into an organic lead generator.

So how do you do this? Authority-building Reels.

In this episode of the 6-Figure Mompreneur Podcast I’m sharing:

+ how you can build authority through simple, face-to-camera Reels
+ how these types of Reels are different from the type of content you’ve seen on Instagram Reels
+ and how to utilize these types of Reels to generate leads organically on Instagram

Visit the links below to learn more about:

+ resources for this episode
+ Reels Authority, Allison’s brand new digital product that can help you to create simple Instagram Reels that sell your products and services
+ how to get a FREE week of coaching with Allison in the DMs

RESOURCES:

Visit the blog post associated with this podcast episode: http://www.allisonhardy.com/blog1/episode285

Learn more about Allison’s brand new digital product, Reels Authority, and how it can help you create simple Instagram Reels that sell your products and services: http://www.allisonhardy.com/reelauthority

Learn more about the 6-Figure Mompreneur Method and how it can introduce a 6-figure passive income stream into your online coaching business:
http://www.allisonhardy.com/6figuremompreneurmethod

Snag a week of FREE coaching with Allison in the DMs! DM the word “coaching” to Allison to learn more! You can find her Instagram account here.

CONNECT WITH ALLISON:

Follow Allison on Instagram:
www.instagram.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to Apple Podcasts and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Mange your wellness to grow your business featuring Robin Rhine McDonald

Mon, 11 Jul 2022 05:00:02 +0000

Robin Rhine McDonald is a Holistic Health Coach with a passion for supporting women to have the energy and vitality to live out their unique calling. She loves to help women ditch chronic dieting and disease for holistic health and wellness. She mixes spirituality with her study of integrative nutrition to create a grace-based approach to nutrition and lifestyle that breaks shame-cycles and creates freedom, confidence, and ultimately, sustainable results.

TAKEAWAYS:

+ When it comes to making time for our wellness and energy levels Robin notices that many mompreneurs know it needs to be a priority, but many do not actually make it a priority. The actual prioritization doesn’t happen. The way you make it a priority is starting to take action consistently, even when it’s hard, you’re not seeing results, and it’s uncomfortable. Small action, when implemented over time, produces results.

+ A lot of times women don’t hit their wellness goals because they aren’t connected to them. Superficial goals like “losing 10 pounds” doesn’t tie any reason to the goal. So the habits to get to the goal are perceived as hindrances. If you have a goal of doing a day hike with your 10 year old and not feeling exhausted, losing 10 pounds now has a reason and a purpose, making the habits that need to be established to hit that, much more likely to stick.

+ If you’re telling yourself that you can’t take care of yourself, because you need to serve others first, a mindset shift needs to happen. A lot of heart-centered entrepreneurs think that serving others comes at a sacrifice of themselves. When the reality is that in order to serve others well and in ways that they need and deserve, you need to first serve yourself. Putting your health on the back-burner makes it so that your output isn’t what you need it to be in order to accomplish your mission.

Visit the links below to learn more about:

+ resources for this episode
+ how to connect with Robin and watch her Masterclass
+ how to introduce a 6-figure passive income stream into your coaching business through the 6-Figure Mompreneuer Method
+ how to get a FREE week of coaching with Allison in the DMs

RESOURCES:

Visit the blog post associated with this podcast episode: http://www.allisonhardy.com/blog1/episode284

Watch Robin’s Masterclass, “How to prioritize your health amidst the chaos without added stress”: You can find it here: www.madewellhealth.com/priority

Learn more about the 6-Figure Mompreneur Method and how it can introduce a 6-figure passive income stream into your online coaching business:
http://www.allisonhardy.com/6figuremompreneurmethod

Snag a week of FREE coaching with Allison in the DMs! DM the word “coaching” to Allison to learn more! You can find her Instagram account here: www.instagram.com/allison_hardy_

CONNECT WITH ALLISON:

Follow Allison on Instagram:
www.instagram.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to Apple Podcasts and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

3 ways to increase email open rates

Mon, 04 Jul 2022 05:00:02 +0000

Tracking your email’s open rates is a piece of data every online entrepreneur should do, and continually work on improving.

Why? Because small hinges swing big doors.

Meaning, you can increase eyes on your content with small, subtle changes. When you can increase your open rates it means more people open and consume your email.

And, energetically, if you’re going to be spending time on email marketing, don’t you want it to count?

So in this week’s 6-Figure Mompreneuer Podcast I’m diving into three ways that you can increase your email open rates.

Visit the links below to learn more about:

+ resources for this episode
+ how to introduce a 6-figure passive income stream into your coaching business through the 6-Figure Mompreneuer Method
+ how to get a FREE week of coaching with Allison in the DMs

RESOURCES:

Visit the blog post associated with this podcast episode: http://www.allisonhardy.com/blog1/episode283

Learn more about the 6-Figure Mompreneur Method and how it can introduce a 6-figure passive income stream into your online coaching business:
http://www.allisonhardy.com/6figuremompreneurmethod

Snag a week of FREE coaching with Allison in the DMs! DM the word “coaching” to Allison to learn more! You can find her Instagram account here: www.instagram.com/allison_hardy_

Snag a 30-day free trial of ConvertKit through Allison’s affiliate link:
https://convertkit.com?lmref=WOuchw

Use the American Institute’s Headline Analyzer:
https://www.aminstitute.com/headline

CONNECT WITH ALLISON:

Follow Allison on Instagram:
www.instagram.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Building a movement and a community around your brand featuring Mallika Malhotra

Mon, 27 Jun 2022 05:00:03 +0000

Mallika Malhotra is The Brand CEO, an award-winning branding expert, confidence-stirring mentor, dynamic speaker, and author.

For years, she worked in corporate advertising on big brands like L’Oreal, Oil of Olay, and Hidden Valley Ranch.

Now she helps women entrepreneurs master their message, stand out in their crowded market, and develop brands that are magnetic, memorable and money-making. Her friends and clients call her the brand energizer because she is a strong believer in getting out of your comfort zone, taking action and implementing ideas. When she's not building brands, she's at home in Maine with her three sons and husband, drinking coffee or red wine and dreaming about their next global adventure.

TAKEAWAYS:

+ Branding is the reputation you have with your audience. It’s the words they use about your business when you’re not in the room.

+ Branding isn’t your logo, your colors, your fonts, your website, or your social media. They are expressions and demonstrations of your brand.

+ In a noisy marketplace, a brand is important because it increases the perceived value that you have. When you are clear with who you are and what you stand for, it makes the right people come to you, and they are excited to spend money with you. Which gives you a lot of pricing power!

+ When you have strong values, it makes it easier to create a community. And when you can create a community around your values, it creates loyal followers and clients. People want to align themselves with people who think, feel, and act similarly to how they do, so when you can offer that up, it makes your business about more than just your products or services.

Visit the links below to learn more about:

+ resources for this episode
+ how to introduce a 6-figure passive income stream into your coaching business through the 6-Figure Mompreneuer Method
+ how to get a FREE week of coaching with Allison in the DMs

RESOURCES:

Visit the blog post associated with this podcast episode: http://www.allisonhardy.com/blog1/episode282

Connect with Mallika on Instagram:
https://www.instagram.com/mallikamalhotra.co/

Learn more about the 6-Figure Mompreneur Method and how it can introduce a 6-figure passive income stream into your online coaching business:
http://www.allisonhardy.com/6figuremompreneurmethod

Snag a week of FREE coaching with Allison in the DMs! DM the word “coaching” to Allison to learn more! You can find her Instagram account here: www.instagram.com/allison_hardy_

CONNECT WITH ALLISON:

Follow Allison on Instagram:
www.instagram.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Ask me anything [Summer Break-Proof Your Business]

Mon, 20 Jun 2022 05:00:03 +0000

As we wrap up the Summer Break-Proof Your Business Series here on the 6-Figure Mompreneur Podcast, I’m switching up things a bit and doing an Ask Me Anything episode!

Last week our listeners submitted questions they wanted to hear the answers to, and so today I’m answering some of my favorites!

I’m diving into topics like:

+ If Reels are the only type of content you should be posting on Instagram.⁠
⁠+ Why leaning into an email funnel feels so friggin' scary.⁠
⁠+ Why I don't show up on Facebook that much anymore.⁠
⁠+ How to turn off your business brain. ⁠
⁠+ How to make things that you have to do in your business, that you don't love, feel not so burdensome.⁠
+ And many more!
⁠
Visit the links below to learn more about:

+ resources for this episode
+ how to introduce a 6-figure passive income stream into your coaching business through the 6-Figure Mompreneuer Method
+ connecting with Allison and the 6-Figure Mompreneur movement

RESOURCES:

To find the blog post that accompanies this episode visit: http://www.allisonhardy.com/blog1/episode281

Learn more about the 6-Figure Mompreneur Method and how it can introduce a 6-figure passive income stream into your online coaching business:
http://www.allisonhardy.com/6figuremompreneurmethod

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

How to create a morning routine as a busy mompreneur [Summer Break-Proof Your Business]

Mon, 13 Jun 2022 05:00:02 +0000

Before you roll your eyes at the topic of this episode and say, “I’m busy, I don’t have time for a morning routine!” hold the phone. I’m not about to share with you a morning routine that will require 3 hours from you each morning. No one has time for that! Especially during the Summer when kids are home and your schedule is unpredictable.

A morning routine can fast track your success in your business and at home, by helping you to see the bigger picture, attracting more of what is working into your life, and help you to set intentions in how you want to live your life, raise your kids, and run your business.

In short, a morning routine puts gasoline on the fire that is already burning inside of you and helps you to see the next logical steps for you, based on your goals.

So in this episode of the 6-Figure Mompreneur Podcast I’m sharing:

+ tools you’ll need to make a morning routine a success for you as a busy mompreneur
+ why a morning routine can actually serve you and help you to get to your goals, faster
+ my morning routine framework and how you can make it your own

Visit the links below to learn more about:

+ resources for this episode
+ how to learn more about the 6-Figure Mompreneuer Method
+ connecting with Allison and the 6-Figure Mompreneur movement

RESOURCES:

To find the blog post that accompanies this episode visit: http://www.allisonhardy.com/blog1/episode280

In the episode Allison references another episode about writing down your goals as if you’ve already accomplished them, you can find it here:
http://www.allisonhardy.com/blog1/episode256

Learn more about the 6-Figure Mompreneur Method and how it can help you scale your online coaching business:
http://www.allisonhardy.com/6figuremompreneurmethod

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

How to honor your season of life in your business [Summer Break-Proof Your Business]

Mon, 06 Jun 2022 05:00:03 +0000

Our season of life determines A LOT in terms of how we run our business.

I find that a lot of mompreneurs feel guilty or frustrated about how they work because they are comparing themselves to someone else who they see or know on the internet, who is in a very different season of life, have a different support network, and/or a different business model.

Honoring your season means that your business fits into your life, not vice versa. Because your business has to actually work for you. If it doesn’t work for you it won’t work for anyone else.

So when examining your business and mashing it up with your season of life, it’s important that you’re able to differentiate the “shoulds” from the “needs”.

In this episode of the 6-Figure Mompreneur Podcast I’m sharing:

+ the four areas of your business that need to shift whenever you have a change in season
+ factors to think about to land on a method or business model that work better for you during that season
+ how to know if what you’re doing is a “should” or a need

Visit the links below to learn more about:

+ resources for this episode
+ how to learn more about the 6-Figure Mompreneuer Method
+ connecting with Allison and the 6-Figure Mompreneur movement

RESOURCES:

To find the blog post that accompanies this episode visit: http://www.allisonhardy.com/blog1/episode279

In the episode Allison references another episode about time and guilt, you can find it here:
http://www.allisonhardy.com/blog1/episode276

Learn more about the 6-Figure Mompreneur Method: http://www.allisonhardy.com/6figuremompreneurmethod

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

How to replace you in your business [Summer Break-Proof Your Business]

Mon, 30 May 2022 05:00:03 +0000

Welcome back to another episode in the Summer Break-Proof Your Business Series here on the 6-Figure Mompreneur Podcast!

The goal of this podcast series is to help you not only survive the Summer, but to flourish this Summer at work and at home.

In this week’s episode I’m sharing how you can replace yourself in your business.

And I know, every time I say things like this, I get A LOT of push back. But here’s the thing, if you want to scale your business to 6-figures (and beyond) without working more hours, you have to find ways to leverage the time you do have, or replace you entirely.

In fact, YOU might be the bottleneck in your business if you’re not seeing the results you want to see, regardless if you realize it or not.

So in this week’s episode I’m sharing:

+ why you’re constantly trading time for money, or vice versa
+ how an email funnel could help you to get better results, with less work
+ funnel math and how to understand your numbers better

Visit the links below to learn more about:

+ resources for this episode
+ how to enroll in the 6-Figure Mompreneuer Method
+ connecting with Allison and the 6-Figure Mompreneur movement

RESOURCES:

To find the blog post that accompanies this episode visit: http://www.allisonhardy.com/blog1/episode278

Enroll in the 6-Figure Mompreneur Method: http://www.allisonhardy.com/6figuremompreneurmethod

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

How to stop consuming free content [Summer Break-Proof Your Business]

Mon, 23 May 2022 14:22:56 +0000

Welcome back to another episode in the Summer Break-Proof Your Business Series here on the 6-Figure Mompreneur Podcast!

The goal of this podcast series is to help you not only survive the Summer, but to flourish this Summer at work and at home.

In this week’s episode I’m sharing more about how to get off of the free content consumption train, and into action that actually produces results in your business.

Oftentimes I find that when mompreneurs aren’t hitting their goals, it’s because they are consuming A LOT of free content. Now I’m not anti-free content (you’re consuming free content from me right now!), I’m anti-consumption without intention. Sometimes consuming free content can create bright shiny object syndrome, comparisonitis, and distractions that unnecessarily throw a wrench in our plans.

So in this week’s episode I’m sharing:

+ why you need to be intentional with consuming free content
+ how consuming free content can keep you stuck
+ and when is it a good choice to consume free content

Visit the links below to learn more about:

+ resources for this episode
+ how to get registered for the 6-Figure Funnel Workshop Series
+ connecting with Allison and the 6-Figure Mompreneur movement

RESOURCES:

To find the blog post that accompanies this episode visit: http://www.allisonhardy.com/blog1/episode277

Get registered for the 6-Figure Funnel Workshop Series: http://www.allisonhardy.com/6figurefunnel

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

How to set firm time boundaries [Summer Break-Proof Your Business]

Mon, 16 May 2022 05:00:02 +0000

Welcome back to another episode in the Summer Break-Proof Your Business Series here on the 6-Figure Mompreneur Podcast!

The goal of this podcast series is to help you not only survive the Summer, but to flourish this Summer at work and at home.

In this week’s episode I’m sharing the three areas that you need to establish firm time boundaries around, so that you can actually get work done this Summer.

And oftentimes, what I find with my clients, is that you’re not getting anything done because of guilt. Guilt manifests itself in such bizarre ways that you can start to self-sabotage, without really realizing that you are doing it.

So in this week’s episode I’m sharing:

+ the three places where you need to establish these boundaries
+ why we feel so much guilt around these areas
+ and how to break cycle of not getting anything done and honor your priorities

Visit the links below to learn more about:

+ resources for this episode
+ how to get registered for the 6-Figure Funnel Workshop Series
+ connecting with Allison and the 6-Figure Mompreneur movement

RESOURCES:

To find the blog post that accompanies this episode visit: http://www.allisonhardy.com/blog1/episode276

Get registered for the 6-Figure Funnel Workshop Series: http://www.allisonhardy.com/6figurefunnel

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

How to pay yourself more featuring Belinda Rosenblum [Summer Break-Proof Your Business]

Mon, 09 May 2022 19:20:03 +0000

Welcome to the fourth episode in our Summer Break-Proof Your Business Series here on the 6-Figure Mompreneur Podcast!

Through the Summer Break-Proof Your Business Series it is our goal to feature topics that are actionable, simple, and most importantly, designed to help you, as a busy mompreneur, enjoy the heck out of your Summer! We want to help you not only survive this Summer, but to help you thrive this Summer in business and at home.

In this week’s episode we’re chatting through how to pay yourself more with CPA and Profit Strategist Belinda Rosenblum.

Belinda helps busy female coaches and experts sustainably scale their revenue AND profits by upleveling their financial systems and strategies and stepping into the CEO role. She believes it’s time female entrepreneurs feel worthy and safe with money, finally enjoy the freedom they started their business for in the first place, AND consistently take home the money they want each month. (It is possible!)

TAKEAWAYS:

+ We are not taught how to be a CEO in school, we’re taught how to be pemisssion-based employees! Operating your business from a place of a CEO requires different thoughts and actions than an employee.

+ Knowing your numbers is the first step to paying yourself more. This includes projecting how much money you’d like to bring into your family each month, what your business’s expenses are each month, and how much revenue that will require from your business. Once you know the revenue, you can start to reverse engineer a plan.

+ When it comes to taking action on your plan, it’s important to note how you’re doing the work. Is it in alignment with how you want to grow your business? Is it allowing you the freedom or flexibility you want? Does it seem like a good flow? As important as your goals are, the activity has to support your life.

Visit the links below to learn more about:

+ resources for this episode
+ snag your FREE ticket for the Income and Impact Summit
+ how to connect with Belinda

RESOURCES:

To find the blog post that accompanies this episode visit: http://www.allisonhardy.com/blog1/episode275

Snag your FREE ticket for the Income and Impact Summit here: http://www.allisonhardy.com/incomeandimpact

Download Belinda’s 5 Best Ways To Create Consistent $10k+ Cash Months Guide:
http://ownyourmoney.com/revenue

DM Belinda over on Instagram and say hi!: https://www.instagram.com/ownyourmoney

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

How to batch your social media content [Summer Break-Proof Your Business]

Mon, 02 May 2022 05:00:03 +0000

Welcome back to another episode in the Summer Break-Proof Your Business Series here on the 6-Figure Mompreneur Podcast!

The goal of Summer Break-Proof Your Business Series is to help you not only survive this Summer, but to help you thrive this Summer in business and at home.

In this week’s episode we’re chatting through batching your social media content.

In this episode I’m not talking about your core content content (that’s episode 273’s topic, you can find that here: http://www.allisonhardy.com/blog1/episode273), instead I’m diving into social media content.

Social media content is a bit different for everyone in that we all like to create and consume social media content differently. So in this episode I won’t be giving you a step-by-step process, like I did in episode 273. But what I want to do in this episode is help you come up with your own methodology for batching your social media content, that is sustainable.

Visit the links below to learn more about:

+ resources for this episode
+ snag your FREE ticket for the Income and Impact Summit
+ connecting with Allison and the 6-Figure Mompreneur movement

RESOURCES:

To find the blog post that accompanies this episode visit: http://www.allisonhardy.com/blog1/episode274

Snag your FREE ticket for the Income and Impact Summit here: http://www.allisonhardy.com/incomeandimpact

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

How to batch your core content [Summer Break-Proof Your Business]

Mon, 25 Apr 2022 05:00:04 +0000

Welcome back to another episode in the Summer Break-Proof Your Business Series here on the 6-Figure Mompreneur Podcast!

The goal of Summer Break-Proof Your Business Series is to help you not only survive this Summer, but to help you thrive this Summer in business and at home.

In this week’s episode we’re chatting through batching your core content.

Not your social media content (that’s episode 274’s topic so hang tight for that!), but your core content.

Your core content is that big, chunky piece of content that you create on a somewhat consistent basis.

The function of your core content is to create the “know, like, trust factor,” FAST!

So in this episode I’m bringing you through my four part, step-by-step process for batching your core content so that it’s squared away this Summer, batched, and off your plate.

Visit the links below to learn more about:

+ resources for this episode
+ snag your FREE ticket for the Income and Impact Summit
+ connecting with Allison and the 6-Figure Mompreneur movement

RESOURCES:

To find the blog post that accompanies this episode visit: http://www.allisonhardy.com/blog1/episode273

Snag your FREE ticket for the Income and Impact Summit here: http://www.allisonhardy.com/incomeandimpact

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

How to take the weekends off [Summer Break-Proof Your Business]

Mon, 18 Apr 2022 15:30:56 +0000

Welcome to the very first episode of our Summer Break-Proof Your Business Series!

It is my intention that through this Series on the 6-Figure Mompreneur Podcast you’ll gain the tools and strategies to not only survive this Summer, but thrive this Summer in business and at home.

Through this Series you’ll learn simple, tangible strategies that help you to feel calm and present when you’re adventuring with those amazing kids of yours, create a culture around self-care and rest, and implement smart systems to help you continue to grow and scale your business.

I know that when you’re short on time, it can be easy to work on the weekends. But Mama, working 24/7 is the fast-track to burn out, feast or famine months, and you resenting everything and everyone.

So in this very first episode in the Summer Break-Proof Your Business Series I’m sharing how to set your business and mindset up so that taking the weekends off isn’t a viewed as a luxury, instead it’s a non-negotiable.

I’m chatting through some very practical and tangible ideas to help you:

1. organize your schedule to create the space and ability to actually take the weekend off

2. shift your mindset around why you’re not deeming your own, personal rest as a priority

You deserve to rest, Mama. Let’s set you up for success this Summer!

Visit the links below to learn more about:

+ resources for this episode
+ downloading The $80,000 Email Guide
+ connecting with Allison and the 6-Figure Mompreneur movement

RESOURCES:

To find the blog post that accompanies this episode visit: http://www.allisonhardy.com/blog1/episode272

Download The $80,000 Email Guide here: http://www.allisonhardy.com/80000email

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Is a group program your next smart move? featuring Jordan King

Mon, 04 Apr 2022 05:00:03 +0000

Discovering if a group program is your next smart move

Jordan Schanda King is a serial entrepreneur and expert at business optimization. Since starting her first business in 2013, she has published a book, founded and co-founded multiple businesses, developed and led group programs in three industries, filed copyrights on multiple products, and successfully sold a business.

Now Jordan runs a Contract COO agency, Easy Scaling, specializing in full business management for women who are scaling their service-based businesses. With an all-female team of VAs, OBMs, Copywriters, Marketers, Social Media Managers, and Tech Gurus, they help female founders scale without burning out so that they can build a sustainable business that they love.

She’s had to learn the hard way how to run a business that she actually enjoys and is excited to share her expertise with other women on this entrepreneurial journey!

TAKEAWAYS:

+ Jordan is a fan of group programs for busy momprenuers. Group programs are the perfect combination of education, support, and peer accountability that many models (like courses or memberships) don’t have.

+ When it comes to creating passive income (through a course or a digital product), we can use our group program to inform the creation of the product. A group program is much more flexible in that you can co-create with your clients, and this activity can inform the creation of your course.

+ When creating your group program it’s important to know WHY you want to create a group program. What is the goal? How does the group program enhance your product suite? How is it helping you to move closer to your goals?

+ Two questions to ask yourself when writing your group program’s curriculum:
What’s the #1 thing you want your clients to achieve?
What do they need to learn in order to get to the achievement?

RESOURCES:

Visit the blog post associated with this podcast episode: http://www.allisonhardy.com/blog1/episode171

The book that Allison and Jordan mention in this episode is Rocket Fuel by Gino Wickman: https://rocketfueluniversity.com/rocket-fuel-book/

Visit Jordan on her website: www.easyscaling.com
Get registered for the 3 Components of Highly Profitable Email Funnels: http://www.allisonhardy.com/3components

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

4 places to sell in the top of your funnel

Mon, 28 Mar 2022 05:00:03 +0000

You absolutely DO NOT have to wait until the pitch sequence to sell to your leads inside of an email funnel.

While selling in the pitch sequence is the big picture goal (and usually what we focus most of our time and efforts on) when it comes to selling inside of an email funnel, the idea of selling early on serves both you and your new lead.

It may feel a bit counterintuitive to pitch early on in the funnel, but when you can serve someone with an offer in the beginning of your relationship, it creates a stronger know, like, and trust factor, and a loyal, life-long client who will buy over and over again, who tells their friends about how you’ve helped them!

So in this episode of the 6-Figure Mompreneur Podcast I’m sharing 4 places where you can sell in the top of your email funnel to create a stronger know, like, and trust factor…fast!

Visit the links below to learn more about:

+ resources for this episode
+ enrolling in the 6-Figure Mompreneur Method (and snagging 50% off when you enroll before April 1!)
+ connecting with Allison and the 6-Figure Mompreneur movement

RESOURCES:

To find the blog post that accompanies this episode visit: http://www.allisonhardy.com/blog1/episode270

Enroll in the 6-Figure Mompreneur Method (and snag 50% off when you enroll before April 1!): http://www.allisonhardy.com/6figuremompreneurmethod

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Using collaboration for lead generation featuring Lynn Neville

Mon, 21 Mar 2022 05:00:03 +0000

Lynn Neville is the creator of the 6-Figure Biz Content Club and the IMPACT formula and she helps online coaches and business owners build engaged audiences of loyal followers who want to hear from them, buy their products, and become clients! With 20+ years of business and marketing experience, Lynn has helped hundreds of entrepreneurs to grow and scale their businesses.

TAKEAWAYS:

+Lynn’s super power in her business is her creativity. It is fueled by her desire to always be learning in her business and personal life. But it’s her efficiency that allows her to harness her creativity and leverage it as her super power.

+Events like giveaways, summits, bundle sales, and collaborations are great ways to generate high quality leads built on trust between the collaborator and their audience. Lynn is a huge believer in aligning yourself with like-minded, complimentary businesses, to serve your respective audiences with resources that can help them to get better results and move faster out of their pain point.

+Lynn’s best tip for being invited to events like summits, giveaways, bundle sales, and/or collaborations is to be a real person. Behind these screens we’re all humans, dealing with very similar things. Be a friend, come from a place of service, and ask them to be included in their event. No progress ever came from comfort zones!

RESOURCES:

To find the blog post that accompanies this episode visit: http://www.allisonhardy.com/blog1/episode269

Download the 30 Ways to Grow and Scale Your Business Through Collaborations Guide: https://tc.lynnneville.com/30-ways-collaborations/

Visit Lynn on her website: www.lynnneville.com

Follow Lynn on Instagram: https://www.instagram.com/lynnnevillecm/

Hang out with Lynn on Clubhouse: https://www.clubhouse.com/@lynnneville

Get registered for the Serve and Sell Summit: http://www.allisonhardy.com/serveandsellsummit

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Choosing what to do (or not to do) in your business

Mon, 14 Mar 2022 05:00:03 +0000

You hear in the online space that you don’t have to do anything that you don’t want to. That you make the rules and that as the head of your business, you get to do things your way.

Heck you’re probably heard me say this on more than one occasion!

And that’s incredibly true.

But what I think that we often forget, is that while we can do anything we want in our business, there are consequences for our choices.

So in this episode of the 6-Figure Mompreneur Podcast I want to chat through some ideas to help understand the vital components of marketing your business, and to help you make some educated decisions around what you actually want to do in your business, and the outcomes of those choices.

Visit the links below to learn more about:

+ resources for this episode
+ registering for the Serve and Sell Summit
+ connecting with Allison and the 6-Figure Mompreneur movement

RESOURCES:

To find the blog post that accompanies this episode visit: http://www.allisonhardy.com/blog1/episode268

Get registered for the Serve and Sell Summit: http://www.allisonhardy.com/serveandsellsummit

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Navigating CEO-level decisions featuring Rebecca Muriuki

Mon, 07 Mar 2022 06:00:03 +0000

Rebecca Muriuki is a CEO coach who helps women expand into their full potential and stand out as leaders in their field.

Rebecca has helped women become CEOs through effective planning and execution while creating more white space for them to thrive, without sacrificing the things that matter the most to them.

Rebecca, a mom of 3 including twins, runs her online business alongside her high-pressure corporate job in the largest global audit firm. As a leader in her corporate role, Rebecca leverages her experience to help other women confidently show up as inspirational leaders for their teams while navigating the challenges of being underrepresented as women in their industry.

TAKEAWAYS:

+ One of the biggest mistakes Rebecca sees mompreneurs make when making decisions is making decisions that keep them small. Most of us have big goals, but our actions and decisions don’t match up to those goals. So we make decisions and take action from the place where we are now, when what really needs to happen is we make decisions from our future self, so that we can accomplish those goals to actually see our future self come into fruition.

+ When navigating making decisions that you’ve never had to make before, look at people who have come before you in your field OR seek out people you admire. What did they do when they came up against adversity? How did they navigate what you’re navigating? And consider these people to be your “Board of Directors”. What would they say? How would they act? What advice would they give you?

+ “Consistency always trumps trying to climb up the mountain in one day.” Rebecca says that as women, we tend to lean into perfectionist tendencies. Those tendencies keep us stuck, we don’t follow through, and then we don’t hit our goals and we break the promises we make to ourselves. Start to prove to yourself that you can produce results by being consistent with what you say you’re going to do.

RESOURCES:

To find the blog post that accompanies this episode visit: http://www.allisonhardy.com/blog1/episode267

Hang out with Rebecca over on Instagram: https://www.instagram.com/rebeccamuriuki

Grab a front row ticket to the Serve and Sell Summit: http://www.allisonhardy.com/serveandsellsummit

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Tackling your never-ending to-do list

Mon, 28 Feb 2022 06:00:04 +0000

Do you end the day feeling like you didn’t actually accomplish anything, but you were busy all day long?

I get it. My calendar used to be a jumbled mess of appointments, client calls, and activities that left me feeling drained and with little to show for it at the end of the day.

I was working, but I wasn’t actually doing anything with that time.

I see this a lot, mompreneurs busy with all the wrong things.

So today, in this episode of the 6-Figure Mompreneur Podcast, I want to share two things to help you stop the never-ending cycle of a way too long to-do list, so that you can actually get the stuff done that matters, and end your day feeling accomplished.

Visit the links below to learn more about:

+ resources for this episode
+ downloading The $80,000 Email Guide
+ connecting with Allison and the 6-Figure Mompreneur movement

RESOURCES:

To find the blog post that accompanies this episode visit: http://www.allisonhardy.com/blog1/episode266

Download the $80,000 Email Guide: http://www.allisonhardy.com/80000email

In the episode I mention episode 262 to help you navigate unexpected cancellations, delays, and changes in your schedule. You can find that episode here: http://www.allisonhardy.com/blog1/episode262

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Adding in a podcast to generate leads featuring Haili Murch

Mon, 21 Feb 2022 06:00:03 +0000

Haili Murch is a podcast connoisseur who helps launch and manage podcasts, while teaching women how to start their own podcast management businesses.

She saw that podcasting was growing and not going anywhere and that entrepreneurs needed her services. She has worked 50+ different podcasts now and is continually amazed with the variety of podcasts and the value they bring to their listeners and their businesses. She helps podcasters by helping them launch their podcast and also managing them on a regular basis. She has also created a course called "How to Become a Podcast Manager" to educate on how to niche down and create a side hustle managing podcasts.

She is married and mom to two boys. She loves to travel, write music, and try new foods!

TAKEAWAYS:

+ Haili’s super power is connection. As a podcast manager and host, her personality lends itself to talking with people, and learning more about them as an individual, and what makes them tick.

+ You’re ready for a podcast when you have a strong purpose behind your podcast. It can be personal and business related, but there should be an intention, focus, and willingness to do the work and to commit for the long-term. Conversely, you’re not ready for a podcast if you know it’s a good idea for visibility, and you view it as just another step. There needs to be some passion behind your podcast!

+ A podcast creates a different platform, method, and delivery of your core content, which can be extremely beneficial for growing an audience.

+ Outsourcing your podcast can save your time (and your time is money), it allows the expert to apply their expertise to your podcast, creates space for you to focus more on the content in your episodes, and allows you to stay in your zone of genius more.

RESOURCES:

To find the blog post that accompanies this episode visit: http://www.allisonhardy.com/blog1/episode265

Hang out with Haili over on Instagram: https://www.instagram.com/hailimurch

Visit Haili’s website: https://www.hailimurch.com

Download the $80,000 Email Guide: http://www.allisonhardy.com/80000email

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Factors that might be contributing to feast or famine months

Mon, 14 Feb 2022 06:00:05 +0000

Feast or famine months can make it HARD to run your business.

If your cash influx is drastically different from one month to the next, it can be really hard to invest, hire a team, and/or pay yourself because you don’t know where your next dollar is going to come from.

So if you’re experiencing feast or famine months I want you to know two things:

1. It’s normal.
2. You gotta get out of it ASAP. Your foundation is rocky and no one can build on a rocky foundation.
3. It’s a symptom of growth. So it can be a really good indicator of the trajectory of your business.

In this episode of the 6-Figure Mompreneur Podcast I’m sharing four factors that might be contributing to your feast or famine months to help you diagnose and get out of them, ASAP. So let’s dig in!

Visit the links below to learn more about:

+ resources for this episode
+ downloading the $80,000 Email Guide
+ connecting with Allison and the 6-Figure Mompreneur movement

RESOURCES:

To find the blog post that accompanies this episode visit: http://www.allisonhardy.com/blog1/episode264

Download the $80,000 Email Guide: http://www.allisonhardy.com/80000email

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Shifting from a 1:1 model to a group model featuring Cailen Ascher

Mon, 07 Feb 2022 06:00:03 +0000

Cailen Ascher is an award-winning Business Coach with a 3-day workweek, a mom of two little girls and the creator of Scale-Up™ a program that teaches coaches and online service providers how to transition from exhausting 1x1 work to a Premium Group Program so they can increase revenue and decrease their work hours.

Cailen has been featured in Business Insider, Huffington Post and Inspired Coach Magazine and has been interviewed on top podcasts like Entrepreneur on Fire and She Means Business Podcast among many others. She is also host of The Soulful Business Show™ which airs weekly.

Her programs have helped 1000s of women transform their lives and businesses with her proven strategies for working less, making more and living better.

Cailen lives in Bucks County, Pennsylvania with her husband, two small daughters and a spunky dog named Olive.

TAKEAWAYS:

+ Cailen became an expert in shifting to a more leveraged business model through group coaching by doing the work in her own business. She had a full roster of 1:1 clients, which she loved, but realized that she was constantly on calls and fulfilling client work, which took time away from her family and her 2 little girls.

+ Shifting from a 1:1 model to a group model is mostly a mindset issue. It requires you to shift the belief that you have to give a ton of time to your clients, to the belief that when you do show up, you provide immense value.

+ In Cailen’s first years in business she talked a lot about a 3-day work week, and helped her clients to create this for their business. But what she found was that even though she was working only 3 days a week, her days were filled with client calls, because she was in a 1:1 model. Now, her 3 days are much more leveraged, in that her team fulfills a lot of client deliverables, which allows her to step into the CEO role much more seamlessly.

RESOURCES:

To find the blog post that accompanies this episode visit: http://www.allisonhardy.com/blog1/episode263

Join Cailen and Allison in the Scale-Up Summit: https://allisonhardy--cailenascher.thrivecart.com/summit-all-access-pass/

Learn more about Cailen’s High 5 Formula here: https://www.cailenascher.com/highfive

Connect with Cailen through her website: https://www.cailenascher.com/

Follow Cailen on Instagram: https://www.instagram.com/cailen.ascher/

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to Apple Podcasts and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs (just like you!) who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Navigating your business when unexpected changes pop up

Mon, 31 Jan 2022 06:00:02 +0000

Has your 2022 gotten off to a strange start? ⁠
⁠
Yep, mine too! ⁠
⁠
We had an entire week off due to snow,⁠
an 'inconclusive' test⁠,
an exposure and a subsequent 10 day quarantine⁠,
a school closing early⁠
⁠
Honestly, it felt like no matter how far in advance I plan, my plans always went sideways.⁠
⁠
And if that's you, I'm right there with you.⁠
⁠
So in this episode of the 6-Figure Momprenuer Podcast I'm sharing with you the 5 questions I ask myself to help me navigate my business when unexpected changes pop up.⁠
⁠
While January was a hard month, it was a month where I had A LOT of fun, worked less than ever, and compared to last January, sales are up by 59%. ⁠
⁠
And it's all because of these 5 questions.⁠
⁠
So let’s dig in!

Visit the links below to learn more about:

+ resources for this episode
+ connecting with Allison and the 6-Figure Mompreneur movement

RESOURCES:

To find the blog post that accompanies this episode visit: http://www.allisonhardy.com/blog1/episode261

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to Apple Podcasts and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs (just like you!) who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Leading with ethics when creating a digital product suite featuring Monica Froese

Mon, 24 Jan 2022 06:00:03 +0000

Monica is a digital product coach for women business owners and host of the popular podcast, Empowered Business. She has an MBA degree in finance and marketing and runs two brands Redefining Mom, a site for helping women thrive in both motherhood and business, and Empowered Business, where she’s committed to empowering 1000 women to earn $100,000 through digital products.

She spent 11 years working for a Fortune 100 company running multi-million dollar marketing campaigns with large brands like Microsoft and HP. Now she provides online marketing education to small businesses that are looking to build a profitable revenue stream through digital products through her online courses and podcast.

TAKEAWAYS:

+ Monica’s surface-level superpower is consistency. Showing up day after day has allowed her to build her business in a sustainable, long-term way. Her deeper super power is that has both an integrator and a visionary brain. Meaning, she can be working “in” the business and “on” the business at the same time.

+ For Monica ethics is the most important part of the selling process. For her, and how she approaches this, it’s being completely upfront with each testimonial, case study, and when she shares her own story, and painting the entire picture for her audience.

+ When you put too much into a digital product with the guise of “serving others’, it actually overwhelms your buyers, making it hard to help them to get results. Monica refers to this as the “boiling the ocean” approach.

+ The ripple effect that Monica is creating through her employees, her children, and the impact her clients and students are creating is something that Monica refers to as microeconomies.

RESOURCES:

To find the blog post that accompanies this episode visit: http://www.allisonhardy.com/blog1/episode261

Attend Monica’s upcoming training, Digital Product Dash: www.monicafroese.com/allisonhardy

Find Monica on Instagram: https://www.instagram.com/moncia.froese

Learn more about the 6-Figure Mompreneur Method:
http://www.allisonhardy.com/6figuremompreneurmethod

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, can you do us a favor and leave us a rating and a review on Apple Podcasts? The more ratings and reviews we receive, the more Apple Podcasts pushes the podcast to more people, which means the more people we can help! Thank you for your continued support and for listening!

Music courtesy of www.bensound.com

What comes first? Lead generation or email funnels

Mon, 17 Jan 2022 06:00:02 +0000

One of the questions I get a lot from my clients is this,

“What should I focus on first, lead generation or an email funnel?”

And my answer is always two fold:

1. It depends on you and your business.
2. Both.

Because everyone’s business is different and everyone is in a different phase of business, it’s important to know why you’re focusing on something in your business.

But also, lead generation needs an email funnel to matter and a funnel needs lead generation to function. So both lead generation and an email funnel require one another to do their primary function.

Visit the links below to learn more about:

+ resources for this episode
+ registering for the Funnel Blueprint Training Series
+ connecting with Allison and the 6-Figure Mompreneur movement

RESOURCES:

To find the blog post that accompanies this episode visit: http://www.allisonhardy.com/blog1/episode260

Get registered for the Funnel Blueprint Training Series: http://www.allisonhardy.com/funnel

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Identifying burnout and breaking the stress cycle featuring Orlesa Poole

Mon, 10 Jan 2022 06:00:03 +0000

Orlesa Poole is a licensed therapist and coach for moms. She helps emotionally overwhelmed moms find confidence and calm so that they can enjoy motherhood. Her practice, Managing Motherhood provides solutions-focused therapy and coaching for moms who know that suffering and motherhood don't have to go hand in hand. Orlesa is also the host of the Managing Motherhood Podcast where she provides education and tools to make the challenges of motherhood a little more manageable.

TAKEAWAYS:

+ Orlesa’s super power is delegation. In both her business and personal life she is a huge fan of delegation to help her stay in her zone of genius more and hit her goals faster.

+ Burnout is when you experience a high level of stress for an extended period of time. Eventually you get to a point where your body and brain is tapped out.

+ Symptoms of burnout can be having a hard time turning your brain off, having trouble falling asleep, being unusually emotional, having unusual reactions to circumstances, lack of motivation, making a lot of mistakes, and having a hard time finding joy.

+ Burnout is usually more specifically related to one area. So you can be burnt out in mom-life but your social life is thriving. Depression isn’t related on one area of your life, it extends and shows up in all areas.

RESOURCES:

To find the blog post that accompanies this episode visit: http://www.allisonhardy.com/blog1/episode259

Find Orlesa on Instagram: https://www.instagram.com/managing_motherhood_

Listen to Orlesa’s podcast, The Managing Motherhood Podcast: https://podcasts.apple.com/us/podcast/the-managing-motherhood-podcast/id1586899086

Get yourself registered for the Email Funnel Blueprint Training Series:
http://www.allisonhardy.com/funnel

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, can you do us a favor and leave us a rating and a review on Apple Podcasts? The more ratings and reviews we receive, the more Apple Podcasts pushes the podcast to more people, which means the more people we can help! Thank you for your continued support and for listening!

Music courtesy of www.bensound.com

Speeding up your goal achievement

Mon, 03 Jan 2022 06:00:02 +0000

Happy 2022 6-Figure Mompreneurs!

I want to kick off a brand new year with a discussion around goal setting and tools like vision boards.

And before you dive into today’s episode you have to know this about me, I’m super practical sometimes. Like to my detriment. And so things like goal setting seem super important, but also tools like vision boards can just seem like busy work to me.

But recently I hit 3 goals all at once and managed to realize that 3 of the things I put on my vision board 4 years ago came to fruition.

And the most mind blowing part of accomplishing these things is that I didn’t even really focus on making these goals a reality. It was actually the last thing in my mind.

So today I want to talk about why I think these goals happened and the internal work that went into making these seemingly obscure, pipe dream goals, a reality. This episode is a brain dump of all of my ideas, strategies, and ways of thinking and doing that allowed me to see a lot of success…all at once.

Visit the links below to learn more about:

+ resources for this episode
+ registering for the Funnel Blueprint Training Series
+ connecting with Allison and the 6-Figure Mompreneur movement

RESOURCES:

To find the blog post that accompanies this episode visit: http://www.allisonhardy.com/blog1/episode258

Get registered for the Funnel Blueprint Training Series: http://www.allisonhardy.com/funnel

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Aligning your thoughts with your actions featuring Ilonka Ras

Mon, 27 Dec 2021 06:00:02 +0000

Ilonka Ras is a Certified Mindset and Transformation Coach who helps busy mom entrepreneurs have more free time while creating mind-blowing results in their business.

As a homeschooling mom of three, podcasting and building her business, she knows firsthand how challenging it can be to do it all! After years of living on the edge of burnout, spending countless hours behind her glowing computer screen, and not having much to show for it, Ilonka realized that sacrificing family for business was not how she wanted to play this game!

She became obsessed with making the most of the time she did have available to build her business and decided that she would be intentional with the minutes and hours that make up her life. She now teaches what she’s learned to her clients and members inside of Mom Aligned Collective, a monthly coaching membership that teaches moms how to do less, better.

Procrastination, overwhelm, and burnout doesn't need to be a normal part of our days as mom entrepreneurs. Time is a mom entrepreneur's most precious resource and if we want to live an intentional life and create ridiculous results for ourselves, we must learn to manage our mind instead of trying to manage our time.

TAKEAWAYS:

+ Ilonka’s super power is inspiring people and getting them to take action. It’s not something the she always thought was a gift, as it can embody very masculine energy, but she has learned to harness it and use it to really help people make some significant changes in their lives.

+ The one thing that we do have control over is our perception. We get to choose how we perceive events, situations, and circumstances by making a choice to view it in a certain way.

+ Managing our time or being productive isn’t really about time or productivity, it’s about the mindset behind that activity and work. Ilonka recommends that when we find more time in the day, we focus on the purpose behind the activity we are doing in that time and how it moves us closer to our goals.

RESOURCES:

To find the blog post that accompanies this episode visit: http://www.allisonhardy.com/blog1/episode257

Find Ilonka on Instagram: https://www.instagram.com/ilonkarascoaching

Listen to Ilonka’s podcast, Mom Aligned: https://podcasts.apple.com/podcast/mom-aligned/id1587110699

Download Ilonka’s Time Zones Guide: https://ilonkarascoaching.com/6fm

The doors to the 6-Figure Mompreneur Method are OPEN! Learn more about the program here:
http://www.allisonhardy.com/6figuremompreneurmethod

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

How to create 6-figures in 2022

Mon, 20 Dec 2021 06:00:02 +0000

Have you ever set a big, crazy goal that you’re totally lit up about, only to fall short over and over again?

We’ve all done it!

And after working with hundreds of women to grow and scale their business, I can say it’s usually because you don’t have a plan for how to make it happen.

What’s the saying? A dream without a plan is a wish.

So in this episode of the 6-Figure Mompreneur Podcast I’m chatting through how to make your goal, whatever it may be, a reality in 2022.

And to celebrate the doors opening to the 6-Figure Mompreneur Method, the content in this episode comes directly from one of our members’ most favorite trainings called, Planning for 6-figures.

Visit the links below to learn more about:

+ resources for this episode
+ enrolling in the 6-Figure Mompreneur Method
+ connecting with Allison and the 6-Figure Mompreneur movement

RESOURCES:

To find the blog post that accompanies this episode visit: http://www.allisonhardy.com/blog1/episode256

The doors to the 6-Figure Mompreneur Method are OPEN! Learn more about the program here:
http://www.allisonhardy.com/6figuremompreneurmethod

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Getting clear on your finances featuring Aimee Cerka

Mon, 13 Dec 2021 06:00:02 +0000

Aimee Cerka is a Money Confidence Coach who helps motivated women create the happiness, family life, financial security, and long-term wealth they deserve.

Through helping you to have a solid financial foundation, Aimee helps you to master your money, and the inevitable curveballs that will come your way, all while having more options to spend more time with loved ones and pour into your priorities, goals, and values.

Her principles and style of teaching allows you to create the financial life you have always dreamed of, without pinching pennies or never seeing your family because you’re putting in 80 hour weeks.

When she's not helping you become a Money Master, you can find Aimee hanging out with her hubby and 3 children or binging Blacklist on Netflix while trying to beat the next level of Killer Soduku.

TAKEAWAYS:

+ Aimee’s super power is systems. She can take things that we do over and over again in our day and turn them into a simple, streamlined system, that cuts down on wasted time.

+ Aimee’s #1 thing that she focuses on when it comes to finances is focusing on net worth, instead debt.

+ When it comes to money mindset and the work we’re doing, oftentimes as overachievers we tend to suppress our wins. Aimee recommends that to start to shift your money mindset that you write down 10 things you’re grateful for at the beginning of each day, and at the end of the day write down 5 things you accomplished to celebrate your progress.

RESOURCES:

To find the blog post that accompanies this episode visit: http://www.allisonhardy.com/blog1/episode255

Follow Aimee on Instagram: https://www.instagram.com/aimeecerka

Download Aimee’s Money Mindset Mastery Checklist: https://www.aimeecerka.com/mindset

Listen to Aimee's podcast Your Money, Your Life Podcast: https://aimeecerka.com/your-money-your-life-podcast

The doors to the 6-Figure Mompreneur Method are OPEN! Learn more about the program here:
http://www.allisonhardy.com/6figuremompreneurmethod

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

3 mistakes mompreneurs make when building their audience

Mon, 06 Dec 2021 06:05:01 +0000

Having the right people in your audience is important to the overall health of your business.

Why?

Because your audience is who turns into leads, and those leads are who turn into clients.

Wrong audience, wrong leads, no sales.
Right audience, right leads, a lot of sales.

Which is why inside of 6-Figure Mompreneur Method we focus on the three pillars of marketing that produce results in your business:

(1) Audience growth
(2) Lead generation
(3) Sales

One of the biggest mistakes that mompreneurs make is not focusing on the health of their audience. The success of your business and offer starts with having the right people listening to you.

So in today’s podcast episode I’m sharing the three most common mistakes I see mompreneurs make, when it comes to building their audience.

Visit the links below to learn more about:

+ resources for this episode
+ enrolling in the 6-Figure Mompreneur Method
+ connecting with Allison and the 6-Figure Mompreneur movement

RESOURCES:

To visit the blog post that accompanies this episode go here: http://www.allisonhardy.com/blog1/episode254

Learn more about the 6-Figure Mompreneur Method: http://www.allisonhardy.com/6figuremompreneurmethod

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Utilizing copy to connect and serve featuring Jenny Roth

Mon, 29 Nov 2021 06:00:02 +0000

Jenny Roth is an email copywriter for creative CEOs and coaches. She specializes in joyful, strategic copy that generates leads and welcomes your clients with open arms. Her mission is uncovering words that will resonate most with your clients, so you can have higher converting, fun-to-read copy, without spending hours upon hours at your keyboard to make it happen. Jenny started her copywriting business back in 2014, working very part-time when her three daughters were small, to going full-time now that her kids are all in school. When she isn't writing, you can find her hanging out with her husband and three daughters in beautiful, windy South Dakota where they love to camp, swim in the Missouri river, raise chickens, and ride bikes.

TAKEAWAYS:

+ Jenny’s super power is seeing people’s unique journeys, and honoring that through her interactions with them, but also through how she supports her clients as a copywriter.

+ To create content that inspires action within your audience (like enrolling in your offer or buying your product), Jenny’s top tip is getting as specific as possible in who you help, what you help them to do, and how you do it.

+ When it comes to writing content, specifically emails, that encourages and creates engagement, Jenny recommends that we approach the activity with a mindset of service, and not a “what’s in it for me” mindset. That simple shift that seeps into your writing because you’re thinking about your offer, the words you use to describe it, and how you present how it from a place of collaboration and service, instead of an authority-based perspective.

RESOURCES:

To find the blog post that accompanies this episode visit: http://www.allisonhardy.com/blog1/episode253

Learn more about how Jenny can help you with your copywriting through her website: https://www.jennyrothcopywriting.com

Follow Jenny on Instagram: https://www.instagram.com/jennyrothcopywriting

The doors to the 6-Figure Mompreneur Method are OPEN! Learn more about the program here:
http://www.allisonhardy.com/6figuremompreneurmethod

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Crafting profitable sales emails

Mon, 22 Nov 2021 06:00:15 +0000

Crafting profitable sales emails can be super easy, simple, and totally worth your time.

When they aren’t, it’s usually because you (as the person writing them) are overthinking it.

A sales email is a simple invitation for someone to work with you.

You make the invitation, they accept or decline, it’s a s simple as that.

So in this episode of the 6-Figure Mompreneur Podcast I’m sharing tips and ideas to help you to write sales emails that are more profitable.

Because when you are scaling or growing your business sometimes it’s not a matter of adding something else in to create more sales, it’s a matter of leveraging the work you’re already doing to create more sales.

More sales mean more people you can help, and the more people you can help, the bigger impact you can help to create.

Visit the links below to learn more about:

+ resources for this episode
+ snagging the Simple Sales Emails Bundle
+ connecting with Allison and the 6-Figure Mompreneur movement

RESOURCES:

To visit the blog post that accompanies this episode go here: http://www.allisonhardy.com/blog1/episode252

Snag the Simple Sales Emails Bundle: http://www.allisonhardy.com/simplesalesemails

Check out podcast episode 231 that Allison references in this episode for more sales emails help: http://www.allisonhardy.com/blog1/episode231

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Putting your oxygen mask on first featuring Kris Rice

Mon, 15 Nov 2021 06:00:11 +0000

Kris Rice provides soul-care for mamas raising kids with mental health challenges. Her vision is to take this opportunity to share a permission slip – permission for us to be brave and put on our oxygen mask first. She knows first-hand this doesn’t come easily or naturally, not when you’re living amidst the chaos of mental health struggles. These permission slips will be simple and actionable, while allowing change to become clear, simple, and impactful.

TAKEAWAYS:

+ Kris’s biggest piece of advice when it comes to navigating life’s challenges, especially when navigating the challenges of being a mom to a child with mental health challenges, is to sit in the quiet. While it’s a counter-culture way to mothering, it’s the only way your internal guidance will have an opportunity to speak and share with you what is your next smart move in your motherhood journey.

+ As a high achiever, having a morning routine with a micro goal that you set for yourself on a daily basis based on what you specifically need that day. And when you can accomplish that goal, based on your specific needs, it allows you to create a stronger, more robust relationship with yourself. And so when things get hard, you have a habit established that allows you to turn internally to listen to what you specifically need, in that moment.

+ Kris’ framework for creating lasting change consists of three pillars: freedom, clarity, and calm. Kris arrived on these three pillars because in her work, these are the things that are at the root of what most of her clients are seeking, regardless if they realize it or not.

RESOURCES:

To find the blog post that accompanies this episode visit: http://www.allisonhardy.com/blog1/episode251

Download’s Kris’ 60 Second Mama Reset here: https://krisricecollective.com/reset

Follow Kris on Instagram: https://www.instagram.com/krisricecollective

Get on the waitlist for 6-Figure Mompreneur Method (and snag an exclusive Black Friday BONUS!) here:
http://www.allisonhardy.com/6figuremompreneurmethod

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Instagram strategies to increase engagement

Mon, 08 Nov 2021 06:00:12 +0000

Have you seen a drop in your Instagram engagement recently?

If you’re like most online businesses, you probably have. And here’s my philosophy when it comes to increasing engagement:

What worked 1 year ago, or 6 months ago, or 3 months ago to get engagement no longer works. It’s unreasonable to expect your actions to produce the same results day after day, month after month, if nothing changes.

In order to get different results from what you’re experiencing right now, you have to actually do something different.

So in this episode of the 6-Figure Mompreneur Podcast I’m sharing 3 things I’m doing right now, in my own account, that is helping me to increase engagement.

Visit the links below to learn more about:

+ resources for this episode
+ getting on the waitlist for the 6-Figure Mompreneur Method and snagging your exclusive Black Friday BONUS!
+ connecting with Allison and the 6-Figure Mompreneur movement

RESOURCES:

To find the blog post that accompanies this episode visit: http://www.allisonhardy.com/blog1/episode250

The episode I reference chatting through growing vs. maintaining platforms: https://www.allisonhardy.com/blog1/episode237

Get on the waitlist (and snag an exclusive Black Friday BONUS!) here:
http://www.allisonhardy.com/6figuremompreneurmethod

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Creating a profitable podcast pitching strategy featuring Angie Trueblood

Mon, 01 Nov 2021 05:00:13 +0000

As a podcast visibility expert and host of the Go Pitch Yourself podcast, Angie Trueblood knows that the only 'perfect pitch' is the one that leads with value and focuses on building a genuine connection. Whether she is teaching entrepreneurs how to pitch themselves or working behind the scenes to secure opportunities for others, Angie leverages her super-connector powers to grow businesses and build long-lasting relationships. When she's not working with her clients or being active in her local community, she loves exploring Richmond, Virginia's parks and playgrounds with her two kiddos, checking out new restaurants with her hubs, and laughing about motherhood over cocktails with friends.

TAKEAWAYS:

+ Angie is a super connector. Her super power is connecting people who have pain points with the people who can help them solve their pain points.

+ Being a podcast guest can be a great way to generate leads. It develops the “know, like, and trust” factor fast and when there is a strong CTA, listeners can come to your digital home and learn more about what you do and how you can help them.

+ The “spray and pray” approach of pitching podcasts doesn’t work because the person who is pitching, usually doesn’t consider the specific podcast they are pitching. It is an impersonal way to ask a host to share your voice and message to the world.

+ Having a podcast follow up email sequence is necessary to increase acceptance rates for podcasts. Podcast hosts are just like us, our email inboxes are clogged up. A heart-centered follow up email is a great way to pop your content back up to the top of the inbox, in case the original was missed or forgotten about.

RESOURCES:

Visit the blog post that accompanies this episode: http://www.allisonhardy.com/blog1/episode249

Learn more about how Angie and her team can help you through her website: https://www.angietrueblood.com and http://www.thepodwizegroup.com

Listen to Angie’s podcast, Go Pitch Yourself: https://www.angietrueblood.com/podcast

Get on the waitlist for the 6-Figure Mompreneur Method: http://www.allisonhardy.com/6figuremompremeurmethod

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

What does it mean to systemize your business?

Mon, 25 Oct 2021 05:00:10 +0000

As you start to begin scaling your business to 6-figures and beyond you’re going to need to lean more and more on systems.

In fact, the #1 question I get from women considering enrolling in the 6-Figure Mompreneur Method is about the systems that we work through inside of the program!

So even if you’re not at 6-figures, yet, it’s important to start the systemizing process so that you are being proactive in your growth efforts and so that you can actually grow into a thriving 6-figure business.

Because whatever goal you have (regardless of if it’s 6-figures or not), it’s important that you start to act like the person who has already achieved that goal. Acting “as if” creates the physical space, clarity, and ability to hit your goal, without the hustle and grind.

In this podcast episode I’m walking you through how to start to systemize your business and how to discern if the systems you have in place are effective in helping you to hit your goal(s) in a simple, streamlined way.

Visit the links below to learn more about:

+ resources for this episode
+ getting on the waitlist for the 6-Figure Mompreneur Method and snagging your exclusive Black Friday BONUS!
+ connecting with Allison and the 6-Figure Mompreneur movement

RESOURCES:

To find the blog post that accompanies this episode visit: http://www.allisonhardy.com/blog1/episode248

Get on the waitlist for the 6-Figure Mompreneur Method (and snag an exclusive Black Friday BONUS!) here:
http://www.allisonhardy.com/6figuremompreneurmethod

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Action outruns the ego featuring Emily King

Sun, 17 Oct 2021 18:18:30 +0000

Some content in this episode may include explicit language or content.

Emily King is a wealth and abundance coach for entrepreneurial women and the founder of The Rich Woman signature coaching program. Since 2015 she’s worked with 100’s of women to help them create a loving relationship with money so they can massively increase their income and impact. Armed with an MBA and certifications as an NLP practitioner, timeline therapist and pilates instructor (yes--all those things!), Emily brings the perfect mix of manifesting-woo and business chops to the table to help women across the world live their best ‘Rich Woman’ lives - a life of financial freedom, fulfillment and fun.

TAKEAWAYS:

+ Emily’s super power is her intuition. Knowing what to promote next, knowing how to coach a client, it plays a part in how Emily chooses to navigate her life.

+ Being stuck, while sometimes might be due to external circumstances, starts with choosing to get unstuck. Most of our “stuckedness” is due to not being able to find the solution, because our head is wrapped up in what’s not available to us.

+ Mindset without action is bullshit. Meaning, you can do all of the “right” things for your mindset, but if you’re not actually taking that work and doing something with it, it doesn’t matter. The fastest way to overcome a limiting belief is to take action.

+ Affirmations are powerful because if you don’t affirm who you are, the world will do it for you. Affirmations inform how you want to live your life and how you want to perceive the world around you and your role in it.

RESOURCES:

To find the blog post that accompanies this episode visit: http://www.allisonhardy.com/blog1/episode247

Download Emily’s Manifesting Meditations here: https://go.emilyking.ca/meditations

Follow Emily on Instagram: https://www.instagram.com/emilykingco

Find Emily on Facebook: https://www.facebook.com/emilykingco

Download the Viral Reels Guide here: http://www.allisonhardy.com/viralreels

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

4 easy email automations you can implement now

Mon, 11 Oct 2021 05:00:19 +0000

Usually when I say the word “automation” it’s met with eye rolls, deep heavy sighs of exhaustion, and confusion.

But here’s the thing, for heart-centered mompreneurs email automation can make it easier to connect with, serve, and then eventually pitch to our leads in a way that increases your sales rate.

In today’s episode of the 6-Figure Mompreneur Podcast I’m sharing four of the easiest, simplest ways to start to use email automation to serve your leads better. Odds are, you’re already using email to market to your leads, so let’s leverage it for more connection, impact, and sales.

Visit the links below to learn more about:

+ resources for this episode
+ learning more about the Funnel Map Intensive
+ connecting with Allison and the 6-Figure Mompreneur movement

RESOURCES:

To find the blog post that accompanies this episode visit: http://www.allisonhardy.com/blog1/episode246

Learn more about how the Funnel Map Intensive: http://www.allisonhardy.com/funnelmapintensive

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Improving our relationship with time to increase productivity featuring Neill Williams

Mon, 04 Oct 2021 05:00:18 +0000

Neill Williams is a Master Certified Life and Productivity Coach through The Life Coach School, host of “The Unbusy Your Life” podcast, and creator of the Unbusy Entrepreneur Mastermind. Only after ditching her own belief that success was measured by the number of hours worked was Neill able to achieve true lifestyle freedom while juggling her roles as a mom, wife, Master Certified Coach, entrepreneur and employee. Now, she helps too busy high-achieving online entrepreneurs simplify their schedules to 30 hours or less for more time and lifestyle freedom.

TAKEAWAYS:

The quality of your results is based on the quality of your questions. If you are asking questions from a place of lack or scarcity, you are going to get lackluster results, because that’s what you are attracting.

Time doesn’t get things done. Time doesn’t create success. You do. When you can create value in your time, that’s how you can create money.

A schedule is a collection of decisions about time as a resource.

RESOURCES:

To find the blog post that accompanies this episode visit: http://www.allisonhardy.com/blog1/episode245

Check out the Unbusy Your Life Podcast: https://neillwilliams.com/podcast

Snag Neill’s FREE Take Control Of Your Schedule course: https://neillwilliams.com/free-course-landing-page

Learn more about how the Funnel Map Intensive: http://www.allisonhardy.com/funnelmapintensive

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

What does it mean to have a habit-based email funnel?

Mon, 27 Sep 2021 05:00:08 +0000

If you are a heart-centered mompreneur who doesn't want to be a total slimeball inside of someone’s inbox, then a habit-based email funnel might just be your next smart move.

Email funnels and automation get robotic, impersonal, and slimey when creators forget that on the other side of the screen is a real, actual person, with emotions, looking to solve a pain point.

Habit-based email funnels can be the difference between a funnel that gets lackluster results and an email funnel that connects with, serves, and sells to absolutely ideal clients, who are excited to enroll into your programs and offers.

On this episode of the 6-Figure Mompreneur Podcast I’m sharing:

+ the advantages of a habit-based email funnel
+ how they can create a customized launch experience for your subscriber
+ and how you can get started to think through introducing some habit-based automation into your email funnel

Visit the links below to learn more about:

+ resources for this episode
+ learning more about the Funnel Map Intensive
+ connecting with Allison and the 6-Figure Mompreneur movement

RESOURCES:

To find the blog post that accompanies this episode visit: http://www.allisonhardy.com/blog1/episode244

Learn more about how the Funnel Map Intensive: http://www.allisonhardy.com/funnelmapintensive

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

3X-ing your conversions through Pinterest featuring Tiffany White

Mon, 20 Sep 2021 05:00:16 +0000

Tiffany White supports + 6-figure coaches and creators who desire to scale their client attraction methods with a next-level, personalized pin strategy.

After spending years supporting coaches with marketing services, she discovered the magic and high converting simplicity of Pinterest. Tiffany helps burned out momprenuers attract, deeply connect with, and convert high quality leads to gain visibility and fill their programs with ease.

TAKEAWAYS:

+ Pinterest converts 3x better than Instagram and Facebook because Pinterest isn’t social media. It’s designed to move you from Pinterest to another piece of content.

+ Pinterest marketing is a good idea for your business if you have a lower ticket offer AND have a larger audience.

+ Pinterest marketing is also a good idea for you if your ideal client is on Pinterest. For example, if your ICA is a mom, it would make sense for you to be on Pinterest because 80% of moms are on Pinterest.

+ The most important thing to remember to stand out on Pinterest is by going back to helping that one person. Speak to her, who is she, what does she desire right now, what is she struggling with? When you can meet your ICA where they are, it develops the “know, like, and trust” factor so much faster.

RESOURCES:

To find the blog post that accompanies this episode visit: http://www.allisonhardy.com/blog1/episode243

Follow Tiffany on Instagram: https://www.instagram.com/justapinchofpinning

Learn more about how the Funnel Map Intensive: http://www.allisonhardy.com/funnelmapintensive

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

3 email funnels that every mompreneur needs

Mon, 13 Sep 2021 05:00:11 +0000

Email funnels an be a life saver for busy mompreneurs.

They show up for your business when you can’t.
They qualify email subscribers as ideal or non-ideal clients.
They pitch your program to qualified email subscribers.
And they are automated!

They work around the clock, 24/7, 365, while you spend your time doing the things that matter the most to you, like spending time with your kids, serving your amazing clients, or taking a day off!

On today’s 6-Figure Mompreneur Podcast I’m sharing:

+ the three types of emails funnels every mompreneur needs
⁠+ the goal of each funnel
⁠+ how these funnels work together to provide a holistic approach for the subscriber

Visit the links below to learn more about:

+ resources for this episode
+ learning more about the Funnel Map Intensive
+ connecting with Allison and the 6-Figure Mompreneur movement

RESOURCES:

To find the blog post that accompanies this episode visit: http://www.allisonhardy.com/blog1/episode242

Learn more about how the Funnel Map Intensive: http://www.allisonhardy.com/funnelmapintensive

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Monetizing your podcast featuring Alana Dawson

Mon, 06 Sep 2021 05:00:05 +0000

Alana is a podcast coach, editor, and podcast producer who is on a mission to take the overwhelm, frustration, and stress out of podcasting, and put the fun back in!

Alana is the host of The Podcasting Party podcast, where she shares simplified step-by-step instructions, and easy-to-implement strategies for podcasters of all stages & phases. Alana is the founder of the female podcast community PodcastHER, where she helps one-woman-shows impact more lives, generate more leads, and earn more income.

TAKEAWAYS:

Alana’s super power is perseverance. As a business owner her journey has been filled with pivots, built in the margins and mom cracks, and in-between military deployments.

The two biggest benefits to having a podcast are: (1) it’s wide-reaching, and (2) it builds “know, like, and trust” FAST!

The way to increase leads from your podcast is by having multiple calls to action. It’s a super simple way to turn your podcast into a lead generator!

The best way to grow your listenership is guest interviews. Being on other people’s podcasts, having guests on your podcast, and leveraging other people’s audiences.

RESOURCES:

To find the blog post that accompanies this episode visit: http://www.allisonhardy.com/blog1/episode241

Follow Alana on Instagram: https://www.instagram.com/alanapdawson

Learn more about Alana through her website: https://alanadawson.com

Join the Podcasting Party Facebook Group: https://www.facebook.com/groups/podcastingparty

Learn more about how the 6-Figure Mompreneur Method: http://www.allisonhardy.com/6figuremompreneurmethod

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Identifying revenue-producing activities [PART TWO]

Mon, 30 Aug 2021 05:00:07 +0000

Understanding, identifying, and then executing your revenue-producing activities are vitally important for the health of your business.

Because when you know what moves the needle in your business and brings in sales, it makes it really easy to do more of it and spend your precious time doing the things that matter in your business.

The tricky thing about revenue-producing activities is that they differ from business to business, unlike the 3 Pillars of Marketing that stay the same for each and every business.

If you haven’t listened to episode 239 yet where I chat more about the 3 Pillars of Marketing visit: http://www.allisonhardy.com/blog1/episode239

But when you can land on what your unique revenue-producing activities are for you and your business, it makes doing more of them, a lot easier, and more streamlined. And momentum can be created in a more easier, and more intentional, way.

Are you ready to do more of what matters most in your business?

Let’s do it!

On today’s 6-Figure Mompreneur Podcast I’m sharing:

+ why knowing your revenue-producing activities are so important
⁠+ how to land on what your revenue-producing activities are
⁠+ how momentum is created when you can do more of the revenue-producing activities and why that’s so important

Visit the links below to learn more about:

+ resources for this episode
+ learning more about the 6-Figure Mompreneur Method
+ connecting with Allison and the 6-Figure Mompreneur movement

RESOURCES:

To find the blog post that accompanies this episode visit: http://www.allisonhardy.com/blog1/episode240

Learn more about how the 6-Figure Mompreneur Method: http://www.allisonhardy.com/6figuremompreneurmethod

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

The 3 pillars of marketing [PART ONE]

Mon, 23 Aug 2021 05:00:15 +0000

Do you feel like you're spinning your wheels in your business, not knowing what action to take to get you results? Do you find yourself busy without really knowing what you did all day long? Or how the work you’re “busy” with feeds into your bigger marketing strategy? Are you unclear how you’re going to hit your goals because your methods of marketing are so unsure?

When it comes to marketing, it all boils down to 3 very intentional pillars. And it rings true for all businesses! Brick and mortar, online, hybrid, etc. The work you do inside of those pillars (the needle movers) will differ greatly from one business to another, but each needle mover should fall under one of the three pillars.

Do do you know what the 3 Pillars of Marketing are?

Let’s do it!

On today’s 6-Figure Mompreneur Podcast I’m sharing:

+ what the 3 Pillars of Marketing art⁠
⁠+ what the customer journey is like within each of them⁠
⁠+ how you can simplify and scale your marketing efforts to sell your offer in a more powerful (and effective) way⁠

Visit the links below to learn more about:

+ resources for this episode
+ learning more about the 6-Figure Mompreneur Method
+ connecting with Allison and the 6-Figure Mompreneur movement

RESOURCES:

To find the blog post that accompanies this episode visit: http://www.allisonhardy.com/blog1/episode239

Learn more about the 6-Figure Mompreneur Method: http://www.allisonhardy.com/6figuremompreneurmethod

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Creating a well-rounded life featuring Geomrya Pollard

Mon, 16 Aug 2021 05:00:07 +0000

Geomyra Pollard is a well-rounded life + biz coach and course creator for creatives that aspire to create and live with grace, passion, and purpose.

Through her coaching firm, Coaching for Creatives, Geomyra finds joy as the strategic support and encouragement for entrepreneurs seeking a thriving business and a well-rounded life! She was recognized as one of HoneyBook’s 20 On The Rise business coaches based on empowerment, impact, purpose, and passion.

As a former wedding planner and designer, she uses her fourteen years of experience and formal education to coach clients, so they may focus on what matters most.

Geomyra is the host of the top-rated podcast, A Well-Rounded Life. She considers it her calling to educate, coach, and encourage determined small business owners and go-getters. Geomyra is the lover of handbags, can’t live without dessert, and is always ready to use her passport. Geomyra is married to her high school sweetheart and is the proud mama of favorite daughter Payton and favorite son Jackson.

TAKEAWAYS:

+ Geomyra’s super power is listening. She’s good at picking apart what her clients are saying and landing on the deeper issue, which allows them to move forward, discerning their next steps and developing a plan.

+ To Geomyra a “well-rounded life” is not a balanced life. Balance doesn’t exist.

+ It’s important to write out our own version of a “well-rounded life”. No two families are alike, so while what worked for your parents, friends, or colleagues, doesn’t necessarily mean it will work for you. It’s important to know where you’re going, so that you can create the action behind that movement.

RESOURCES:

To find the blog post that accompanies this episode visit: http://www.allisonhardy.com/blog1/episode238

Check out Geomrya on her website: www.geomyra.com

Get registered for the Clarity and Growth Challenge: http://www.allisonhardy.com/clarityandgrowth

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Growing vs. maintaining your business

Mon, 09 Aug 2021 05:00:02 +0000

Do you know what it means to grow vs. maintain your business?

When managing our business, specifically our platforms (email, Facebook Group, Instagram, etc.) it’s important to be clear and intentional with the work you’re doing inside of each of them.

Otherwise, how are you supposed to assess if and how your platforms are doing the right work for your business?

So on today’s 6-Figure Mompreneur Podcast I’m sharing:

+ the distinct difference between growing vs. maintaining your business and platforms
+ why it’s so important to be intentional with the work you’re doing in your business
+ why goals need to be based around the work you do, and how to be clear in establishing them for your business

Visit the links below to learn more about:

+ resources for this episode
+ registering for the Clarity and Growth Challenge
+ connecting with Allison and the 6-Figure Mompreneur movement

RESOURCES:

To find the blog post that accompanies this episode visit: http://www.allisonhardy.com/blog1/episode237

Get registered for the Clarity and Growth Challenge: http://www.allisonhardy.com/clarityandgrowth

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Creating a scalable business featuring Lisa Princic

Mon, 02 Aug 2021 05:00:03 +0000

Lisa Princic is a trained business strategist and the host of the Scaling Deep Podcast. Lisa's clients turn to her for help with business growth when they are worn out from chasing the next mass marketing trick, but know they need to go beyond word of mouth. She is a results-oriented, deep thinker who has an innate instinct for “seeing” the value of a business and turning that into a pipeline of ideal clients. A staunch believer in business simplicity and intention, Lisa helps her clients accomplish their goals by focusing on what to do AND what to ignore.

TAKEAWAYS:

+ Lisa’s super power in her business is positioning. She is really good at looking at offers and uncovering how that helps to solve real world problems that people actually want to solve.

+ Lisa is a huge proponent in creating a scalable business through a membership site. But she isn’t necessary interested in us having hundreds or thousands of members. Lisa’s philosophy is to go deeper with a smaller group of people, price it accordingly, and then increase the value to help our members solve their problems.

+ Lisa’s solution to launching a successful (and profitable) membership site isn’t necessarily serving a lot of people. It’s serving the people you already know, in a deeper, more value-based way, and charging a price point that offers a way for you to step out of the model you are in, and into a model that works better for you.

RESOURCES:

To find the blog post that accompanies this episode visit: http://www.allisonhardy.com/blog1/episode236

Listen to the Scaling Deep Podcast: https://www.scalingdeep.com/podcast

Attend Lisa’s Membership Design Training here: https://www.scalingdeep.com/membership

Get registered for the Clarity and Growth Challenge: http://www.allisonhardy.com/clarityandgrowth

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

One year of Reels

Mon, 26 Jul 2021 05:00:05 +0000

About a year ago, more or less for some of us, Instagram rolled out Reels.

And while a universal “UGH, now I have to learn something else!” echoed across the platform, Reels have been a game changer for anyone who has been using them consistently over the past year.

So on today’s 6-Figure Mompreneur Podcast I’m sharing:

+ my biggest takeaways from the past year when it comes to creating Reels
+ what makes them different from Stories
+ and the strategy behind Reels to maximize your time spent creating them and using them as a bigger part of your Instagram marketing strategy

Visit the links below to learn more about:

+ resources for this episode
+ downloading the Viral Reels Guide
+ connecting with Allison and the 6-Figure Mompreneur movement

RESOURCES:

To visit the blog post that accompanies this episode go here: http://www.allisonhardy.com/blog1/episode235

Download the Viral Reels Guide:
http://www.allisonhardy.com/viralreels

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Re-visiting how we use Facebook Groups for our business featuring Christina Jandali

Mon, 19 Jul 2021 05:00:01 +0000

Christina Jandali is a confidence-boosting, cash creating Business Growth Strategist who helps coaches and course creators build a raving fan base and produce scalable profits by hosting a free Facebook group.

She is a self-made millionaire who started her business from ground zero during maternity leave from her corporate job when she decided it was time to build her own dreams, not someone else's. She's since worked with thousands of entrepreneurs across the globe to create their own predictable cash flow machines.

Christina has been featured in Forbes, The Huffington Post and Evercoach.

TAKEAWAYS:

+ Christina’s superpower is simplifying everything. She’s really good at taking all of the moving parts in someone’s business, identifying the parts that matter the most, and then finding a solution to eliminate overwhelm and make all of those moving parts simple, clear, and profitable.

+ When it comes to using your Facebook Group as a marketing tool in your business, there has to be a reason why someone would join your Group. What is it that you have to invite them to? Why would they spend their time in your Group? What’s in it for them?

+ One of the biggest mistakes Christina sees is Facebook Group owners fire hosing their Group members with way too much information in an attempt to “prove” their expertise.

+ Christina has a process she calls “The 3 C’s of Marketing”. The C’s are: certainty, confidence, and connection, and all of the information that you relay in your Facebook Group needs to revolve around achieving one of those goals.

RESOURCES:

Join Christina’s 3-part workshop series, Grow Your Facebook Group here: https://www.deliveryourgenius.com/allison

Join the Reels Challenge! Create intentional, simple, and strategic Reels to grow your account, increase engagement, and use Instagram in a revenue-producing way. You can get signed up here: http://www.allisonhardy.com/reelschallenge

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Thinking like a CEO inside your home

Mon, 12 Jul 2021 05:00:07 +0000

We talk a lot about systemizing your business, but what about our life and home?

When we bring the same CEO mindset that we approach our businesses with, into our life and home, the less decisions we have to make, the less stress we feel on a daily basis, and the better we can serve our audience and clients.

A less stressed mompreneur is a win, win for everyone involved.

In today’s 6-Figure Mompreneur Podcast I’m sharing the four places where you can consider automation and systems in your home to make it run more efficiently. I’ll be diving deep into how I approach these areas of home and life, and how you can take these same ideas and make them your own, to start to simplify, automate, and systemize your life and home.

Visit the links below to learn more about:

+ resources for this episode
+ registering for the 5 Components of a Highly Profitable Email Funnel Webinar
+ connecting with Allison and the 6-Figure Mompreneur movement

RESOURCES:

To visit the blog post that accompanies this episode go here: http://www.allisonhardy.com/blog1/episode233

Get registered for the 5 Components of a Highly Profitable Email Funnel Webinar:
http://www.allisonhardy.com/5components

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Leading with your business's values and voice with Cristin Downs

Mon, 05 Jul 2021 05:00:08 +0000

With over 20 years as a producer, leader in higher education, and powerhouse mentor, Cristin Downs inspires women to break free from structural and traditional bonds and build the world they dream of.

Whether focused on a movement, community, business, or family, Cristin shares practical skills to go from inspiration to activation alongside the insight and experiences of extraordinary women so that all women can work through their daily challenges and towards a stronger, brighter, and more inclusive female future.

Cristin specializes in voice, values, vision, and visibility. In 2016, Cristin founded The Notable Woman, a global community of over 20K with an NPR-featured podcast, online community, expert summits, and more. Cristin believes that we are each notable women, just as we are, and it is with women’s leadership that we remake the world. The Notable Woman is here to let conversation and community lead us to the catalyst we've been waiting for - hint - it's us.

TAKEAWAYS:

+ Sharing your values, beliefs, and philosophies on current events and how the world operates is important as a business owner because it attracts the right clients to you, and repels those who are not ideal from you.

+ Values and voice are important in business because it backs up how you operate your business and why you do what you do in the way you do it. It makes the action items, intentional, purposeful, and in alignment with how you want to show up in your business.

+ The myth that you’re “just a small business” and that you’ll “share your values when you’re more profitable” is just that, a myth. It’s the foundation of your business and needs to be shared outright in the beginning, as you start to grow and scale your business.

+ It can be scary to share your values and voice at times. Educate yourself so that you can share more intelligently and firmly about the topic. Or if you don’t have the words, but do have an opinion, send your audience to experts in the topic you are discussing.

RESOURCES:

To visit the blog post that accompanies this episode go here: http://www.allisonhardy.com/blog1/episode232

Join Cristin’s Facebook Group to participate in conversations that matter: https://www.thenotablewoman.com/group

Listen to The Notable Woman Podcast:
https://www.thenotablewoman.com/podcast

Get registered for the 5 Components of a Highly Profitable Email Funnel Webinar:
http://www.allisonhardy.com/5components

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Writing better sales emails

Mon, 28 Jun 2021 12:00:16 +0000

Sales emails can be quite simple...if you let them be.

All sales emails are is a simple invitation for your email subscriber to join a program of yours.

After 4+ years of working inside of my own email funnels and the funnels of my clients, I’ve discovered that most mompreneurs, if they struggle with sales emails, are in one of two camps:

1. They’re overwhelmed with the idea of writing sales emails, that they don’t even write them.
2. Or they’ve written them, poured their heart and soul into them, and no one has bought. Which is next-level discouraging.

So in today’s 6-Figure Mompreneur Podcast I’m sharing 3 ways to think about writing sales emails that will get you unstuck, thinking about sales emails in a different way, and help you to not feel so dang salesy!

Visit the links below to learn more about:

+ resources for this episode
+ registering for the 5 Components of a Highly Profitable Email Funnel Webinar
+ connecting with Allison and the 6-Figure Mompreneur movement

RESOURCES:

To visit the blog post that accompanies this episode go here: http://www.allisonhardy.com/blog1/episode231

Get registered for the 5 Components of a Highly Profitable Email Funnel Webinar:
http://www.allisonhardy.com/5components

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Granting yourself permission to be creative with Jill Kane

Mon, 21 Jun 2021 05:00:06 +0000

Jill Kane is the creator of Jill Kane Designs. She lives outside of Philadelphia, PA with her husband and two young kids. She creates and sells modern hand lettering, abstract, floral, and watercolor art with inspiring and motivational mantras that remind individuals that,

they are worthy of love
they belong
they are enough
they are not alone
they can do hard things

It is her intention that every person has a reminder of those truths to look at every day in their home or office.

In addition to creating inspiring art, she uses the creative process to teach others how to give themselves permission to try something new, gain mastery of their mindset, and live and more creative and whole-hearted life.

TAKEAWAYS:

+ Jill’s superpower is sharing her journey authentically, as it is happening. She desires deep connection with people and its through sharing her story real-time she creates those connections.

+ Jill’s journey with creativity started at the same time as her journey with motherhood. She decided to stay home with her newborn son, and leave her job. She didn’t realize how much her worth was tied up in that job, and being home with her son exposed that idea of worth to her. The process of making art allowed her to learn how to trust in the process, how to try new things, and how shift, morph, and land on something that feels good to her.

+ The mantra that Jill leans on is inspired by Brene Brown, and that is “I am enough.”

+ The Vibrancy Collection is a new body of work inspired by mompreneurs who are building their businesses while also being fully present for their families. Jill is inspired by the drive that she sees in the online space from women who are choosing to believe in themselves and their business, when the results aren’t quite there yet. It’s that mission and focus that has inspired Jill in the creation of the Collection.

RESOURCES:

To visit the blog post that accompanies this episode go here: http://www.allisonhardy.com/blog1/episode230

Learn more about The Vibrancy Collection: https://www.jillkanedesigns.com/vibrancycollection

Visit Jill on her website: www.jillkanedesigns.com

Follow Jill on Instagram: https://www.instagram.com/jillkanedesigns

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Mantras for mompreneurs

Mon, 14 Jun 2021 05:00:08 +0000

As a mompreneur, you have to have a strategy to re-frame your negative thoughts. We have enough “stuff” being thrown at us on a daily basis, that we have to be able to move through the very loud “mean girl” that lives inside of our heads.

A great way to do this through having a mantra to help you identify and work through negative thoughts.

Why mantras?

They are an anchor thought. A way to center ourselves after getting knocked around by the world, other people, what we see on the news or on social media, a crappy DM, a crappy review, or….ourselves.

In today’s episode of the 6-Figure Mompreneur Podcast I want to share my mantras with you, and then want to show you how I use them to change the story I’ve told myself in the past, sometimes continue to tell myself in the present, and the new stories I start to create regarding my future.

Visit the links below to learn more about:

+ resources for this episode
+ adding yourself to the exclusive Launch List for The Vibrancy Collection
+ and to connect with Allison and the 6-Figure Mompreneur movement

RESOURCES:

To visit the blog post that accompanies this episode go here: http://www.allisonhardy.com/blog1/episode229

Add yourself to the exclusive Launch List for The Vibrancy Collection:
http://www.allisonhardy.com/thevibrancycollection

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Content trends that aren't going anywhere with Samantha Semans

Mon, 07 Jun 2021 05:00:17 +0000

Samantha Semans is the founder of Ten 10 Social. With a hunger for freedom in her own life and a clear understanding of the tireless work of small businesses, Samantha set out to build a business from the ground up.

She fused her passions for shopping local, creativity, and serving others into Ten 10 Social. Not only does she enjoy the flexibility and newfound freedom for her family, but loves seeing other business owners’ dreams come to fruition.

“Helping busy entrepreneurs unload the tasks they find time consuming and then being replenished by the aspects of their business they love most brings me so much joy.”, Samantha says.

In her free time, Samantha can be found volunteering with her church, drinking a tad too much coffee (if that is even a thing), and happily raising her precious kiddos.

TAKEAWAYS:

+ Recently Samantha moved across the country and her business didn’t miss a beat. How? Her systems. Her business thrives and lives on Dubsado, Click Up, systems, and automations.

+ One of the biggest mistakes that Samantha sees when it comes to content is not speaking to your ideal client in your content. The images, the way you write/speak, what you’re talking about, all needs to geared towards your ideal client, and make you relatable. This develops a strong connection between you, your business, and your audience.

+ Having a perfectly curated feed is actually detrimental to your business. It prevents us from showing up authentically on Instagram, and capping our creativity and connection.

RESOURCES:

To visit the blog post that accompanies this episode go here: http://www.allisonhardy.com/blog1/episode228

Follow Sam on Instagram: https://www.instagram.com/ten10social

Snag the 34 Places to Promote Your Lead Magnet Guide:
http://www.allisonhardy.com/34places

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

My Friday wind down routine

Mon, 31 May 2021 05:00:11 +0000

You didn’t create a business to be “in it” all the time. You didn’t create a business to work 24/7 or to never take a day off.

So why do so many of us fall into the trap of working after the kids go to sleep at night and working weekends?!

Over the course of the last year I’ve figured out a way to work 4 days a week, doing the things that move the needle in my business, while cutting hours.

And I am 100% certain it’s because I have a routine that I go through on Fridays that allow me to be fully present in my rest days, allow me the flexibility to work if I want to, and make it so I don’t have to think about my business until Monday morning.

And for me, that’s freedom!

I call it my Friday Wind Down Routine, and in today’s podcast episode I’m sharing with you exactly what this looks like for me, to inspire you to establish one in your business to set you and your business up for your well-deserved rest.Visit the links below to learn more about:

+ resources for this episode
+ how to snag the 34 Places to Promote Your Lead Magnet Guide
+ and to connect with Allison and the 6-Figure Mompreneur movement

RESOURCES:

To visit the blog post that accompanies this episode go here: http://www.allisonhardy.com/blog1/episode227

Snag the 34 Places to Promote Your Lead Magnet Guide:
http://www.allisonhardy.com/34places

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Fostering true and genuine connection on Instagram with Molly Cahill

Mon, 24 May 2021 05:00:05 +0000

Molly Cahill is a social media marketer who teaches chiropractors, NDs, health coaches, and other holistic wellness pros how to market themselves using Instagram in less time (without obsessing over followers and likes!) through her signature program, Holistic Marketing Hub.

After leaving a career in medical sales, Molly decided to combine her love of her two favorite things- all things health and holistic wellness + marketing and sales. Her unique approach isn't what you're likely used to hearing, and over the past two years, she has taught hundreds of students and clients to leverage Instagram for lead generation.

Molly and her husband, a helicopter pilot in the USMC, live in Pensacola, Florida with their four--year-old, MJ.

TAKEAWAYS:

+ Molly’s point of view when it comes to Instagram is quality over quantity. Each of your followers/audience members is a beating heart and if you approach your business from a perspective of service to those people, instead of searching for more, it’ll make scaling much more impactful and purposeful.

+ Molly shares her favorite strategy for developing connections from her email list over to Instagram and what to do if you want to engage with someone who you don’t personally know.

+ Her best tip for working your Instagram account in 5 minutes a day or less to maximize engagement and true, genuine connection.

RESOURCES:

To visit the blog post that accompanies this episode go here: http://www.allisonhardy.com/blog1/episode226

Molly’s Reel on how to work your Instagram account in 5 minutes or less per day (that she references in her interview): https://www.instagram.com/reel/CJeZBKeDnTf/

Send Molly a DM over on Instagram and say hi! https://www.instagram.com/mollyacahill

Download Molly’s Instagram engagement checklist: https://www.mollycahill.com/engagement

Snag the 34 Places to Promote Your Lead Magnet Guide:
http://www.allisonhardy.com/34places

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Utilizing your podcast for lead generation

Mon, 17 May 2021 05:00:20 +0000

In your business it's important to make sure that you're consistently and regularly connecting with new leads.

But it's also important to make sure that those new leads are QUALITY leads.

Getting more numbers is great, but if they're not ideal, what's the point?!

Podcasts are a great way to connect with warm leads, who are ridiculously loyal, and are inspired to take action.

But time and time again, I hear from our Lead Generation Lab members and 1:1 clients that their listeners stay listeners. There is no conversion over to becoming a lead.

So on today's episode I'm sharing 8 ways that you can utilize your podcast for lead generation!

Visit the links below to learn more about:

+ resources for this episode
+ how to snag the 34 Places to Promote Your Lead Magnet Guide
+ and to connect with Allison and the 6-Figure Mompreneur movement

RESOURCES:

To visit the blog post that accompanies this episode go here: http://www.allisonhardy.com/blog1/episode225

Snag the 34 Places to Promote Your Lead Magnet Guide:
http://www.allisonhardy.com/34places

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Creating intentional internal and external dialogues as a mompreneur with Tara Whitaker

Mon, 10 May 2021 05:00:08 +0000

Tara Whitaker is a freelance book editor who also helps aspiring editors launch their work-from-home editing businesses. Tara helps eliminate the overwhelm and loneliness that can come with creating a freelance business from scratch with her membership program, the Freelance Editors Club. The club provides education, support, and accountability for new freelance editors so that they can strategically build their businesses without the fluff--and have fun in the process!

TAKEAWAYS:

+ Tara’s super power is helping her clients develop and implement a specific and clear path to get their freelance editing business up and running with a focus on the work that produces results, first.

+ The first step that Tara all recommends her students take in starting their own freelance editing business is mindset. The words we use outward, as well as inward, are important and inform how we experience situations, interactions, and how we act (or don’t act) inside of our businesses.

+ As words, language, and world events evolve and morph, especially after a year like 2020, it’s important to make sure that the words we are continuing to use aren’t perceived as tone deaf, insensitive, or downright rude, despite our good intentions! Listening as we create to how others are speaking about topics is a really important skill to have as we navigate a world that is ever-evolving.

RESOURCES:

To visit the blog post that accompanies this episode go here: http://www.allisonhardy.com/blog1/episode224

To learn more about how Tara can help you start your own freelance editing business head to: www.tarawhitaker.com

Download Tara’s How to Start a Freelance Editing Business Quickstart Guide here: www.tarawhitaker.com/quickstart

Send Tara a DM over on Instagram: www.instagram.com/taramqwhitaker

Enroll in the Lead Generation Lab here: http://www.allisonhardy.com/leadgenerationlab

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

6 reasons why you need to automate the leads and sales systems in your business

Mon, 03 May 2021 05:00:09 +0000

If you’re working in the “mom cracks” of your day, doing the naptime/bedtime hustle, you owe it to yourself and your business to automate the leads and sales systems.

The reason why I’ve shifted my ENTIRE business to helping mompreneurs do this is because this is a vitally important aspect of our businesses. And on today’s 6-Figure Mompreneur Podcast I’m sharing why this is so important.

There are 6 reasons why this automated system is crucial to your business’s success and it is my hope that today’s episode leaves you inspired, ready to take action, and thinking and acting like a CEO inside of your heart-centered business.

Visit the links below to learn more about:

+ resources for this episode
+ how to get registered for the upcoming Connect and Convert Challenge (we kick it all of on May 3!)
+ and to connect with Allison and the 6-figure mompreneur movement

RESOURCES:

To visit the blog post that accompanies this episode go here: http://www.allisonhardy.com/blog1/episode223

Get registered for the Connect and Convert Challenge here: http://www.allisonhardy.com/connectandconvert

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Fast-track your visibility through Google Ads with Glenneth Reed

Mon, 26 Apr 2021 05:00:03 +0000

Glenneth Reed helps businesses get visible online through organic, paid, and social strategies - mostly utilizing SEO (organic) and Google Ads (paid). She can help your business show up and stand out when people are searching for the products and services you sell. Glenneth lives in Knoxville, TN and loves weight lifting, iced chai, and social media.

TAKEAWAYS:

+ Glenneth’s superpower is helping businesses maximize the resources they have, so that they get bigger and better results.

+ Google Ads allow you to show up at the top of a search results page. It may take 3, 6, 12 months to be ranked at the top of a search page organically, but Google Ads can fast track your visibility, bypass organic SEO, and place your business in front of the right people.

+ Google Ads are an active way of advertising your business. People are using keywords to serve and solve their pain point, and are seeking out solutions. While Facebook and Instagram Ads are passive advertising. With Facebook and Instagram Ads you’re hoping to stop the scroll.

RESOURCES:

To visit the blog post that accompanies this episode go here: http://www.allisonhardy.com/blog1/episode222

To learn more about Glenneth, visit her on her website: http://www.thevisibilitymethod.com

Connect with Glenneth on Instagram: https://www.instagram.com/glennethdotcom

Get registered for the Connect and Convert Challenge here: http://www.allisonhardy.com/connectandconvert

Download the 34 Places to Promote Your Lead Magnet Guide here: http://www.allisonhardy/com/34places

Get on the waitlist for the next round of the Lead Generation Lab: http://www.allisonhardy.com/leadgenerationlabwaitlist

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Optimizing your Instagram bio for lead generation

Mon, 19 Apr 2021 12:00:14 +0000

On today’s 6-Figure Mompreneur Podcast, I’m sharing my process for optimizing your Instagram bio for lead generation.

One of the most frequently asked questions I get from the women who download the 34 Places to Promote Your Lead Magnet Guide is about optimizing your Instagram bio for lead generation. So on today’s episode I’m expanding on exactly how to do that, by sharing my step-by-step, line-by-line process for creating a highly converting Instagram bio.

This is a short, but highly impactful episode! I can’t wait to see how you implement what I’m sharing.

Visit the links below to learn more about:

+ resources for this episode
+ how to download the Virals Reels Guide
+ and to connect with Allison and the 6-figure mompreneur movement

RESOURCES:

To visit the blog post that accompanies this episode go here: http://www.allisonhardy.com/blog1/episode221

Listen to the “What is lead generation?” podcast episode Allison references here: http://www.allisonhardy.com/blog1/episode212

Download the Viral Reels Guide here: http://www.allisonhardy/com/viralreels

Get on the waitlist for the next round of the Lead Generation Lab: http://www.allisonhardy.com/leadgenerationlabwaitlist

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Creating healthy habits as a busy mompreneur with Kiley Owen

Mon, 12 Apr 2021 05:00:09 +0000

Kiley Owen is a physician assistant by training, who has certification in lifestyle medicine. She has worked in the ER and hospital setting, and has also led intensive lifestyle medicine group programs. Kiley is the creator of makinghealthapriority.com, a blog that focuses on making healthy living enjoyable and sustainable.

TAKEAWAYS:

+ Kiley’s super power is keeping health and wellness simple, streamlined, and easy to implement.

+ Kiley views one of the roles that we play in our homes is that of a healer. It’s our job to create an environment of health, and the best way to do that is lead by example. We are usually the ones driving the ship in our homes, and the success of our homes oftentimes depends on us.

+ When establishing goals that help us move closer to our health goals, Kiley helps her clients create a scorecard. The scorecard helps her clients see their progress, and focuses on the good habits that are being developed, instead of letting their bad days define their experience.

+ If we continue to not meet our goals, Kiley always encourages her clients to (1) change their routine to set themselves up for success and (2) re-evaluate expectations and if they are unrealistic.

RESOURCES:

To visit the blog post that accompanies this episode go here: http://www.allisonhardy.com/blog1/episode220

Hang out with Kiley on Instagram: https://www.instagram.com/making_health_a_priority

Find and follow Kiley on Facebook: https://www.facebook.com/makinghealthapriority

Get on the waitlist for the next round of the Lead Generation Lab: http://www.allisonhardy.com/leadgenerationlabwaitlist

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

My story with creativity

Mon, 05 Apr 2021 05:00:12 +0000

On today’s 6-Figure Mompreneur Podcast, I’m sharing a bit of my story/life that I don’t think I’ve shared before (or at least it’s been a looooong time!).

Today I’m sharing my journey and struggle with creativity.

You see, I used to teach college level art, and at 6 months pregnant with now 7-year-old Camden, I got laid off. And that started the beginning of a very long, complicated, and very arduous journey with creativity.

And lately (after a very hard 2020 and start to 2021), I’ve been diving back into creative endeavors, as a way of connecting back to parts of myself that I miss. I miss getting lost in a drawing.

On today’s episode I’m sharing more about creativity, allowing myself to create just to create, and how this is affecting how I’m approaching my business.

Visit the links below to learn more about:

+ resources for this episode
+ how to leverage your already existing platforms for lead generation through the 34 Places to Promote Your Lead Magnet Guide
+ and to connect with Allison and the 6-figure mompreneur movement

RESOURCES:

Read the blog post that goes along with this episode: www.allisonhardy.com/blog1/episode219

Leverage your already existing platforms fo lead generation (hellooooo free, organic email list growth!) by downloading the 34 Places to Promote Your Lead Magnet Guide: http://www.allisonhardy.com/34places

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Setting up a passive income machine Etsy shop with Kristen Gennawey

Mon, 29 Mar 2021 05:00:18 +0000

Kristen Gennawey is an Etsy shop owner, living in Southern California with her husband and 4 year old daughter. After turning her Etsy Shop into a passive income machine, her passion is to help other creative and overwhelmed moms open their own Etsy shop that runs practically on auto-pilot.

TAKEAWAYS:

+ Kristen’s super power in her business is developing, implementing, and scaling a passive, drop shipping Etsy shop, that runs for her in the background, where she doesn’t manage inventory, and helping other busy mompreneurs to do the same.

+ Kristen chose to lean into the Etsy platform because it’s already done for you. With other platforms to sell physical products, you have to build the website, integrate all of the platforms, and hook up the automations. Etsy does that work for you. And she doesn’t want the tech to be the reason that holds her clients back.

+ Managing your Etsy shop should take 5-10 minutes a day. And most of the work isn’t spent in the Etsy platform. It’s marketing your business on other platforms like Instagram, sending out a newsletter, and doing market research.

+ One of Kristen’s goals for her clients is to get their shop known as more than just an “Etsy shop”. She focuses a lot of her marketing on branding and client to store connection.

RESOURCES:

To visit the blog post that accompanies this episode go here: http://www.allisonhardy.com/blog1/episode218

Hang out with Kristen on Instagram: https://www.instagram.com/kristen_gennawey

Learn how to set up your own passive income machine Etsy shop by watching Kristen’s on-demand Masterclass: https://www.kristengennawey.com/freemasterclass

To snag the 60-Day Reels Content Calendar that Kristen mentions in her interview visit: http://www.allisonhardy.com/reelscontentcalendar

Get on the waitlist for the next round of the Lead Generation Lab: http://www.allisonhardy.com/leadgenerationlabwaitlist

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Allowing intuition to drive your business with Maggie Emerson

Mon, 22 Mar 2021 05:00:20 +0000

Maggie Emerson is a healer, an intuitive life coach and an earring designer. Her work is about connecting her clients back to themselves while igniting their joy and their intuition. She is known for her magic and her ability to spark light and joy everywhere she goes.

She loves to witness others continually step into the directions of their dreams and ignite possibilities that most see as impossible.

Maggie creates gorgeous earrings, blogs, and facilitates individuals to listen to their inner wisdom unapologetically.

TAKEAWAYS:

+ Maggie’s super power in her business is her intuition and her body. She views her intuition as what she already knows, and her body is what tells her and helps her to move forward in big ways.

+ One of Maggie’s ways of viewing her business isn’t from a place of “what do I need next?”, it’s from a place of “how can I make what I have better, by showing up in a different and more bold way?”. She says that that shift created massive change in the way she approaches and grows her business.

+ The creation of the earrings is a meditative experience. Maggie describes the downloads she receives that help her to connect more fully to the creation process, the person it’s for, and what they need right in that moment. She also believes this pours into her coaching inside of Joy Activated.

RESOURCES:

To visit the blog post that accompanies this episode go here: http://www.allisonhardy.com/blog1/episode217

Join Maggie’s FREE Facebook Group, Embody: https://www.facebook.com/groups/embodywithmaggie

Hang out with Maggie on her website: www.maggie-emerson.com

To get on the waitlist for the Lead Generation Lab visit: http://www.allisonhardy.com/leadgenerationlabwaitlist

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

COVID-19's impact: One year later

Mon, 15 Mar 2021 05:00:13 +0000

It’s been one year since the world came to a standstill and shut down due to Coronavirus.

This past year has been filled with so much loss.

Loss of life.
Loss of jobs.
Loss of businesses.
Loss of homes.
Loss of relationships.

And so if you’re feeling the weight of one year of a global pandemic, I see you and I feel you. I’m sending you a big virtual hug today.

But what I also think that the past year has taught us and shown us is that there are some really awesome things in our lives. There are also some things that we no longer need and no longer need to maintain.

And this goes for our businesses too.

Our businesses have pivoted over and over again over the past year. Many of us have made massive moves to create a business that is more sustainable, in this very strange economy we are still continuing to navigate.

So on today’s podcast, I’m sharing my three biggest business takeaways that I’ve navigated over the past year. And it is my hope that these three things will inspire you to make these moves inside of your business. Because when life happens and the world shuts down, our businesses can be the things that show up FOR us, when we need to show up for life.

Visit the links below to learn more about:

+ resources for this episode
+ how to get on the waitlist for the Lead Generation Lab (and get access to a backdoor offer for the Lab!)
+ and to connect with Allison and the 6-figure mompreneur movement

RESOURCES:

To visit the blog post that accompanies this episode go here: http://www.allisonhardy.com/blog1/episode216

To get on the waitlist for the Lead Generation Lab visit: http://www.allisonhardy.com/leadgenerationlabwaitlist

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

If you could give yourself one piece of advice when you started to grow your business, what would it be?

Mon, 08 Mar 2021 06:00:02 +0000

Happy International Women’s Day 6-figure mompreneurs!

To celebrate one of my favorite days of the year, this episode is going to be a bit different. Today we’re featuring 6 of our Lead Generation Lab members, sharing their response to this question:

“If you could give yourself any piece of advice when you started to grow your business, what would it be?”

Today you’ll be meeting a variety of women, all in different stages of business, in vastly different types of businesses, sharing wisdom and advice that is designed to help you prioritize what is important, to super-charge your momentum, and to give you massive clarity as you are growing that amazing, heart-centered business of yours.

RESOURCES:

To visit the blog post that accompanies this episode go here: http://www.allisonhardy.com/blog1/episode215

To get on the waitlist for the Lead Generation Lab visit: http://www.allisonhardy.com/leadgenerationlabwaitlist

Connect with Kasia McDaniel here: www.instagram.com/bluediamondstaginganddesign

Connect with Cristin Downs here: www.thenotablewoman.com

Connect with Stephanie Dunlap here: www.instagram.com/runstrongrun

Connect with Kelli Tobin and The Biz Runners here: www.instagram.com/thebizrunners

Connect with Alex Stennett here: https://listenerstoclients.com/

Connect with Kerri Pagliarini here: https://dawn-silence-1075.ck.page/b3847b31b7

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

When is the right time to introduce a new platform into your business?

Mon, 01 Mar 2021 06:00:22 +0000

As an online entrepreneur it can seem like everyday there is a new, next, and greatest platform introduced. ⁠
⁠
And yes early adopters get crazy visible, and yes it's a good idea to dive in, and yes the possibilities are endless....⁠
⁠
....but is it a good idea for YOU? ⁠

As a busy mompreneur, you have to know that when you add another layer into your lead generation strategy, it’s a smart move. Your time is short and you don’t have time to mess around with a strategy or platform that *might* work.
⁠
So on today's podcast episode I'm chatting through when it is the right time for you to introduce a new platform into your business and how to know if it’s the right move for you and your business.

Visit the links below to learn more about:

+ resources for this episode
+ how to leverage your already existing platforms for lead generation through the 34 Places to Promote Your Lead Magnet Guide
+ and to connect with Allison and the 6-figure mompreneur movement

RESOURCES:

Read the blog post that goes along with this episode: www.allisonhardy.com/blog1/episode214

Leverage your already existing platforms fo lead generation (hellooooo free, organic email list growth!) by downloading the 34 Places to Promote Your Lead Magnet Guide: http://www.allisonhardy.com/34places

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Establishing a foundational relationship with yourself with Ania Norori

Mon, 22 Feb 2021 06:00:17 +0000

Ania Norori serves fellow working moms along their motherhood journey. She understands the challenges that come along with having to juggle the ever changing dynamics of being an ambitious, high-achieving, career-oriented woman, who refuses to compromise on her ability to be the best spouse and mother.

Ania guides her clients through establishing core pillars that make their foundation solid while also teaching techniques that help to navigate individual circumstances. Ania is passionate about this work because she has personally experienced the impact that it can have on the family unit and she is committed to helping others achieve a transformation too.

TAKEAWAYS:

+ Ania’s super power is helping women to untangle feelings and emotions around what is going on in our relationships. Often times, we forget that relationships take time, have their ups and downs, and are an ever-evolving thing. When it’s not working, we think that it’s time to end it or that we should cut that person off, when what’s really going on is the relationship is evolving. And that evolution is a good thing and needs to happen to facilitate growth.

+ Ania’s starting point for her clients is the relationship they have with themselves. When you are in a toxic relationship with yourself, how are you supposed to have a loving and productive relationship with anyone else?

+ One of the key factors to developing a stronger relationship with yourself is having someone that you can open up to and share how you’re feeling. Sometimes it’s your spouse, a friend, a therapist, and/or a coach.

RESOURCES:

Read the blog post that goes along with this episode: http://www.allisonhardy.com/blog1/episode213

Connect with Ania over on Instagram: https://www.instagram.com/aniaintuition

Are you ready to grow your email list organically? If so, download the 34 Places to Promote Your Lead Magnet Guide: http://www.allisonhardy.com/34places

Learn more about the Lead Generation Lab by getting on the waitlist for the next open cart period on May 3, 2021: http://www.allisonhardy.com/leadgenerationlabwaitlist

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

What is lead generation?

Mon, 15 Feb 2021 06:00:14 +0000

Lead generation is one of the most confusing topics when it comes to online business.⁠
⁠
I get asked all the time, what is a lead? What's lead generation? What does all of that mean? ⁠
⁠
So on this week's 6-Figure Mompreneur Podcast episode, I'm sharing more about my perspective on what a lead is and how to think about lead generation.⁠
⁠
You'll hear different perspectives and opinions from various experts on what leads are and what lead generation means, but as a busy mompreneur, we do business a bit differently than someone who can work 40+ hours a week. ⁠
⁠
If you're building your business to 6-figures in the small "mom cracks" of your day, then leads and lead generation need to be approached a bit differently.⁠
⁠
So on today’s podcast I’m chatting through:

+ What a lead is and how as a busy mompreneur you should be approaching lead generation differently.
+ Why email marketing is vitally important if you are building your 6-figure business in the "mom cracks" of your day
+ Why I don't agree with most lead generation experts on what lead generation is

Visit the links below to learn more about:

+ resources for this episode
+ the Simple, 6-Figure, Scalability Video Series
+ and to connect with Allison and the 6-figure mompreneur movement

RESOURCES:

Read the blog post that goes along with this episode: www.allisonhardy.com/blog1/episode212

Get yourself signed up for the Simple, 6-Figure, Scalability Video Series! Through this 5-part Video Series you’ll uncover and discover what action you need to take to make 2021 your first 6-figure year, on your terms. To get signed up visit: https://allison-hardy.mykajabi.com/offers/uTG774pH

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Ditching the SuperMom mentality with Nikki Kountouriotis

Mon, 08 Feb 2021 06:00:15 +0000

Nikki Kountouriotis is a self discovery coach to soul-inspired Supermoms. She helps over-committed mompreneurs break free from being their family’s task master and become spiritually awakened to a creative soulful life on their own terms.

She’s gone from burnt out, living like a machine on autopilot, and overwhelmed, to unapologetically living a life of freedom and flow on her terms.

Nikki is married to her high school sweetheart of 21 years. Together they have grown an empire of over a dozen successful companies since her early 20’s. They are raising two talented and spirited teen daughters.

TAKEAWAYS:

+ Nikki’s super power in her business is trusting her intuition. She says that when making decisions she taps into how her body feels. Even if it’s a scary decision, or outside of her comfort zone, her body still gives her a big “YES!”, knowing that there is probably going to be a bit of fear dripping in, and that’s ok too.

+ Nikki’s SuperMom Recovery Framework helps her clients approach their day and parenting, from a freedom and flow. The pillars are establishing a morning routine, meditation, and boundaries around activities and headspace.

+ Yoga helped Nikki to dive into her spiritual side. What yoga did was calm down her mind, and allow her to focus on connecting her breath with her body. And while it wasn’t immediate at first, Nikki finally started to realize the importance of the mind body connection, which lead her to explore her spirituality, and now it’s a huge part of how she coaches her clients and how she’s arranged her daily life.

RESOURCES:

Read the blog post that goes along with this episode: http://www.allisonhardy.com/blog1/episode211

Take the “Are you an over-the-top SuperMom?” quiz here: https://relentless-hustler-1806.ck.page/3ed9a373f0

Visit Nikki on her website: http://www.nikkiheals.com

Make your Instagram Reel life a whole heck of a lot easier, more streamlined, and intentional by snagging a copy of the 60-Day Reels Content Calendar: http://www.allisonhardy.com/reelscontentcalendar

Learn more about the Lead Generation Lab by getting on the waitlist for the next open cart period on May 3, 2021: http://www.allisonhardy.com/leadgenerationlabwaitlist

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Building sales momentum through the Sell Everyday Framework

Mon, 01 Feb 2021 06:00:13 +0000

Today we are going to dive deep into the Sell Everdyay Framework that our Lead Generation Lab members use to set up their very first automated sales system inside of their unique businesses.

Part of our Framework involves offering up a low cost, high value product to a brand new email subscriber to do two things:

(1) create a culture of pitching and buying from the very beginning of your relationship
(2) to start to create that momentum (and possibility) of selling something inside of your business daily

So on today’s podcast I’m chatting through:

+ How to fill your email list with qualified subscribers, who don't mind being pitched to.⁠
⁠+ What a tripwire is and how to implement it in your automated sales strategy.⁠
⁠+ How to position and pair your tripwire with a lead magnet.⁠
⁠
Visit the links below to learn more about:

+ resources for this episode
+ the Lead Generation Lab and how it can support you as you automate the leads and sales component of your business
+ and to connect with Allison and the 6-figure mompreneur movement

RESOURCES:

Read the blog post that goes along with this episode: www.allisonhardy.com/blog1/episode210

Cart is open for the Lead Generation Lab! Learn more about the Lab and how it can help you develop an automated leads and sales system in your business: http://www.allisonhardy.com/leadgenerationlab

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Using the power of fear to create courage with Jessica Stong

Mon, 25 Jan 2021 06:00:17 +0000

Jessica Stong is passionate about helping women create a life that is full of joy and peace. While so many women are crushed by perpetual overwhelm, constant guilt, or even a lack of purpose, Jessica is on a mission to show them how to manage their brains and to truly feel their feelings. She equips women to overcome all of their self-created fear and build a life of intention.

Jessica is the founder of Lives of Courage, a holistic coaching approach, which utilizes the most effective and proven coaching methods to overcome roadblocks and clear the path for personal success. Through Lives of Courage, Jessica has the privilege of working with women of different ages in distinctive life stages to change their lives through coaching. As part of her practice, she developed the psychological framework Cycle of Courage, which supports individual growth and development. As someone who has utilized these tools and walked through the Cycle of Courage herself, she can show you how it is done.

TAKEAWAYS:

+ Jessica says that our thoughts create our emotions, and our emotions drive our actions. So when we are feeling fear, we don’t need to push our fear down and avoid it, we need to acknowledge that it’s a part of us, but it doesn’t decide what our actions are. Courage is not just an emotion, it’s an action too.

+ Thinking positively and speaking affirmations isn’t a logical way to create true change within your thoughts. In order to change the way you think, which changes your actions, you need to face your fears head on. As Jessica says, “You gotta name it to tame it.”

+ Jessica teaches a technique she calls “ladder thoughts”. In order to reach our end goal, you have to map out pit stops along the way. So by creating a ladder of thoughts that each build on one another, it makes making the end goal a possibility.

+ One of Jessica’s ways that she coaches is by helping her clients feel their emotions, and then develop strategies to move through and past their feelings. Her motto is, “You have to feel it to heal it.” Instead of pushing your emotions down, she gives her clients strategies to process, cope, and then change the way they think about their emotions.

RESOURCES:

Read the blog post that goes along with this episode: http://www.allisonhardy.com/blog1/episode209

Follow Jessica on Instagram: https://www.instagram.com/livesofcourage

Follow Jessica on Facebook: https://www.facebook.com/livesofcourage

Visit Jessica’s website: https://www.jessicastong.com

Listen to the Lives of Courage Podcast: https://www.jessicastong.com/podcast

Make your Instagram Reel life a whole heck of a lot easier, more streamlined, and intentional by snagging a copy of the 60-Day Reels Content Calendar: http://www.allisonhardy.com/reelscontentcalendar

Learn more about the Lead Generation Lab by getting on the waitlist for the next open cart period on February 1, 2021: http://www.allisonhardy.com/leadgenerationlabwaitlist

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Growing vs. scaling your business

Mon, 18 Jan 2021 06:00:17 +0000

Today we are going to dive deep into what growing your business means and what scaling your business means. It’s important to know the difference between the two so that you can be intentional with the action items, inside of your business, to help you work towards that big goal you have for 2021.

These are two terms that get intertwined all the time, and it creates a lot of confusion, because they are actually very different approaches to business.

So on today’s podcast I’m chatting through:

+ the differences between growing and scaling
+ examples within each focus on how to grow and scale
+ the pros and cons of both
+ when it’s appropriate to grow and when it’s appropriate to scale

Visit the links below to learn more about:

+ resources for this episode
+ the Lead Generation Lab’s waitlist, and how it can support you as you automate the leads and sales component of your business
+ and to connect with Allison and the 6-figure mompreneur movement

RESOURCES:

Read the blog post that goes along with this episode: www.allisonhardy.com/blog1/episode208

Make your Instagram Reel life a whole heck of a lot easier, more streamlined, and intentional by snagging a copy of the 60-Day Reels Content Calendar: www.allisonhardy.com/reelscontentcalendar

Learn more about the Lead Generation Lab by getting on the waitlist for the next open cart period on February 1, 2021: http://www.allisonhardy.com/leadgenerationlabwaitlist

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Using hormones to help us organize our business with Leisha Drews

Mon, 11 Jan 2021 06:00:13 +0000

Leisha Drews, RN, FDN-P is a holistic hormone coach, women’s health educator, & founder of Abundant Life Wellness. Her mission is to empower women to step out of the frustrating cycle of imbalanced hormones, painful periods, and feeling at war with their bodies and into feeling empowered and clear about what their bodies need.

She is certified as a functional diagnostic nutrition practitioner, and coaches women personally, as well as in her Decode Your Cycle course. She is a mom of two littles, and loves to help moms find the joy in their motherhood again! When not talking about periods, she can be found outdoors with her family, reading a novel, or trying a new recipe.

TAKEAWAYS:

+ Hormones give us exactly what makes us a woman. Hormones are not bad, but are here to give us our unique super powers, as women.

+ Using your cycle phases can help you, as a mompreneur, identify when you’ll be most productive, most tired, and even the most magnetic. Knowing what stage of your cycle you’re in, can help you identify your tasks for the day.

+ When you are on your period, it’s a great time to plan your month. Your left and right side of your brain talk to one another the most during this time of the month. It’s not a great time to plan a launch or any high energy activity in your business.

+ In the Follicular Phase you are more magnetic. This is a great time to plan a launch, create live videos, record videos, or even record podcasts. During this phase, it’s a great time to show up in person.

+ The first step in determining if your hormones are out of whack is to track your cycle.

RESOURCES:

Read the blog post that goes along with this episode: www.allisonhardy.com/blog1/episode207

Download Leisha’s Empowered Fertility Guide: https://view.flodesk.com/pages/5eb9b93848b5a70026dc7c56

Snag the Decode Your Cycle Course: https://abundant-wellness-academy.teachable.com/p/decode-your-cycle

Chat with Leisha for 60-minutes about your hormones for FREE!: https://p.bttr.to/2xMoKH5

Hang out with Leisha on Instagram: www.instagram.com/abundant.life.wellness

Make your Instagram Reel life a whole heck of a lot easier, more streamlined, and intentional by snagging a copy of the 60-Day Reels Content Calendar for yourself: www.allisonhardy.com/reelscontentcalendar

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

The problem with establishing a word of the year

Mon, 04 Jan 2021 06:00:02 +0000

Happy New Year 6-Figure Momprenurs!

I’m excited for the first month of the podcast this year because we’re focusing on all things wellness. It’s the thing my clients, my colleagues, and my friends always identify as wanting to improve, no matter what level of business and/or stage of life they may be in. Wellness is ALWAYS something that busy mompreneurs define as wanting to improve upon.

So to kick off the wellness series this month and year, on today’s podcast I’m chatting words of the year and why they are flawed, most of the time.

Don’t get me wrong, I LOVE a word of the year. I pick one every year and it really helps me to be clear, focused, and stay tied to my bigger picture.

But so many mompreneurs simply pick a word without it being tied to a bigger vision that they have for their business and/or life. And so after a couple of weeks of focusing on it, the word gets thrown to the wayside and forgotten.

On today’s podcast I’m chatting through:

+ how to use your word of the year
+ how to make sure it ties into your bigger vision for your business
+ and why risk should be an inherent part of your word choice

Visit the links below to learn more about:

+ resources for this episode
+ download the mad-libs style, plug-and-play Vision Statement Creator
+ and to connect with Allison and the 6-figure mompreneur movement

RESOURCES:

Read the blog post that goes along with this episode: www.allisonhardy.com/blog1/episode206

Download the Vision Statement Creator here: https://allison-hardy.ck.page/300200a423

Make your Instagram Reel life a whole heck of a lot easier, more streamlined, and intentional by snagging a copy of the 60-Day Reels Content Calendar for yourself: www.allisonhardy.com/reelscontentcalendar

CONNECT WITH ALLISON:

Follow Allison on Instagram: www.instagram.com/allison_hardy_

Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunity

ARE YOU A FAN OF THE PODCAST?

If you found value from today’s episode, head to iTunes and spread some love through giving the podcast a rating and a review. This helps us to reach more busy mompreneurs who are chasing down their first 6-figure year.

Music courtesy of www.bensound.com

Creating multiple income streams with Deonjala Williams

Mon, 14 Dec 2020 06:00:18 +0000

Deonjala Williams is the founder of Heart and a Heat Press, an online business educational platform.

With over 12 years of entrepreneurial and retail experience, Deonjala teaches her community how to launch their own profitable t-shirt printing business in 60 days or less.

Deonjala, known more commonly as “Dee”, has had years of corporate employment in retail where she gained significant experience in business, processes and people management. But this didn’t really satisfy her sense of calling, her love of teaching and the drive to build something lasting. Unbeknownst to her boss at the time, she had been planning her exit from the 9-5 for some time when she handed in her resignation letter with great satisfaction.

She went on to found Dee’s Sweet Tees and develop Heart and a Heat Press, changing her and thousands of other people’s lives in the process.

TAKEAWAYS:

+ Deonjala is an expert at diversifying her income, not necessarily by starting a new business, but by going deeper into her zone of genius. So instead of splitting yourself and your energy into learning a new product and/or industry, serve your existing audience in a bigger and better way by offering them more options in your specific area.

+ Deonjala always looks at the 80/20 rule when it comes to diversifying her revenue streams. Her perspective is that 80% of your income will come from 20% of your clients, so how can you take those existing clients and either keep them as clients for longer, or serve them in a more comprehensive way. Digging deep into what’s working and what’s working efficiently is a fantastic way to decide how and what to diversify in your business to increase your revenue streams.

+ Pivoting has been something that Deonjala has had to do this year over and over again, due to the coronavirus pandemic. She even went so far as to splinter off sections of her premium course to respond to what her audience was telling her they wanted and needed to hear from her.

RESOURCES:

Read the blog post that goes along with this episode: www.allisonhardy.com/blog1/episode205

Learn more about Heart and a Heat Press and Deonjala by visiting their website: www.heartandaheatpress.com

Follow Deonjala on Instagram: www.instagram.com/heartandaheatpress

Join the Heart and a Heat Press Facebook Group: www.facebook.com/groups/heartandaheatpresspublic

Snag the 60-Day Reels Content Calendar: www.allisonhardy.com/reelscontentcalendar

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

My biggest entrepreneurial regret

Mon, 07 Dec 2020 06:00:12 +0000

This week on the podcast I’m reflecting on 6 years of online entrepreneurship.

I’ll be sharing a bit more of my story of the early days of my business and the biggest regret I have when it comes to building a business for long-term, sustainable success.

Don’t get me wrong, I’m a HUGE fan of the process of entrepreneurship. I truly believe that we need to test, and reflect, and fail, in order to land on a strategy and a business that lights us up, but I also think that if we can fast-track that process, why wouldn’t we?!

So it’s my hope that through today’s episode, I help you to learn from my biggest regret.

RESOURCES:

Check out the blog post that goes along with this episode: http://www.allisonhardy.com/blog1/episode204

Get you hands on the 60-Day Reels Content Calendar: http://www.allisonhardy.com/reelscontentcalendar

Download the Getting Started With Email Marketing Guide:
https://allison-hardy.ck.page/8a591a3574

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

Create a freedom lifestyle through live launching with Adriana Castillo

Mon, 30 Nov 2020 06:00:17 +0000

Adriana is a twin mom and the founder of the Bold & Doer Business Academy. She’s an immigrant who came to the US to attend college, graduate with 3 business degrees an MBA, consulted local and international businesses for 7 years until she quit her dream corporate job to have the freedom lifestyle she wanted, and now helps moms to launch their first group or membership program so they can also have the time freedom they want for their families while making the income they want to make.

TAKEAWAYS:

In Adriana’s life, obstacles have always been there, but it’s because of these obstacles that she fell in love with the live launching process! Now she helps early stage mompreneurs launch their programs through her proven, step-by-step process.

Adriana has built her business around live launching because she loves the intentionality that comes along with a live launch model. You’re not constantly selling, everything you do during the launch phases have focus and a purpose, and it allows you to be very clear in your messaging.

The differentiating factor that Adriana offers from other launch experts, is the level of support she provides to her clients. She views her support as her clients’ “second brain”. She gets into their launches with them, helps the troubleshoot, and provides day-to-day support to help them get results.

RESOURCES:

Check out the blog post that goes along with this episode: http://www.allisonhardy.com/blog1/episode203

Check out Adriana’s Launch and Fill Your Group Program Guide: https://adriana-castillo.lpages.co/starters-guide-to-launch/

Follow Adriana on Instagram and send her a DM! https://www.instagram.com/adrianacastilloonlinebiz/

Snag the Reels Mini Course to learn how to go viral within your niche: http://www.allisonhardy.com/reelsminicourse

Get on the waitlist for the open cart period for the Lead Generation Lab (doors open February 1, 2021!) here: www.allisonhardy.com/leadgenerationlabwaitlist

Watch the Sell Everyday [Even When You’re Not Working] Masterclass (it’s on-demand!) to learn my 5-step process for setting up an automated system designed to sell something, no matter how big or small, every single day in your business: https://allison-hardy.ck.page/2e62448504

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

My top Reels tip

Mon, 23 Nov 2020 19:21:34 +0000

We all know that Reels are the hottest trend in social media marketing right now, but they can be hard to wrap your head around. Let’s be honest, sometimes adding one more thing to your plate can seem overwhelming.

But they can be very simply done, don’t require you to reinvent the wheel, and in fact, can be super fun.

When creating a Reel there is one question you should ask yourself, to maximize your efforts, your time, and your organic reach.

And that is, “Does this content matter to my audience?”

And if it does, proceed with your Reel.

If it doesn’t, it’s time to go back to the drawing board.

In this 6-Figure Mompreneur Podcast, I’m sharing some tangible ideas around creating sharable content, what it means to go viral in your niche, and how to land on universal truths in your Reels marketing.

RESOURCES:

Check out the blog post that goes along with this episode: http://www.allisonhardy.com/blog1/episode202

Black Friday came early! Enroll in the Reels Mini Course here: http://www.allisonhardy.com/reelsminicourse

Get on the waitlist for the Lead Generation Lab here: http://www.allisonhardy.com/leadgenerationlabwaitlist

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

How to stand out in a noisy market place with Natalie Arent

Mon, 16 Nov 2020 06:00:05 +0000

Natalie Arent is a brand strategist for Christian female coaches, and the host of the Presence & Purpose podcast. She helps them find their people online and build a client-attracting personal brand to propel them forward in their God-given purpose.

TAKEAWAYS:

Natalie’s super power is seeing her clients for who they are and using that to more clearly communicate their brand to their audience.

A personal brand is different from a business brand in that you are the face of the business. People connect with you, on a personal level, instead of a company identity.

One of Natalie’s tips for showing up authentically in the online space is knowing more about you and your own personality. Natalie loves personality tests to help her clients to understand more about what makes them tick and what motivates them.

Natalie says that if you’re feeling like your industry is oversaturated, it’s usually because it’s oversaturated with tons of people doing the exact same thing. If you’re concerned about getting visible and being authentic, dare to stand out in your niche.

RESOURCES:

Check out the blog post that goes along with this episode: http://www.allisonhardy.com/blog1/episode201

Listen to the Presence and Purpose Podcast: https://www.nataliearent.com/episode

Join the Presence and Purpose Facebook Group: https://www.facebook.com/groups/presencepurpose

Get on the waitlist for the next open cart period for the Lead Generation Lab (doors open February 1, 2021!) here: www.allisonhardy.com/leadgenerationlabwaitlist

Watch the Sell Everyday [Even When You’re Not Working] Masterclass (it’s on-demand!) to learn my 5-step process for setting up an automated system designed to sell something, no matter how big or small, every single day in your business: https://allison-hardy.ck.page/2e62448504

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

My content creation process and re-purposing strategy

Mon, 09 Nov 2020 06:00:15 +0000

Today marks the 200th episode of The 6-Figure Mompreneur Podcast!

So to celebrate, I’m sharing a very strategic, very implementable podcast episode today, all about content.

One of the #1 questions I get from Lead Generation Lab and Legacy Mastermind members is about content. How to create it more effectively and then how to re-use it so that you’re not reinventing the wheel every time you go to create a piece of content.

On today’s episode I’m breaking down my entire content creation process and am sharing with you the exact system I go through to create content inside of my own business. Content is my strong suit, and I enjoy it, so this isn’t something that I pass off to a teammember to do for me. What I’m sharing in today’s episode is my own, personal exact process for content creation and maximization.

Inside today’s episode I walk you through:

> A 4-step process for creating content on multiple platforms.
> My best content re-purposing ideas and strategies to make it streamlined and simple.
> Tips and ideas for executing this strategy successfully.

Also, make sure to snag the Content Creation and Re-Purposing Strategy Guide that accompanies today’s content to help you start to create and re-use content in an intentional way, without reinventing the wheel everytime you go to create content. You can snag that Guide here: https://allison-hardy.ck.page/2e5ff5f66c

RESOURCES:

Check out the blog post that goes along with this episode: http://www.allisonhardy.com/blog1/episode200

Check out the Lead Generation Lab during this open cart period, this is the last time the doors will open in 2020! You can learn more here: http://www.allisonhardy.com/leadgenerationlab

Download the Content Creation and Re-Purposing Strategy Guide here: https://allison-hardy.ck.page/2e5ff5f66c

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

Choosing to make business and life simple with Nora Shank

Mon, 02 Nov 2020 14:20:19 +0000

Nora Shank is a mindset dietitian who coaches women to lose weight and love healthy eating. She first owned a catering business before starting a virtual nutrition coaching practice near Washington, D.C. while raising her 3 children with husband Travis.

TAKEAWAYS:

This year has required Nora to pivot, over and over again, in both her personal life and professional life. Her first step in this process has been checking in with her mindset, seeing what needs attention, and then allowing that shift to inform her personal and professional life.

Nora’s core values are the drivers for her pivots. If they are at the forefront when it comes to decision making, she has found that she gains massive clarity around what needs to happen and what the best decision is for her in that moment.

Nora’s anchor thoughts are: What is powerful? What is true? What is something that is really important?

Nora’s approach to her business and in coaching her clients is keeping it simple. What this allows her to do is focus on simple actions that she can put more power in, to get bigger, more streamlined results.

RESOURCES:

Check out the blog post that accompanies this episode: http://www.allisonhardy.com/blog1/episode199

Get on the waitlist for the Lead Generation Lab! Get exclusive access to waitlist only bonuses during our next open cart period on November 9. Snag a spot on the waitlist here: https://allison-hardy.ck.page/30549d1640

Visit Nora’s on her website: www.norashank.com

Follow Nora on Instagram: https://www.instagram.com/norashanknutrition

Find Nora on Pinterest: https://www.pinterest.com/norashank

Download Nora’s favorite smoothie recipes: https://norashank.kartra.com/smoothiepack

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

My biggest business failures (and the lessons I've learned)

Mon, 26 Oct 2020 05:00:21 +0000

We, as entrepreneurs, fail all the gosh darn time. Like, everyday there is a failure somewhere.

But, no one talks about their failures!

So today, I’m pulling back the curtain and sharing my biggest failures over the past 6 years of online entrepreneurship, and the lessons I’ve learned from them.

It’s my hope that you laugh with me, that you gawk at my major snafus, but that you have the tools (and the sense of humor) to understand that failure is nothing more than a learning opportunity. Failure does not define who you are, your worth, or your validity, it’s nothing more than data.

Today I’ll be specifically sharing:

> They key mistakes I've made inside of my business that have turned into massive learning opportunities.

> Why failure is a crucial part to the growth process.

> How to re-frame viewing failure as a negative and realize it's an opportunity for growth and up-leveling.

RESOURCES:

Check out the blog post that goes along with this episode: http://www.allisonhardy.com/blog1/episode198

Download the 33 Places to Promote Your Lead Magnet Guide: https://bit.ly/leadgen33ways

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

Using your intuition to grow your business with Taylor Lee

Mon, 19 Oct 2020 05:00:07 +0000

After building her business to six figure years at 20-years-old and since scaling past $50k+ months with a newborn, Taylor Lee is passionate about helping online coaches reach their full potential and finally create their Fully Free lives.

She believes in keeping business simple and that through leveraging an unwavering mindset and potent content you too can scale to multiple six figures in the next year.

Taylor is on a mission to wake up as many women as possible to their true potential and how possible it really is.

TAKEAWAYS:

Taylor’s super power in her business is her intuition. She believes that her entire journey to this point has been carefully crafted to help her step into who she is today, and it will continue to evolve and change and lead her along on her journey. She believes that because certain relationships and people have come into her life with, and shared a particular point of view with her, that those experiences have opened her up to the idea of intuition and trusting in herself.

Taylor firmly believes that nothing in life is random and that everything is always working out for you.

Taylor is a content queen! She says that the biggest mistake she sees entrepreneurs make is not being specific enough in their content and creating content from a place of “not good enough”.

Taylor’s 3 steps to a never-ending funnel of clients are: (1) the audience needs to be growing, (2) connections need to go deeper, and (3) offers need to be made.

RESOURCES:

Check out the blog post that goes along with this episode: http://www.allisonhardy.com/blog1/episode197

Follow Taylor on Instagram: https://www.instagram.com/_thetaylorlee

Listen to the Fully Free with Taylor Lee podcast: http://thetaylorlee.com/podcast

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

Establishing boundaries for rest

Mon, 12 Oct 2020 05:00:10 +0000

Here’s my philosophy when it comes to hitting your goals:

As hard as you push and race towards that goal, that’s how hard you need to rest.

But as a busy mompreneur who is doing all the things right now, how realistic is it to rest?

It’s imperative to your 6-figure success.

In fact, I’d argue that rest is a growth strategy.

But sometimes rest can seem like a luxury that you just can’t afford right now. And I’m here to tell you that you can’t NOT afford to rest. Because your business, your family, and YOU deserve the best version of you possible. And that comes with rest.

So on today’s 6-Figure Mompreneur Podcast episode I’m chatting through strategies to help you actually rest, and rest really, really well.

RESOURCES:

Check out the blog post that goes along with this episode: http://www.allisonhardy.com/blog1/episode196

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

Create customer loyalty through clear branding with Andrea Miyares

Mon, 05 Oct 2020 05:00:10 +0000

Andrea Miyares is a graphic/web designer and a brand strategy expert. She helps the corporate and professional service industries create visual brands and collateral that communicates your message, attracts your ideal clients, and authentically sets your brand apart in the marketplace so you can showcase your authority, fill your client roster, and hit your revenue goals.

Andrea is the owner of Iconic Design Group, LLC. She is also a mom to a very active preschooler, a huge nature lover, and a Top Chef fanatic!

TAKEAWAYS::

Branding is NOT your logo, colors, fonts, messaging, or visuals. These are tools that support your brand’s position.

Branding is perception. It’s how your brand is represented in who you are and how your audience sees you and your business. Loyalty around a brand occurs when the interests, values, and feelings of your brand are similar to your audience's interests, values, and feelings.

We often hear that we need an authentic brand. To be authentic in the online space you need to show up in an honest way, sharing your core values, and being vulnerable at times, What this does is attract the right people to you, who are loyal to your and your brand in the long run.

RESOURCES:

Check out the blog post that goes along with this episode: http://www.allisonhardy.com/blog1/episode195

Join Andrea’s Facebook Group: https://www.facebook.com/groups/createiconic

Friend request Andrea on Facebook and send me a PM: https://www.facebook.com/andrea.miyares

Visit Andrea on her website: https://createiconic.com

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

Setting non-negotiable goals as a mompreneur

Mon, 28 Sep 2020 05:00:09 +0000

Setting goals in 2020 might seem like a total waste of time, am I right?

But here’s the thing, in 2020 setting goals, specifically non-negotiable goals, is vitally important for the growth of your business.

Why? Because you can’t go somewhere if you don’t know where you’re going.

But as 2020 continues to throw us curve balls, it’s important that we don’t lower the target, instead we get flexible in how the goals are being achieved.

As a mompreneur, you have to be stubborn in your outcomes, but flexible in your methods.

In today’s 6-Figure Mompreneur Podcast, I’m walking you through how to think about goals in a way that is focused, yet flexible. Because you’ve got big goals to hit, a 2020 isn’t over yet. And neither are you.

RESOURCES:

Check out the blog post that goes along with this episode: http://www.allisonhardy.com/blog1/episode194

The doors to the Lead Generation Lab are now OPEN! To learn more about how we can help you automate the lead generation and the sales process, visit this link: http://www.allisonhardy.com/leadgenerationlabseptember

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

Email marketing should be your #1 business activity with Lyssa "LJ" Jackson

Mon, 21 Sep 2020 05:00:13 +0000

Lyssa "LJ" Jackson, the Founder of Oh Hey LJ, is a Certified Email Marketing Expert who helps female entrepreneurs rock the inbox and their revenue. She is a former Executive Team Leader at Target turned corporate email marketing strategist and now uses her experience working with large corporations to help small business owners and solopreneurs engage with email. LJ is the host of the MarketHER podcast and loves a good matcha latte.

TAKEAWAYS:

LJ’s super power is that she is a natural teacher. She can teach anyone anything, and her talent is taking complicated things (specifically tech and marketing) and break them down into simple, actionable steps.

LJ looks at the validity of email marketing through dollars and data. For every $1 you invest on email marketing, you’ll make $42 back. It makes sense for small business owners to invest and focus on email marketing heavily because of this significant return on their investment.

Email marketing is for everyone, not when you hit a certain subscriber amount or revenue level. Most entrepreneurs biggest regret is not building their email list sooner.

RESOURCES:

Check out the blog post that goes along with this episode: http://www.allisonhardy.com/blog1/episode193

Follow LJ on Instagram: https://www.instagram.com/oohheylj

Listen to the MarketHer Podcast: https://podcasts.apple.com/us/podcast/markether/id1447821879

Get yourself registered for the Sell Everyday [Even When You’re Not Working] Masterclass (it’s LIVE at the end of this month!): https://allison-hardy.ck.page/919f4138b6

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

How to leverage Reels as a mompreneur

Mon, 14 Sep 2020 05:00:06 +0000

Instagram Reels.

It’s the hottest trend on social media right now, but as a busy mompreneur, is it just one more thing to learn?

Nope. Not at all.

And in fact, I think that as a momprenenur who is short on time but still wants to mak a massive impact, Reels are the way to go when it comes to creating content for your business on Instagram.

On this week’s episode I’m sharing why Reels are your next smart move and how you can get started with making a highly effective Reels, without reinventing the wheel when it comes to your content marketing.

In fact, this week (the week of September 14, 2020) I’m doing an experiment inside of my own Instagram account to see how I can use Reels more effectively to reach more ideal followers and how Reels can impact the “know, like, and trust” factor.

Follow me on Instagram and let’s see how this experiment goes, together! And of course, send me a DM, and tell me you’re a podcast listener. I’d love to learn more about you, your life, and your business! You can follow me here: http://www.instagram.com/allison_hardy_

RESOURCES:

Check out the blog post that goes along with this episode: http://www.allisonhardy.com/blog1/episode192

Get yourself registered for the Sell Everyday [Even When You’re Not Working] Masterclass (it’s LIVE at the end of this month!): https://allison-hardy.ck.page/919f4138b6

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

Getting support so that everyone can thrive with Racheal Cook

Mon, 07 Sep 2020 05:00:21 +0000

Racheal Cook is the Founder and CEO of The CEO Collective, a membership for women entrepreneurs ready to scale their businesses without the hustle and burnout.

She is the author of Amazon best-selling books Fired Up & Focused and our Business Sweet Spot, and hosts the podcast Promote Yourself to CEO. A sought after speaker on entrepreneurship, marketing, and productivity, Racheal’s work has been featured on US Chamber of Commerce, Forbes, Fast Company, Inc, Female Entrepreneur Association, and more.

When she's not helping women entrepreneurs design predictably profitable businesses, you can find her hiking with her three kids, reading anything she can get her hands on, or working on her next book.

TAKEAWAYS:

Racheal’s superpower is uncomplicating things for her clients. Oftentimes we overcomplicate the methods that we use to get to the goal we’ve set. Racheal is really good at helping her clients simplify their businesses so they can scale with ease.

The secret sauce to Racheal’s first 6-figure year was to decide that she was going to work with clients in one way, for one set timeframe, and for a price point that allowed her to get paid in a way that she wanted.

Racheal’s schedule is dictated by her Model Calendar system. Her week starts with a CEO Date with herself where she evaluates the week ahead and what it entails.

Racheal’s #1 piece of advice when it comes to hiring team members is hire before you’re ready. She always advises this because if you hire someone when you are in the weeds, it makes it a lot harder to actually figure out what to have that team member do, because you’re being reactive in your business, instead of proactive.

RESOURCES:

Check out the blog post that goes along with this episode: http://www.allisonhardy.com/blog1/episode191

Check out Racheal on her website: https://www.rachealcook.com

Listen to the Promote Yourself to CEO Podcast: https://podcasts.apple.com/us/podcast/uncomplicate-your-business/id1030760726?mt=2

Get yourself registered for the Sell Everyday [Even When You’re Not Working] Masterclass (it’s on-demand!) here: https://allison-hardy.ck.page/e22ece86c1

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

Reaching 6-figures in 16 hours a week

Mon, 31 Aug 2020 05:00:21 +0000

If you drastically cut the hours you work in your business, how would that change how you run your business?

When COVID hit I went from working 25-30 hours a week, to 16 hours a week, so on today’s episode I’m sharing what I’ve done inside of my business to continue to grow and scale, be more intentional with my time, and still step into the role of CEO daily.

I know for many of us right now we’re navigating schooling at home, and while it’s a blessing to be able to teach our kids, it doesn’t come without worrying about working, getting it all done, and what this new chapter of life looks like for our kids, ourselves, and our businesses.

In this week’s 6-Figure Mompreneur Podcast I’m sharing ways that you can start to cut your work hours in your business.

RESOURCES:

Check out the blog post that goes along with this episode: http://www.allisonhardy.com/blog1/episode190

Get signed up for the Sell Everyday [Even When You’re Not Working] Masterclass: https://bit.ly/selleverydaymc

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

Peeling back the layers of money blocks with Andra Wochesen

Mon, 24 Aug 2020 04:20:18 +0000

Today I am so excited to feature Lead Generation Lab member Andra Wochesen on the podcast!

Andra is an Energetic Business and Income coach who helps purpose-driven entrepreneurs who are ready to break-through their current income ceiling to re-code their energetic money blueprint so they can consistently grow their income and scale their businesses. She is multi-certified in Law of Attraction, Reiki, Akashic Records and as a Tapping into Wealth Coach and combines both coaching and energy techniques to help her clients create big shifts while staying aligned with their Soul gifts.

Her passion is helping women entrepreneurs to release any blocks they have around their value, being visible and earning money, so that they can show up and serve powerfully and get to the next level of their business. She helps them see expanded possibilities and seamlessly weaves together the inner and outer work of running a business. She has 20+ years in the field of personal development and education and has helped her clients uncover a purpose that not only fuels and fulfills them, but has helped them double, triple and even quadruple their income.

Her enthusiasm is fueled by her love of adventure travel with her husband, supporting orphaned elephants in Africa, and the beauty of nature that lives right outside her door.

TAKEAWAYS:

Andra’s super power is helping people move through big things in a short amount of time. Andra believes that change doesn’t have to take a long time or occupy a ton of space, but we have to be willing to go to new places and to uncover the layers of information that is holding us back.

One of the key actions to moving forward with removing your money blocks and how they are holding you back is awareness. Once you can become aware of what is truly going on and how you’re holding yourself back, it’s a lot easier to begin to work through the process quickly and efficiently.

The next step after awareness around your money block is pulling apart the threads that inform the block’s creation. What are the key stories that created the block? Why is the story that you internalized and decided to be true? What’s an action that you can take that is the opposite of that block to create a new belief and habit?

Money blocks not only occupy your mind, but they also are deeply embedded in your central nervous system, causing us to embody the block.

RESOURCES:

Check out the blog post that goes along with this episode: http://www.allisonhardy.com/blog1/episode189

Check out Andra on her website: http://awakenyourinspiration.com

Follow Andra on Instagram: https://www.instagram.com/awakenyourinspiration

Get yourself registered for the Sell Everyday [Even When You’re Not Working] Masterclass (it’s on-demand!) here: https://allison-hardy.ck.page/e22ece86c1

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

Reducing the amount of life and business decisions

Mon, 17 Aug 2020 04:30:11 +0000

Do you wish you could just make less decisions everyday?

Are you tired of being THE go-to person in your home and business who makes decisions?

Do you find making everyday decisions, like what to have for dinner tonight, hard and stressful?

Are you not sure what your next move is in your business?

If you answered “YES” to any of these questions, then you might be experiencing decision fatigue.

Decision fatigue is when you’re tired of making decisions because you make too many in your daily life.

So on today’s podcast episode, I want to share with you ways that you can reduce the amount of decisions that you make everyday, in both life and work. Because as the CEO of your business and household, you’ve gotta be the best version of yourself as you can be! So let’s make life a bit simpler for you, so that you can scale that beautiful business of yours with clarity and purpose.

RESOURCES:

Check out the blog post that goes along with this episode: http://www.allisonhardy.com/blog1/episode188

Get signed up for the Sell Everyday [Even When You’re Not Working] Masterclass: https://bit.ly/selleverydaymc

Connect with Cailen Asher: www.cailenascher.com

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

Organizing your schedule to thrive with Brooke Elder

Mon, 10 Aug 2020 05:00:16 +0000

Brooke Elder is the founder of Social Tenacity. After being in the Network Marketing arena for 10 years, she started her business in 2015 after seeing such a need in Networking Marketing for a leader to show network marketers how to market online without being "spammy weirdos".

In order to be a successful Network Marketing professional you don’t need to pretend to be someone you’re not, authenticity will and can be your driving force to create momentum and a business that is authentically you. Brooke has began a movement of Authentic Influencers who believe that you can use your gifts, talents and strengths to build your business.

TAKEAWAYS:

Brooke says that a morning routine changed her life. One of her most impactful activities in her morning routine is reading a list of accomplishments, mindset, and/or activities as if she’s already accomplished them. What that has done is helped her to step into that role easier, with more clarity, and stay in that role to become a better version of herself.

Brooke also uses visualizations to get clear on what she wants to welcome into her life. She finds the more specific she in what she wants, the more likely it is to happen.

It took some trial and error for Brooke to figure out a schedule for her family, their homeschool, and her business and team. But once she landed on a schedule that took into consideration everyone and their unique needs, she started to see some massive momentum.

RESOURCES:

Check out the blog post that goes along with this episode: http://www.allisonhardy.com/blog1/episode187

Download Brooke’s favorite app, Gratitude 365: https://365gratitudejournal.com

Authentic Influencers Podcast: https://socialtenacity.com/all-podcasts

The Magic Morning Method Handbook: www.socialtenacity.com/magicmorning

Download the 33 Places to Promote Your Lead Magnet Guide: https://bit.ly/leadgen33ways

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

Create 6-figure growth through a CEO day

Mon, 03 Aug 2020 05:00:06 +0000

Have you ever thought about creating a day inside of your week that is filled with nothing but CEO activities?

I’m a HUGE fan of a CEO Day and have been implementing them for about 4 months now, and I’m seeing massive growth, clarity, and action inside of my own business.

And so on today’s podcast episode I want to share with you, how you can start to implement a CEO day inside of your business, to help you start to move towards a 6-figure mindset in a quicker, more intentional, and easier way.

RESOURCES:

Check out the blog post that goes along with this episode: http://www.allisonhardy.com/blog1/episode186

Download the 33 Places to Promote Your Lead Magnet Guide: https://bit.ly/leadgen33ways

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

The story your numbers are telling you with Danielle Hayden

Mon, 27 Jul 2020 04:30:19 +0000

Danielle Hayden is a reformed corporate CFO (chief financial officer) who is on a mission to help rule-breaking female entrepreneurs understand their numbers so they can gain the confidence needed to create sustainable profits.

After spending 10+ years in the boardroom as a corporate finance officer, Danielle is now in her sweet spot as the co-owner of Kickstart Accounting, Inc. where she helps business owners with bookkeeping, financial analysis, and education and as the author of the Profit Planner book series.

When Danielle isn’t crunching numbers on her clients’ behalf or crafting the next iteration of the Profit Planner, you can find her hanging with her two kids as she inspires them to lead their fullest lives or doing almost any fitness-related activity ranging from Spartan races to pilates.

TAKEAWAYS:

Danielle’s super power is being able to meet people where they are at today, without judgement or preconceived notions.

When considering purchases, Danielle doesn’t just look at the price point of the purchase. She looks at the bigger picture and considers if the purchase will help to increase sales, if it will make an aspect of your business run more efficiently, and will this new purchase save you time in the long run. It’s not always about the money.

Danielle looks at profitability in terms of goals. Does your gross profit vs. your overall profit match your goals? If it doesn’t, it’s time to analyze your spending and why the goal is what it is.

RESOURCES:

Check out the blog post that goes along with this episode: http://www.allisonhardy.com/blog1/episode185

Learn more about Danielle through her website:
https://profitplannerbookkeeping.com/

Snag Danielle’s FREE Financial Goal Setting Worksheet:
https://view.flodesk.com/pages/5e55a895c9b50f0026ccbd04

Book a call with Danielle to learn more about how she can help you and your business:
calendly.com/kickstartaccounting
***Make sure to mention The 6-Figure Mompreneur Podcast and get 25% off of the first year of service.***

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

Reducing stress as a mompreneur

Mon, 20 Jul 2020 04:25:05 +0000

In today’s 6-Figure Mompreneur Podcast with Allison Hardy episode we’re talking about managing stress as a mompreneur.

Now today’s episode hits a bit close to home because lately I’ve been feeling A LOT of stress. The time has come for us to decide if we are keeping our kids home for the 2020-2021 academic year due to COVID and either decision we make, has the potential to have some pretty severe consequences. And Mama, making this decision has been STRESSFUL to say the least.

But as mompreneurs, we HAVE to find a strategy to eliminate stress from our lives, because most of the circumstances we are making decisions around and about, are situations we absolutely cannot control.

So on today’s episode I’m sharing four ways that I’m combatting stress in my daily life, in hopes that it spurs you tackle and work through stress in a way that feels best for you.

RESOURCES:

Check out the blog post that goes along with this episode: http://www.allisonhardy.com/blog1/episode184

Snag my Peloton affiliate code to get a $100 credit on your purchase: GATXYU

Get on the waitlist for the next open cart period for the Lead Generation Lab here: https://allison-hardy.ck.page/30549d1640

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

Growing a thriving business in a very specific niche with Dr. Danielle Eaton

Mon, 13 Jul 2020 05:00:05 +0000

Dr. Danielle Eaton is a chiropractor, online business owner, wife and homeschooling mom of 3 girls. She founded her online education company Aligned Women in 2015 because of her own struggles with balancing life and practice as a working mom. Since then, the Aligned Women group coaching membership has grown to be the premiere life and business support option for women in chiropractic. In 2019, Danielle created Aligned Marketing—an online course for hands-on practitioners who are ready to conquer the fear of putting themselves out there.

TAKEAWAYS:

One of the things Danielle teachers her students is counter-intuitive to how they’ve been taught to market their business. And that is the power of niching down. When you speak to everyone, you speak to no one.

A big turning point for Danielle was she was newly pregnant with her third child, after miscarrying her second. She knew that she wanted to truly take care of herself and her little one who was growing inside of her. She sold her practice in 6 weeks and finally granted herself permission to slow down.

Danielle’s business started with her podcast. And while she felt at the time that it didn’t start through expertise, it was through the podcast that she gained her expertise.

RESOURCES:

Check out the blog post that goes along with this episode: http://www.allisonhardy.com/blog1/episode183

Listen to the Aligned Woman podcast: https://alignedwomen.com/podcast

Follow Danielle on Instagram: https://www.instagram.com/drdanielleeaton/

Get on the waitlist for the next open cart period for the Lead Generation Lab: https://allison-hardy.ck.page/30549d1640

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

The ins and outs of a launch-debrief

Mon, 06 Jul 2020 05:00:10 +0000

In today’s 6-Figure Mompreneur Podcast with Allison Hardy episode we’re diving deep into launch de-briefs.

This wasn’t something I’ve always done, but it’s something I committed to doing this year and it’s been extremely beneficial seeing the stats, numbers, collateral, data, and day-to-day activities that went into a launch.

In today’s episode I talk about why launch de-briefs are so important and tell you exactly what you need to be paying attention to and recording. Get out your notebook and get ready to take notes!

While this isn’t the sexiest topic, it’s making things like launch de-brief a part of your normal launch activities that will help you to create more momentum and help you to create your own signature process for launching.

If you have a plan to launch a program, course, or service at any more in 2020, this podcast episode is for you!

RESOURCES:

Check out the blog post that goes along with this episode: http://www.allisonhardy.com/blog1/episode182

Get on the waitlist for the next open cart period for the Lead Generation lab here: https://allison-hardy.ck.page/30549d1640

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

Creating a movement, not a business with Jeneth Blackert

Wed, 01 Jul 2020 12:59:47 +0000

Over the past decade, Jeneth Blackert, known as “The Change Agent” has become a preeminent conscious body, being and business facilitator. Her wildly successful global change movement, Real Raw You, encourages people around the globe to open to greater more radiant energy, vibrant lives and expanded possibilities.

With a background in nutritional neuroscience blended and with her very unique approach to change, Jeneth has an ability to profoundly deepen her client’s lives.

She has appeared on television and radio shows worldwide including Martha Stewart Radio, NPR, Fox News and hundreds of radio acronyms around the nation. She’s also the author of several books and programs including Falling In Stilettos, Seven Dragons: A Guide to a Limitless Mind and Simple Marketing.

TAKEAWAYS:

Jeneth’s super power is developing systems and creating a back end machine that markets her business in a way that not only works, but allows her the freedom to live life on her terms.

For Jeneth, business is finding the perfect person with the perfect offer.

Jeneth is a huge proponent of an evergreen business. She uses the tools of email, Facebook messages, and text messages to nourish her audience in a heart-centered way. She also leans into her intuition when it comes to creating content inside of her funnels. She doesn’t implement traditional copywriting techniques, instead she focuses on developing strong emotional connections with her audience.

RESOURCES:

Check out the blog post that goes along with this episode: http://www.allisonhardy.com/blog1/episode181

Learn more about Jeneth through her website: www.jeneth.com

Listen to the Happy Empires Podcast: http://jeneth.com/podcast/

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

What to do when its not working

Mon, 22 Jun 2020 05:00:21 +0000

In today’s episode we’re diving into what to look at when your business just isn’t performing in the way you think it should be.

We’ve all been there. We open the doors to a program of ours after doing a ridiculously high touch event (like a challenge or a webinar) and crickets.

What’s happening?! Why isn’t anyone jumping into our program?

So instead of going down the negativity spiral, let’s take a look at our businesses from a place of learning and information gathering. After all that’s what business is, a big lesson in stats and data!

In today’s episode I’m walking you through some tangible actions to take when things just aren’t going your way (or the way you think they should go) in your business.

So let’s dive in!

RESOURCES:

Check out the blog post that goes along with this episode: http://www.allisonhardy.com/blog1/episode180

Get registered for the How To Sell Everyday [even when you’re not working!] Masterclass here: https://allison-hardy.ck.page/8fef7a747d

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

Developing unshakable confidence as a female entrepreneur with Yolanda King

Mon, 15 Jun 2020 12:16:42 +0000

Yolanda King is the host of the Confident Christian Female Entrepreneur Podcast focused on helping Christian women gain the confidence skills and mindset to embrace the call to business and leadership. She teaches women how to overcome their money stories and fears to become the confident CEO God called her to be. Each week she chats all things marketing strategies, innovative leadership, and growth mindset tactics.

She believes that it is possible to operate and grow a profitable business that honors God and family. Yolanda has a background in social work where she has helped dozens of women overcome life obstacles and beat the odds to accomplish their life goals and achieve success.

Through the hardship of balancing a stressful career and almost going bankrupt she continued to pursue her business dreams that lead her to acquire a strong mindset and generate her first 6 figure year. Now she teaches other women how to beat the odds and achieve financial confidence while following their calling.

TAKEAWAYS:

Yolanda’s superpower is being able to give people hope. Through her experience as a social worker she learned very quickly that people need someone to believe in them. Now in her coaching business, she is able to take that asset and lift her clients up when they are feeling discouraged, frustrated, or down.

“People don’t remember what you said, they remember how you made them feel.”

Yolanda has a 4-pillar structure for creating confidence and success in your business. There are two internal pillars: (1) faith and (2) mindset. And two external pillars: (3) health and (4) environment.

Yolanda’s best tip for developing an unshakable sense of confidence is peeling back the layers of what has held her clients back in the past. Being willing to re-frame the past stories and experiences into moments and experiences that actually move her clients forward, creates a sense of confidence that spills over and impacts every aspect of their businesses and personal lives. This is the work of transformation and true impact.

RESOURCES:

Check out the blog post that goes along with this episode: http://www.allisonhardy.com/blog1/episode179

Follow Yolanda on Instagram: https://www.instagram.com/shescalledandconfident/

Listen to the Confident Christian Female Entrepreneur Podcast: https://podcasts.apple.com/us/podcast/shes-called-and-confident/id1476948929

Get registered for the How To Sell Everyday [Even When You’re Not Working!] Masterclass here: https://allison-hardy.ck.page/8fef7a747d

Get on the waitlist for the Lead Generation Lab’s next open cart period: https://allison-hardy.ck.page/30549d1640

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

Keys to your 6-figure business’s sustainable success

Mon, 08 Jun 2020 05:00:09 +0000

In today’s episode I’m sharing the three keys to a sustainable 6-figure business.

After a conversation inside of my Facebook Group I realized that the thing that is blocking most women from creating a thriving, sustainable business is that they don’t know what that looks like for them.

So instead of helping you to figure out what your revenue producing activities are (because they look different for everyone), on today’s episode I’ll be sharing the three components that every 6-figure business needs, so that you can work within this framework to identify what your unique revenue producing activities are.

Today’s episode is meant to be to help you create clarity in around the action you are taking everyday to chase down and capture your first 6-figure year.

So let’s dive in!

RESOURCES:

Check out the blog post that goes along with this episode: http://www.allisonhardy.com/blog1/episode178

Email me if you have suggestions for entrepreneurs who are also women of color that you’d like to see as guests on the podcast: allison@allisonhardy.com

Get registered for the How To Sell Everyday [even when you’re not working!] Masterclass here: https://allison-hardy.ck.page/8fef7a747d

Download the 33 Places to Promote Your Lead Magnet guide here: https://bit.ly/leadgen33ways

Get on the waitlist for the Lead Generation Lab’s next open cart period: https://allison-hardy.ck.page/30549d1640

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

Easily attract dream clients with Michelle Vroom

Mon, 01 Jun 2020 05:00:13 +0000

Michelle Vroom is a Marketing Strategist with more than 10 years of experience with nonprofits, agencies, and big corporations. Now she helps small business owners market themselves. She understands the challenges of limited resources and time, and shares her proven methods for visibility and relationship building to get clients and grow your business.

TOPICS:

Michelle's super power is helping women figure out who their dream clients are and how to attract them in an easy and streamlined way.

Something that Michelle helps her clients do that has produced revenue is freeing up physical space in their schedule. The simple act of freeing up space for future clients and allowing physical space for them has helped her clients to book their next clients, no marketing changes needed!

Michelle’s best tip for not feeling like a slimeball when you sell: making sure you know your value. When you are connected to the bigger purpose and how you can actually help someone, that allows you to build authentic relationships on social media.

RESOURCES:

Check out the blog post that goes along with this episode: http://www.allisonhardy.com/blog1/episode177

Join Michelle’s Facebook Group, Market Like a Boss here: https://www.facebook.com/groups/marketlikeabossgroup

Follow Michelle on Instagram: https://www.instagram.com/vroomcomm

Listen to Michelle’s podcast, Market Like a Boss: https://podcasts.apple.com/us/podcast/market-like-a-boss/id1453590439

Download the 33 Places to Promote Your Lead Magnet guide: https://bit.ly/leadgen33ways

The doors to the Lead Generation Lab are opening soon! Get on the waitlist for exclusive bonus and open cart periods, only open those on the waitlist: https://allison-hardy.ck.page/30549d1640

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

Creating consistency amidst chaos

Mon, 25 May 2020 05:00:02 +0000

Consistency is probably one of the biggest questions I get.

Especially when life seems chaotic. Let’s be real here, you’re probably working your business very differently now that the kiddos and maybe the spouse are home, life and business just look different. And so consistency might have been thrown out the door because well, life got turned on it’s head.

So when life gets chaotic, how do we still show up consistently?

And the reason why consistency is something that I get questions about a lot is because we all know that showing up consistently by posting, selling, and engaging, is really important in the online space. It allows our audience to connect with us and stay top of mind. So that when they are finally ready to solve the pain point that we solve through our businesses, we are the first solution that comes to mind.

We can all get behind the “why” when it comes to being consistent.

For more of us it’s the “how”.

How can we be consistent in our businesses?

In today’s 6-Figure Mompreneur Podcast I share why you might not be consistent in your business and offer up some tips and ideas to help you consistently post, share, and sell in the online space, even when life is complicated, chaotic, and/or uncertain.

Let’s dive in!

RESOURCES:

Check out the blog post that goes along with this episode: www.allisonhardy.com/blog1/episode176

Get yourself on the waitlist for the next open cart period of the Lead Generation Lab (HINT: it’s SOON!): https://allison-hardy.ck.page/30549d1640

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

Willing yourself to the next level with Allie Casazza

Mon, 18 May 2020 05:00:19 +0000

Allie Casazza is the host of The Purpose Show - a top-rated podcast - and the creator of online courses that have earned her international attention for her fresh, practical lifestyle strategies for moms. Known as 'The Life Minimalist', she encourages and inspires women to pursue abundant life by creating space for what matters most. Allie and her husband, Brian, live with their four young children in Southern California wine country.

TOPICS:

Allie’s super power is communicating and connecting with her audience in a genuine and authentic way through managing her energy and connecting with copy that creates a movement around her mission and business’s purpose.

One of Allie’s core values in her business is selling from an energetic and helpful place. Every event that she runs (webinar, challenge, video series) is always a celebration of life and the wanting of more! She is able to attract absolutely ideal clients who are excited to pay her through creating a movement inside of her business and with her tribe.

Allie’s entrepreneurial journey hasn’t always been rainbows and butterflies. She made a decision to change her family’s life through an intentional blog post that went viral. She trended over the first Hilary and Trump debate in 2016, woke up with $25,000 in her bank account which was an amount of money she had never seen before, and was shut down by ConvertKit because they thought she was a spammer.

RESOURCES:

Check out the blog post that goes along with this episode: http://www.allisonhardy.com/blog1/episode175

Download Allie’s free gift, just for our listeners! You can find it here: https://www.alliecasazza.com/6figure

Download the 33 Places to Promote Your Lead Magnet guide: https://bit.ly/leadgen33ways

The doors to the Lead Generation Lab are opening soon! Get on the waitlist for exclusive bonus and open cart periods, only open those on the waitlist: https://allison-hardy.ck.page/30549d1640

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

The best decisions don't have to be difficult

Mon, 11 May 2020 05:00:15 +0000

I see so many women in the online space struggling to make decisions.

Guilt, self-doubt, worthiness, frustration, all come into play and crush the decision-making process.

So in today’s podcast episode I’m sharing how I work through decisions, through my own decision-making framework.

You CAN make business decisions, your best decisions, from a place of ease, abundance, and certainty.

Let’s dive in!

RESOURCES:

Check out the blog post that goes along with this episode: www.allisonhardy.com/blog1/episode174

Get yourself on the waitlist for the next open cart period of the Lead Generation Lab (HINT: it’s SOON!): https://allison-hardy.ck.page/30549d1640

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

Building an engaged podcast audience with Alex Stennett

Mon, 04 May 2020 05:00:06 +0000

Alex Stennett is the co-founder of Amazing Gains, a podcast services company, where she connects experts and coaches to their ideal clients through podcasting and PR. As a multi-passionate person, Alex has a unique background. After starting her career as a scientist with a Masters in Molecular Biology, she went on to become a Chartered Accountant (think: UK's version of a CPA) and auditor at a Big 4 accounting firm before starting her podcasting company with her husband.

Alex believes that finding the right systems and tapping into your intuition are the keys to creating consistent growth. She loves helping women leverage the power of their voices to make an impact on their communities and grow their bottom line. Alex is also a brand new mom to 11-month old Zoe and she's on a mission to learn what it means to truly have it all: a healthy family, personal fulfillment and a successful business. When she's not listening to podcasts or singing nursery rhymes off-key, Alex loves binging on Netflix and making the most of island life by going to the beach, hills and occasional river.

TOPICS:

Alex’s crazy entrepreneurial journey involving realizing corporate wasn't all it's cracked up to be, getting laid off, and a late night interview with a celebrity, that opened her eyes to what's possible for her and her business.

As a podcast consultant, Alex HATES ads in episodes. She explains the reasonings behind this belief and why it’s actually working against you and your business.

Why New and Noteworthy isn't all it's cracked up to be.

The psychology behind why podcast listeners are fiercely loyal and how to use your podcast as a very easy lead generator.

RESOURCES:

Check out the blog post that goes along with this episode: http://www.allisonhardy.com/blog1/episode173

Join Alex’s Facebook Group, the Impact Chasers: https://www.facebook.com/groups/coachgrowthzone

Download the 33 Places to Promote Your Lead Magnet guide: https://bit.ly/leadgen33ways

The doors to the Lead Generation Lab are opening soon! Get on the waitlist for exclusive bonus and open cart periods, only open those on the waitlist: https://allison-hardy.ck.page/30549d1640

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

Being vs. becoming a "hot mess mompreneur"

Mon, 27 Apr 2020 05:00:08 +0000

On today’s episode I’m sharing about a conversation I had with a friend when I got called out for being a “hot mess mompreneur”. This conversation spurred a lot of reflection and action on my part, particularly when it comes to being and becoming a hot mess mompreneur, and the difference between the two. So today I’m sharing some mindset shifts that I’ve taken to step out of my hot mess-ness and into the true version of who and what I want to be. While we may be in very strange times, we can still thrive. It’s a choice to do so on our part.

RESOURCES:

Check out the blog post that goes along with this episode: www.allisonhardy.com/blog1/episode172

Get yourself on the waitlist for the next open cart period of the Lead Generation Lab (HINT: it’s SOON!): https://allison-hardy.ck.page/30549d1640

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

The Breakthrough Method with Stephanie Booth

Mon, 20 Apr 2020 05:00:03 +0000

Stephanie, an NLP practitioner, CORE life and success coach, and hypnotherapist for female entrepreneurs, knows the breakthrough cycle all too well. After being laid off her teaching job, Stephanie jumped into entrepreneurship accidentally...and quickly realized that she had a problem with fear.

After a rock bottom season of life, nearly losing her six+ figure photography business, a series of miscarriages, and some more painful losses, she created a quantum leap in her life and businesses, tapping into her zone of genius and rebuilding to 6 figures in 4 months. Her fascination with her experience grew into creating her own proprietary system for helping coaching clients create breakthroughs into their fullest potential in business. Stephanie's clients are known to 5x their revenue while streamlining their businesses to be in integrity with their priorities.

TAKEAWAYS:

As a Reflector, Stephanie’s super power is listening, repeating your words back to you, quickly and easily picking out the parts that produce the most results and momentum and then helping you to accomplish those goals from a place of alignment.

Stephanie developed her signature Breakthrough Method after observing nature and it’s abundance. She then tied the cyclical patterns of nature to how we, as humans, deal with and process adversity, breakthroughs, and goal achievement.

The Breakthrough Method consists of five parts but the most important thing to know is that step #3, which is the Breaking Point, is where most people stop. The key to achieving your goals is pushing past that point, knowing and trusting that everything is available to you that you want, you just have to work through the very uncomfortable and sometimes emotional, part of goal achievement.

Stephanie’s methodology, The Breakthrough Method, is like a system upgrade for your brain.

RESOURCES:

Check out the blog post that goes along with this episode: http://www.allisonhardy.com/blog1/episode171

Learn more about Stephanie’s program, Create Your Magnetic Mind: https://breakthroughmethod.co/create-your-magnetic-mind

Visit Stephanie’s website: https://breakthroughmethod.co

DM Stephanie over on Instagram: https://www.instagram.com/thestephaniebooth/

Download the 33 Places to Promote Your Lead Magnet guide: https://bit.ly/leadgen33ways
Stream line (and life-proof) your business through a $7, 7-day trial of the Lead Generation Lab: http://www.allisonhardy.com/leadgenerationlabtrial

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

Moving to an evergreen business model

Mon, 13 Apr 2020 05:00:14 +0000

On today’s episode I’m sharing questions that my audience asked regarding moving our businesses to an evergreen business model.

I’m answering questions like:
Why evergreen?
What is an evergreen business model?
How is it different from a passive model?
How do you get started?
If it’s not working, what do you do?
How do you get people into the system?

RESOURCES:

Check out the blog post that goes along with this episode: www.allisonhardy.com/blog1/episode170
Evergreen (and life-proof) your business through a $7, 7-day trial of the Lead Generation Lab: http://www.allisonhardy.com/leadgenerationlabtrial
Snag trials of the software I mentioned in this episode:
ConvertKit: https://convertkit.com?lmref=WOuchw
Kajabi: https://app.newkajabi.com/r/iocEnrA4
Deadline Funnels: https://deadlinefunnel.com/taf/6244
Zapier: https://zapier.com/home
CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

Stopping self-sabotage to grow to 6-figures with Erin Newman

Mon, 06 Apr 2020 05:00:03 +0000

Erin Newman is an Authentic Courage Coach for heart-centered entrepreneurs. She helps purpose-driven business owners to break through their doubts and fears so that they can finally make the income they want to be making in their businesses...without being slimy or weird.

She has two little guys, a husband, a dog, and two hermit crabs that she (mostly) keeps fed in Atlanta, GA. Her addictions are chocolate, travel, and Scandinavian crime novels.

TAKEAWAYS:

Erin’s super power is helping her clients figure out what is holding them back. Once those blocks are released, that’s when true transformation can happen.

Self-sabotage is THE thing that prevents us from moving forward in the way that we need and want to.

The key to identifying self-sabotage is catching your thoughts before you allow them to form your reality. In order to process your thoughts you have to actually be able to see them for what they are, and most of the time those thoughts are circling around fear due to past experiences.

If you’re not seeing the results in your business it’s you. Shifting your mindset into believing that you actually deserve this and being totally unapologetic about it is THE thing standing in-between you and whatever it is that you desire.

Allowing yourself to be supported and working with a higher power can produce so much change in your business. Asking for support and prosing the question, “How can this be easy?” can create massive change in the behavior that you bring to your business.

RESOURCES:

Visit the blog post that accompanies this episode: http://www.allisonhardy.com/blog1/episode169

Join the Six Figure Spritualpreneurs Facebook Group: https://www.facebook.com/groups/sixfigurespiritualpreneurs

Follow Erin on Instagram: https://www.instagram.com/erinnewmanmindsetcoach

Download the 33 Places to Promote Your Lead Magnet Guide: https://allison-hardy.ck.page/096d6d8c2b

Test drive the Lead Generation Lab on a $7, 7-day trial: http://www.allisonhardy.com/leadgenerationlabtrial

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: https://www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: http://www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

Impactful shifts to make in a new economy

Mon, 30 Mar 2020 05:00:20 +0000

On today’s podcast I want to talk about what we’re doing over here at allisonhardy.com to move forward and how I’m encouraging my clients to move forward in this new economy.

As we all navigate the rest of 2020, it’s important to know that we can still thrive, but the way we approach and market our business may need to shift or change all together.

It’s important for me and most of my clients to meet uncertain times with a plan moving forward, it’s how we work and how we process what we’re feeling, by doing something. So today I’m sharing four key shifts we’re making as we start to head into quarter 2 of 2020.

RESOURCES:

Check out the blog post that goes along with this episode: www.allisonhardy.com/blog1/episode168

Evergreen (and life-proof) your business through a $7, 7-day trial of the Lead Generation Lab: http://www.allisonhardy.com/leadgenerationlabtrial

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

Scale your business through group coaching with Cassie Righter

Mon, 23 Mar 2020 05:00:16 +0000

After designing curriculum and teaching for over a decade Cassie stepped into the world of online coaching and realized straight away that there was a huge gap in the market. There were many coaches developing programs to help others launch and sell a group coaching program, but there was little talk about how to actually create a program that reaches people with different learning preferences and backgrounds. In other words, there were very few people teaching coaches how to teach their expertise in a relatable and understandable way.

So…she decided to fill the gap. As a Coaching Consultant, Cassie helps online coaches optimize the planning, delivery, evaluation, and structure of their group coaching program taking the confusion and frustration out of the process of delivering their genius and leading their clients to reliable, consistent, kick-ass results.

Cassie believes that the success of your business is directly correlated to the success of your clients and that the more success you can help them achieve, the more success you’ll find in your business.

TAKEAWAYS:

Cassie’s super power is helping people take the big information and get it out of their head, arranged, and outlined in a way that they can then take and translate into what they can teach.

A group coaching program might be a good fit for you if you are (1) filled in your 1:1 program or (2) are finding yourself answering the same questions over and over again with your clients.

Your job, as the coach or consultant who is running the program, is to get your clients results. Part of that is making sure that absolutely ideal clients are in your programs and offerings. Having a strict placement process is key in making sure you’re getting on the phone with the right people who need, want, and are ready for your services.

RESOURCES:

Check out the blog post that goes along with this episode: www.allisonhardy.com/blog1/episode167

Learn more about Cassie through her website: www.cassierighter.com

Find Cassie on Facebook: www.facebook.com/OnlineCoachesDeliverResults

Listen to to the Coach to Empower Podcast: https://podcasts.apple.com/us/podcast/lead-to-empower/id1488493438

Download Cassie’s free masterclass, Engaged and Empowered, to help your Group coaching members stay engaged in the program here: https://cassierighter.lpages.co/engaged-and-empowered-opt-in-b/

Get signed up for the Scalable Lead Generation Video Series : https://allison-hardy.ck.page/48b9ba0b34

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

A coronavirus mompreneur pep talk

Mon, 16 Mar 2020 05:00:14 +0000

The coronavirus.

Everyone’s talking about it, so let’s talk about it and how it could affect your business.

During uncertain times, you have to be able to process your emotions and feelings. You absolutely have to be able to do something about what you’re feeling because if you don’t, your fear will seep into every single thing you do in and out of your business.

In today’s episode I’m offering up a pep talk that will set you on the straight and narrow if you’ve been feeling anxiety around the coronavirus, how it’s affecting your life, and the implications of what could happen as a result of it.

RESOURCES:

Check out the blog post that goes along with this episode: www.allisonhardy.com/blog1/episode166

Get signed up for the Scalable Lead Generation Video Series : https://bit.ly/scalableleadgen

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

Identify your 3 vital behaviors

Mon, 09 Mar 2020 05:00:09 +0000

In this week’s we’ll be diving into the three vital behaviors in your business.

And while everyone’s vital behaviors may look different depending on business model, offerings, how you work, and many, many other factors, the fact of the matter remains the same:

As online business owners there are certain non-negotiables to set our businesses up for long-term success. And so this week we’re diving into those vital behaviors.

In this short, action-packed episode you’ll learn what those three vital behaviors are, what they do, and why they need to be done every single day to ensure your business’s long-term success.

RESOURCES:

Check out the blog post that goes along with this episode: www.allisonhardy.com/blog1/episode165

Get signed up for the Scalable Lead Generation Video Series : https://allison-hardy.ck.page/48b9ba0b34

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

A rock solid 6-figure mindset with Rachel Ngom

Mon, 02 Mar 2020 06:00:15 +0000

Rachel Ngom is the host of the She’s Making an Impact Podcast. She is a business and lead-generation expert, helping purpose-driven female entrepreneurs drive more traffic, leads, and sales through Pinterest, blogging, and strategic use of automation.

Rachel went from being on food stamps with negative $400 in her checking account to a multiple-6-figure online business. She now helps others do the same with her signature courses and programs.

Rachel has lived in Kenya, met her husband in Senegal, got married in Morocco, and spent 2 years in France.

TAKEAWAYS:

Consistency is one of Rachel’s super powers in her business. The Compound Effect by Darren Hardy had a huge impact on her business very early on and helped her to realize how vitally important consistency is when running a business. She also is a huge advocate of batching content for her platforms (like YouTube, email, Instagram, etc.) and repeating reminders on Google Calendar to keep her on track.

“Have a strong message, know who it is that you are serving, and add frickin’ value.”

One of the philosophies that Rachel subscribes to is John Maxwell’s Law of the Lid. In his book The 21 Irrefutable Laws of Leadership he talks about how people cap their own potential.

Rachel played volleyball at the Junior Olympic level and one of the things that her coach taught her that she’s brought into entrepreneurship is visualization. You have to have a vision and see it before it happens. You have to know where you’re going in order to actually arrive there.

RESOURCES:

Check out the blog post that goes along with this episode: www.allisonhardy.com/blog1/episode164

Listen to the She’s Making An Impact Podcast: www.rachelngom.com/category/podcasts

Read Rachel’s blog: www.rachelngom.com/blog

Download Rachel’s Pinterest Cheat Sheet: www.pinwithrachel.com

Get signed up for the Scalable Lead Generation Video Series : https://allison-hardy.ck.page/48b9ba0b34

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

4 ways to optimize your Facebook Group for leads

Mon, 24 Feb 2020 06:00:21 +0000

Optimizing your Facebook Group for lead generation doesn’t have to be hard, it just has to be be smart. From my experience in coaching mompreneurs around using Facebook Groups for lead generation there are four things that they could be doing more strategically to maximize their marketing efforts inside of their Facebook Group.

In today’s episode I’m walking you through four of the most common pitfalls that most Facebook Group owners miss. These are simple tweaks and shifts that will have big impact.

RESOURCES:

Check out the blog post that goes along with this episode: www.allisonhardy.com/blog1/episode163

Download a printable of this week’s episode content, complete with screenshots and step-by-step directions: https://bit.ly/leadgenfbgroupguide

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

Do what works best FOR you with Heather Anderson

Mon, 17 Feb 2020 06:00:11 +0000

Heather Anderson is a happy special needs mom and lover of life in Southern California. Through her business, The Autism Oasis, she helps families affected by autism live happy, fulfilled lives. She also runs a marketing firm that caters to financial services providers.

TAKEAWAYS:

Heather’s super hero is her ability to identify the type of content that her audience is looking for. She leverages her background in journalism to create highly converting content based on streamlined market research to increase traffic to articles and blog posts.

Heather left behind a very successful freelance career for a job in Washington, DC at a newspaper. What this did was catapult her brand to a new level with new credentials and credibility. So while it wasn’t ideal to shut down her business, it set her up for significant success in her future endeavors.

Making connections, as an entrepreneur, is vital to your success. When you’re in corporate those connections are built in for you. As an entrepreneur you need to seek them out because you’re in it alone, usually.

Dive into ONE area of your expertise and do it really, really well. So much so that when someone thinks of this area of expertise, you are at top of mind. This allows you to charge top dollar with clients who are beating down the door to work with you.

RESOURCES:

Check out the blog post that goes along with this episode: www.allisonhardy.com/blog1/episode162

Learn about Heather through her website: www.theautismoasis.com

Follow Heather on Instagram: www.instagram.com/autism_oasis

Find Heather on Facebook: www.facebook.com/TheAutismOasis

Get registered for Turn Your Facebook Group into a Lead Generation Machine Masterclass:
http://bit.ly/leadgenfbgroup

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

Launching with pop-up Facebook Groups with Jill Stanton

Mon, 10 Feb 2020 06:00:16 +0000

Jill Stanton is the co-founder of Screw The Nine To Five where she helps people quit their jobs, start their business online and get them past the $100,000/year mark.

Coined by Forbes as “a destination for up-and-coming online entrepreneurs,” Screw The Nine To Five has inspired tens of thousands of new entrepreneurs to quit their jobs, build thriving businesses, and live lives of meaning and purpose.

When she’s not CEO’ing she can be found hangin’ with her husband Josh and their little guy, Kai or indulging in a tall glass of something stiff.

TAKEAWAYS:

Jill’s super power is connecting with people and relationship-building, which is why Facebook Groups are such a powerful tool in her business and why she’s see the kind of success her business has seen so quickly.

The combination of 5-day challenges and pop-up Facebook Groups have helped to transform not only Jill’s business, but the businesses’ of her clients because it allows them to work with a close knit group of people for a short amount of time. It’s also helped them to see some pretty massive changes in how they think and view what they’re doing inside of their businesses, which also creates big results.

During Jill’s afterparty period she offers up decision support calls where she and a potential customer hop on the phone to talk about if the offer is a good fit for him/her. Also during the afterparty period she shares success stories, case studies, goes over the offer stack multiple times, and explains the bonuses.

RESOURCES:

Check out the blog post that goes along with this episode: www.allisonhardy.com/blog1/episode161

DM Jill on Instagram with the word “EXPERT” that will get you signed up for her upcoming Challenge with Dean Graziosi and John Lee Dumas. You can find her on Instagram here: www.instagram.com/screwtheninetofive

Get registered for Turn Your Facebook Group into a Lead Generation Machine Masterclass:
http://bit.ly/leadgenfbgroup

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

Why NOT you? with MeiLani Hock

Mon, 03 Feb 2020 06:00:09 +0000

MeiLani is the mother of 5 beautiful kids under 11.

When MeiLani’s 2 year old son was diagnosed with brain cancer in 2014, it was the wake up call she needed in life. She realized it was time to stop making excuses of all the reasons she couldn't do things, and instead just start doing. Instead of focusing on the "Why Me?" situations she chose to capitalize on the "Why NOT Me?" attitude.

She jumped into her lifelong dream of real estate investing in flipping houses. After years of watching AirBnB's growth and wanting a piece of the action, she acted on her "Why NOT Me?" mantra and opened her first 4 AirBnBs within the next 4 months. She continues to open and close Airbnb, using her properties or others.

Since 2013, MeiLani has been flipping homes, building new construction, buying short and long term rentals, and much more. Her passion is helping women use their time effectively to utilize their talents in adding to the families’ finances without sacrifices their life as a mom.

TAKEAWAYS:

MeiLani’s super power in her business is absolute 100% authenticity accountable to her friends and colleagues.

One of MeiLani’s most favorite things around her business is how involved her kids are in her business. She really enjoys having her kids know what her business does and have an opinion and some input in it.

When her 2 year old son was diagnosed with brain cancer, MeiLani jumped full force into her business, starting it while her son was undergoing life-saving treatments. She decided that she wasn’t able to sit around and wait until things were perfect to start the business she had been thinking of for YEARS. Instead of focusing on the negative and saying “Why me?” her mantra became “Why NOT me?”.

MeiLani’s business is truly built around her family and her goal with everything is to spend as much time with them as possible. She has tried out multiple different business models and ways of working within the real estate field, and has landed on AirBnb’s as a way to be an amazing host, fill her creative cup, and make significant income consistently.

RESOURCES:

Check out the blog post that goes along with this episode: www.allisonhardy.com/blog1/episode160

Learn more about MeiLani Hock here: www.meilanihock.com

Hang out with MeiLani on Facebook: www.facebook.com/MeiLaniHockCoaching

Get registered for Turn Your Facebook Group into a Lead Generation Machine Masterclass:
http://bit.ly/leadgenfbgroup

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

Choose to make your business easy

Mon, 27 Jan 2020 06:00:05 +0000

What if we were to approach every single thing in our business from a place of ease?

Starting Facebook Ads? Easy peasy.
Running a Masterclass? Piece of cake.
Sales calls for your high-end 1:1 program? So freaking easy.

Time and time again I hear women say that business is hard. And yes, while it can challenge us in crazy ways, using that dialogue turns into a story that we tell ourselves and we start to believe is true.

So why not rewrite that story and allow our businesses to be and feel easy?

In today’s 6-Figure Mompreneur Podcast I go down the rabbit hole in what it means to choose ease in our businesses. Ditch the overwhelm, ditch the hustle, ditch the grind, and MAKE IT EASY!

RESOURCES:

Check out the blog post that goes along with this episode: www.allisonhardy.com/blog1/episode159

Get registered for Turn Your Facebook Group into a Lead Generation Machine Masterclass:
http://bit.ly/leadgenfbgroup

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

Silencing your inner mean girl with Angela Naumann

Mon, 20 Jan 2020 06:00:15 +0000

Angela Naumann is a boymom, bookie nerd, and an amateur wine taster. She’s been married for over 20 years and loves to go on adventures with my family. After 20+ years of her own entrepreneurial and personal growth journey, she became a life coach for women that sometimes needed a “Yoda” in their life.

TAKEAWAYS:

Angela’s super power is silencing your inner mean girl and helping you to unleash your inner 6- or 7-figure CEO.

Oftentimes we have to rewire the way we think about achieving our goals. We think that when we have a 6 or 7-figure business THEN we can have this life that we so deeply desire. When what really needs to happen is we need to have the life that we want first, THEN our business will step up and meet our life. With a poverty mindset, you cannot have a 6- or 7-figure business. You have to manage your mind first, then everything else will fall into place.

Angela breaks the action that we do in our businesses down into passive vs. active action. Passive action is the work that maintains our business, whereas massive action is the activity that moves our business forward.

Letting go of perfectionism and truly accepting who you are, makes failure not as big of a deal. Failure is going to happen and when you’re willing to fail, and fail publically, that’s when true internal growth happens. And internal growth is the key to growing your business.

Confidence is crucial to our inner growth as individuals. If we show up to a webinar with a stomach full of knots, the confidence factor isn’t going to be perceived as strongly. This starts with the thoughts we allow to infiltrate our minds. To correct this we can make a list of the words or phrases that elicit massive amounts of confidence in ourselves and use them during times that we may feel we need a confidence boost.

RESOURCES:

Check out the blog post that goes along with this episode: www.allisonhardy.com/blog1/episode158

5 Steps to Silencing Your Inner Mean Girl: www.silenceyourmeangirl.com

Join the Female Coach Connection Facebook Group: https://www.facebook.com/groups/463767070896919

Listen to Angela’s podcast, Unleash Your Success: https://podcasts.apple.com/us/podcast/unleash-your-success-podcast/id1474545636

Get registered for Turn Your Facebook Group into a Lead Generation Machine Masterclass:
http://bit.ly/leadgenfbgroup

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

Your #1 lead generator in 2020

Wed, 15 Jan 2020 06:00:17 +0000

In today’s podcast episode I want to make a bold statement!

After looking at social media trends and how consumers are shopping, buying, and following brands, businesses, and influencers online, I know what your #1 lead generator will be in 2020.

Yep, I’m calling it now.

In 2020, the BEST lead generator you are going to have and need to leverage is your Facebook Group. And so let me tell you why in this week’s 6-Figure Mompreneur Podcast episode.

RESOURCES:

Check out the blog post that goes along with this episode: www.allisonhardy.com/blog1/episode157

Get registered for the Turn Your Facebook Group into a Lead Generation Machine Masterclass: http://bit.ly/leadgenfbgroup

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

ARE YOU A FAN OF THE PODCAST?

If you loved today’s episode I’d love for you to head to your favorite podcast app and leave us a rating and a review! The more ratings and reviews the podcast gets, the more mompreneurs it can help chase down their first 6-figure year!

Music courtesy of www.bensound.com

Your 6-figure block with Kerryn Hewson

Mon, 16 Dec 2019 06:00:11 +0000

Kerryn Hewson is a productivity coach and systems strategist for ambitious mompreneurs. She helps organize your business so that you can have more time and freedom to spend on the things that matter: growing your business, being present with your family, and taking time for yourself.

After 10 years working in corporate as a project manager and business analyst she launched her business when her daughter was 6 months old and 3 years later has another birth, baby, and round of maternity leave under her belt. All while living the naptime hustle, breathing the juggle of a stay-at-home / work-at-home mom, and flexing her productivity muscles in a 15 hour work week.

Kerryn advocates for imperfect systems that work the way we work, support us in taking action, and creates a customer experience that clients rave about. Ultimately, she wants to make the day to day easier in your business so you can turn your attention to creating and living your dream lifestyle.

TAKEAWAYS:

This summer Kerryn and her family got sick for 12 solid weeks, and despite it being horrible, it helped her to narrow down the activities in her business that actually got results. On the other side of her terrible 12 weeks she is now looking at being fully booked and starting a waitlist for her high-end 1:1 services.

Kerryn attributes her success to a hearty dose of mindset work. She does three stream of consciousness “morning pages” and has committed to doing it every single day this year. Writing has always been a source of creativity and motivation for her.

Kerryn’s legacy that she is leaving is one of freedom and choice. You don’t have to do the “socially acceptable route” just because that’s what you do. Making money doesn’t have to be a burden, or hard, or something that holds us back. Making money can fuel how we live our lives and helps us to see live in a way that we truly desire. Kerryn believes in lifestyle first, and then fill in that gaps for that lifestyle with your business.

RESOURCES:

Check out the blog post that goes along with this episode: www.allisonhardy.com/blog1/episode156

Learn more about how Kerryn can help you: www.kerrynhewson.com

Join Kerryn’s Facebook Group: www.facebook.com/groups/timefreedommompreneurs

Find Kerryn on Facebook: www.facebook.com/kerrynhewsonltd

Follow Kerryn on Instagram: www.instagram.com/kerrynhewson

If you want 2020 to be the year where you create a thriving 6-figure business on you terms, then the Legacy Mastermind is open and enrolling just for you! Get the support and accountability you need to make 2020 your breakthrough year. Learn about the program here: www.allisonhardy.com/legacy

Book a call with our Enrollment Specialist Shawna, to talk about the Legacy Mastermind and to figure out if its your next smart move in 2020 through this link: https://bit.ly/legacymastermindfittingcall

Discover the action behind your goals through the Full Focus Planner: https://bit.ly/allisonplanner

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

LOVE THE PODCAST?

If you LOVED today’s episode and you want to pay it forward, please head to Apple Podcasts and subscribe and review the podcast! The more subscriptions and reviews we get, the more likely the podcast will get pushed to more aspiring or established 6-figure mompreneurs, just like you!

Music courtesy of www.bensound.com

Are you your business's glass ceiling?

Mon, 09 Dec 2019 05:30:14 +0000

As the year is coming to an end, and the cart for the Legacy Mastermind starts to close for 2020, I’ve been thinking a lot about goal setting, how we can self-sabotage our goals without really realizing it, and how outside influences might and can affect how we act in our businesses.

And instead of doing another goal-setting podcast, which are a dime a dozen during this time of the year, I want to dive a bit deeper into what makes those goals you set for yourself a reality, or completely unattainable. And that thing is YOU.

On this week’s episode I’m going to be sharing and explaining what self-sabotage actually looks like, how you might be doing this and not realizing it, and why it’s the thing that is creating and keeping a glass ceiling in your business. If you want to grow your business like crazy in 2020, this episode is for you!

RESOURCES:

Check out the blog post that goes along with this episode: www.allisonhardy.com/blog1/episode155

If you want 2020 to be the year where you create a thriving 6-figure business on you terms, then the Legacy Mastermind is open and enrolling just for you! Get the support and accountability you need to make 2020 your breakthrough year. Learn about the program here: www.allisonhardy.com/legacy

Book a call with our Enrollment Specialist Shawna, to talk about the Legacy Mastermind and to figure out if its your next smart move in 2020 through this link: https://bit.ly/legacymastermindfittingcall

Discover the action behind your goals through the Full Focus Planner: https://bit.ly/allisonplanner

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

LOVE THE PODCAST?

If you LOVED today’s episode and you want to pay it forward, please head to Apple Podcasts and subscribe and review the podcast! The more subscriptions and reviews we get, the more likely the podcast will get pushed to more aspiring or established 6-figure mompreneurs, just like you!

Music courtesy of www.bensound.com

A legacy of resilience with Molly Blomeley

Mon, 02 Dec 2019 06:00:21 +0000

Molly Blomeley is a fitness and nutrition coach that specializes in helping people feel comfortable and confident with their fitness and nutrition goals. After an autoimmune disease diagnosis herself she began turning her attention towards the nutrition side of fighting her disease. She has been able to help countless patients fight back from a place of pain and frustration to a place where they can feel whole again. She is a mother of two teenagers and one adorable cat. She has built her legacy with my girls and both have a role in her multiple businesses.

TAKEAWAYS:

Molly’s superpower in her business is resilience. She is constantly being hit from every corner and has still been able to recover and come back even better than ever. Being a single mom, she has no choice but to succeed.

From very early on Molly chose to surround herself with phenomenal people. It was a conscious choice on her part to make sure that excellence was around her at all times.

Something that keeps Molly moving is continually moving. If she’s caught up in an obstacle that isn’t making sense, or a topic that is tripping her up, she’ll switch gears and work on something else. She finds that when she moves away from that frustration, and then comes back to it after a period of time, when she comes back to it, everything is much clearer and she’s able to work on it.

While Molly views her brick and mortar and her online business very differently, there are distinct similarities between the three, it’s just a different avenue for her to help and serve her clients. Something that she loves is the in-person connection that she has with her brick and mortar and how she can actually touch and talk to her clients face to face. And that has been something she has really enjoyed and found to be very impactful about the Legacy Mastermind, the in-person retreats. When you can actually sit and talk to someone who is similarly ambitious as you are, the connection is much deeper and the friendships last beyond the individual programs.

Molly’s legacy is showing her daughters that they can literally do anything they want to do. Money, excuses, and fear aren’t good enough reasons to not pursue you dreams.

RESOURCES:

Check out the blog post that goes along with this episode: www.allisonhardy.com/blog1/episode154

Learn more about Molly through her website: www.mollyblomeleyfitness.com

Follow Molly on Instagram: www.instagram.com/molly_blomeley

Follow Molly on Facebook: www.facebook.com/mollyblomeleyfitness

If you want 2020 to be the year where it all changes for you and your family, and you are FINALLY ready to create a 6-figure business on your terms, then the Legacy Mastermind is absolutely for you! Enrollment is now open for 2020. Learn about the program here: www.allisonhardy.com/legacy

Discover the action behind your goals through the Full Focus Planner: https://bit.ly/allisonplanner

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

LOVE THE PODCAST?

If you LOVED today’s episode and you want to pay it forward, please head to Apple Podcasts and subscribe and review the podcast! The more subscriptions and reviews we get, the more likely the podcast will get pushed to more aspiring or established 6-figure mompreneurs, just like you!

Music courtesy of www.bensound.com

The real deal with masterminds

Mon, 25 Nov 2019 06:00:04 +0000

Masterminds. Y’all have heard this term thrown around the online space for a while now. If you’ve been in my network for any length of time now, you’ve heard me talk about the Legacy Mastermind. And you’ve been on the hunt for something in 2020 and so you’ve considered a mastermind, what it could do for you and with you, and you’re just not sure if it's the right fit for you right now.

So today I want to talk more about what a mastermind is, why they exist, and why it may or may not be a smart move for you and your business.

And now I’m recording this on the heels of our final Legacy Mastermind retreat this year. I was able to sit down face to face with some members of the Legacy Mastermind to reflect on this past year, plan for what’s to come in 2020, and to celebrate all that we’ve accomplished in 2019. It was super fun, ridiculously impactful, and it’s lit a new fire inside of me that I would say wasn’t missing, but maybe one that I’ve pushed aside for a little while.

So buckle up, today’s episode is going to be super juicy and you’re going to want to really dig deep and ask yourself some of the questions I’m going to ask you. And if it triggers you, or makes you feel uncomfortable, or maybe like I’m talking directly to you, you should listen to those internal nudges. They’re there for a reason and they deserve your attention.

RESOURCES:

Check out the blog post that goes along with this episode: www.allisonhardy.com/blog1/episode153

If you want 2020 to be the year where it all changes for you and your family, and you are FINALLY ready to create a 6-figure business on your terms, then the Legacy Mastermind is absolutely for you! Enrollment is now open for 2020. Learn about the program and check out November’s enrollment bonuses here: www.allisonhardy.com/legacy

Discover the action behind your goals through the Full Focus Planner: https://bit.ly/allisonplanner

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

LOVE THE PODCAST?

If you LOVED today’s episode and you want to pay it forward, please head to Apple Podcasts and subscribe and review the podcast! The more subscriptions and reviews we get, the more likely the podcast will get pushed to more aspiring or established 6-figure mompreneurs, just like you!

Music courtesy of www.bensound.com

Creating a scalable business with Ashley Kaplan

Mon, 18 Nov 2019 05:30:14 +0000

Ashley Kaplan is a strategic WordPress designer who creates gorgeous and profitable websites for her clients. She is passionate about working with the female entrepreneur who is ready to up-level her website to represent the success she’s seen in her business. Ashley also teaches new entrepreneurs how to create their own customized websites through her signature online course, The Worry-free WordPress Academy.

Ashley was able to leave her corporate job to pursue full-time entrepreneurship less than one year after launching her web design “side gig.” Having grown up on a small beef farm with working parents, Ashley never imagined all of the freedom that could come with online entrepreneurship. She is dedicated to educating women on the endless possibilities that owning your own business can bring. When she’s not sitting behind her computer, she loves traveling with her husband, eating and drinking locally wherever she goes, playing with her dogs, or reading.

TAKEAWAYS:

Ashley’s background in agriculture and animal science has lead her on a crazy journey of becoming a website designer! The two seem very unrelated but Ashley’s desire for wanting more freedom to enjoy her life with her husband lead her down the rabbit hole of becoming a website developer, and then a website designer.

Ashley is at capacity with web design clients (good problem to have, eh?) and now she is working on buying back her time by outsourcing parts of her business and by moving into more of an agency model, instead of a done for you model. One of Ashley’s core values in her business is freedom and this model will help her to feel and experience more freedom in her business.

For Ashely, personal development and investing in herself has facilitated her leaving corporate and creating and scaling her web design business in less than 12 months.

A big takeaway that Ashley leaves us with is about outsourcing (which she has said repeatedly is the key to her business’ massive growth over the past 12 months): If you know that you need to outsource, start with the thing that stresses you out the most.

Ashley has really had to work at being present with her family, while she builds and scales her business. By establishing strict boundaries and limits it has allowed her to not only preserve her brain space, but to let her family know that her business does not rule their lives.

RESOURCES:

Check out the blog post that goes along with this episode: www.allisonhardy.com/blog1/episode152

Find our more about Ashley on her website: www.ashleykaplan.com

Download Ashley’s Worry Free Wordpress Guide! This is a step-by-step guide that will show you how to get started with Wordpress today: www.ashleykaplan.lpages.co/worryfree

If you’re a Word Press user, visit Ashely’s FREE Facebook Group: www.facebook.com/groups/worryfreewordpress

Hang out with Ashely on the ‘Gram: www.instagram.com/wordpresswithashley

Follow Ashley on Facebook: www.facebook.com/wordpresswithashley

Find Ashely on Pinterest: www.pinterest.com/wordpresswithashley

If you want 2020 to be the year where it all changes for you and your family, and you are FINALLY ready to create a 6-figure business on your terms, then the Legacy Mastermind is absolutely for you! Enrollment is now open for 2020. Learn about the program and check out November’s enrollment bonuses here: www.allisonhardy.com/legacy

Discover the action behind your goals through the Full Focus Planner: https://bit.ly/allisonplanner

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

LOVE THE PODCAST?

If you LOVED today’s episode and you want to pay it forward, please head to Apple Podcasts and subscribe and review the podcast! The more subscriptions and reviews we get, the more likely the podcast will get pushed to more aspiring or established 6-figure mompreneurs, just like you!

Music courtesy of www.bensound.com

The problem with goal setting

Mon, 11 Nov 2019 05:35:20 +0000

Y’all know I love goal setting, I love systems and automation, I love business models and productivity, but time and time again I see a HUGE gap in the coaching industry.

And really it’s two things:
(1) The actual goal setting process
(2) AND the self-accountability to those goals that you set

And it’s not that your goals or bad or you have bad intentions when you set them, it’s that for so many of us we don’t understand what it actually takes to accomplish those goals. We know on a superficial level, as in I need to sell 10 spots in my course to create my first $10K month, but that’s it. Oftentimes we don’t go deeper. And I see it in myself, I see it in my clients, and so I figure if this is something I’m seeing as often as I see it, it needs to be addressed.

So today I want to talk about goal setting and holding yourself to those goals and what self-accountabiltiy actually looks like.

RESOURCES:

Check out the blog post that goes along with this episode: www.allisonhardy.com/blog1/episode151

If you have a clear vision for a 6-figure business in 2020 but aren’t sure of the HOW, then the Legacy Mastermind might be a great fit for you! Enrollment is now open for 2020. Learn about the program and check out November’s enrollment bonuses here: www.allisonhardy.com/legacy

Discover the action behind your goals through the Full Focus Planner: https://bit.ly/allisonplanner

Check out Lindsey Nadler’s podcast: www.lindseynadler.com/podcast

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

LOVE THE PODCAST?

If you LOVED today’s episode and you want to pay it forward, please head to Apple Podcasts and subscribe and review the podcast! The more subscriptions and reviews we get, the more likely the podcast will get pushed to more aspiring or established 6-figure mompreneurs, just like you!

Music courtesy of www.bensound.com

Make your business support you with Jessa Glover

Mon, 04 Nov 2019 05:15:03 +0000

Jessa helps overwhelmed online service providers create automated systems so they can ditch the hustle, make a bigger impact and income and LIVE MORE!

After two institutionalizations and an unplanned pregnancy, a tumultuous college career ensued. Jessa turned her focus to a professional one where she quickly began climbing the corporate ladder and was working as an executive assistant to the VP of a wholesale company. The company went under and opened an opportunity for her to explore entrepreneurship.

As an Automation Expert & Systems Strategist, Jessa empowers others like herself- wealth-building, purpose-driven entrepreneurs who are serious about making an intentional impact and sharing REAL stories. Her passion is designing and developing automated systems and digital assets that allow her clients to show up bigger and better for themselves, their families, clients, and communities too. Jessa specializes in helping women scale to 6-figures and beyond!

When she's not thriving in "techie heaven", Jessa enjoys spending time with her son outdoors, dancing to Missy Elliot on Instagram Stories, or enjoying the best margaritas the city of Atlanta has to offer with her lady gang.

TAKEAWAYS:

Jessa’s super power is listening and truly hearing what her clients are hearing and dissecting the message that is behind their words.

After getting laid off in 2 years, Jessa had the choice to either crumble up and find another 9-5 or to actually take this gift and use it for good. She started business after clearing her head at the beach and was inspired by her son’s playful nature. Play and fun is a HUGE value in Jessa’s business and a non-negotiable for how she wants to feel at all times.

When Jessa was institutionalized for the 2nd time in a year, she was met with highly educated women who were heart-centered, intelligent, impact-makers at the hospital, and it was then that she realized the pressures and standards we put on ourselves, are too much. And this is when she realized that she needed to (and that EVERYONE needs to) learn on automation to run her business.

Most of Jessa’s clients come to her with feeling totally overwhelmed and burned out. They are starting to resent their business. Jessa comes into their relationship with a clear head, a big picture view, and breathes new life into the daily tasks that are dragging them down, helps them to automate large portions of their business, so they can spend their days actually enjoying their business and having more fun in their life.

Jessa’s biggest takeaway from the Legacy Mastermind is that the community is priceless. At the end of the day it’s the relationships that she has developed through the Mastermind that matter the most and the strong bonds that she’s formed with women who have truly had her back during some of her most challenging times, but have also encouraged her and helped her to move forward in even bigger ways.

RESOURCES:

5 Easy Tools to Simplify Your Business: www.mailchi.mp/jessaglover/5tools

Binge watch Jessa’s You Tube videos: www.youtube.com/channel/UCyLPTb3Ju9JaPAeHjdcHcbA/featured

Follow Jessa on Instagram: www.instagram.com/virtualbossbreakroom

Learn more about Jessa: www.jessaglover.com

Check out the blog post that goes along with this episode: www.allisonhardy.com/blog1/episode150

If you have a clear vision for a 6-figure business in 2020 but aren’t sure of the HOW, then the Legacy Mastermind might be a great fit for you! Enrollment is now open for 2020. Learn about the program and check out November’s enrollment bonuses here: www.allisonhardy.com/legacy

Discover the action behind your goals through the Full Focus Planner: https://bit.ly/allisonplanner

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

LOVE THE PODCAST?

If you LOVED today’s episode and you want to pay it forward, please head to Apple Podcasts and subscribe and review the podcast! The more subscriptions and reviews we get, the more likely the podcast will get pushed to more aspiring or established 6-figure mompreneurs, just like you!

Music courtesy of www.bensound.com

The "F" word

Mon, 28 Oct 2019 05:00:18 +0000

In today’s podcast episode I’m talking about the thing that no one wants to talk about.

It’s every entrepreneur’s most hated thing.

We avoid it like the plague.

We do everything in our power to make sure it doesn’t happen in our business.

And yet, is unavoidable, no matter how much prep, advice, coaching, and/or experience you have.

And that thing is FAILURE.

Let’s just call it like it is, failure SUCKS. I wish I could tell you that when you get to a certain point or level in your business you become immune to failure. But unfortunately that’s simply not true.
Granted, failure looks and feels different depending on what stage you are at in your business, but nonetheless it happens and we MUST learn how to not only cope with it, but also harness the power of it.

Bottom line: failure happens. And pretending that it doesn’t, doesn’t serve you, your business, your clients, or your future clients.

It’s how we move through our failure that determines what will happen next. And it’s all a matter of choice. CHOOSING to move on, or CHOOSING to let it consume you, will define you, in an amazing way, or in the worst way possible. Either way, it’s a choice that you make and I really want to hone in on that. You get to choose your “what’s next?” So, what will you choose?

In this episode I’ll walk through some strategies to not only acknowledge your failure to but to help you move through your experience.

RESOURCES:

Check out the blog post that goes along with this episode: www.allisonhardy.com/blog1/episode149

If you have a clear vision for a 6-figure business in 2020 but aren’t sure of the HOW, then the Legacy Mastermind might be a great fit for you! Enrollment is now open for 2020. Learn about the program and check out October’s enrollment bonuses here: www.allisonhardy.com/legacy

Discover the action behind your goals through the Full Focus Planner: https://bit.ly/allisonplanner

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

LOVE THE PODCAST?

If you LOVED today’s episode and you want to pay it forward, please head to Apple Podcasts and subscribe and review the podcast! The more subscriptions and reviews we get, the more likely the podcast will get pushed to more aspiring or established 6-figure mompreneurs, just like you!

Music courtesy of www.bensound.com

Your high profit business with Kat McLead

Mon, 21 Oct 2019 04:25:16 +0000

Kat McLead is the creator of the Stay at Home Mom Entrepreneur. The proven framework for nailing your business niche, standing out in a crowded market place, and landing paying clients while working 2 hours a day.

TAKEAWAYS:

Kat’s super power is her ability to hone in on her clients’ talent, skills, and gifts and the subset that is their one idea to provide the most amount of profit as possible.

As someone who has owned multiple 6-figure businesses, Kat attributes her success to two things: (1) deciding on success and (2) consistently showing up.

Her signature 30-Minute Hyper Focus Model is the model that she teaches her clients when they work with one another. It starts with you blocking 30-minutes of non-negotiable time in which you only do the thing that moves your business forward.

Kat’s legacy is one of empowerment. She believes and teaches that you truly create your life. No matter what circumstances you may feel or be in. Creating this life is a decision to move beyond what you may be experiencing.

RESOURCES:

Visit Kat's website and download her free training: www.sahmentrepreneur.com

Join Kat’s Facebook Group: hwww.facebook.com/groups/SAHMEntrepreneur

Check out the blog post that goes along with this episode: www.allisonhardy.com/blog1/episode148

If you have a clear vision for a 6-figure business in 2020 but aren’t sure of the HOW, then the Legacy Mastermind might be a great fit for you! Enrollment is now open for 2020. Learn about the program and check out October’s enrollment bonus here: www.allisonhardy.com/legacy

Discover the action behind your goals through the Full Focus Planner: https://bit.ly/allisonplanner

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

LOVE THE PODCAST?

If you LOVED today’s episode and you want to pay it forward, please head to Apple Podcasts and subscribe and review the podcast! The more subscriptions and reviews we get, the more likely the podcast will get pushed to more aspiring or established 6-figure mompreneurs, just like you!

Music courtesy of www.bensound.com

Why you're not at 6-figures...yet

Mon, 14 Oct 2019 05:00:02 +0000

The ever elusive 6-figure business. Time and time again my audience tells me that when they hit 6-figures everything will change for them. For most women in online business creating a 6-figure business is the gateway for so much more for them, their families, their communities, and their lives. It’s the way to start to create freedom, space, and a true legacy.

But time and time again I hear women say they fall short of that goal over and over again. So what gives?

In today’s episode I want to dive a bit more into this idea and discuss why 6-figures may not be happening for you.

It’s my theory that every single online entrepreneur can create a 6-figure business, you may have to go off the beaten path and forge your own way because if you fall short of this goal over and over again, clearly there is some sort of disconnect here.

A shift needs to happen in order to open you up to this kind of success.

But do know it’s totally possible for you, no matter how far you may feel or be from that goal. So as we head into Q4 of 2019 and start to put our sights on 2020 it is my hope that this episode will help you to gain massive clarity around the things that may be holding you back.

RESOURCES:

Check out the blog post that goes along with this episode: www.allisonhardy.com/blog1/episode147

If you have a clear vision for a 6-figure business in 2020 but aren’t sure of the HOW, then the Legacy Mastermind might be a great fit for you! Enrollment is now open for 2020. Learn about the program and check out October’s enrollment bonus here: www.allisonhardy.com/legacy

Discover the action behind your goals through the Full Focus Planner: https://bit.ly/allisonplanner

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

LOVE THE PODCAST?

If you LOVED today’s episode and you want to pay it forward, please head to Apple Podcasts and subscribe and review the podcast! The more subscriptions and reviews we get, the more likely the podcast will get pushed to more aspiring or established 6-figure mompreneurs, just like you!

Music courtesy of www.bensound.com

Embracing change as an entrepreneur with Ceci Foltz

Mon, 07 Oct 2019 05:00:10 +0000

Ceci Foltz, work from home mama with 2 girls, helps women create confidence through self love, self care and banishing limiting beliefs.

TAKEAWAYS:

A change in anything is going to be scary as you step into the unknown. But the thing that will support you and help you to discern if what you’re experiencing is fear or reality is personal development. Ceci is a big fan of checklists to help her figure out what she wants, if the decision she is making is a good one, and getting to the root of reality vs. fear.

Ceci teaches and has built her business around her experiences and skill set. She became super passionate about self-care for moms after experiencing extreme burn out and resentment in her own life in her experience with her two girls. Self-care all starts with embracing self-love and self-care without the mom guilt.

We are “plugged in to” all day, we deserve to have that energy come back to us.

Ceci is the queen of change. Through the Legacy Mastermind we’ve been able to hone in on her interests and uncovered how her many passions are actually her superpowers. Once she uncovered how to harness these super powers, the amount of clarity and alignment that happened helped Ceci to get together with 10 of her favorite online business owners and create a program called the Confidently You Course Collective

RESOURCES:

Check out the blog post that goes along with this episode: www.allisonhardy.com/blog1/episode146

Learn more about Ceci’s Confidently You Course Collective: https://cecifoltz.mykajabi.com/sales-page-e4381736-16d9-45f3-b048-8bdc6ff5ad20?fbclid=IwAR3HeeDl4K7XX4_Um2q3GQFRhIis45q1hE2nYmqd8-6sHnoWk6tgV6eWyb4

Follow Ceci on Instagram: https://www.instagram.com/purewellness.mama

If you have a clear vision for a 6-figure business in 2020 but aren’t sure of the HOW, then the Legacy Mastermind might be a great fit for you! Enrollment is now open for 2020. Learn about the program and check out October’s enrollment bonus here: www.allisonhardy.com/legacy

Discover the action behind your goals through the Full Focus Planner: https://bit.ly/allisonplanner

Get a copy of Girl Wash Your Face by Rachel Hollis: www.girlwashyourface.com

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

LOVE THE PODCAST?

If you LOVED today’s episode and you want to pay it forward, please head to Apple Podcasts and subscribe and review the podcast! The more subscriptions and reviews we get, the more likely the podcast will get pushed to more aspiring or established 6-figure mompreneurs, just like you!

Music courtesy of www.bensound.com

Scaling from a place of service with Brandi Mowles

Mon, 30 Sep 2019 05:10:13 +0000

As a social media VA turned Facebook ad and sales funnel strategist, Brandi Mowles has grown her income from $0 to 6-figures in just 11 months. In addition to running the service-based portion of her business, Brandi also helps other service-based businesses scale to 5-figure months so they can enjoy the same financial and life-freedom that she has.

When she isn't creating a killer Facebook ad or teaching other service-based businesses how to scale, you can find Brandi hanging out with her husband and 14-month old daughter.

TAKEAWAYS:

Brandi’s super power is actually an indirect super power. The relationships that she has formed have connected her to people in unique and profitable ways. She builds relationships without an agenda and expecting nothing in return, only to see her efforts come back to her ten-fold.

Brandi has made money management a priority in her business. By paying herself and her family a modest salary it has allowed her to scale back in order to scale up because she wasn’t relying on that income to pay her bills. When she transitioned her business from VA services to specifically Facebook Ads, she was able to let go of some clients in order to hone in on her expertise, while not feeling the financial strain of needing to bring in a certain amount of money.

When you peel back the layers for service-based providers the true revenue producing activities are: marketing, discovery calls, and client work. By focusing on those tasks it has helped her to scale quickly and intentionally.

You don’t have to choose between being a mom and having a successful business, you can have BOTH.

RESOURCES:

Check out the blog post that accompanies this episode: www.allisonhardy.com/blog1/episode145

Hang out with Brandi on Instagram: www.instagram.com/brandiandcompany

Learn more about Brandi through her website: www.brandimowles.com

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

LOVE THE PODCAST?

If you LOVED today’s episode and you want to pay it forward, please head to Apple Podcasts and subscribe and review the podcast! The more subscriptions and reviews we get, the more likely the podcast will get pushed to more aspiring or established 6-figure mompreneurs, just like you!

Music courtesy of www.bensound.com

DAY 5 : NOW WHAT? [100 Leads in 5 Days]

Fri, 20 Sep 2019 05:00:21 +0000

Oh my goodness gracious, we made it to day 5 of the 100 Leads in 5 Days Training Series! Today’s episode is the audio from today’s training video.

Seriously, you should pat yourself on the back. This week has been a whirlwind!

By now you're probably starting to see some traction, celebrate that! I truly believe that celebrating every single milestone (no matter how big or how small) breeds more milestones and is the quickest way to creating and seeing some serious momentum in our businesses. When we can actually see what’s going right, is when we can start to do more of it!

But you're also probably realizing the fatal flaw in this strategy I've shared with you.

It's effective, yes; and gets results, yes; but it's far from perfect.

You might be asking, "Now what?"

So in today's episode I'm addressing it, debunking it, and sharing with you how to move forward.

CONNECT WITH ME:

To learn more and enroll in the Lead Generation Lab visit (doors are only open for a limited time!): www.allisonhardy.com/leadgenerationlab

To read the blog post that accompanies this episode head to: www.allisonhardy.com/blog1/episode144

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

LOVE THE PODCAST?

If you LOVED today’s episode and you want to pay it forward, please head to Apple Podcasts and subscribe and review the podcast! The more subscriptions and reviews we get, the more likely the podcast will get pushed to more aspiring or established 6-figure mompreneurs, just like you!

Music courtesy of www.bensound.com

Day 4 : IMPLEMENT [100 Leads in 5 Days]

Thu, 19 Sep 2019 05:00:18 +0000

Today’s episode is the audio from video #4 of the 100 Leads in 5 Days Training Series. Buckle up, it’s a good one today, today’s the day we implement!

You've been soooo patient.
You've done the work.
You've dug deep.
You've created and crafted.
You've and adjusted.
Now it's time to IMPLEMENT!

In today's audio I'm talking about the implementation strategy behind this entire thing.

Like the whole entire breakdown of the execution of this strategy.

Today is the day when those leads are going to start pouring in and I cannot wait to see your results.

CONNECT WITH ME:

Get yourself registered for the 100 Leads in 5 Days Training Series (it’s FREE!): https://bit.ly/100leadstraining

To read the blog post that accompanies this episode head to: www.allisonhardy.com/blog1/episode143

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

LOVE THE PODCAST?

If you LOVED today’s episode and you want to pay it forward, please head to Apple Podcasts and subscribe and review the podcast! The more subscriptions and reviews we get, the more likely the podcast will get pushed to more aspiring or established 6-figure mompreneurs, just like you!

Music courtesy of www.bensound.com

Day 3 : CREATE [100 Leads in 5 Days]

Wed, 18 Sep 2019 05:00:21 +0000

Today’s episode features the audio from video #3 in the 100 Leads in 5 Days training series.

In this audio I'm showing you how to take the language you gathered from yesterday’s work and put it to work to do the heavy lifting FOR you.

Today's content is crucially important because it's what this ENTIRE STRATEGY is hinged upon, so if you want to see serious results in your business, today's video will give you the tools to produce those 100 leads.

This strategy can be highly effective and ridiculously simple, when the right components come together.

And when those components come together, it'll create an infusion of momentum in your business! And that's what I want for you as we head into quarter 4.

And I do have to say this before you listen, in a portion of this audio I’m talking through a screen share. If this confuses the life out of you, you gotta get yourself into the Training Series so you can actually see what I’m doing here.

CONNECT WITH ME:

Get yourself registered for the 100 Leads in 5 Days Training Series (it’s FREE!): https://bit.ly/100leadstraining

To read the blog post that accompanies this episode head to: www.allisonhardy.com/blog1/episode142

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

LOVE THE PODCAST?

If you LOVED today’s episode and you want to pay it forward, please head to Apple Podcasts and subscribe and review the podcast! The more subscriptions and reviews we get, the more likely the podcast will get pushed to more aspiring or established 6-figure mompreneurs, just like you!

Music courtesy of www.bensound.com

Day 2 : LANGUAGE [100 Leads in 5 Days]

Tue, 17 Sep 2019 05:00:14 +0000

Today’s episode features the audio from video #2 in the 100 Leads in 5 Days training series.

In today’s training video we’re diving deep into the language that our ideal client is using.

Bottom line:

Our words MATTER. Not only can our words impact others in BIG ways, but for our potential clients, they are crucial to helping them understand what we do and how we can serve them.

You guys, this is really friggin' important! Not only to make the strategy I’m going to share with you later in the week actually work, but for marketing in general. We have to let our potential clients know that we actually do get them. We see them. We understand them. And we can help them, no matter how far down the rabbit hole they may be.

And while this work may seem tedious or unimportant or labor intensive, this work needs to be done.

CONNECT WITH ME:

Get yourself registered for the 100 Leads in 5 Days Training Series (it’s FREE!): https://bit.ly/100leadstraining

To read the blog post that accompanies this episode head to: www.allisonhardy.com/blog1/episode141

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

LOVE THE PODCAST?

If you LOVED today’s episode and you want to pay it forward, please head to Apple Podcasts and subscribe and review the podcast! The more subscriptions and reviews we get, the more likely the podcast will get pushed to more aspiring or established 6-figure mompreneurs, just like you!

Music courtesy of www.bensound.com

Day 1: BELIEF [100 Leads in 5 Days]

Mon, 16 Sep 2019 05:00:18 +0000

Today’s podcast episode is a bit different in that what you’re going to be hearing today is the audio from the first day of the 100 Leads in 5 Days Training Series. After listening to this, if you want to get the actual videos delivered to you inbox, get yourself registered for the event. And you can find the link for the Training Series below (just keep scrolling!).

Now today, in training video #1, we’re talking all things belief. I’d argue that if you’re anything like me, you’ve experienced doubt in your business.

Is the kind of success I really truly want possible for me?
Can I really turn things around?
Am I so far down the rabbit hole that I can’t be helped?

So if that’s where you are, if you’re truly doubting yourself and your abilities and if this whole crazy “online business thing” is really your thing, you’re going to want to take a couple of minutes out of your day today and listen.

CONNECT WITH ME:

Get yourself registered for the 100 Leads in 5 Days Training Series (it’s FREE!): https://bit.ly/100leadstraining

To read the blog post that accompanies this episode head to: www.allisonhardy.com/blog1/episode140

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

LOVE THE PODCAST?

If you LOVED today’s episode and you want to pay it forward, please head to Apple Podcasts and subscribe and review the podcast! The more subscriptions and reviews we get, the more likely the podcast will get pushed to more aspiring or established 6-figure mompreneurs, just like you!

Making courage a habit with Kate Swoboda

Mon, 02 Sep 2019 05:00:05 +0000

Kate Swoboda is creator of YourCourageousLife.com, Director of the Courageous Living Coach Certification at TeamCLCC.com and author of The Courage Habit: How to Accept Your Fears, Release the Past, and Live Your Courageous Life. She helps individuals, teams, and companies see where old, fear-based habits have kept people stuck or started to limit what’s possible for an organization, and then start creating more courageous lives by getting into “the courage habit,” a four-part process for behavioral and organizational change.

Kate has appeared in MindBodyGreen, Entrepreneur, USA Today, Forbes, Lifetime Moms, The Intelligent Optimist, Business Insider, and more, and her website Your Courageous Life was named a top-50 blog for happiness by Greatist. She’s spoken at conferences and seminars on the topic of courage as it relates to personal development, releasing overwhelm, business and marketing, money mindset, wellness, increasing emotional resilience, and healthy goal-setting using habit-formation techniques.

TAKEAWAYS:

Kate’s superpower is being able to put into words the things that are unsayable.

A quote that shook Kate and also influenced Kate’s choice to start a business and a successful business is one that was said to her at a conference before she had kids, “Let your kids be your why, not your excuse.”

Kate wants us to know that fear isn’t bad and you can’t ever get rid of it. Oftentimes we try to deal with fear in three ways: (1) avoid or ignore, (2) please or placate it, (3) attack it.

When we start to feel fear we usually resort to a habit that we’ve learned to try to cope for a short-term reward, whatever reduces stress. These habits are perfectionism, people pleasing, pessimism, and self-sabotage.

With the work that Kate does, she helps you to rework how you respond to events that happen. Instead of a fear-based habit that gets you short term results, she helps her clients choose a courage-based habit that gets them long term rewards.

RESOURCES:

Check out the blog post that accompanies this episode: www.allisonhardy.com/blog1/episode139

Visit Kate on her website: www.yourcourageouslife.com

Learn more about Courageous Living Coach Certification: www.teamclcc.com

Find our more about Kate’s book, The Courage Habit: www.yourcourageouslife.com/courage-habit

Follow Kate on Instagram: www.instagram.com/katecourageous

Connect with Kate on Facebook: www.facebook.com/YourCourageousLife

Snag a 50% off coupon for your membership to my favorite project management system, Honeybook: https://bit.ly/allisonhoneybook

Get yourself registered for the 100 Leads in 5 Days Training Series (it’s FREE!): https://bit.ly/100leadstraining

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

LOVE THE PODCAST?

If you LOVED today’s episode, if you’re stepping into a more courage-filled version of yourself as a result of Kate’s phenomenal advice, and you want to pay it forward, please head to Apple Podcasts and subscribe and review the podcast! The more subscriptions and reviews we get, the more likely the podcast will get pushed to more aspiring or established 6-figure mompreneurs, just like you!

Music courtesy of www.bensound.com

Get more done in less time

Mon, 26 Aug 2019 05:00:18 +0000

This summer I’ve said NO to most things for my family. No to busy schedules, no to multiple commitments, and no to doing activities that don’t make a BIG impact. Everything we’ve done (ok *MOST* things we’ve done) have been intentional, purposeful, and planned.

And while it’s been hard, and hasn’t been perfect, it’s been a summer I’ll never forget! And it’s a summer where I proved to myself that I could actually do this and work in this manner.

As a part of this summer’s efforts I cut my work hours in half. This summer I’ve only been working 6-10 hours a week and so today on the podcast I want to talk about that journey. I’m sharing the action behind how I’ve managed to still grow my business while cutting my work hours through six very intentional and purposeful productivity and time management strategies.

If you want to get way more done, in way less time, this episode is totally for you!

RESOURCES:

Blog post for this episode: www.allisonhardy.com/blog1/episode138

Get a copy of the 33 Places to Promote Your Lead Magnet for yourself! You can download it here: https://bit.ly/leadgen33ways

Check out From Wallflowers to Groupies: the ULTIMATE Facebook Group Course: www.allisonhardy.com/fbgroupcourse

Check out the Lead Generation Lab: www.allisonhardy.com/leadgenerationlab

Snag a 50% off coupon for your membership to my favorite project management system, Honeybook: https://bit.ly/allisonhoneybook

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

LOVE THE PODCAST?

If you LOVED today’s episode, if you are working towards cutting your time and simultaneously scaling your business, and you want to pay it forward, please head to Apple Podcasts and subscribe and review the podcast! The more subscriptions and reviews we get, the more likely the podcast will get pushed to more aspiring or established 6-figure mompreneurs, just like you!

Music courtesy of www.bensound.com.

The magic of in-person events with Alli Worthington

Mon, 19 Aug 2019 05:00:16 +0000

Alli Worthington is the author of The Year of Living Happy, Fierce Faith: A Woman's Guide to Fighting Fear, Wrestling Worry and Overcoming Anxiety and Breaking Busy: Finding Peace and Purpose in a World of Crazy, she is the co-founder of the Blissdom Conference, and is a speaker, podcaster, and business coach.

Her goal is to help women reach the next level. Alli co-founded multiple companies and has helped individuals, small business owners, and Fortune 500 companies be more successful.

Alli’s no-nonsense, guilt-free take on business, family, and balance lead to appearances on The Today Show and Good Morning America.

Alli, her husband, Mark, and their five sons live outside of Nashville, TN with the only golden retriever who refuses to retrieve.

TAKEAWAYS:

Alli’s super power is knowing when and how to pivot. She has an uncanny ability to be able to tell what a client needs to do and how to do it to achieve the results they desire.

Alli got her first break on the Today Show because of a Today Show producer attending her conference, Blissdom. There is serious POWER in getting out from behind our laptops and meeting people in-person.

We are the first generation of mompreneurs building digital businesses, so there is no roadmap for us. It’s important that we pave our own way and show others how to successfully manage a business while raising our families.

In 2010 Alli had a huge “AH HA” moment when she realized that Blissdom is what she is supposed to do for the rest of her life. She pumped her fist in the air (which is something that is so uncharacteristic of her) and someone captured it on film, and it’s her favorite photograph of all time.

The speakers at Blissdom aren’t allowed to share anything you can Google for free.

To get to point A to point B in our business, it’s going to take a sacrifice. If you want to take that leap, everything you want is on the other side of that sacrifice.

RESOURCES:

Check out the blog post that accompanies this episode: www.allisonhardy.com/blog1/episode137

Visit Alli on her website: www.alliworthington.com

Listen to the Alli Worthington Show: www.alliworthington.com/podcast

Follow Alli on Instagram: www.instagram.com/alliworthington

Learn more about the Blissdom Conference: www.allisonhardy.com/blissdom

Snag a 50% off coupon for your membership to my favorite project management system, Honeybook: https://bit.ly/allisonhoneybook

Get a copy of the 33 Places to Promote Your Lead Magnet for yourself! You can download it here: https://bit.ly/leadgen33ways

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

LOVE THE PODCAST?

If you LOVED today’s episode, if you’re Allie’s newest fan, and you want to pay it forward, please head to Apple Podcasts and subscribe and review the podcast! The more subscriptions and reviews we get, the more likely the podcast will get pushed to more aspiring or established 6-figure mompreneurs, just like you!

Music courtesy of www.bensound.com.

Whats working NOW on Instagram

Mon, 12 Aug 2019 05:00:08 +0000

Instagram is everyone’s favorite platform, but it’s also the platform that confuses more people than ever. There have been stories of “shadowbanning”, the use of hashtags confuses some people royally, and with all of the new features within Instagram (Stories, feed, IGTV) creating and sharing content on Instagram can be more complicated than ever.

I have an Instagram theory. And that theory is that when you use all the things, Instagram likes that. So when you do Instagram Stories and you use the Poll feature, the Questions feature, the Chat feature, or even the Mention feature, and post to your feed and then you share that to your story, and then you go and DM people, and then you follow new people, and you use hashtags and geo-tags, and you create IGTV’s, Instagram sees all of that as valuable and boosts your content, making your account much more visible.

But seriously, who has time for that?! I know I certainly don’t and my chest was getting tight just saying all of that.

While all of these features are fun and great and yes, effective, I do think it’s important to pay attention to what is going on inside of Instagram and what they are promoting currently. Part of marketing your business on Instagram is knowing what changes have recently been made and what those changes are promoting.

If you’ve followed me for any length of time, the thing that grinds my gears the most about online entrepreneurship, is the excuse that whatever new algorithm change has happened, on whatever platform it is that you’re complaining about, is killing your content. If you’re building your business by using social media as a lead generator, then you sure as heck better know what the algorithm is, what it favors, what it doesn’t favor, and what to do to play to the algorithm.

It makes me CRAZY when I hear online entrepreneurs becoming victims of the algorithm, because it’s simply not true.

And so when you are approaching your Instagram marketing, keeping in mind those new changes and focusing on those new changes, can help your content to get rewarded in the algorithm, which means you’ll get more visible, which is what we all want.

This episode is a collection is what is working NOW on Instagram, based on personal experiences for me and my team.

RESOURCES:

Blog post for this episode: www.allisonhardy.com/blog1/episode136

Get a free trial of Later to help you schedule your Instagram posts: https://later.com/r/5a5685

Snag a 50% off coupon for your membership to my favorite project management system, Honeybook: https://bit.ly/allisonhoneybook

Get a copy of the 33 Places to Promote Your Lead Magnet for yourself! You can download it here: https://bit.ly/leadgen33ways

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

LOVE THE PODCAST?

If you LOVED today’s episode, if you loved the Instagram tips and strategies I shared, and you want to pay it forward, please head to Apple Podcasts and subscribe and review the podcast! The more subscriptions and reviews we get, the more likely the podcast will get pushed to more aspiring or established 6-figure mompreneurs, just like you!

Music courtesy of www.bensound.com.

Monetize your podcast with Stefanie Gass

Mon, 05 Aug 2019 05:00:14 +0000

Stefanie Gass is the host and creator of The Mompreneur Mastermind Show Podcast and Podcast Pro University. Fueled by iced coffee, oversized lounge clothes, mom buns, and snuggles from her littles… she is a wife and mama on a mission.

Stef’s call is empowering women through faith-based business and balance mentorship, to step into their potential, and claim the success and happiness they deserve.

She believes that we can profit from our passions, live proactively instead of reactively, and design a life that fuels our soul. She believes we can actually have it all.

TAKEAWAYS:

Stefanie hit her rock bottom moment when she had to drain her 2-year old son’s savings account to pay the bills. It was her big turning moment when she realized that she was wrapped up in other people’s success and chasing the money, instead of focusing on internal motivators that contribute to her happiness and success.

“If you’re in a dark season you’re being prepared for something incredible.”

There is no such thing as overnight success, you’ve gotta get out of your mind that this is going to be ridiculously profitable immediately. The keys to success (and quicker success) is to show up consistently and to be yourself, 100%, and unapologetically.

You can’t serve someone who’s not committed to investing in themselves.

RESOURCES:

Visit Stefanie on her website: www.stefaniegass.com

Listen to The Mompreneur Mastermind Show: www.stefaniegass.com/podcast

Follow Stefanie on Instagram: www.instagram.com/stefaniegass

Learn more about Podcast Pro University: www.stefaniegass.teachable.com/p/podcastprouniversity

Snag a 50% off coupon for your membership to my favorite project management system, Honeybook: https://bit.ly/allisonhoneybook

Get a copy of the 33 Places to Promote Your Lead Magnet for yourself! You can download it here: https://bit.ly/leadgen33ways

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

LOVE THE PODCAST?

If you LOVED today’s episode, if you’re Stefanie’s newest fan, and you want to pay it forward, please head to Apple Podcasts and subscribe and review the podcast! The more subscriptions and reviews we get, the more likely the podcast will get pushed to more aspiring or established 6-figure mompreneurs, just like you!

Music courtesy of www.bensound.com.

Network marketing might be your next best business move with Katie Fleming

Mon, 29 Jul 2019 05:00:10 +0000

Have you ever thought GOSH I love the network marketing business model, but I don’t like the way it’s been done in the past? The cold messaging, the spammy, sleezy ways that it’s been marketed, you know what I’m talking about. If so, then this episode is for you.

This is the second part of a 2-part episode going live on the Ambitious Motherhood Podcast with Katie Fleming and this podcast, The 6 Figure Mompreneur!

I’m going to be sitting down with Katie Fleming, Business and Marketing Mentor, and chatting about why a network marketing partnership might be your next best move. And the reason why we’re doing this is because we know you are living launch to launch and are super crispy from your constant state of burn out. You’re craving community and are ready to stop trading your hours for dollars. We’re dishing all the details on why network marketing might just be your next smart business move.

QUICK TAKEAWAYS:

One of the biggest pros to network marketing is the opportunity for residual income. There is no other industry that offers a residual income opportunity like network marketing. This alone, is the way many people are financially successful very quickly, AND the true power behind a network marketing model.

Another pro of network marketing is the power of community. Now this is seen in the residual income part of the industry, but let’s take this a step farther. Most online entrepreneurs are lonely. Their local friends and family don’t “get” what they do, and the online space, while ridiculously impactful, can be very isolating.

RESOURCES:

Listen to part 1 of this episode on the Ambitious Motherhood podcast: www.1kmom.com/blog/network-marketing-for-coaches

Episode link: www.allisonhardy.com/blog1/episode134

Follow Katie on Instagram: www.instagram.com/katiefleming

Get registered for our brand new LIVE training: How to Incorporate a Network Marketing Partnership into Your Existing Business: www.allisonhardy.com/networkmarketing

Snag a 50% off coupon for your membership to my favorite project management system, Honeybook, through this link: https://bit.ly/allisonhoneybook

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

LOVE THE PODCAST?

If you LOVED today’s episode, if you are now considering a network marketing partnership, and you want to pay it forward, please head to Apple Podcasts and subscribe and review the podcast! The more subscriptions and reviews we get, the more likely the podcast will get pushed to more aspiring or established 6-figure mompreneurs, just like you!

Music courtesy of www.bensound.com.

Hacks to increase sales in your email funnel

Mon, 15 Jul 2019 05:00:18 +0000

One of the biggest mysteries in the online entrepreneurial space is selling passive products. Time and time again I hear/see mompreneurs say that they have an amazing passive product, but don’t sell it regularly because they don’t know how.

They’ve run the webinars, challenges, done the video series, written the entirely passive email sequences and the results are lackluster. Open rates are low and click rates are non-existent.

But then there seems to be a small percentage of online entrepreneurs who lean into that passive income side of their business and it blows up like crazy. They experience massive growth thanks to a ridiculously high converting email sales funnel that sells FOR them, on autopilot. They live the entrepreneurial dream: sell their passive products daily, while they’re sleeping, on vacation, playing with their kids, or even just taking a day off.

Their business literally runs in the background of the life they are actually living.

So what gives?

What makes these entrepreneurs different from you? It’s not that they have a better product or that they possess some magical ju ju that gets them results. It’s that they have the strategy behind a highly converting email funnel AND that they are in it for the long run.

Email sales funnels are a long-term game. And just because it doesn’t work on the first try doesn’t mean it’s not for you.

Despite being a long-term game, there are some key factors that MOST successful email funnels have that help to contribute to conversions and a higher success rate. Here are three factors to consider to increase the conversion rate of your email sales funnel.

RESOURCES:

Learn more about Deadline Funnels and how it can serve you as you create your highly converting email funnel here: https://deadlinefunnel.com/taf/6244

Snag a 50% off coupon for your membership to my favorite project management system, Honeybook: https://bit.ly/allisonhoneybook

Enroll in my brand new self-study, mini-course Hack My Funnel and get a thorough walkthrough, complete with automations, strategies, and actual layouts of a highly converting email funnel. Presale is on NOW and price will go up on August 1. Learn more here: www.allisonhardy.com/hackmyfunnel

CONNECT WITH ME:

Join my absolutely FREE Facebook group: The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

LOVE THE PODCAST?

If you LOVED today’s episode, if you’re implementing these three funnel hacks now, and you want to pay it forward, please head to Apple Podcasts and subscribe and review the podcast! The more subscriptions and reviews we get, the more likely the podcast will get pushed to more aspiring or established 6-figure mompreneurs, just like you!

Music courtesy of www.bensound.com.

Changing the world one mompreneur at a time with Amy Rasdal

Mon, 08 Jul 2019 05:00:22 +0000

Amy Rasdal is a working mom of two kids, ages 15 and 5, who traded her corporate job for consulting 15 years ago. Today, she makes more money than most executives and lives a very blended life with almost no boundaries, working and playing every day. As the founder of Billable with Baby, Amy helps liberate other corporate working mothers by empowering them to build their own successful consulting businesses. She's quick on the mute button and can tell you a foolproof way to do a professional conference call from Disneyland.

QUICK TAKEAWAYS:

Amy’s super power is an uncanny ability to get to the “root cause”, which is the thing that is preventing you (or a product) from moving forward successfully. Amy attributes this to her previous career experience and intuition.

Focus, prioritization, and confidence have been Amy’s tools to help her create a thriving 6-figure business.

Oftentimes business owners prioritize the wrong things, because they are afraid of doing the things that will actually move them forward because of fear. If you’re finding yourself “busy” all the time, then you’re probably not prioritizing the things that actually move you forward every single day.

Amy is selective in what she overcomes vs. what she embraces when it comes to hitting and surpassing her goals. If you try to overcome too many things, then she finds that it facilitates overwhelm and then analysis paralysis.

Amy’s children have never seen her go to work, but they have grown up playing on the floor of her office. Having kids 10 years apart in age has made her so motivated to serve women who also want to have more options and choices for raising her kids.

Two pieces of advice from Amy: (1) Starting a consulting business is a lot easier than you’re thinking it can be. (2) Never let a day go by without doing something for networking, marketing, and/or business development.

RESOURCES:

Learn more about Amy through her website: www.billablewithbaby.com

Follow Amy on Instagram: www.instagram.com/billablewithbaby/

Find Amy on Facebook: www.facebook.com/BillableWithBaby/

3 Action Steps to Generate Revenue Now: www.billablewithbaby.com/free-course-3-action-steps-to-generate-revenue-now/

Snag a 50% off coupon for your membership to my favorite project management system,
Honeybook, through this link: https://bit.ly/allisonhoneybook

Get a copy of the 33 Places to Promote Your Lead Magnet for yourself! You can download it here: https://bit.ly/leadgen33ways

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

LOVE THE PODCAST?

If you LOVED today’s episode, if you’re Amy’s newest fan and you want to pay it forward, please head to Apple Podcasts and subscribe and review the podcast! The more subscriptions and reviews we get, the more likely the podcast will get pushed to more aspiring or established 6-figure mompreneurs, just like you!

Music courtesy of www.bensound.com.

Is it time to delete your Facebook Group?

Mon, 01 Jul 2019 05:00:15 +0000

When do you throw in the towel and delete your Facebook Group?

For a while now online marketers have been saying that Facebook Groups are dead, that they don’t matter anymore, that they are a waste of time, and I think that’s soooooo not true.

With Facebook’s recent changes to cast a deep net instead of a wide net within the world’s largest social media outlet, they are now emphasizing Facebook Groups as a way to facilitate those deeper connections. They are more private, more intimate, and much more focused on relationships.

As an online entrepreneur, it’s never been a better time to monopolize on this new emphasis.

But time and time again mompreneurs start Facebook Groups with the best of intentions, only to let them fall to the wayside when they stop working. Usually what happens is there is a flurry of activity when the Group is first started, but eventually over the course of a month or two, engagement starts to dwindle, so it is assumed that no one is interested anymore and the Facebook Group Admin slowly starts to fall out of love with their Facebook Group.

On the other hand, you see the bigger names in your industry shutting down their Groups of tens of thousands of members. Why would they walk away from all of those potential clients? It seems crazy to do such a thing!

RESOURCES:

Snag a 50% off coupon for your membership to my favorite project management system, Honeybook! Use the link bit.ly/allisonhoneybook to get the deal!

Get my new download 33 Places to Promote Your Lead Magnet to grow your email list daily on automate! Download it here: bit.ly/leadgen33ways

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community:
https://www.facebook.com/groups/themompreneurcommunity/

Follow me on Facebook: https://www.facebook.com/allisonhardy2015/

Follow me on Instagram (I especially LOVE InstaStories!): https://www.instagram.com/allison_hardy_/

Find me on Pinterest: https://pinterest.com/allison_hardy_/

LOVE THE PODCAST?

If you LOVED today’s episode, if it rocked your world, if you were inspired to make some massive changes within your Facebook Group, and you want to pay it forward, please head to Apple Podcasts and subscribe and review the podcast! The more subscriptions and reviews we get, the more likely the podcast will get pushed to more aspiring or established 6-figure mompreneurs, just like you!

Music courtesy of www.bensound.com.

The power of story with Michelle Knight

Mon, 24 Jun 2019 05:00:09 +0000

Michelle Knight is a Branding and Business Coach who has distinguished herself as an entrepreneur by teaching the power of storytelling and its ability to unite people, especially women. She has helped transform the businesses and lives of female entrepreneurs by supporting them in tapping into their story to create a standout brand and message, ultimately leading them to living a life of freedom.

Michelle is living proof that no matter what obstacles life may throw at you, or chapters that may contribute to your story, you have the power to write your own ending. As a storyteller and branding expert, Michelle supports women who are unfulfilled in their 9-5 to break free into
a life of freedom. Programs include private coaching, self-study courses, and a group program that unites women to create thriving online businesses.

QUICK TAKEAWAYS:

One thing Michelle strongly believes in is that when a woman is vulnerable and shares her story, it creates a ripple effect and gives other women the opportunity to do the same thing.

Michelle shares how important it is to have systems set up in your business, because it gives you the ability to carve out time to connect with your audience and create human-touch.

She asks the important question, 'Are you making the most of your ONE life?'. What is the big picture you are working towards? Once you are clear on that start taking baby steps towards it!

RESOURCES:

Check out Michelle’s website: https://www.brandmerry.com

Follow Michelle on Instagram: https://www.instagram.com/brandmerrycoaching/

Find Michelle on Facebook: https://www.facebook.com/brandmerrycoaching/

Snag a 50% off coupon for your membership to my favorite project management system, Honeybook! Use the link bit.ly/allisonhoneybook to get the deal!

Join in on the Clients on Autopilot Training Series to show you a step-by-step approach to developing not only an effective lead generation strategy but one that you can also automate! https://bit.ly/clientsonautopilot

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: https://www.facebook.com/groups/themompreneurcommunity/

Follow me on Facebook: https://www.facebook.com/allisonhardy2015/

Follow me on Instagram (I especially LOVE InstaStories!): https://www.instagram.com/allison_hardy_/

Find me on Pinterest: https://pinterest.com/allison_hardy_/

LOVE THE PODCAST?

If you LOVED today’s episode, if it rocked your world, if Michelle's interview inspired you to add more story into your content, and you want to pay it forward, please head to Apple Podcasts and subscribe and review the podcast! The more subscriptions and reviews we get, the more likely the podcast will get pushed to more aspiring or established 6-figure mompreneurs, just like you!

Music courtesy of www.bensound.com.

Nail your niche

Mon, 17 Jun 2019 05:00:15 +0000

The riches are in the niches. Have you ever heard that expression before?

I remember the first time I heard it from my coach 4 years ago, I totally rolled my eyes. Granted, I was in a very different place and an entirely different business, but I wrote it off as a bunch of malarkey. I had a personal training business that was tanking and I couldn’t seem to find clients to save my life. I was certified and trained to serve a wide variety of clients so why would niching down when it comes to who I serve benefit me?

Wouldn’t that be limiting the amount of clients I could serve? And therefore, limiting my business?

So I continued to cast a wide net when it came to my marketing. I talked about geriatric fitness, fitness for special populations, postpartum fitness, and even strength training for athletes.

And yes, still no new clients.

Finally after 4 months of no new clients I decided to actually listen to my coach and niche down. My favorite clients were my postpartum clients, and being 1 year out from having my first kid and being in possibly the best shape of my entire life, I felt I could not only help postpartum women get amazing results, but I could also relate to them on a personal level.

So I created a post about postpartum fitness and how freaking hard it was. How fitting back into my pre-baby skinny jeans was hard, how the hunger pains from breastfeeding turned me into a hangry monster, and how working out seemed to calm my postpartum depression symptoms.

I figured I had literally nothing to lose (I already wasn’t booking clients) so let’s see what happened.

And y’all, I kid you not, within 3 days I was fully booked.

The reason why I’m telling you this is to show you what niching down can and will do for your business.

So let’s dive into why you should be niching down in your business, no matter how you serve your clients or what kind of business it is that you run. This is necessary for ALL businesses, no matter if you’re in network marketing, service-based, product-based, DIY, coaching, course creation. Whatever kind of business you own, you need to have a specific niche.

RESOURCES:

Snag a 50% off coupon for your membership to my favorite project management system, Honeybook! Use the link bit.ly/allisonhoneybook to get the deal!

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: https://www.facebook.com/groups/themompreneurcommunity/

Follow me on Facebook: https://www.facebook.com/allisonhardy2015/

Follow me on Instagram (I especially LOVE InstaStories!): https://www.instagram.com/allison_hardy_/

Find me on Pinterest: https://pinterest.com/allison_hardy_/

LOVE THE PODCAST?

If you LOVED today’s episode, if you’re figuring out how to summer-proof your business and you had some MAJOR ah-ha’s from this episode, head to Apple Podcasts and subscribe and review the podcast! The more subscriptions and reviews we get, the more likely the podcast will get pushed to more aspiring or established 6-figure mompreneurs, just like you!

Music courtesy of www.bensound.com.

Self-care isn't selfish with Jody Agard

Mon, 10 Jun 2019 05:00:15 +0000

Jody is a busy mom of two boys, a wife, and a nature lover. She’s a two-time Amazon bestselling author, and her most recent book is “Mommy Reboot; A Busy Mom’s Guide to Self-Care”.

Jody is a self-care coach working exclusively with busy moms who want to feel less overwhelmed and more fulfilled and she’s known in her industry for transforming the lives of moms through the art of self-care.

Jody’s vision is for a world where women around the globe are caring for and nurturing themselves as easily as they do for their children and families.

She believes that “self-care can no longer be a cutesy catchphrase, it must be...a movement…a revolution, and a new way of living for the modern day woman.”

QUICK TAKEAWAYS:

Jody shares with us that you should not in fact do #allthethings. She suggests automating what you can in your business, so that you can focus on money-generating activities and have time for the other pieces of your life.

Her main mission is to teach moms that it isn’t selfish to put yourself first, and it actually makes you a better mom, business owner, and person overall. Plus self-care doesn’t have to be hard, Jody shares how to weave it into your everyday life.

One amazing thing Jody shared is how modeling the example of self-care for your kids can make a huge impact on them picking up the same habit in their own lives. How awesome is that?

RESOURCES:

Learn more about Jody www.amommyreboot.com

Join Jody’s Facebook Community https://www.facebook.com/groups/mommyreboot/

Snag a 50% off coupon for your membership to my favorite project management system, Honeybook! Use the link bit.ly/allisonhoneybook to get the deal!

Join in on the Clients on Autopilot Training Series to show you a step-by-step approach to developing not only an effective lead generation strategy but one that you can also automate! Click here to get immediate access: https://bit.ly/clientsonautopilot

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: https://www.facebook.com/groups/themompreneurcommunity/

Follow me on Facebook: https://www.facebook.com/allisonhardy2015/

Follow me on Instagram (I especially LOVE InstaStories!): https://www.instagram.com/allison_hardy_/

Find me on Pinterest: https://pinterest.com/allison_hardy_/

LOVE THE PODCAST?

If you LOVED today’s episode, if it rocked your world, if Jody's interview inspired you to treat yourself, and you want to pay it forward, please head to Apple Podcasts and subscribe and review the podcast! The more subscriptions and reviews we get, the more likely the podcast will get pushed to more aspiring or established 6-figure mompreneurs, just like you!

Music courtesy of www.bensound.com.

Work smarter, play harder this summer

Mon, 03 Jun 2019 05:00:18 +0000

It’s almost that time of the year. ⠀
⠀
The most enjoyable, yet *sometimes* the most stressful time of the year.⠀
⠀
For me, I have about 4 weeks until Camden is home all summer so I am in serious summer prep mode. ⠀
⠀
And so if you’re seeing the impending summer break as an impending doom, this episode is totally for you.⠀
⠀
This summer I’m going to have 16 month Nora and 5 year old Camden home with me full-time and so I want to share with you how I’m still going to be serving my Legacy Mastermind clients, creating amazing content for my membership site and simultaneously scaling, The Lead Generation Lab, AND still have time for the podcast, serving my Facebook community, and doing #allthethings businesses, WHILE also having a life and enjoying the heck out of my family time.⠀
⠀
So let’s talk a bit about back-end systems. Here’s my philosophy on this:

Your business should have some sort of mechanism to build your business FOR you, while you’re actually living your life. It’s the entire premise of the Lead Generation Lab because it’s a HUGE value for me and for my clients. Your business should serve YOU, not you serve it.

So having automation implemented is imperative here.

And if you don’t have automation just yet, it’s key to your growing your business so you really need to dive into it. Your sanity depends on it!

Now automation looks different for everyone, but here is what it looks like for me:

Facebook and Instagram Ads for a freebie, that freebie is hooked to an email sequence that develops the know, like, and trust factor AND also pitches them a paid program like the Lead Generation Lab or my Facebook Group course: From Wallflowers to Groupies.

I am going to be putting a huge emphasis on this this summer simply because I feel like it’s time. I’ve done a lot of active launching this year to test out sales funnels and Facebook Ads, I know what works, and most importantly what doesn’t work, and so it’s time to maximize that knowledge. Everything I’ve done up to this point this year, has been to automate my business the second half of the year.

And so if you’re thinking right now, “Well I don’t have that knowledge yet. I haven’t been thinking this far ahead.” It’s totally fine, you can still have a summer that grows your business AND is a lot of fun.

Here’s what I think you should do:

Develop an AMAZING freebie. Do your market research, figure out the deep pain point your ideal client is suffering from. Create this freebie in the method that they most prefer (video training, checklist, swipe copy, quiz).

You don’t necessarily have to have a BIG email sales funnel hooked up. What if you attached a three email nurture sequence to this freebie. A simple, “Hey, let’s get to know one another!” sequence that was easy for you to write. After they go through the nurture sequence they get rolled over onto your mailing list where they receive updates and/or promotions once or twice a week.

This will allow you to still grow your email list, while still offering amazing value to your new subscribers through a super effective freebie.

Now I do think you need a Facebook and Instagram Ad strategy. I truly think that Facebook and Instagram Ads will get you the most bang for your buck. AND you can manage these for yourself. Buy a course and dive in. This is something you can implement NOW and once an Ad is running well, you can check in with it and tweak and adjust as needed.

But get the base down NOW.

In this episode I share with you what I’m doing to work smarter, not harder this summer. I’m sharing this with you is to help you to see what you could do to help set you up for success this summer while wrangling those amazing kids of yours AND still building your business. ⠀

RESOURCES:

Snag a 50% off coupon for your membership to my favorite project management system, Honeybook! Use the link bit.ly/allisonhoneybook to get the deal!

The doors to the Lead Generation Lab are OPEN! This brand new membership community is designed to help you create a heart-centered, custom-tailored lead generation strategy that you can automate, so your business never has a dip in impact, income, or clients ever again. Learn more here: www.allisonhardy.com/leadgenerationlab

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Pinterest https://pinterest.com/allison_hardy_

Follow me on Instagram https://www.instagram.com/allison_hardy_

Find me on Facebook https://www.facebook.com/allisonhardy2015

LOVE THE PODCAST?

If you LOVED today’s episode, if it's helped you to prep your business for the summer, head to Apple Podcasts and subscribe and review the podcast! The more subscriptions and reviews we get, the more likely the podcast will get pushed to more aspiring or established 6-figure mompreneurs, just like you!

Music courtesy of www.bensound.com.

Building a solid foundation with Wendy Breakstone

Mon, 27 May 2019 05:00:16 +0000

Wendy Breakstone is a seasoned Small Business Coach & Systems Mentor with more than 18 years of experience helping entrepreneurs grow and scale their businesses. Wendy has a diverse business management and marketing background that includes working for a best-selling spiritual author, owning and managing a 6-figure web development and marketing consultancy, to expanding her own business knowledge working with companies GoToMeeting.

Today Wendy follows her passion for small business systems and focuses on mentoring and training entrepreneurs that need to remove the bottlenecks in their business by guiding them through creating and implementing systems and strategies for long-term, scalable success.

QUICK TAKEAWAYS:

Wendy talks about how you can turn your perceived weaknesses into your greatest strengths. She also talks about stretching yourself and putting yourself out into the online world in a confident way.

One of the main points Wendy talks about is how important it is as Mompreneurs to take care of ourselves first. She shares that making sure you as the center of the household are happy and taken care of, is vitally important for the happiness of your whole family.

Wendy’s top business productivity tip is to focus on ONE single daily action. She says that anxiety and overwhelm can come from having “squirrel vision” (trying to do too many things, and that focusing in one your single daily action will alleviate a lot of that stress.

For those struggling with anxiety, Wendy shared with us how to not let fear/anxiety take the wheel. She had a wonderful mindset shift around anxiety; “You have anxiety, it doesn’t have you”.

RESOURCES:

Download Wendy’s Build Success Freebies: www.buildsuccess.co/freebies

Follow Wendy on Instagram: www.instagram.com/wendybreakstone/

Find Wendy on Facebook: www.facebook.com/buildsuccesswithwendy/

Get signed up for the Clients on Automate Training Series to learn how to attract clients to you through a streamlined, results-driven, heart-centered marketing approach.

https://bit.ly/clientsonautopilot

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: http://www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_/

Find me on Pinterest: https://pinterest.com/allison_hardy_/

LOVE THE PODCAST?

If you LOVED today’s episode, if you’re grabbing Wendy’s Build Success Freebies today, and you want to pay it forward, please head to Apple Podcasts and subscribe and review the podcast! The more subscriptions and reviews we get, the more likely the podcast will get pushed to more aspiring or established 6-figure mompreneurs, just like you!

Music courtesy of www.bensound.com.

Organic vs. paid traffic

Mon, 20 May 2019 05:00:10 +0000

The great debate in the online space is ALWAYS this one thing…

Organic vs. paid traffic….which one is better?

And the truth?

One is not better than the other. There are pros and cons to both.

If we expect to grow our businesses, we need to be constantly in front of new potential clients, building the know, like and trust factor. And so we need to have a strategy in place for getting front of those new people.

Now the next step is figuring out the HOW. How are we going to FIND these new people? Now there are a TON of strategies out there that involve both paid and organic marketing. And everyone has an opinion about which one is better.

I know some online entrepreneurs who have built 6-figure businesses on organic traffic, and organic traffic alone.

I know some online entrepreneurs who have built 6-figure businesses on paid traffic, and paid traffic alone.

Both types of traffic have their pros and cons and so today I’ll be chatting through some of those pros and cons and really breaking down what this actually looks like for you, as someone who is building a 6-figure business online, mostly through social media.

And before we dive into today’s content, I do want to say that I think that we, as online entrepreneurs, should be getting traffic from as many sources as we can. Organic AND paid traffic are both equally valid in my mind. I do think there is a time and a place for both, and I’ll be talking a bit more about that.

Now as we go through these pros and cons I’m going to use a specific example of building your email list through downloading a freebie/lead magnet/opt-in, whatever you want to call it!

RESOURCES:

Get signed up for the Clients on Automate Training Series to learn how to attract clients to you through a streamlined, results-driven, heart-centered marketing approach. Visit this link to get registered: https://bit.ly/clientsonautomate

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community here: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

LOVE THE PODCAST?

If you LOVED today’s episode, if your wheels are turning about organic and paid traffic, and you want to pay it forward, please head to Apple Podcasts and subscribe and review the podcast! The more subscriptions and reviews we get, the more likely the podcast will get pushed to more aspiring or established 6-figure mompreneurs, just like you!

Music courtesy of www.bensound.com.

Anything is possible with Stephanie Skryzowski

Mon, 13 May 2019 05:00:23 +0000

Stephanie Skryzowski is a visionary Chief Financial Officer with over a decade of experience leading purpose-driven organizations. She is the Founder and CEO of 100 Degrees Consulting which helps leaders better understand, use, and communicate their financials to build their bottom line and make a greater impact on the world.

Stephanie is known for making numbers easily understandable and speaks frequently about storytelling with financials - how to communicate your mission and impact with numbers. She has vast experience working with leaders around the globe in Nepal, Haiti, Senegal, Afghanistan, and other far-flung locales.

Stephanie is married to Mark and mama to Kyla (2 years old).

QUICK TAKEAWAYS:

Stephanie’s superpower is making talking about money not scary. For so many women, particularly mompreneurs there is a lot of shame and fear wrapped up in money. Stephanie meets her clients where they are and makes the “money talk” a judgement-free zone.

Early on in her business, Stephanie realized that she couldn’t do #allthethings! She got help at home with her daughter and hired a VA to hook together her systems to help her business run smoother. That’s when the growth started to pick up!

Stephanie has built her business upon a building block strategy. It has helped her to figure out the action that needs to go into accomplishing goals. In short the building block strategy looks like this: If she wants to achieve X goal, how many Y’s does she need to sell to make that a reality?

According to Stephanie one of the biggest blind spots that entrepreneurs have is no clear plan mapped out to achieve their goals.

RESOURCES:

Download Stephanie’s Profit Playbook here: www.100degreesconsulting.com/profit

Get signed up for the Clients on Automate Training Series to learn how to attract clients to you through a streamlined, results-driven, heart-centered marketing approach. Visit this link to get registered: https://bit.ly/clientsonautomate

Snag a 7-day trial and 50% off an annual membership (that’s $5 a month) for my new favorite fitness, workout at home, app, Fit On! Use code ALLISONHARDY50 at checkout! Visit: https://fiton.app/fitmom

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community here: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

LOVE THE PODCAST?

If you LOVED today’s episode, if you’re downloading Stephanie’s amazing Profit Playbook right now, and you want to pay it forward, please head to Apple Podcasts and subscribe and review the podcast! The more subscriptions and reviews we get, the more likely the podcast will get pushed to more aspiring or established 6-figure mompreneurs, just like you!

Music courtesy of www.bensound.com.

Bright shiny object syndrome is a good thing

Mon, 06 May 2019 05:00:17 +0000

As someone who is building her business in the online space, you need to be everywhere all the time. In an ever-changing social media world, new trends come and go constantly.

New platforms are developed, created, and rolled out daily. And the early adopters get MASSIVE traction and visibility, because they are paving the way for an entirely new demographic of people to enter into a platform.

And while we may moan and groan about algorithm changes, or the newest social network that we HAVE to be on, or the features that get added or taken away at a moment’s notice, these changes and new trends are actually a really good thing.

Because, it means that there is no one “right” way to do business, especially in the online space. You don’t HAVE to be on Facebook if you don’t want to. Do you HATE Instagram? Don’t be on it.

But do know, and this is the important thing here, that you have the potential to NOT find your ideal client by not hanging out in established or even new social media networks. I think we can all get behind the idea that we need to put blinders on and stay in our lane, but I also think we can all get behind that early adaptors, win.

QUICK TAKEAWAYS:

Go into a new platform with a strategy. If you’re not willing to take the time to learn, see what’s working, analyze numbers, and then adjust, you’re on the fast track to burn out and frustration. Instead of crossing your fingers, throwing spaghetti at the wall, and hoping it sticks adjust, tweak, and implement again and again.

Constant content creation is a slippery slope. Develop a strategy to re-use your content in a way that is effective and doesn’t require more of your time.

Choose your next platform by considering what parts of the platform you can automate.

RESOURCES:

Get signed up for the Clients on Automate Training Series to learn how to attract clients to you through a streamlined, results-driven, heart-centered marketing approach. Visit this link to get registered: https://bit.ly/clientsonautomate

Snag a 7-day trial and 50% off an annual membership (that’s $5 a month) for my new favorite fitness, workout at home, app, Fit On! Use code ALLISONHARDY50 at checkout! Visit: https://fiton.app/fitmom

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community here: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

LOVE THE PODCAST?

If you LOVED today’s episode, if you’re figuring out how to seem like you’re everywhere without actually being everywhere, and you want to pay it forward, please head to Apple Podcasts and subscribe and review the podcast! The more subscriptions and reviews we get, the more likely the podcast will get pushed to more aspiring or established 6-figure mompreneurs, just like you!

Music courtesy of www.bensound.com.

Heart-centered automation with Alicia Jonas

Mon, 29 Apr 2019 05:00:03 +0000

Alicia Jonas is a dance studio owner and marketing strategist for studio owners who want to create thriving, heart-centered businesses doing work they love while building a life that is beyond their wildest dreams.

QUICK TAKEAWAYS:

Alicia wanted to get out of her business so she could actually work her business, instead of worrying about if things are getting done in the background. She was getting so bogged down with small details that she couldn’t look at her business from a “big picture” lens. This desire facilitated her interest in automation.

Alicia owns a brick and mortar children’s dance and music studio in St. Louis, while also running an online marketing company helping other studio owners systematize and automate their brick and mortars.

Her secret sauce to creating a 6-figure business is let go, hire a team, and spend less time in your business. This shift can and will make a bigger impact because you’re not tied to the nitty gritty details, instead you can step into the role of a CEO who has a team to implement.

Automation was found out of necessity for Alicia. She has 2 businesses, 3 kids, a spouse, and wants to actually LIVE her life! If she didn’t automate she would miss out on so much fo her kids’ lives and that’s doesn’t fulfill her. Because of automation Alicia now runs her business with high standards, in a way that works for her, and because of that, grows exponentially month after month.

RESOURCES:

Learn more about Alicia through her website: www.theconfidentdancestudio.com

Follow Alicia on Instagram: www.instagram.com/aliciajjonas

Get signed up for the 4 Steps to a Highly Engaged (and Profitable) Facebook Group Masterclass: https://bit.ly/facebookgroupmasterclass

Snag a 7-day trial and 50% off an annual membership (that’s $5 a month) for my new favorite fitness, workout at home, app, Fit On! Use code ALLISONHARDY50 at checkout: https://fiton.app/fitmom

CONNECT WITH ME:

Join my absolutely FREE Facebook Group, The 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: http://www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): http://www.instagram.com/allison_hardy_

Find me on Pinterest: http://www.pinterest.com/allison_hardy_

LOVE THE PODCAST?

If you LOVED today’s episode, if Alicia convinced you to dive head first into automation, and you want to pay it forward, please head to Apple Podcasts and subscribe and review the podcast! The more subscriptions and reviews we get, the more likely the podcast will get pushed to more aspiring or established 6-figure mompreneurs, just like you!

Music courtesy of www.bensound.com.

Doing whatever it takes with Hilary Hendershott

Mon, 22 Apr 2019 05:05:09 +0000

Hilary Hendershott is the founder of Hendershott Wealth Management, a leading financial advisory firm for women. With 19 years of experience as a fee-only fiduciary financial advisor and stock market expert, Hilary’s mission is to empower women to take control of their finances and make their money work for them.

Hilary has helped women across the U.S. preserve and grow their wealth, while reducing—or even eliminating—financial stress. She leverages her education, personal experiences, relationships, and “got your back” know-how to grow her client’s financial wealth and champion their financial freedom.

QUICK TAKEAWAYS:

Something that makes Hilary unique is that she is willing to go to the mat for her clients and potential clients. She’s ruthless in helping her clients achieve financial freedom.

Hillary’s team is entirely women run and she didn’t set out to do that! But when she joined her first all female mastermind she saw the true value in coming together with women who are rallied around the same mission.

For Hillary, stepping into the role of an expert was a huge pain point. When she niched down and realized what her skill set was in working with clients that’s when she started to experience momentum in her business.

RESOURCES:

Join Hilary’s $50K Wealth Multiplier: www.50kwealthmultiplier.com

Learn more about Hilary by visiting her website: www.hilaryhendershott.com

Get signed up for the 4 Steps to a Highly Engaged (and Profitable) Facebook Group Masterclass by visiting: https://bit.ly/facebookgroupmasterclass

Snag a 7-day trial and 50% off an annual membership (that’s $5 a month) for my new favorite fitness, workout at home, app, Fit On! Use code ALLISONHARDY50 at checkout! Visit: https://fiton.app/fitmom

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community here: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

LOVE THE PODCAST?

If you LOVED today’s episode, if Hilary rocked your world and finances, and you want to pay it forward, please head to Apple Podcasts and subscribe and review the podcast! The more subscriptions and reviews we get, the more likely the podcast will get pushed to more aspiring or established 6-figure mompreneurs, just like you!

Music courtesy of www.bensound.com.

3 things NOT to do with your Facebook Group

Mon, 15 Apr 2019 05:00:08 +0000

In today’s episode I want to work through three things NOT to do if you want to use your Facebook Group to grow your business. Time and time again women come to me telling me that their Facebook Group is dead, or that their ideal client isn’t even on Facebook. And if that’s you, I have some tough love for you. The reason why your Facebook Group isn’t working for you, is YOU. And so today I want you start to unpack this a bit and show you that a Facebook Group can be an amazing lead generation tool, when done correctly.

My point of view with Facebook Groups is that they are beneficial for all online entrepreneurs. Facebook is the world’s largest social media network and with 2.2 BILLION users it’s not going anywhere anytime soon, so odds are that your ideal client is on Facebook. Again, it’s a matter of using your Group strategically and intentionally to grow your business.

QUICK TAKEAWAYS:

Your Facebook Group is not a billboard for your business.

Oftentimes, as the expert in the room, it can be hard to listen to our Group members, but it’s imperative to our Group’s success. You need to talk with your Group members, not at them.

If you’re not actively growing your Group through either paid or organic marketing (or both) then your Group is dying.

RESOURCES:

Blog post for this episode: www.allisonhardy.com/blog1/episode120

If you want to leverage the power of your existing (or soon-to-be) Facebook Group and turn it into a lead-generating machine, join us in the From Wallflowers to Groupies: the ULTIMATE Facebook Group Challenge! Visit this link to get signed up: https://bit.ly/w2gchallenge

Get signed up for the 4 Steps to a Highly Engaged (and Profitable) Facebook Group Masterclass by visiting: https://bit.ly/facebookgroupmasterclass

Snag a 7-day trial and 50% off an annual membership (that’s $5 a month) for my new favorite fitness, workout at home, app, Fit On! Use code ALLISONHARDY50 at checkout! Visit: https://fiton.app/fitmom

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community here: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

LOVE THE PODCAST?

If you LOVED today’s episode, if it rocked your world and helped you to think through how you are running your own Facebook Group, and you want to pay it forward, please head to Apple Podcasts and subscribe and review the podcast! The more subscriptions and reviews we get, the more likely the podcast will get pushed to more aspiring or established 6-figure mompreneurs, just like you!

Music courtesy of www.bensound.com.

Facebook Pages vs. Facebook Groups

Mon, 08 Apr 2019 05:00:17 +0000

One of the common points of confusion for online entrepreneurs are Facebook Pages vs. Facebook Groups!

What’s the point of a Facebook Group?
Is having both going to be a TON of work?
Does having both make sense for your business?
How are they different?

Facebook Pages and Facebook Groups are two very different tools within Facebook’s platform that work in two very different ways. The strategy behind each tool needs to be different because of the unique qualities that each have. The disconnect between the function of Pages vs. Groups is just that, the strategy! Most online entrepreneurs spin their wheels thinking that Facebook Pages and Groups just aren’t for them and their business because they lack an effective strategy for taking those audiences and turning them into leads.

In today’s podcast episode I’m chatting all about the distinct differences between Pages and Groups and why both need to be treated differently. I’ll also be sharing a bit more about Facebook’s notorious algorithm, and realistic expectations behind organic reach when it comes to Pages and Groups.

QUICK TAKEAWAYS:

Every single social media outlet you have should be a lead generating tool.

You cannot run Facebook or Instagram Ads without a Facebook Page.

The true power of a Facebook Group lies in the platform itself. Because Groups aren’t affected by Facebook’s “pay to play” aspect, you can leverage the power of Facebook’s algorithm to grow your Group organically, and to turn it into a lead generating tool strategically.

RESOURCES:

If you want to leverage the power of your existing (or soon-to-be) Facebook Group and turn it into a lead-generating machine, join us in the From Wallflowers to Groupies: the ULTIMATE Facebook Group Challenge! Visit this link to get signed up: https://bit.ly/w2gchallenge

Get signed up for the 4 Steps to a Highly Engaged (and profitable) Facebook Group masterclass by visiting: https://bit.ly/facebookgroupmasterclass

Snag a 7-day trial and 50% off an annual membership (that’s $5 a month) for my new favorite fitness, workout at home, app, Fit On! Use code ALLISONHARDY50 at checkout! Visit: https://fiton.app/fitmom

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community here: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

LOVE THE PODCAST?

If you LOVED today’s episode, if it rocked your world and your eyes have been opened to a new way of thinking about Pages vs. Groups, and you want to pay it forward, please head to Apple Podcasts and subscribe and review the podcast! The more subscriptions and reviews we get, the more likely the podcast will get pushed to more aspiring or established 6-figure mompreneurs, just like you!

Music courtesy of www.bensound.com.

Comfort zones are the enemy with Nikyla Maria

Sun, 31 Mar 2019 18:11:20 +0000

Nikyla Maria is an agent of change, a rule breaker, a freethinker, a writer, a coach, an educator, an entrepreneur, a woman with soul, and of course, a badass human. She wakes up each day with a desire to make the world a little bit better and is fully committed to equitable living conditions, education, and life for all humans. She challenges the notion that life and work have to look a certain way and is dedicated to changing the status quo and proving to humans and the world that you can design and live the life that best suits you and your family.

Nikyla’s work around fear allows her clients to fully steps into the role for who they are. She helps them to strip down all of the fear, failure, and adversity they’ve experienced to reveal who they are at the core of their being. By leading with love, it opens up a new dialogue between her clients and herself and that’s when the true work can actually begin.

By eliminating her ego, by stepping out of her comfort zone daily, is has allowed her business to expand exponentially. Nikyla does this by listening to her body, our bodies will give us clear cut indicators as to how we are feeling! For her it’s her stomach. If she is outside of her comfort zone her stomach starts to twinge. If she’s not open and listening to her body, she remains in her comfort zone where no progress is made.

QUICK TAKEAWAYS:

Nikyla’s cancer diagnosis changed the course of her life and actually saved her life. ⁣

Much of Nikyla’s client work involves identifying what fear is and how it can manifest itself in a variety of ways to keep women from uncovering who they are actually are at the core⁣.

Nikyla discusses the process to hold yourself accountable to busting through comfort zones⁣ to facilitate TRUE change internally, which will impact the external change.

RESOURCES:

Check out Nikyla’s brand new, live coaching Queen program. Through four weeks she’ll help you reclaim your confidence by tapping into your inner feminine power: www.nikylamaria.kartra.com/page/coachingprograms

If you want to turn your Facebook group into a lead generation machine then you absolutely need to get into my signature Challenge, From Wallflowers to Groupies: the ULTIMATE Facebook Group Challenge! You can get registered here: https://pages.convertkit.com/68bd2d81d3/a1073b63e0

Get signed up for the 4 Steps to a Highly Engaged (and Profitable) Facebook Group Masterclass by visiting: https://bit.ly/facebookgroupmasterclass

Snag a 7-day trial and 50% off an annual membership (that’s $5 a month) for my new favorite fitness, workout at home, app, Fit On! Use code ALLISONHARDY50 at checkout! Visit: https://fiton.app/fitmom

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community here: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

LOVE THE PODCAST?

If you LOVED today’s episode, if it rocked your world, if Nikyla’s interview transformed how you think about self-sabotage, service, and comfort zones, and you want to pay it forward, please head to Apple Podcasts and subscribe and review the podcast! The more subscriptions and reviews we get, the more likely the podcast will get pushed to more aspiring or established 6-figure mompreneurs, just like you!

Music courtesy of www.bensound.com.

The power of saying "NO"

Mon, 25 Mar 2019 05:10:13 +0000

Do you have a hard time saying “NO”?

If you do, I want you to know that I do too! As an enneagram 9w8 I’m a people pleaser, but I immediately regret and resent you (the person I pleased) for me saying yes to you.

Totally rational and fair, right?! *insert eye roll*

But in our businesses, and our personal lives for that matter, saying “NO” has to be done. By saying “YES” all the time to everything and everyone it’s a drain. And if you’re showing up to serve your clients or even your family, drained, I’d argue you’re doing them a HUGE disservice and those two groups of people deserve your best.

By saying “NO” to things that don’t 100% serve you, you are saying “YES” to your goals, your future, and your expertise.

I view saying "NO" as a revenue-producing activity!

In today’s episode I’m going to walk you through the questions you need to be asking yourself when considering what to say “YES” to and what to say “NO” to in your business.

Y’all there is POWER in saying the word “NO”!

RESOURCES:

If your goal for 2019 is to fill your 1:1 programs, and to scale your business to 6-figures (and beyond) through passive income, the Legacy Mastermind was made for you! The doors for 2019 close on April 1. If this is a program you want to learn more book a call with my team through this link: https://bit.ly/legacyscheduler

Snag a 7-day trial and 50% off an annual membership (that’s $5 a month) for my new favorite fitness, workout at home, app, Fit On! Use code ALLISONHARDY50 at checkout! Visit: https://fiton.app/fitmom

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community here: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

LOVE THE PODCAST?

If you LOVED today’s episode, if it rocked your world, if you are going to start to say “NO” to things that aren’t serving you, and you want to pay it forward, please head to Apple Podcasts and subscribe and review the podcast! The more subscriptions and reviews we get, the more likely the podcast will get pushed to more aspiring or established 6-figure mompreneurs, just like you!

Music courtesy of www.bensound.com.

Passion is everything with Lindsey Nadler

Mon, 18 Mar 2019 05:45:05 +0000

Lindsey Nadler is an empowerment coach that helps women live fully connected their passion so they can walk out their calling with confidence. She is the host of The Passionista Podcast and leader of The Passionista Community which is dedicated to empowering women to turn their God-given dreams into a reality.

Lindsey grew up in an entrepreneurial family and one of their core values was hard work. Her work ethic lead her to coaching girls to play softball, going to college and becoming a police officer, retiring from her role as a police officer by tripling her income through a direct sales company, starting a nonprofit to help women who have experienced sex trafficking, to what she does now. Through a personal development journey Lindsey has become a powerhouse in the empowerment field and teaches women to really lean into their leadership skills as a valuable asset to their business, as well as families.

Confidence is a pillar in Lindsey’s business. Her tagline of “Passion is everything” means that you have a passion and a fire lit within you for every single thing you do. And to her, this isn’t a hyper confidence that is loud, masculine, or even forced. Instead it’s a sustained, long-term confidence, that creates a feeling of calmness, because she has nothing to prove to anyone. Calmness and confidence is brining the best energy you have that day, to the table.

RESOURCES:

Hang out with Lindsey over on Instagram! www.instagram.com/lindseynadler

Download Lindsey’s brand new video series, Unshakable Confidence in Your Calling: https://lindsey-nadler.mykajabi.com/opt-in-8a34da2e-a65c-4685-923f-e49f1a246058

If your goal for 2019 is to fill your 1:1 programs, and to scale your business to 6-figures (and beyond) through passive income, the Legacy Mastermind was made for you! The doors for 2019 close on April 1. If this is a program you want to learn more book a call with my team through this link: https://bit.ly/legacyscheduler

Get signed up for the 4 Steps to a Highly Engaged (and profitable) Facebook Group LIVE webinar by visiting: https://bit.ly/engagedandprofitable

Snag a 7-day trial and 50% off an annual membership (that’s $5 a month) for my new favorite fitness, workout at home, app, Fit On! Use code ALLISONHARDY50 at checkout! Visit: https://fiton.app/fitmom

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community here: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/allison_hardy_

Find me on Pinterest: www.pinterest.com/allison_hardy_

LOVE THE PODCAST?

If you LOVED today’s episode, if it rocked your world, if you thought that Lindsey was PHENOMENAL, and you want to pay it forward, please head to Apple Podcasts and subscribe and review the podcast! The more subscriptions and reviews we get, the more likely the podcast will get pushed to more aspiring or established 6-figure mompreneurs, just like you!

Music courtesy of www.bensound.com.

Becoming a 6-figure mompreneur

Mon, 11 Mar 2019 05:35:05 +0000

Hey Mama! And welcome to episode #115 of The 6-Figure Mompreneur Podcast!

I’m so excited for this new shift and direction in the podcast and I hope you are too!

To celebrate the new focus, today’s episode revolves around the action behind becoming a 6-figure mompreneur.

With every single coach I’ve ever worked with I’ve always wanted to know the action behind their success. What do they do daily that contributes to their success? What habits do they have? What do they actually do in their business? What does their life look like?

All of these things contribute to their success and after years of researching, interviewing, and asking 6-figure mompreneurs about these things, I’ve discovered some commonalities, that are not what I thought I’d find!

So in today’s episode I’m sharing with you what I’ve learned over the past 3+ years regarding what it actually takes to create a 6-figure online business. I’m sharing the habits, the focus, and the purpose behind the action that 6-figure earners create in order to chase down the type of success they are striving towards.

RESOURCES:

There are two more spots open in the Legacy Mastermind before I close it's doors on April 1 for 2019! If you want to create a 6-figure business in 2019 on your terms, then I invite you to book a time to chat with one of my team members to find out if the mastermind is a good fit for you. You can access our scheduler by clicking here: https://bit.ly/legacyscheduler

Get signed up for the 4 Steps to a Highly Engaged (and profitable) Facebook Group LIVE webinar by visiting: https://bit.ly/engagedandprofitable

Snag a 7-day trial and 50% off an annual membership (that’s $5 a month) for my new favorite fitness, workout at home, app, Fit On! Use code ALLISONHARDY50 at checkout! Visit: https://fiton.app/fitmom

CONNECT WITH ME:

Join my absolutely FREE Facebook group, The 6-Figure Mompreneur Community here: www.facebook.com/groups/themompreneurcommunity

Follow me on Facebook: www.facebook.com/allisonhardy2015

Follow me on Instagram (I especially LOVE InstaStories!): www.instagram.com/6figuremompreneurpodcast

Find me on Pinterest: www.pinterest.com/allison_hardy_

LOVE THE PODCAST?

Here’s the deal, I’m all about paying it forward. If you LOVED today’s episode, if it rocked your world, and you want to pay it forward, please head to Apple Podcasts and subscribe and review the podcast! The more subscriptions and reviews we get, the more likely the podcast will get pushed to more aspiring or established 6-figure mompreneurs, just like you!

And if you leave me a review, screen shot it, and email it to me at allison@allisonhardy.com by March 15. When you do that you’ll be entered for a drawing $50 Amazon gift card! Drawing will take place on March 15 at 12:00 pm ET.

ALSO, for additional entries share your love of the podcast over on InstaStories and make sure to tag the podcast’s new handle, @6figuremompreneurpodcast!

Remember, the deadline is 12:00 pm ET on March 15, 2019. Good luck!

Music courtesy of www.bensound.com.

You can't pour from an empty cup with Wendie Lloyd

Wed, 06 Mar 2019 06:35:05 +0000

Hey Mama! And welcome to episode #114 of the Life by Design Podcast with Allison Hardy!

Today I have the pleasure of interviewing published author, certified keynote speaker, transformational life coach, and Licensed Professional Counselor Wendie Lloyd.

But most importantly her greatest joys are her two sons Justin and Andrew.

Wendie believes that we have all been created for a unique purpose and when we align our Mind, Body and Soul to that purpose we can attain fulfillment and abundance in all aspects of our lives. It is often through our pain that we grow the most and with clarity and focus we can turn that pain into purpose.

There is no obstacle too large that we can’t overcome and experience pure joy and achieve the vision we have for our lives. Leaving a legacy for our children and grandchildren as well.

TAKEAWAYS:
> For Wendie, having it all is being fulfilled in the parts of our life that make us whole. Feeling fulfilled in these areas is what she helps her clients to achieve and what she strives for daily.
> The idea of leaving a legacy inspires and motivates Wendie daily. She knows that her children are watching her, and they are learning how to interact in the world through her actions.
> Wendie went back to get her master’s degree when her son was one. It motivated her in a way that she had never experienced in that she truly felt like she was leading her sons and showing them that they could really do and accomplish anything they put their minds to.
> Having strategies to implement when life happens are imperative to you “enjoying the ride” while raising kids and a business.

RESOURCES:
> Learn more about Wendie’s upcoming women’s retreat by visiting here: www.wendielloyd.com
> There are two more spots open in the Legacy Mastermind this month! If you want to create a 6-figure business in 2019 on your terms, then I invite you to book a time to chat with one of my team members to find out if the mastermind is a good fit for you. You can access our scheduler here: https://bit.ly/legacyscheduler
> Join the 6-Figure Mompreneur Community here: www.facebook.com/groups/themompreneurcommunity
> Get signed up for the 4 Steps to a Highly Engaged (and profitable) Facebook Group LIVE webinar! Click here to learn more: https://bit.ly/engagedandprofitable
> Snag a 7-day trial and 50% off an annual membership (that’s $5 a month) for my new favorite fitness app Fit On! Use code ALLISONHARDY50 at checkout! You can download and learn more by clicking here: https://fiton.app/fitmom

Knowing when to leap with Carrie Flynn

Sun, 24 Feb 2019 01:34:25 +0000

Welcome to episode #113 of the Life by Design Podcast with Allison Hardy!

Today I’m sharing the story of Carrie Flynn, owner of Virtual Simplicity. She helps entrepreneurs and business owners learn how to simplify their businesses and their lives. She is obsessed with all things systems and automation and loves helping others find and implement systems to help them feel less stressed and overwhelmed. Her ultimate goal is to help others feel like they can breathe a bit easier and begin to enjoy their businesses and their lives again.

TAKEAWAYS:
> Carrie’s interpretation of “having it all” is a bit different than past guests! For her it means doing what she can, in this season of life, and feeling satisfied with that. It’s not delaying her success, but being a very practical person Carrie feels as if that the success that is inevitable for her, may look and feel a bit different, depending on her current life circumstances.
> A lot of Carrie’s clients work with her because of her personal life. As someone who works full-time and has kids that are far apart in ages, her story and messaging resonate with them because they feel like they “know, like, and trust” her because of her personal life, not in spite of it. This is a powerful marketing tool!
> The #1 thing that holds Carrie’s clients back is fear. Fear of the unknown can be debilitating, when you are scaling and growing your business. Being ready for growth is a bold move, and it requires both mindset and strategy work.
> Bright shiny object syndrome and comparison-itis may serve you in the immediate, but long-term they can derail your best laid plans and goals.

RESOURCES:
> Follow Carrie on Instagram: www.instagram.com/virtualsimplicity
> Learn more about Carrie through her website: www.carriemflynn.com
> Download Carrie’s Trello Team Board Template: http://bit.ly/contentplanningtemplate
> Download Carrie’s Content Calendar Template: http://bit.ly/trellocontentcalendar
> There are two more spots open in the Legacy Mastermind this month! If you want to create a 6-figure business in 2019 on your terms, then I invite you to book a time to chat with one of my team members to find out if the mastermind is a good fit for you. You can access our scheduler here: https://bit.ly/legacyscheduler
> Join the 6-Figure Mompreneur Community here: www.facebook.com/groups/themompreneurcommunity
> Get signed up for the 4 Steps to a Highly Engaged (and profitable) Facebook Group LIVE webinar! Click here to learn more: https://bit.ly/engagedandprofitable
> Snag a 7-day trial and 50% off an annual membership (that’s $5 a month) for my new favorite fitness app Fit On! Use code ALLISONHARDY50 at checkout! You can download and learn more by clicking here: https://fiton.app/fitmom

Music courtesy of www.bensound.com.

How to create a scalable, consistent business

Mon, 18 Feb 2019 06:55:10 +0000

Hey Mama! Welcome to episode #112 of the Life by Design Podcast with Allison Hardy.

Oftentimes, my clients come to me with the same problem: they are stuck in a vicious cycle of feast or famine months.

They’ve created these amazing heart-centered businesses that helps their clients in big, amazing ways, but it’s totally draining them. And they’re on the verge of burn out.

Inconsistency can look different for everyone but this is the inconsistency that I’m talking specifically about in this episode:

> Inconsistent clients which leads to inconsistent income
> Inconsistent social media which leads to inconsistent visibility

In today’s episode I’m sharing three things you absolutely NEED to have implemented in your business if you want to create consistent clients, consistent visibility, and consistent income in your business.

RESOURCES:
> I’m accepting two more women into the Legacy Mastermind this month! If you want to create a 6-figure business in 2019 then I invite you to book a time to chat with one of my team members to find out if the mastermind is a good fit for you. You can access our scheduler here: https://bit.ly/legacyscheduler
> Download my 10 Ways to Create a Consistent Business Guide by clicking here: https://bit.ly/consistentbusiness
> Join the 6-Figure Mompreneur Community here: www.facebook.com/groups/themompreneurcommunity
> Get yourself signed up for the 4 Steps to a Highly Engaged (and profitable) Facebook Group LIVE webinar! Click here to learn more: https://bit.ly/engagedandprofitable
> Snag a 7-day trial and 50% off an annual membership (that’s $5 a month) for my new favorite fitness app Fit On! Use code ALLISONHARDY50 at check out! You can download and learn more by clicking here: https://fiton.app/fitmom

Music courtesy of www.bensound.com.

Creating a business from a passion with Lynette Harper

Mon, 11 Feb 2019 06:55:12 +0000

Hey Mama! And welcome to episode #111 of the Life by Design Podcast with Allison Hardy!

Today I have the pleasure of interviewing certified baby/toddler sleep consultant, Lynette Harper. She is a mom to two kids, the oldest being her inspiration for becoming a sleep consultant.

She has a passion for helping parents overcome their exhaustion by teaching their little ones safe and healthy sleep habits. Seeing other parent's lives become much easier, more relaxed and restful is one of the best things about her job.

TAKEAWAYS:
> Lynette stumbled across becoming a sleep consultant after her oldest was a TERRIBLE sleeper. After seeing amazing results in her daughter’s quality of life and her own, she become passionate about helping others get the sleep they desire and need.
> For Lynette “having it all” means having a happy family and a comfortable home to raise them in and to welcome others in.
> When her daughter turned one, Lynette started to lose herself in her life as a mom. At first her business was just to help others, not to really create a business. But over time, and seeing the changes in other mom’s lives, she decided to leap into creating her business and pursuing her passion.
> Something that makes Lynette a bit different than other sleep consultants is that she offers more than one sleep training methods, which accommodates multiple parenting styles.

RESOURCES:
> Join Lynette’s Facebook group: www.facebook.com/groups/littleserenesleepers/?ref=bookmarks
> Follow Lynette on Instagram: www.instagram.com/serenesleepsolutions
> Learn more about Lynette and her services: www.serenesleepsolutions.ca
> Snag a 7-day trial and 50% off an annual membership (that’s $5 a month) for my new favorite fitness app Fit On! You can download and learn more here: https://fiton.app/fitmom
> Join the 6-Figure Mompreneur Community here: www.facebook.com/groups/themompreneurcommunity

Music courtesy of www.bensound.com.

Faith in the process with Dillon and Sarah King

Mon, 04 Feb 2019 07:00:20 +0000

Hey Mama! Welcome to episode #110 of the Life by Design Podcast with Allison Hardy!

Today I’m interviewing with passive income experts Dillon and Sarah King!

Dillon and Sarah King are the founders of withthekings.com. By creating and selling courses, they have made over a million dollars in sales while working less than 5 hours/week (Just FYI - It didn't start out this way - it took a lot of hard work, which they refuse to sugar-coat!!!).

They believe in family first, and with (almost) 4 children under 4, they are so thankful for their business, because it has given them the freedom to be fully present parents. After experiencing this success, Dillon and Sarah have become committed to supporting others in creating + selling their own courses. Dillon and Sarah believe that everyone knows something that others would pay to learn.

Their signature program, Launch, helps entrepreneurs find "their thing" and monetize that knowledge through their own online course. Dillon and Sarah have made it their goal to remove the mystery of making money online. They believe anyone who is willing to work hard for a freedom lifestyle, should have the tools to make it happen. Learn more about their business model (including a detailed financial breakdown) in their free video series. Get their free video series here: http://withthekings.com/podcastgift.

TAKEAWAYS:

> Dillon and Sarah discuss how to push through the fear with faith in the system and in the process.
> When it comes to passive income, it all comes down to numbers and statistics. They say it’s important to be able to rely on numbers.
> For Dillon and Sarah, having it all is the freedom lifestyle. They want to feel free of obligation and be fully present with their kids.
> One reason Dillon and Sarah got into entrepreneurship was because of their kids. Their kids have always driven them to the next level.
> Dillon and Sarah talk about minimalism and how thriving on less gives us more energy and time to be more present in our lives.

RESOURCES:

> Join The Mompreneur Community
www.facebook.com/groups/themompreneurcommunity
> Try out ConvertKit (my all-time favorite email CRM) for 30 days for free
http://bit.ly/lifebydesignck
> The Kings video series
withthekings.com/podcastgift

Music courtesy of www.bensound.com.

Hard business lessons from 2018

Mon, 28 Jan 2019 06:10:18 +0000

Hey Mama! And welcome to episode #109 of the Life by Design Podcast with Allison Hardy.

Today’s episode is going to be a bit different from what I normally share with you. Today I’m getting VULNERABLE. And when I first started recording this episode I was ridiculously nervous. In fact, I almost scrapped the entire thing.

But when I started my business I made a promise to myself, and to my audience, to be truthful and upfront about everything: the good, the bad, the ugly, and everything in-between. So here goes….

In today’s episode I’m sharing the biggest hard lessons I had to learn in my business in 2018. Now these lessons aren’t your standard, run-of-the-mill challenges, these lessons are shook-me-to-the-core lessons, lessons that made me want to crawl under the covers and hide, lessons that made me want to call this whole “online business thing” quits and delete everything.

But, it was through these lessons that I learned a TON and they’ve really shaped my 2019. And my 2019 so far has been pretty phenomenal. So these lessons have been ridiculously helpful in shaping my year so far, they were just hard lessons to have.

It is my hope that by sharing these lessons with you you’ll either realize the trials and tribulations you might be experiencing are normal OR that when these things may happen to you, you know not to shut it all down and call it quits.

Hard lessons are normal, it doesn’t mean that we have to like them.

RESOURCES:
> Read the article for this podcast episode: www.allisonhardy.com/blog1/episode109
> Join the 6-Figure Mompreneur Community: www.facebook.com/groups/themompreneurcommunity
> Register for the 4 Steps to a Highly Engaged (and profitable) Facebook Group Webinar: https://bit.ly/engagedandprofitable

Music courtesy of bensound.com

Never quit on a bad day with Katie Fleming

Mon, 21 Jan 2019 07:00:07 +0000

Hey Mama! Welcome to episode #108 of the Life by Design Podcast with Allison Hardy!

Today I’m interviewing with the founder of $1K Mom and Ambitious Motherhood podcast host, Katie Fleming!

Katie Fleming is a mom to 2 little girls and wife to her high school sweetheart. Katie is the founder of $1k Mom, a community of moms who are building businesses and raising a family, and doing both well.

Weekly, she hosts the Ambitious Motherhood podcast where she dives into interviews with other moms going after their calling, both in their home and outside of their home. She is the creator of the $1k Method™ - the 3 Step Process to starting and monetizing a business online, built around your expertise and your family lifestyle. She loves handing out permission slips to moms and encouraging them to go after their calling both in their home and outside of the home.

TAKEAWAYS:

> Katie’s definition of having it all is being able to decide moment by moment where I need to put my focus and priorities.
> Katie’s mom once told her, “Don’t quit on a bad day”. This quote has helped her in her life and business.
>Katie suggests you have to work business into current life schedule.
>To be successful with business with kids and babies with nap times you need to know what your goal is and the tasks that go with it. You also need to know your blocks of time throughout the day when you can work.
>Don’t feel mom guilt when you are trying to accomplish a way to grow your business through revenue producing activities.
>Katie says one of the best revenue producing activities is to connect with your audience and have conversations with them everyday.
>Katie suggests turning on some music and “brain dump” all the things you are thinking and wanting to do with your business. Whatever you choose to do, do it consistently.

RESOURCES:

> Grab your FREE seat to the online class, How to Make Your First $1k Online Without Sacrificing Your Family Life: https://1kmom.com/free
> Instagram: www.instagram.com/katiefleming
>Join The Mompreneur Community by going visiting: www.facebook.com/groups/themompreneurcommunity
>Try out ConvertKit (my all-time favorite email CRM) for 30 days for free by visiting:
http://bit.ly/lifebydesignck

Music courtesy of www.bensound.com.

Freedom from within with Lynette Evans

Wed, 16 Jan 2019 14:57:11 +0000

Hey Mama! And welcome to episode #107 of the Life by Design Podcast with Allison Hardy! You’re going to love today’s interview.

In this episode I’m interviewing Lynette Evans, Co-Founder of The Mama Ladder, a heart-centered business support community for mama-preneurs that focuses on four core beliefs: money, time, community, and mentoring.

After 14 years studying and working in nursing, one of Lynette’s most memorable career experiences was traveling aboard the USNS Mercy hospital ship to treat pediatric patients in the little-known country in the middle of the Pacific Ocean, Timor Leste. (Heard of it?) Lynette's first corporate job as a Registered Nurse was with a ranking children’s hospital in the United States. This first job led her to pursue a master’s degree at the University of San Diego as a Family Nurse Practitioner, leading her to meet her husband. Their first baby boy arrived a couple years after practicing full-time as a Board-Certified Family Nurse Practitioner. While managing patients with advanced heart failure, heart transplants, and mechanical cardiac support, Lynette had her own change of heart.

Feeling she was missing too many precious moments of her son’s childhood, she backed off her corporate healthcare pursuits to have more control over her schedule and co-founded The Mama Ladder™. Mama to two little boys, Lynette is happy to have more time to spend with her family (now with two little men) and create a business that fits her life and priorities. A Southern California-born girl, she's a sunshine lover, simple moment savorer, and happiest with people she loves the most.

TAKEAWAYS:
> Lynette’s entrepreneurial journey started with her first Mama Spring Break with her friend and now business partner, Crystalee. It was through rekindling a long-time friendship that Crystalee and Lynette started their business, the Mama Ladder.
> Lynette’s definition of “having it all” is living a life where she feels challenged and fulfilled, and is living up to her potential.
> A $5,000 client lead to inspiring the Mama Ladder’s Mama High Five Grant, money can facilitate such amazingly massive change!
> Boundaries are key to scaling and growing your business. You HAVE to have strong boundaries around your business, your clients, and your personal time.

RESOURCES:
> Learn more about the High Five Grant for Moms (applications are due January 31) by visiting: www.themamaladder.com/grant
> Attend the Mama Spring Break by registering here: www.themamaladder.com/mamaspringbreak
> Learn more about how The Mama Ladder can support you in your business by visiting: www.themamaladder.com
> Join The 6-Figure Mompreneur Community here: www.facebook.com/groups/themompreneurcommunity
> Test drive ConvertKit for 30 days for FREE! Visit this link to get signed up: https://bit.ly/lifebydesignck

Music courtesy of www.bensound.com.

Being authentic and real with Jennifer Maggiore

Mon, 07 Jan 2019 07:00:14 +0000

Hey Mama! Welcome to episode #106 of the Life by Design Podcast with Allison Hardy!

Today I’m interviewing with Branding and Business Consultant, Jennifer Maggiore!

Jennifer Maggiore is an accomplished consultant, speaker, and author with a passion for supporting brilliant businesswomen through the inner and outer work of developing leading brands.

She most recently founded Catalyst Branding + Business Consulting, where she serves as the catalyst for her clients’ success through private consultation and group coaching to build their brands and grow their businesses.

She started her first business in 2005 – an apparel company that she later sold – and went on to found the award-winning digital firm red balloon social media, for which she currently serves as CEO.

Based in Scottsdale, Arizona, Jenn is happily married to her high school sweetheart, a residential real estate Broker. She has two very bright boys, one a budding musician who survived a brain tumor at age 2, the other a future engineer with a passion for building and disassembling everything (Everything. Don’t leave this kid alone with a screwdriver). Connect with her at brandwithcatalyst.com.

TAKEAWAYS:
> Jennifer’s definition of having it all is having as much as you want without going crazy. Just because you have access to things doesn’t really bring you happiness.
> Jennifer talks about how everything springs from your brand. What do you want to be known for? What are you about? Who are you and who are you resonating with? Branding is the way you talk, colors, fonts, subjects and topics are what you become known for.
> To change the way that the world sees you, you have to change the way you see yourself
> People are craving real. As a business owner, you can transfer your brand by being real and authentic and really think about what you stand for.
> Jennifer mentions a strong quote from a book called Don’t Die With Your Music Still in You which says-“There are no new messages, there are only new messengers”. She reminds us that our unique perspective is all that matters.
> The only way to get what you want is to get clear on what that is. To get that clarity, you need to talk it out with someone who is willing to let the conversation go where it needs to go.
> Jennifer believes that a sense of community is important especially through doing group video calls. She feels it’s important to see each other’s face.

RESOURCES:
> Check out more information on what Jennifer offers at her website brandwithcatalyst.com
> Follow Jennifer on Instagram @jennmaggiore
> Listen to the Catalyst Conversations podcast with Jennifer.
> Don’t Die With Your Music Still in You By Serena J. Dyer and Dr. Wayne W. Dyer
> To join The Mompreneur Community visit:
www.facebook.com/groups/themompreneurcommunity
> Try out ConvertKit (my all-time favorite email CRM) for 30 days for free by visiting:
http://bit.ly/lifebydesignck

Music courtesy of www.bensound.com.

A legacy of faithfulness with Anita Morin

Wed, 19 Dec 2018 14:47:04 +0000

Welcome to episode #105 of the Life by Design Podcast with Allison Hardy!

Today I have the pleasure of interviewing Anita Morin.

Anita is a wife to an amazing man, mother to a son, and is a part-time Physician Assistant who works in Integrative Medicine. She is also a FertilityCare Practitioner Intern and a Naprotechnology Medical Consultant Intern. Additionally, she is also a work at home mama during her son’s nap time. She has been working with clients in all sorts of ways through her business: FDS Creatives. She's helped her clients with business management, content creation, editing, advising, copywriting, marketing, video editing and much more.

She is passionately Catholic and this leads her to speak and write, as well as help Catholic women move their businesses forward.

TAKEAWAYS:
> Anita’s expertise may be diverse but it all serves under one umbrella: showing women how their bodies are created and so they can empowered to make informed and faith-based decisions when it comes to their medical care.
> Anita wants women to know that they are created in a beautiful light by a loving God.
> One of Anita’s main values is respect. When she is caring for patients as a Physician’s Assistant, as she is serving her clients as a VA helping them to broadcast their message, and as a speaker and writer sharing her message with new audiences respect is the #1 most important thing for her.
> Her biggest takeaway from the Legacy Mastermind is that we are not meant to do business alone, we thrive in community and as a result of the community she experienced in the Legacy Mastermind she’s been able to find ways to plug into the LM community and pour into the other women as much as they poured into her.
> Anita’s legacy is one that is inspired by St. Paul, she wants to be remembered as faithfully obedient towards God.

RESOURCES:
> Visit Anita’s website and blog: www.anitamorin.com
> Like Anita’s Page on Facebook: https://www.facebook.com/beautygoodtrue/
> Connect with Anita on Instagram: www.instagram.com/anitamorinpa/
> To learn more about the Legacy Mastermind (hurry doors are closing!) visit: www.allisonhardy.com/legacy
> To join The Mompreneur Community visit: www.facebook.com/groups/themompreneurcommunity

Music courtesy of www.bensound.com.

A legacy of loving to learn with Jennifer Elia

Wed, 12 Dec 2018 06:40:22 +0000

Hey Mama! Welcome to episode #103 of the Life by Design Podcast with Allison Hardy!

Today I have the pleasure of interviewing homeschool consultant, curriculum creator, blogger, and author, AND Legacy Mastermind-er Jennifer Elia.

Jennifer is Founder of Aurelius Cabrini Homeschool Resource Center which is dedicated to giving homeschool moms the tools they need to thrive in their home education career. Jennifer provides one-on-one consulting, personalized and original curriculum plans, and practical advice for those just beginning their homeschool journey, as well as those who just need a little boost. She lives in New Jersey with her husband and four children whom she has been educating at home for the past 10 years. When Jennifer isn’t busy researching the best curriculum solutions, she enjoys gardening, crafting, and writing.

TAKEAWAYS:
> Despite teaching at the college-level and in elementary schools, Jennifer decided that homeschooling because she thought that the way the education system was set up, didn’t serve her children in the best way possible. Not every educational situation is right for every child.
> Homeschooling isn’t an educational approach, it’s a lifestyle approach.
> Homeschooling is not school at home, there is a BIG misconception around that. The only model of education that we know is being in school, so it’s important to reconsider the school model when it comes to your own home school.
> Jennifer’s mission is to help moms who homeschool their kids. There are thousands of resources online for curriculum ideas, lesson plans, etc. but what she found to be the #1 pain point of homeschooling moms is the isolation.
> The Legacy Mastermind has been a game changer for Jennifer when it comes to accountability and taking action on her dreams/plans.
> The community within the Legacy Mastermind has been the thing that Jennifer has found to be the most unexpected aspect. The other women are just as invested in seeing you thrive.
> Jennifer’s legacy is to helping not only women thrive in their homeschool lives, but also to help children love to learn.

RESOURCES:
Visit Jennifer’s website: www.aureliuscabrini.com
> Follow Jennifer on Facebook: www.facebook.com/aureliuscabrinihomeschool
> Join Jennifer’s Facebook group, Homeschool Mom to Mom Support Chat: www.facebook.com/groups/homechoolmomtomom
> Check out Jennifer’s book, Sound Foundations: A manual for easily building a thriving and successful homeschool: www.amazon.com/Sound-Foundations-successful-homeschool-Homeschool/dp/1728617863
> To learn more about the Legacy Mastermind (hurry doors are closing!) visit: www.allisonhardy.com/legacy
> To join The Mompreneur Community visit: www.facebook.com/groups/themompreneurcommunity

Music courtesy of www.bensound.com.

6 things you need to do to create 6-figures in 2019

Wed, 05 Dec 2018 16:33:22 +0000

Hey Mama! Welcome to episode #103 of the Life by Design Podcast with Allison Hardy!

Today’s episode revolves around the action that you need to take to hit 6-figures in 2019. I hear my clients (and potential clients) say all the time, that if they could just make $100,000 this year then that would change a lot of things for them.

So let’s simplify the process and make that happen.

First, I want to disspell the myth that hitting 6-figures is hard. It’s not. What is hard is managing 10 bazillion things at one time. A 6-figure business doesn’t have to be hard, it just has to be effective. So as we go through today’s episode I want to challenge you to take a good, long, hard look at your business and consider what is actually creating you income, and what is just fluff.

So let’s dive in! Are you ready?!

RESOURCES:
> To learn more about the Legacy Mastermind (hurry doors are closing!) visit: www.allisonhardy.com/legacy
> To join The Mompreneur Community visit: www.facebook.com/groups/themompreneurcommunity

Music courtesy of www.bensound.com.

Developing a sound foundation with Dena Adams

Wed, 28 Nov 2018 06:55:18 +0000

Hey Mama! And welcome to episode #102 of the Life by Design Podcast with Allison Hardy. I’m so happy you’re here!

You’re going to love today’s interview with author, speaker, and life coach Dena Adams.

Having gone through more life changing situations and challenges than she could seem to fathom, Dena Adams, was once again faced with a challenge when she left her accounting business to become an author. Little did she know she was heading down a path that would show her what God had been preparing her for all this time.

Becoming a Certified Life Coach, Self-Discovery Guide, Inspirational Speaker and Self-published #1 Amazon best-selling author has allowed Dena to share her challenges of becoming a young single mom, going through the learning curves of becoming a blended family with her, now husband of 17 years and 5 children (ages 16-23), and with her entrepreneurial desires, all while facing the pain, hurt, and turmoil of her past.

Dena thrives in helping mompreneurs overcome what holds them back in life and empowers them to face their future with the drive and passion they deserve so they can achieve their greatness.

TAKEAWAYS:
> One of the things that Dena is really conscious of is how she is perceived on the outside. If she is keeping her business and family as a priority, is she accurately portraying that as a source of inspiration for other mompreneurs? This question is something that she thinks about in every single thing she does in her business.
> A debilitating car accident lead Dena down a road of self-discovery to writing her book, but also to creating a dialogue of questions and stories that helped her to understand more about herself and how she was living her life.
> A big turning point for Dena was realizing that as a mom and wife, she never gave her mom and wife role all she had, because she never allowed herself to want either.
> “I’m not a victim, I’m not a survivor, I’m an overcomer.”
> Personal development turned into a detrimental thing and made her the victim of her circumstances. Her family started pointed out every single thing she was doing wrong, because she told them that was what she wanted. When what was happening was she was becoming the one to be blamed for everything being wrong. Personal development lead her down a road of self-discovery but also a road of hyper-criticism and transferred blame.
> If you want your life to change, you have to actually change something in your life.

RESOURCES:
Find Dena on Facebook: www.facebook.com/thedenaadams
Read Dena’s blog: www.denaadams.com/blog
Tom Bilyeu: www.impacttheory.com
To learn more about the Legacy Mastermind visit: www.allisonhardy.com/legacy
To join The Mompreneur Community visit: www.facebook.com/groups/themompreneurcommunity
Try out ConvertKit (my all-time favorite email CRM) for 30 days for free by visiting: https://bit.ly/lifebydesignck

Music courtesy of www.bensound.com.

Mothering like a boss with Kendra Hennessy

Wed, 14 Nov 2018 06:00:13 +0000

Hey Mama! Welcome to episode #101 of the Life by Design Podcast with Allison Hardy!

Today I’m interviewing Home Management Expert, Kendra Hennessy!

Kendra is a podcast host and founder of Mother like a Boss, where she helps busy modern moms become homemakerish. Her mission is to redefine homemaking in the 21st century and make the difficult and tedious parts of running your home smoother through systems, routines and mindset shifts.

She lives in upstate NY with her husband Adam and their two spunky kiddos, Ava and Everett. Kendra is a Girl Scout co-leader, a coffee junkie and can usually be found in her off time binge watching The Office.

She loves giving support and encouragement to the moms of the world and giving them the confidence they need to enjoy life as a mother.

TAKEAWAYS:
> Kendra discovered online business after realizing that her cleaning business wasn’t scalable. It was growable, but not scalable. Listening to podcasts helped her to open her eyes to the possibility of having an online business.
> Kendra’s definition of having it all focused on her core beliefs. For her it’s about what is important to her, what is her mission, and how is she serving her. This applies both to her business and her family.
> Stop trying to fit into the mold of what you think your life is supposed to look like. If family dinners aren’t possible for every single night of the week, that’s ok. Quality over quantity.
> Presence is something that Kendra equates with harmony. She is very clear with her kids that she is working and that there are certain boundaries that need to be in place. She has very honest conversations about what her work does for her family with her kids and the need for her to work in order to make her goals a reality.
> Kendra’s favorite part of having an online business is learning about how different cultures run their homes, businesses, and lives in different countries.
> Establish a routine and use it as a jumping board to facilitate freedom, both at home and in your business.

RESOURCES:
> Join Kendra’s Facebook group, The Mother Like a Boss Playground: www.facebook.com/groups/motherlikeaboss
> Listen to the Mother Like a Boss Podcast: www.kendrahennessy.com/podcast
> To learn more about the Legacy Mastermind visit: www.allisonhardy.com/legacy
> To join The Mompreneur Community visit: www.facebook.com/groups/themompreneurcommunity
> Try out ConvertKit (my all-time favorite email CRM) for 30 days for free by visiting: https://bit.ly/lifebydesignck

Music courtesy of www.bensound.com.