In this episode, Rose McKinney and Fred Carpenter discuss personal branding and the role it plays in creating and presenting portfolios.

Rose and Fred are community faculty members in the CWA Department. Rose teaches public relations and Fred teaches document design and digital tools.

Resources mentioned in the episode include:
The Society of Technical Communication
Public Relations Society of America
The American Marketing Association
The Minnesota Internet Marketing Association
Make a Name for Yourself by Robin Fisher Roffer
Be Your Own Brand by Carl Speak

Lynda.com can be accessed for free by Metropolitan State University students and Hennepin County Public Library card holders.