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<rss xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:googleplay="http://www.google.com/schemas/play-podcasts/1.0" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0"><channel><title>Lane9: Track, field &amp; money</title><link>https://www.spreaker.com/show/lane9</link><description><![CDATA[Lane9 is everything that happens outside the oval in athletics and track & field. No meet recaps, event analysis or training tips. Lots of talk about money.]]></description><atom:link href="https://www.spreaker.com/show/2130960/episodes/feed" rel="self" type="application/rss+xml"/><language>en</language><category>Sports</category><copyright>Copyright George M. Perry</copyright><image><url>https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ec51d9e40b959e3c9587be20e8765aac.jpg</url><title>Lane9: Track, field &amp; money</title><link>https://www.spreaker.com/show/lane9</link></image><lastBuildDate>Wed, 14 Jul 2021 17:08:15 +0000</lastBuildDate><itunes:author>George M. Perry</itunes:author><itunes:owner><itunes:name>George M. Perry</itunes:name><itunes:email>feeds@spreaker.com</itunes:email></itunes:owner><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ec51d9e40b959e3c9587be20e8765aac.jpg"/><itunes:subtitle>Lane9 is everything that happens outside the oval in athletics and track &amp; field. No meet recaps, event analysis or training tips. Lots of talk about money.</itunes:subtitle><itunes:summary><![CDATA[Lane9 is everything that happens outside the oval in athletics and track & field. No meet recaps, event analysis or training tips. Lots of talk about money.]]></itunes:summary><itunes:category text="Sports"/><itunes:explicit>clean</itunes:explicit><itunes:type>episodic</itunes:type><item><title>Rule 40 says more about track &amp; field than the IOC</title><link>https://www.spreaker.com/user/9346696/rule-40-says-more-about-track-field-than</link><description><![CDATA[The Rule 40 blackout period should be a non-issue for properly activated sponsorships. But for track & field, it's a dire event because the athletes and sponsors (if we can call them that) have such a superficial relationship.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/45696015</guid><pubDate>Wed, 14 Jul 2021 17:07:47 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/45696015/rule_40_says_more_about_track_field_than_the_ioc.mp3" length="18035304" type="audio/mpeg"/><itunes:author>George M. Perry</itunes:author><itunes:subtitle>The Rule 40 blackout period should be a non-issue for properly activated sponsorships. But for track &amp; field, it's a dire event because the athletes and sponsors (if we can call them that) have such a superficial relationship.</itunes:subtitle><itunes:summary><![CDATA[The Rule 40 blackout period should be a non-issue for properly activated sponsorships. But for track & field, it's a dire event because the athletes and sponsors (if we can call them that) have such a superficial relationship.]]></itunes:summary><itunes:duration>1128</itunes:duration><itunes:keywords>athletics,sportsbiz,trackandfield</itunes:keywords><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/5bcd7e7eec089693e493266f7bb9e27b.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Track &amp; field needs to think value for value, not "thank you"</title><link>https://www.spreaker.com/user/9346696/track-field-needs-to-think-value-for-val</link><description><![CDATA[When was the last time you thanked your employer? Probably never, because you trade your work for their money. Pro track & field athletes need to approach their sponsor relationships the same way, and stop talking like they have nothing to offer.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/44911872</guid><pubDate>Wed, 19 May 2021 15:44:39 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/44911872/track_field_needs_to_think_value_for_value_not_thank_you.mp3" length="7928578" type="audio/mpeg"/><itunes:author>George M. Perry</itunes:author><itunes:subtitle>When was the last time you thanked your employer? Probably never, because you trade your work for their money. Pro track &amp; field athletes need to approach their sponsor relationships the same way, and stop talking like they have nothing to offer.</itunes:subtitle><itunes:summary><![CDATA[When was the last time you thanked your employer? Probably never, because you trade your work for their money. Pro track & field athletes need to approach their sponsor relationships the same way, and stop talking like they have nothing to offer.]]></itunes:summary><itunes:duration>496</itunes:duration><itunes:keywords>athletics,sponsorship,sportsbiz,trackandfield</itunes:keywords><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/5bcd7e7eec089693e493266f7bb9e27b.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>What do track &amp; field athletes offer their sponsors?</title><link>https://www.spreaker.com/user/9346696/what-do-track-field-athletes-offer-their</link><description><![CDATA[Track & field athletes lament their one-sided contracts, but the sponsors probably feel the same way. When was the last time an athlete, agent or property asked a prospective sponsor "What do you want? What would benefit you?" and then went back and figured out a solution?]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/44048714</guid><pubDate>Thu, 25 Mar 2021 15:09:00 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/44048714/what_do_track_field_athletes_offer_their_sponsors.mp3" length="13462152" type="audio/mpeg"/><itunes:author>George M. Perry</itunes:author><itunes:subtitle>Track &amp; field athletes lament their one-sided contracts, but the sponsors probably feel the same way. When was the last time an athlete, agent or property asked a prospective sponsor "What do you want? What would benefit you?" and then went back and...</itunes:subtitle><itunes:summary><![CDATA[Track & field athletes lament their one-sided contracts, but the sponsors probably feel the same way. When was the last time an athlete, agent or property asked a prospective sponsor "What do you want? What would benefit you?" and then went back and figured out a solution?]]></itunes:summary><itunes:duration>842</itunes:duration><itunes:keywords>sportsbiz,trackandfield</itunes:keywords><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/5bcd7e7eec089693e493266f7bb9e27b.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>What do track &amp; field's sponsors aim to get from their sponsorships?</title><link>https://www.spreaker.com/user/9346696/what-do-track-fields-sponsors-aim-to-get</link><description><![CDATA[Sports sponsorship requires more from the brand and the property than slapping a logo on something. What did the sponsors of recent track & field events hope to get from their involvement, and did they do anything to reach that goal? What will Puma do to activate their new post-collegiate group in North Carolina?]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/43827740</guid><pubDate>Wed, 10 Mar 2021 16:21:57 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/43827740/what_do_track_fields_sponsors_aim_to_get_from_their_sponsorships.mp3" length="15308183" type="audio/mpeg"/><itunes:author>George M. Perry</itunes:author><itunes:subtitle>Sports sponsorship requires more from the brand and the property than slapping a logo on something. What did the sponsors of recent track &amp; field events hope to get from their involvement, and did they do anything to reach that goal? What will Puma do...</itunes:subtitle><itunes:summary><![CDATA[Sports sponsorship requires more from the brand and the property than slapping a logo on something. What did the sponsors of recent track & field events hope to get from their involvement, and did they do anything to reach that goal? What will Puma do to activate their new post-collegiate group in North Carolina?]]></itunes:summary><itunes:duration>957</itunes:duration><itunes:keywords>athletics,sportsbiz,trackandfield</itunes:keywords><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/eef8ff6dd2977b5a2dd845b9257ecf43.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>An unashamedly desperate plea to track &amp; field people: Be eagles</title><link>https://www.spreaker.com/user/9346696/an-unashamedly-desperate-plea-to-track-f</link><description><![CDATA[Two stories, five years apart, set the stage for a stark choice that everyone faces when someone new appears in your Inbox: be an eagle and respond, or be a s**tbird and ignore them.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/43690550</guid><pubDate>Mon, 01 Mar 2021 18:12:05 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/43690550/an_unashamedly_desperate_plea_to_track_field_coaches.mp3" length="12614289" type="audio/mpeg"/><itunes:author>George M. Perry</itunes:author><itunes:subtitle>Two stories, five years apart, set the stage for a stark choice that everyone faces when someone new appears in your Inbox: be an eagle and respond, or be a s**tbird and ignore them.</itunes:subtitle><itunes:summary><![CDATA[Two stories, five years apart, set the stage for a stark choice that everyone faces when someone new appears in your Inbox: be an eagle and respond, or be a s**tbird and ignore them.]]></itunes:summary><itunes:duration>789</itunes:duration><itunes:keywords>athletics,sportsbiz,trackandfield</itunes:keywords><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/eef8ff6dd2977b5a2dd845b9257ecf43.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Never say no: US T&amp;F athletes must stop trusting their "institutions"</title><link>https://www.spreaker.com/user/9346696/never-say-no-us-t-f-athletes-must-stop-t</link><description><![CDATA[Track & field athletes need purge the word "No" from their vocabulary, because the institutions to which they entrust their careers are far too comfortable saying "No" at every turn.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/43603357</guid><pubDate>Tue, 23 Feb 2021 17:31:26 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/43603357/never_say_no_us_tf_athletes_must_stop_trusting_their_institutions.mp3" length="9497428" type="audio/mpeg"/><itunes:author>George M. Perry</itunes:author><itunes:subtitle>Track &amp; field athletes need purge the word "No" from their vocabulary, because the institutions to which they entrust their careers are far too comfortable saying "No" at every turn.</itunes:subtitle><itunes:summary><![CDATA[Track & field athletes need purge the word "No" from their vocabulary, because the institutions to which they entrust their careers are far too comfortable saying "No" at every turn.]]></itunes:summary><itunes:duration>594</itunes:duration><itunes:keywords>athletics,trackandfield</itunes:keywords><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/eef8ff6dd2977b5a2dd845b9257ecf43.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Track &amp; field needs a business class, Part II</title><link>https://www.spreaker.com/user/9346696/track-field-needs-a-business-class-part-</link><description><![CDATA[Everyone involved in "professional" track & field should be ashamed that Ben Blankenship funded a race at the American Track League. But they won't be. Our advice to aspiring pro's or semi-pro's: Look elsewhere.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/43249364</guid><pubDate>Tue, 02 Feb 2021 16:21:06 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/43249364/track_field_needs_a_business_class_part_ii.mp3" length="10263574" type="audio/mpeg"/><itunes:author>George M. Perry</itunes:author><itunes:subtitle>Everyone involved in "professional" track &amp; field should be ashamed that Ben Blankenship funded a race at the American Track League. But they won't be. Our advice to aspiring pro's or semi-pro's: Look elsewhere.</itunes:subtitle><itunes:summary><![CDATA[Everyone involved in "professional" track & field should be ashamed that Ben Blankenship funded a race at the American Track League. But they won't be. Our advice to aspiring pro's or semi-pro's: Look elsewhere.]]></itunes:summary><itunes:duration>642</itunes:duration><itunes:keywords>sportsbiz,trackandfield</itunes:keywords><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/eef8ff6dd2977b5a2dd845b9257ecf43.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Grim year could get harder for T&amp;F's post-collegiate athletes</title><link>https://www.spreaker.com/user/9346696/grim-year-could-get-harder-for-t-fs-post</link><description><![CDATA[Post-collegiate non-professional athletes were the majority of competitors at the 2016 track & field Olympic Trials. Any changes to the format for the 2021 trials would likely fall hardest on them.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/43130661</guid><pubDate>Tue, 26 Jan 2021 18:42:53 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/43130661/grim_year_could_get_harder_for_tfs_post_collegiate_athletes.mp3" length="6364388" type="audio/mpeg"/><itunes:author>George M. Perry</itunes:author><itunes:subtitle>Post-collegiate non-professional athletes were the majority of competitors at the 2016 track &amp; field Olympic Trials. Any changes to the format for the 2021 trials would likely fall hardest on them.</itunes:subtitle><itunes:summary><![CDATA[Post-collegiate non-professional athletes were the majority of competitors at the 2016 track & field Olympic Trials. Any changes to the format for the 2021 trials would likely fall hardest on them.]]></itunes:summary><itunes:duration>398</itunes:duration><itunes:keywords>athletics,olympictrials,trackandfield</itunes:keywords><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/eef8ff6dd2977b5a2dd845b9257ecf43.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Indoor T&amp;F nationals cancelled: Crickets ensue</title><link>https://www.spreaker.com/user/9346696/indoor-t-f-nationals-cancelled-crickets-</link><description><![CDATA[The combined response across track & field to USATF cancelling indoor nationals was...... silence? Apathy? Ignorance? What does that mean about the sport, the athletes and anyone's prospects going forward?]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/42992890</guid><pubDate>Mon, 18 Jan 2021 16:06:59 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/42992890/indoor_tf_nationals_cancelled_crickets_ensue.mp3" length="13349778" type="audio/mpeg"/><itunes:author>George M. Perry</itunes:author><itunes:subtitle>The combined response across track &amp; field to USATF cancelling indoor nationals was...... silence? Apathy? Ignorance? What does that mean about the sport, the athletes and anyone's prospects going forward?</itunes:subtitle><itunes:summary><![CDATA[The combined response across track & field to USATF cancelling indoor nationals was...... silence? Apathy? Ignorance? What does that mean about the sport, the athletes and anyone's prospects going forward?]]></itunes:summary><itunes:duration>835</itunes:duration><itunes:keywords>athletics,trackandfield</itunes:keywords><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/5134f700898225032d89dc9c892458bd.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>Lessons for long jumpers: T&amp;F'rs need to watch more sports</title><link>https://www.spreaker.com/user/9346696/long-jump-fiasco-t-frs-need-to-watch-mor</link><description><![CDATA[Stockholm DL long jump was no different than what every other sport does all the time, but athletes and others within T&F wouldn't know that. T&F needs more experiments to create more opportunities, not less.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/40487067</guid><pubDate>Tue, 25 Aug 2020 15:30:23 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/40487067/long_jump_fiasco_tfrs_need_to_watch_more_sports.mp3" length="34876510" type="audio/mpeg"/><itunes:author>George M. Perry</itunes:author><itunes:subtitle>Stockholm DL long jump was no different than what every other sport does all the time, but athletes and others within T&amp;F wouldn't know that. T&amp;F needs more experiments to create more opportunities, not less.</itunes:subtitle><itunes:summary><![CDATA[Stockholm DL long jump was no different than what every other sport does all the time, but athletes and others within T&F wouldn't know that. T&F needs more experiments to create more opportunities, not less.]]></itunes:summary><itunes:duration>2180</itunes:duration><itunes:keywords>diamondleague,longjump,trackandfield</itunes:keywords><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/eef8ff6dd2977b5a2dd845b9257ecf43.jpg"/><itunes:episodeType>full</itunes:episodeType></item><item><title>7/23/2020: Malicious compliance, get the F out, Maps &amp; Money</title><link>https://www.spreaker.com/user/9346696/7-23-2020-malicious-compliance-get-the-f</link><description><![CDATA[- T&F athletes show how ridiculous their contracts are, but will anything change in the next negotiations? <br />- T(F)AA <br />- NALathletics Map is the first step towards being the AirBnB of Athletics, and that, in turn, is all about the money.]]></description><guid isPermaLink="false">https://api.spreaker.com/episode/39926040</guid><pubDate>Thu, 23 Jul 2020 21:11:40 +0000</pubDate><enclosure url="https://api.spreaker.com/download/episode/39926040/7232020_malicious_compliance_get_the_f_out_maps_money.mp3" length="35586937" type="audio/mpeg"/><itunes:author>George M. Perry</itunes:author><itunes:subtitle>- T&amp;F athletes show how ridiculous their contracts are, but will anything change in the next negotiations? 
- T(F)AA 
- NALathletics Map is the first step towards being the AirBnB of Athletics, and that, in turn, is all about the money.</itunes:subtitle><itunes:summary><![CDATA[- T&F athletes show how ridiculous their contracts are, but will anything change in the next negotiations? <br />- T(F)AA <br />- NALathletics Map is the first step towards being the AirBnB of Athletics, and that, in turn, is all about the money.]]></itunes:summary><itunes:duration>1114</itunes:duration><itunes:keywords>athletics,sportsbiz,trackandfield</itunes:keywords><itunes:explicit>clean</itunes:explicit><itunes:image href="https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/5134f700898225032d89dc9c892458bd.jpg"/><itunes:episodeType>full</itunes:episodeType></item></channel></rss>
